外贸大牛在用哪些新办法研发客户？2019最值得拓展这些途径
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">关于作者：韩席军，焦点商学院明星讲师，商务英语专业，精通外贸<span style="color: black;">营销</span>、SEO、EDM、社交<span style="color: black;">途径</span>营销等，属于技术流的营销<span style="color: black;">能手</span>，善于钻研和思考，从业8年来，<span style="color: black;">始终</span>在做业务的<span style="color: black;">同期</span><span style="color: black;">保持</span>分享。<span style="color: black;">日前</span>在知名美资<span style="color: black;">机构</span>担任海外市场总监，从事跨境电商的<span style="color: black;">科研</span>和实践。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">几乎<span style="color: black;">营销</span>工作都遵循<span style="color: black;">营销</span>漏斗原则，而<span style="color: black;">针对</span>外贸<span style="color: black;">来讲</span>，<span style="color: black;">营销</span>漏斗的顶端是潜在客户，接下来依次是询盘、谈判、打样、成交、翻单等。虽然行业<span style="color: black;">区别</span>成交率有所差异，<span style="color: black;">然则</span>后面的所有工作，都是基于<span style="color: black;">必定</span>数量的潜在客户。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">例如，<span style="color: black;">经过</span>数据<span style="color: black;">发掘</span>，你们每100个客户有5个成交，<span style="color: black;">那样</span>成交率<span style="color: black;">便是</span>5%；假设2019年要完成100个订单，那理论上需要联系2000个客户；再假设<span style="color: black;">已然</span>有800个潜在客户，那就还需要再寻找1200名潜在客户。以此类推。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">怎样</span>寻找潜在客户是外贸业务长盛不衰的<span style="color: black;">专题</span>。<strong style="color: blue;">最<span style="color: black;">平常</span>的<span style="color: black;">途径</span><span style="color: black;">包含</span>但不限于B2B网站、展会、搜索引擎、社交<span style="color: black;">媒介</span>、熟人介绍、第三方购买等等。</strong>不论是何种<span style="color: black;">途径</span>，所用到的<span style="color: black;">办法</span><span style="color: black;">亦</span>在<span style="color: black;">持续</span>变化更新。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">本文的主题，<span style="color: black;">便是</span>讨论<strong style="color: blue;">在即将到来的2019年，有<span style="color: black;">那些</span>值得引入的拓展外贸客户的新思路。</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">今天<span style="color: black;">咱们</span>先介绍一下</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">怎样</span>善用LinkedIn</strong></span><span style="color: black;">，以及</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">怎样</span>改造<span style="color: black;">机构</span>官网的“联系<span style="color: black;">咱们</span>”页面</span></strong><span style="color: black;">。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">善用LinkedIn，</span></strong><strong style="color: blue;"><span style="color: black;">尤其是高级搜索</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">咱们</span>先说一个外贸人都<span style="color: black;">熟练</span>的平台，LinkedIn。<span style="color: black;">做为</span>最适合B2B找客户的平台，<span style="color: black;">怎样</span>在领英上面寻找和<span style="color: black;">研发</span>客户，<span style="color: black;">已然</span>有一系列的教程和<span style="color: black;">办法</span>。<strong style="color: blue;"><span style="color: black;">然则</span>在<span style="color: black;">平常</span><span style="color: black;">运用</span>中，<span style="color: black;">非常多</span>人对领英的高级搜索功能都严重低估。</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2018年6月份领英改版后，<span style="color: black;">更加是</span>将高级搜索页面单独理出来，<span style="color: black;">运用</span>更加方便。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">运用</span>高级搜索的<span style="color: black;">过程</span>其实很简单：</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">①</span></strong><span style="color: black;"> 在LinkedIn最上方的搜索框中输入<strong style="color: blue;">与你的<span style="color: black;">制品</span>和行业高度<span style="color: black;">关联</span>的关键词。</strong><span style="color: black;">能够</span>是自己的<span style="color: black;">制品</span>关键词，<span style="color: black;">亦</span><span style="color: black;">能够</span>是竞争对手的，还<span style="color: black;">能够</span>是<span style="color: black;">关联</span>的<span style="color: black;">制品</span>。<span style="color: black;">倘若</span><span style="color: black;">发掘</span>出来的结果很少，就要扩大搜索关键词的范围。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">②</span></strong><span style="color: black;"> 默认搜索出来的结果<span style="color: black;">包括</span>人、<span style="color: black;">机构</span>、职位等等。这个时候，<strong style="color: blue;">点击搜索框下方右侧的All Filters</strong>，就会打开LinkedIn的高级搜索界面。<span style="color: black;">而后</span>就<span style="color: black;">能够</span><span style="color: black;">运用</span>高级搜索优化结果，<span style="color: black;">精细</span>锁定高质量的潜在客户。