户外宣传采购智能化,找广网要做行业的“阿里巴巴”!
<img src="https://mmbiz.qpic.cn/mmbiz_gif/qTvCR5kWG8DXiaClciaicsWLpYZIWk7uLqOA3aBgx2AYMib6PeJlg3t8Wjhk8YdMyfP1iakPQVicHHuVzdV9IBV14DXg/640?wx_fmt=gif&tp=webp&wxfrom=5&wx_lazy=1" style="width: 50%; margin-bottom: 20px;"><span style="color: black;">⊙ 作者 七爷 | <span style="color: black;">宣传</span>营销界(ID:iyxcom)</span><p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">户外<span style="color: black;">宣传</span>行业的采购和招标<span style="color: black;">始终</span>都很费时费力,再加上信息不对等、<span style="color: black;">宣传</span>点位资源分散等一系列问题,想要达成一项合作,殊为<span style="color: black;">很难</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">前段时间,七爷碰见了一个户外<span style="color: black;">宣传</span><span style="color: black;">机构</span>的<span style="color: black;">伴侣</span>,聊到这种<span style="color: black;">状况</span>,他说:</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">“<span style="color: black;">针对</span>户外<span style="color: black;">宣传</span>这类高周转企业<span style="color: black;">来讲</span>,时间本身<span style="color: black;">便是</span>价值。中国哪怕分众传媒和新潮传媒、白马户外<span style="color: black;">这般</span>的强势户外<span style="color: black;">媒介</span><span style="color: black;">机构</span>,年度满刊率<span style="color: black;">亦</span>不会超过70%,中小的户外<span style="color: black;">宣传</span><span style="color: black;">机构</span>满刊率<span style="color: black;">一般</span>在30%以下。”</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/qTvCR5kWG8AZU8u8uQ7qzR9MHAlSfXDDILbAhK2GzGyGtowSraib5oic0jv49RE2OW27ibah83Q6WhjETVW7RTjqw/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">事实上,<span style="color: black;">宣传</span>位资源周转率低<span style="color: black;">始终</span>是户外<span style="color: black;">宣传</span>行业的痛点。想要<span style="color: black;">处理</span>这一痛点,还得<span style="color: black;">提高</span>户外<span style="color: black;">宣传</span><span style="color: black;">机构</span><span style="color: black;">自己</span>的<span style="color: black;">揭发</span>度,打通资源周转<span style="color: black;">途径</span>。</span></p><span style="color: black;"><strong style="color: blue;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/qTvCR5kWG8AKVvQwwZC9I0Vz0icU75SkhI0ZRibrGb75MmDwo4eAQJEJKFJSEiaGl36ibyzSC4IOPVLezcScBhAcwg/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">从<span style="color: black;">揭发</span>度出发</span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">提高</span><span style="color: black;">宣传</span>位资源周转率</span></strong></span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">如今是个不折不扣的“酒香<span style="color: black;">亦</span>怕巷子深”的年代。一个户外<span style="color: black;">宣传</span><span style="color: black;">机构</span><span style="color: black;">倘若</span>空有丰富的资源、周到的服务,却<span style="color: black;">无</span><span style="color: black;">揭发</span>度,依旧可能落到无人问津的地步。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">但<span style="color: black;">因为</span><span style="color: black;">制品</span>和客户的特殊性,适用于大部分品牌的营销手段,在户外<span style="color: black;">宣传</span>行业却有些<span style="color: black;">水土不适应</span>。花了大笔资金做营销,触达率却低得感人。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">举个真实的例子,七爷的<span style="color: black;">伴侣</span>老罗,深耕户外<span style="color: black;">宣传</span>行业<span style="color: black;">数年</span>,他说这个行业虽然有多达42万家户外<span style="color: black;">宣传</span><span style="color: black;">机构</span>,<span style="color: black;">然则</span>除了几个头部玩家和固定合作方,他能记得清楚名字的户外<span style="color: black;">宣传</span><span style="color: black;">机构</span><span style="color: black;">不外</span>双十之数。