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The use of the Blue Angel by theapplicant is governed by a contract on the use of theenvironmental label concluded with RAL gGmbH. This also regulates the type ofuse and also the period of validity. In terms of the use of the environmentallabel in advertising or for other measures taken by the applicant, they arerequired to ensure, for example, that the environmental label is only used incombination with the product which has been certified with the Blue Angelecolabel.
申请人运用蓝天使应遵守与RAL gGmbH签定的运用环境标签的合同。这亦规定了运用的类型以及有效期。就在宣传中运用环境标签或申请人采取的其他办法而言，她们必要保证，例如，环保标签仅用于与已得到蓝天使生态标签认证的制品结合运用。
From the 01/01/2018the new BLAUER ENGELlogo will be launched. All questions about the use of the new logo areclarified in the BLUE ANGEL LogoGuidelines. For information about changing from the old to the newlogo please refer to theFAQs.All public relations measures and campaigns for the BLUE ANGEL will bear thenew logo from 01/01/2018 onwards.
从01/01/2018起，新的蓝天使标志将起步。相关运用新标签的所有问题均已在蓝天使标签准则中阐明。相关从旧标签更改为新标签的信息，请参阅平常问题解答。所有公共关系办法和蓝天使的宣传活动将于01/01/2018起生效。
The most important advantages of using the Blue Angel logo are as follows:
运用蓝天使标签最要紧的优点如下：
Aclear and unambiguous message
清晰而知道的信息
The use of the BLUE ANGEL logo on your products acts as a clear and reliabledistinguishing feature that provides concrete information and marketing value.By using the BLUE ANGEL logo, you indicate to your customers, employees andother parties that you use natural resources in a responsible way and considerenvironmental and health protection a particularly important factor.
在您的制品上运用蓝天使是一种清晰靠谱的区分特征，可供给详细的信息和市场价值。经过运用蓝天使标签，您能够向您的客户，员工和其他方面显示您以负责任的方式运用自然资源，并将环境和健康守护视为一个尤其要紧的原因。
Increasethe level of awareness and brand value
加强认识和品牌价值
The BLUE ANGEL is Germany‘s best known and the world‘s first environmentallabel.
蓝天使是德国最知名的，亦是世界上第1个环保标签。
You can thus benefit from the clear competitive advantages and added level oftrust that this environmental label enjoys in the economy and amongstconsumers. The label‘s credibility and competence, its objective criteria, itsinstitutionalised award process and governmental links increase your corporateand brand value.
因此呢，您能够从这个环保标签在经济和消费者中享有的显著的竞争优良和更高的信任水平中受益。标签的信誉和能力，其客观标准，制度化的奖励过程和政府关系能够提高您的公司和品牌价值。
Guidancewhen making purchasing decisions
做出购买决按时的指点
The market for certified products is growing because consumers place importanceon
responsibly produced products and services when making their purchasingdecisions.
The BLUE ANGEL is the dependable guide that provides reliable assistance formaking ecologically sound purchasing decisions. This is because the BLUE ANGELguarantees that a product or service meets high standards when it comes to itsenvironmental, health and performance characteristics.
认证制品的市场正在增长，由于消费者在做出购买决按时会注意负责任生产的制品和服务。蓝天使是靠谱的指南，为做出生态恰当的购买决定供给靠谱的帮忙。这是由于蓝天使保证制品或服务在环境，健康和性能方面符合高标准。
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发表于 2024-6-29 19:07:20