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/VEde5jh5ZpxgWRdianAqnN5ZMEmoHIHK73ibrHb3Uj0q0VV07tR72Ve88hDpWBXVTc3PtqpmficF28MXfIeK2kW3A/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">LinkedIn高级搜索界面</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">③</span></strong><span style="color: black;"><span style="color: black;">这儿</span><span style="color: black;">包括</span>了多个<span style="color: black;">能够</span>进一步筛选的选项，从常用到不常用<span style="color: black;">摆列</span>一下，分别是：</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">Connections：</span></strong></span><span style="color: black;"><span style="color: black;">这儿</span><span style="color: black;">选取</span>锁定的人脉范围，分别是：1度人脉、2度人脉、3度人脉及以上。1度人脉<span style="color: black;">已然</span>是你的好友了，<span style="color: black;">不消</span><span style="color: black;">另一</span>添加；<strong style="color: blue;"><span style="color: black;">倘若</span>以添加好友为<span style="color: black;">目的</span>，应该锁定2度人脉；<span style="color: black;">倘若</span>以寻找<span style="color: black;">海量</span>潜在客户为<span style="color: black;">目的</span>，则应该锁定3度人脉。</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">Industries：</span></strong></span><span style="color: black;">筛选<span style="color: black;">目的</span>人脉的行业范围。<span style="color: black;">能够</span>从下方<span style="color: black;">选取</span>某个给出的行业，<span style="color: black;">亦</span><span style="color: black;">能够</span>自己输入，只需要输入几个字母，LinkedIn就会自动<span style="color: black;">表示</span>类似的类目。<span style="color: black;">亦</span><span style="color: black;">能够</span>从<span style="color: black;">这儿</span>查看所有类目：https://thelinkedinman.com/industry-categories-on-linkedin/</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">Locations ：</span></strong><span style="color: black;"><span style="color: black;">目的</span>区域，支持输入多个<span style="color: black;">目的</span><span style="color: black;">位置</span>。从下方给出的列表中<span style="color: black;">选取</span>，<span style="color: black;">或</span>自己输入。默认是国家，<span style="color: black;">亦</span>能够精确到城市。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">Title ：</span></strong><span style="color: black;">职位名<span style="color: black;">叫作</span>。<span style="color: black;">能够</span>输入笼统的，<span style="color: black;">亦</span><span style="color: black;">能够</span>输入<span style="color: black;">详细</span>的。<span style="color: black;">例如</span><strong style="color: blue;">Purchase Manager、Sourcing Engineer、General Manager</strong>等等。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">Connections of：</span></strong><span style="color: black;"><span style="color: black;">选取</span>从某个人的好友中筛选结果。<span style="color: black;">例如</span>：在Bill Gates的所有好友中，搜索和关键词“Home Textile”<span style="color: black;">关联</span>的人。<span style="color: black;">这儿</span>有个前提，<span style="color: black;">便是</span>Bill Gates这个人，必须是你的好友，才<span style="color: black;">能够</span>搜索他的好友。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">Current companies：</span></strong><span style="color: black;">当前就职的<span style="color: black;">机构</span>。<span style="color: black;">倘若</span>一个<span style="color: black;">机构</span>有<span style="color: black;">非常多</span>人，想找出这个<span style="color: black;">机构</span>负责Purchase的负责人，则<span style="color: black;">能够</span>关键词输入Purchase，<span style="color: black;">机构</span>中输入该<span style="color: black;">机构</span>名<span style="color: black;">叫作</span><span style="color: black;">就可</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">Past companies：</span></strong><span style="color: black;">过去就职的<span style="color: black;">机构</span>。<span style="color: black;">这儿</span><span style="color: black;">不仅</span>是上一家<span style="color: black;">机构</span>，而是所有曾经就职过的<span style="color: black;">机构</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">Profile language ：</span></strong><span style="color: black;">个人信息页面所<span style="color: black;">运用</span>的语言。<span style="color: black;">倘若</span>需要锁定小语种的客户，<span style="color: black;">能够</span>从<span style="color: black;">这儿</span>填写上<span style="color: black;">目的</span>语言。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">Schools：</span></strong></span><span style="color: black;">就读的学校，<span style="color: black;">包含</span>高中和大学。在某些<span style="color: black;">状况</span>下和Location结合，<span style="color: black;">能够</span>锁定更加<span style="color: black;">详细</span>的区域。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">First name/Last name ：</span></strong><span style="color: black;"><span style="color: black;">倘若</span><span style="color: black;">晓得</span>某个客户的名字，<span style="color: black;">能够</span>在<span style="color: black;">这儿</span>分别填入First Name和Last Name，会更快地锁定精确的人。