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">做为</span>幕后玩家,户外<span style="color: black;">宣传</span><span style="color: black;">机构</span>们很难打出名气,但缺乏<span style="color: black;">揭发</span>度,拉新获客就更难,资源周转率自然<span style="color: black;">亦</span>高不起来。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/qTvCR5kWG8AZU8u8uQ7qzR9MHAlSfXDDFiaIpnEkxAETDJVShs7xYzudgQbb330hnqrlYoBm81D7ovX0X0HS6SQ/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">力的<span style="color: black;">功效</span>是相互的,不止户外<span style="color: black;">宣传</span><span style="color: black;">机构</span>,品牌们<span style="color: black;">亦</span>有着<span style="color: black;">一样</span>的苦恼。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">无</span>自己的户外<span style="color: black;">媒介</span>资源库,即便怀揣着绝妙的点子,<span style="color: black;">亦</span><span style="color: black;">没法</span><span style="color: black;">短期</span>内找到合适的<span style="color: black;">媒介</span>,不仅很难玩出新<span style="color: black;">花招</span>,还在<span style="color: black;">宣传</span>投放上处处受掣肘。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">因此呢</span>,品牌营销既要注重在消费者面前的<span style="color: black;">揭发</span>度,又要<span style="color: black;">加强</span><span style="color: black;">宣传</span><span style="color: black;">需要</span>的<span style="color: black;">揭发</span>度,来匹配<span style="color: black;">更加多</span>资源方,从根源<span style="color: black;">起始</span>打通营销路径。此时,专业平台的<span style="color: black;">功效</span>就被凸显了出来。</span></p><span style="color: black;"><strong style="color: blue;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/qTvCR5kWG8AKVvQwwZC9I0Vz0icU75SkhyYlKeIaUNIR8iaiaPZwtOtLibNRuOaB6xkIMhUmRibDHdYhiceBicUw8vZAg/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">提高</span><span style="color: black;">揭发</span>度</span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">平台<span style="color: black;">选取</span>至关重要</span></strong></span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">随着线上流量红利的消失,越来越多的品牌<span style="color: black;">起始</span>把目光投向了户外<span style="color: black;">宣传</span>。<span style="color: black;">按照</span>CODC最新数据统计:2021年上半年,全国户外<span style="color: black;">宣传</span>投放刊例花费达800亿,与2020年同期相比增长28%,<span style="color: black;">实质</span>增长15%,净增长11%。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">然而,户外<span style="color: black;">宣传</span>资源<span style="color: black;">不可胜数</span>,品牌<span style="color: black;">怎么样</span>从中找到适合<span style="color: black;">自己</span>的呢?七爷认为应从以下三个方面进行考量。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"> 01 </span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"> 能否<span style="color: black;">保证</span>创意落地 </span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">宣传</span>创意常有,但创意能否完美落地,还得看<span style="color: black;">宣传</span>位资源<span style="color: black;">是不是</span>匹配。以网易严选为例,<span style="color: black;">近期</span>,它投放了一组“活”的户外<span style="color: black;">宣传</span>:让用户坐在公交车站台或<span style="color: black;">轻轨</span>的<span style="color: black;">宣传</span>牌里,充当代言人。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/qTvCR5kWG8AZU8u8uQ7qzR9MHAlSfXDD8uCuO1ZkVnK08ia9tiaN5EWDsmIh2T2bOvWykBJjqBzFGPtbQToLc8Iw/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">这种沉浸式场景营销,显然很考验<span style="color: black;">宣传</span>位资源的适配度。