邮件是外国人运用最广泛的交流工具，非常多会议、商场邀请等等触及时间地点的通告都是经过邮件通告的，因此外贸企业利用邮件营销推广亦是一个平常亦非常实用的手段。今天教大众写一封外贸营销软件，亦供给几个外贸营销邮件范文模板给大众瞧瞧。
首要，外贸邮件营销的内容要具备以下要素：
1、制造紧迫感
有紧迫感的邮件主题，能加强邮件的打开率，用上有些暗示最后期限的词语，例如“仅限今天”或“24小时后结束”等。促进读者赶快行动，而不是直接忽略关掉信件。
2、用详细数字
许多企业发的邮件主题道理不知道，因此呢有数字和详细数据的字眼会在一堆邮件中被留意到。在主题中运用数字是一个加强邮件打开率的办法。写上一个关于折扣、优惠或是尤其的资源，例如“超过2000人参加了此次活动”，会让人觉得这次活动非常盛大，亦会提高可信度。
3、让人觉得这封邮件很特殊
标题中加入有些感觉比较特殊的字眼，例如“只通告你”“你的独家信件”“给你的礼物”“专属邀请函”“私人邀请”等等。邮件营销做“标题党”是很正常的，由于首要让人先打开你的邮件才可有后一步的发展。
4、关键词放首位
科研显示，超过40％的电子邮件会在移动设备中被打开，而移动设备屏幕一行最多只能表示4-7个词。因此，把邮件的关键词放在前面能更好的传达邮件的信息，促进人打开邮件。
5、主题行中的个别词
运用“Sale”（促销）“New”（最新的）或“Video”（视频）“Free”（免费）“Today”（今天）“Re：”（转发）等这些词能够加强邮件打开率。
下面供给几个外贸营销邮件范文模板：
1、比较简洁的研发信模板
We, Co. Ltd, is professional in precision machining for nearlly 10 years, covering high precision machining parts, casting parts, metal parts, etc.
Hope to establish business relationship with you!
Should you wanna know more about our company, pls visit www.xxx.com.
Any comments, thatll be appreciated!
Thanks,
2、向海外买家推销商品
Dear Sir,
May 1 Inquiries regarding our new product, the Mountain Bike, have been coming in from all parts of the world. Reports from users confirm what we knew before it was put on the market - that it is the best mountain bike available. Enclosed is our brochure.
Yours faithfully
3、介绍机构强项以及寄送样品
Hi Sir,
Glad to hear that youre on the market fortire valves.
We specialize in this field for several years, with the strength of, with good quality and pretty competitive price.Should you have any questions, pls do not hesitate to contact me.
FREE SAMPLES will be sent for your evaluation!
Tks & br
4、介绍机构的大客户
Hi Matthew,
Glad to hear that youre on the market for items.
This is from in China. We specialized in for 10 years, with the customers of Coca-Cola, Craft, Pepsi, etc., and hope to find a way to cooperate with you!
Please find the pictures with models and different packaging in attachment.
An American guy purchased this model in BIG quantity last year.
I would like to try now, if its suitable for Europe.FREE SAMPLES can be sent on request.
Call me, lets talk more!
Thanks and best regards,
6、倘若无回复，连续发邮件
Dear,
Sorry to trouble you again!
Please find my mail below.
Could you please kindly check by return today? Because well be on holiday from May.1st to 3rd.
Thank you in advance!
Best regards,
7、再次联系，介绍其他的热销制品
Hi,
Me again.
Did you already receive my mail dated on ?
Now, Id like to recommend a HOT-SELLING ITEM to you! Another US customer in Chicago gave me a big order in this model. Would you like to have a try in you state?
Please find the photos with manuel in attachment.
FREE samples already prepared, and will be sent to you asap.
Hope we can deal!
Kind regards,
8、介绍新制品
Hi sir,
Glad to inform that we already developed a unique model, Mini cell phone charger, which good for promotion!
Wed like to highly recommend this model to you, pls have a try in your local market if possible.
Enclosed the picture with technical info for your review.
Free samples can be sent on request!
Thanks and best regards,
9、问快递账号，送样品的模板
Hi ,
Thank you so much for your kind reply!
Sure, samples will be prepared soon. Could you pls give me your courier account? Such as FedEx, DHL, UPS, TNT, etc. Each one is ok.
Ill inform you the tracking number after parcel picked!
Please contact me if further questions.
Thank you!
Kind regards,
十、报价单模板
QUOTATION
IModel:
Item No.:
Size: 39mm(dia of head)*102mm(length)*37mm(dia of end)Weight: 95g
Photo: pls find the details in attachment
Packaging: 1pc/polybag/cartonPcs/ctn: 1000pcs/little bag
Ctn size: 38*30*12cm
GW/NW: 11公斤/10公斤
Qty/20FCL: 14,000pcs; Qty/40FCL: 28,000pcs
Payment terms: T/T(with 30% deposit)
Loading port: Guangdong/Guangzhou
Sample charge: FREE
Sample lead time: 1-3 days
Order lead time: 15-20 days
FOB price: USD2.20/pc
以上便是我供给的关于邮件营销的有些办法以及模板，邮件里最少要用最精简的词汇说到自己机构或制品的优良，内容不必太过冗长，否则会降低阅读欲望的。简单来讲这是我的理解，期盼这篇文案对大众有些帮忙，亦期盼大众都能写出回复率超高的研发信哦~同期亦期盼大众关注，为你带来海量的外贸干货。
发表于 2024-9-5 05:20:30