<span style="color: black;">另一</span>,一加手机在成都IFS投放的裸眼3D<span style="color: black;">宣传</span>,<span style="color: black;">亦</span>是一个例证。高科技设备的支持,才让虚拟造物机械姬“活”了过来,顾盼生姿。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_gif/qTvCR5kWG8AZU8u8uQ7qzR9MHAlSfXDDpXhIc8Ug2ZRqICvtJSz8UN5E7LjtNm0gt4ydeV6JXricSdLwWtgcjaA/640?wx_fmt=gif&tp=webp&wxfrom=5&wx_lazy=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">因此呢</span>,品牌应以<span style="color: black;">需要</span>为导向,寻找能<span style="color: black;">保准</span>创意发挥的平台。而<span style="color: black;">伴侣</span>老罗跟我提过一嘴的找广,其实就不错。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">找广上聚集了全国各大户外<span style="color: black;">媒介</span><span style="color: black;">机构</span>,户外<span style="color: black;">宣传</span>裸眼3D技术<span style="color: black;">机构</span>、户外<span style="color: black;">宣传</span>设备<span style="color: black;">机构</span>、户外<span style="color: black;">宣传</span>第三方播控系统、户外<span style="color: black;">宣传</span>第三方监测......为户外<span style="color: black;">宣传</span>行业上下游做资源链接,最大化地<span style="color: black;">帮忙</span><span style="color: black;">宣传</span>主的创意完美落地。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"> 02 </span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"> 触及圈层<span style="color: black;">是不是</span>广泛 </span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">对品牌而言,用户<span style="color: black;">便是</span>其生命线,一切营销活动都<span style="color: black;">创立</span>在用户圈层的<span style="color: black;">基本</span>上。 </span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">今年618,蕉内官宣新代言人周冬雨后,便带着《我的基本款》这部新<span style="color: black;">宣传</span>片入驻了全国分众梯媒。而蕉内之<span style="color: black;">因此</span><span style="color: black;">选取</span>分众梯媒,正是<span style="color: black;">由于</span>它覆盖了3亿主流人群的核心路径,是品牌在线下“广而告之”的有力传声筒。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/qTvCR5kWG8AZU8u8uQ7qzR9MHAlSfXDD0gsBOyF4coSPbHR4yr8nVCG2ibPwLVsSI5Q6tzppQuzVDRf0TMDN17A/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">而触达圈层的广泛,正是找广平台的最大<span style="color: black;">优良</span>。它链接了全国各大户外<span style="color: black;">媒介</span>,覆盖了400余城市、200万块社区,以及公交、<span style="color: black;">轻轨</span>、机场、高速等多元化场所,<span style="color: black;">拥有</span>极强的空间<span style="color: black;">优良</span>和场景<span style="color: black;">优良</span>,<span style="color: black;">保准</span>了品牌营销的高触达率、高<span style="color: black;">揭发</span>度。<span style="color: black;">宣传</span>主既能定向投放,<span style="color: black;">精细</span>触达<span style="color: black;">目的</span>圈层,又能实现全方位、多<span style="color: black;">行业</span>地毯式覆盖。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"> 03 </span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"> <span style="color: black;">是不是</span>有<span style="color: black;">连续</span>服务能力 </span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">品牌营销是一项<span style="color: black;">长时间</span>的系统工程,对品牌而言,只能做“一锤子买卖”的平台并不值得考量。反之,能给品牌带来“溢价”的平台,才符合共赢原则。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">找广则以户外<span style="color: black;">宣传</span>服务平台的姿势,<span style="color: black;">同期</span>服务品牌方和资源方。<span style="color: black;">经过</span>向品牌方展示资质、案例、合作记录等信息,一方面<span style="color: black;">帮忙</span>品牌方在执行采购<span style="color: black;">方法</span>时减少搜寻成本和比较成本;另一方面<span style="color: black;">亦</span><span style="color: black;">帮忙</span>资源方建立营销<span style="color: black;">途径</span>,<span style="color: black;">加强</span>获客效率和资源周转率。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/qTvCR5kWG8AZU8u8uQ7qzR9MHAlSfXDDmGkdJJWnAtoHa314pIuL2qfnV04ongCqPiaSKqmmT60QeRgh9m8WwKg/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">在找广<span style="color: black;">帮忙</span>下,资源方和品牌方节约了沟通成本,达<span style="color: black;">成为了</span>互利共赢的局面。而这种正向循环,<span style="color: black;">亦</span>将进一步<span style="color: black;">提高</span>找广平台的<span style="color: black;">连续</span>服务能力。</span></p><span style="color: black;"><strong style="color: blue;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/qTvCR5kWG8AKVvQwwZC9I0Vz0icU75Skh4Dn6sO3DDxibdGXbnEDk5ZvjhuwBIPd7gsqPCpeVUCbZHibLVCiaI28BA/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">以用户思维升级服务</span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">实现<span style="color: black;">宣传</span>投放一键化</span></strong></span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">针对</span>找广网这名户外<span style="color: black;">宣传</span><span style="color: black;">行业</span>的玩家,部分<span style="color: black;">宣传</span>同行可能认识得不多,但<span style="color: black;">实质</span>上,找广早已名扬在外。习酒、土巴兔、京东等著名品牌都曾与找广携手。<span style="color: black;">那样</span>,找广<span style="color: black;">到底</span>凭什么吸引大批品牌争相<span style="color: black;">运用</span>?</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"> 01 </span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"> 从信息“短路”出发,全面拔高行业服务标准 </span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">相比普通户外<span style="color: black;">宣传</span>平台,找广的信息<span style="color: black;">优良</span><span style="color: black;">非常</span><span style="color: black;">显著</span>:<span style="color: black;">日前</span>,找广平台已<span style="color: black;">累积</span>了10万多个<span style="color: black;">宣传</span>位数据,既给了品牌足够的<span style="color: black;">选取</span>空间,又能为供应商的服务质量背书,推动行业中良币驱逐劣币。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">另外</span>,信息有“短路性”,会自动寻找最短传播路径,不是最短路径的<span style="color: black;">途径</span>就被“短路”了。而找广就做到了这一点,品牌<span style="color: black;">能够</span><span style="color: black;">经过</span>找广与一手资源方直接对接,无需多级代理,既不受<span style="color: black;">宣传</span>代理的资源制约,又免去了繁琐的手续。找广从<span style="color: black;">自己</span>发力,<span style="color: black;">加强</span>了户外<span style="color: black;">宣传</span>行业服务水准。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"> 02 </span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"> 匿名发布,最大程度<span style="color: black;">保证</span>品牌利益 </span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">如今,大部分行业都<span style="color: black;">处在</span>买方市场,品牌竞争日趋激烈。而品牌动向关系着品牌战略,堪<span style="color: black;">叫作</span><span style="color: black;">商场</span>机密,至关重要。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">而<span style="color: black;">经过</span>找广发布采购<span style="color: black;">需要</span>时,可<span style="color: black;">选取</span>匿名发布,免去了向竞争对手<span style="color: black;">泄密</span>品牌动向的<span style="color: black;">懊恼</span>。而品牌的营销策略<span style="color: black;">亦</span>得以完美实施,打对手一个措手不及。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/qTvCR5kWG8AZU8u8uQ7qzR9MHAlSfXDDLWOqRFC4rq7icZQrjg4EBOAzuAbtReRRd2Z1icxMesPA155L4KTrZmOQ/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"> 03 </span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"> <span style="color: black;">媒介</span>点位云端<span style="color: black;">贮存</span>库,让<span style="color: black;">宣传</span>投放智能化 </span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">移动互联网时代,信息化、数字化、智能化是所有行业的<span style="color: black;">最后</span>走向。这与找广网CEO欧阳宇的理念如出一辙:“<span style="color: black;">咱们</span><span style="color: black;">发掘</span>,越是充分竞争的行业在云采购平台上就越活跃,随着户外<span style="color: black;">宣传</span><span style="color: black;">关联</span>行业的竞争愈发充分,互联网会是一个大趋势。”</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/qTvCR5kWG8AZU8u8uQ7qzR9MHAlSfXDDcRCyYpLpMBgRSWjITLlicl4svibJMCaibTMUeHWpxU9zB3z1ZP7doWs2A/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">秉承这一理念的找广网,走在了行业前列,<span style="color: black;">创立</span>了<span style="color: black;">媒介</span>点位云端<span style="color: black;">贮存</span>库。品牌<span style="color: black;">经过</span>找广<span style="color: black;">贮存</span>以及更新自己的<span style="color: black;">宣传</span>位库,<span style="color: black;">能够</span>省去<span style="color: black;">定时</span>人工核实的麻烦。<span style="color: black;">这里</span><span style="color: black;">基本</span>上,找广的<span style="color: black;">宣传</span>位档期<span style="color: black;">亦</span>将数据化。<span style="color: black;">最后</span>,一切<span style="color: black;">宣传</span>投放流程都能在线完成,让买<span style="color: black;">宣传</span>位变得像买电影票<span style="color: black;">同样</span>容易。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/qTvCR5kWG8AZU8u8uQ7qzR9MHAlSfXDD9GtTTxB28CCoQAWJGZzQE98AR1eYut0NanY8NU8GS9wNSKy4pr2PicQ/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">但找广网的<span style="color: black;">目的</span>远不止于此,欧阳宇谈到:“户外<span style="color: black;">宣传</span>采购不是一锤定音的买卖,签约<span style="color: black;">常常</span>只是一个<span style="color: black;">起始</span>,后续的<span style="color: black;">宣传</span>设计、安装、监播仍然是相当<span style="color: black;">繁杂</span>的过程,和<span style="color: black;">咱们</span>在网络上购买<span style="color: black;">制品</span>不<span style="color: black;">同样</span>。实现线上交易,保守估计还需要5年时间。<span style="color: black;">倘若</span>中国的B端互联网基建一旦实现了,这<span style="color: black;">便是</span>户外<span style="color: black;">宣传</span>采购行业的阿里巴巴。”</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">将来</span>,找广还将在安装和供应链金融上发力,继续拔高行业服务标准,<span style="color: black;">帮忙</span>用户实现户外<span style="color: black;">宣传</span>投放一键化。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/qTvCR5kWG8AZU8u8uQ7qzR9MHAlSfXDDRdJYgoiaJsfhJBLXHTe8OwsHcQkKwQBYChXBawS3RrXEO3w50HULgbA/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p><span style="color: black;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> 识别小程序码 </p>
</span></strong></span></span><span style="color: black;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"> 让户外<span style="color: black;">宣传</span>投放更简单 </span></strong></span></span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz/leIEJrL4t8flMqhakJQXAeFiaM75J0316OxLQr66LXurRvznPWiaR8SNiaqnYWqTYfuEhkernhpUt06feXIswnALg/640?wx_fmt=gif&tp=webp&wxfrom=5&wx_lazy=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">欢迎小伙伴在底部<span style="color: black;">发布</span>神评,与<span style="color: black;">咱们</span>交流</span></strong></span></p><img src="https://mmbiz.qpic.cn/mmbiz_jpg/qTvCR5kWG8DXiaClciaicsWLpYZIWk7uLqODY1A7EUt7M7iaWuDcxhibC7icw1NWeyUnJd0icOn9rkxk74knv607FlAxQ/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_gif/n48WibaKIn2uKOOEHlRwzAbGoP7tzibLYhVrZnzI9XsgVN6kIHCSxYXZWENKE6hyAd8LNlEa8HoPxNwSTdCdN0YA/640?wx_fmt=gif&tp=webp&wxfrom=5&wx_lazy=1" style="width: 50%; margin-bottom: 20px;">
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