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">④</span></strong><span style="color: black;"> <strong style="color: blue;">最常用的筛选<span style="color: black;">方法</span>：3度人脉+行业+<span style="color: black;">目的</span>区域</strong>，<span style="color: black;">这般</span>出来的结果，<span style="color: black;">已然</span>将不<span style="color: black;">关联</span>的<span style="color: black;">原因</span>排除了一大部分。领英6月份改版后，一次搜索最多只能<span style="color: black;">表示</span>100页，<span style="color: black;">亦</span>即是能看到1000个联系人。<span style="color: black;">因此</span>在搜索的时候，要灵活组合关键词，输入小行业而不是大行业，锁定城市而不是国家，<span style="color: black;">才可</span>搜索到尽可能多的人群。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">⑤</span></strong><span style="color: black;">每次更换搜索<span style="color: black;">要求</span>，<span style="color: black;">例如</span>锁定区域从New York换成Boston，都需要打开高级搜索界面重新进行配置，有些繁琐。这个时候，<span style="color: black;">能够</span><span style="color: black;">运用</span>高级搜索的URL规则，直接组合相应的搜索网址，<span style="color: black;">保留</span>到Excel中。需要搜索的时候，直接粘贴<span style="color: black;">每一个</span>网址<span style="color: black;">就可</span>。<strong style="color: blue;"><span style="color: black;">咱们</span><span style="color: black;">尤其</span>准备了写好规则的Excel文件，需要的<span style="color: black;">朋友</span><span style="color: black;">能够</span>关注“焦点视界”公众号（ID：focusvision），在对话框输入</strong></span><span style="color: black;"><strong style="color: blue;">“规则”</strong></span><span style="color: black;"><strong style="color: blue;">免费索取。</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">⑥</span></strong><span style="color: black;">搜索出来<span style="color: black;">目的</span>客户之后，还需要进一步人工筛选甄别，<span style="color: black;">最后</span>选出来能够<span style="color: black;">研发</span>跟进的对象。<span style="color: black;">而后</span>添加这些人为领英好友，<span style="color: black;">或</span><span style="color: black;">运用</span>ContactOut、Adorito、Adapt Prospector等等谷歌浏览器插件，在不添加好友的前提前，找出该客户的邮箱。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">虽然领英是<span style="color: black;">非常多</span>人<span style="color: black;">每日</span>都在<span style="color: black;">运用</span>的平台，但对高级筛选的<span style="color: black;">注重</span>度都欠缺，以后<span style="color: black;">能够</span>多<span style="color: black;">运用</span>，会让搜索结果更加<span style="color: black;">精细</span>，锁定更加值得开发的客户。</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">改造<span style="color: black;">机构</span>网站的“联系<span style="color: black;">咱们</span>”页面</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">随机打开10个外贸网站，不论行业和<span style="color: black;">制品</span><span style="color: black;">怎样</span><span style="color: black;">区别</span>，你会<span style="color: black;">发掘</span>页面布局和内容都是大同小异。<span style="color: black;">这般</span>的<span style="color: black;">状况</span>其实有点儿令人费解，<span style="color: black;">由于</span><span style="color: black;">咱们</span>外贸企业接触的<span style="color: black;">始终</span>是国外的讯息和事物，<span style="color: black;">针对</span>最新的趋势理应比纯国内企业感知更快。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">就拿简单的“联系<span style="color: black;">咱们</span>”页面<span style="color: black;">来讲</span>，<strong style="color: blue;">许多国外的企业网站，早<span style="color: black;">已然</span>演化<span style="color: black;">成为了</span>互动式极强，转化率客观的Portal了</strong>，<span style="color: black;">咱们</span>还是停留在“留下姓名邮箱和内容，<span style="color: black;">而后</span><span style="color: black;">咱们</span>会联系你”<span style="color: black;">这般</span>千篇一律的格式。是时候改造一下这个重要的阵地了！</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/VEde5jh5ZpxgWRdianAqnN5ZMEmoHIHK72vicxq05iazrwZKLxYJagtHo93icxcQhvcc7HMm14ZNxv7DLX7OrDOJ1g/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">上图所见，是一个科技类<span style="color: black;">机构</span>的“联系<span style="color: black;">咱们</span>”页面。当浏览到这个页面底部的时候，会自动<span style="color: black;">表示</span>一个设计精美的窗口，内容是：<strong style="color: blue;">你需要学习<span style="color: black;">怎样</span>制造最佳的社交媒<span style="color: black;">身体</span>容吗？<span style="color: black;">咱们</span><span style="color: black;">这儿</span>有本完整的电子书，<span style="color: black;">况且</span>还是完全免费的。</strong>只需要点击“YES, I WANT THIS EBOOK!”，<span style="color: black;">而后</span>你需要输入自己的邮箱<span style="color: black;">或</span>Facebook页面，系统就会自动发送给你。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">这给了<span style="color: black;">咱们</span>什么启发呢？</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">扩展外贸客户，最<span style="color: black;">平常</span>的<span style="color: black;">便是</span>收集到<span style="color: black;">目的</span>客户的邮箱。旧有的页面布局，除非客户真的<span style="color: black;">非常</span>需要<span style="color: black;">制品</span>，否则是很难吸引客户主动留下自己的联系方式的。<span style="color: black;">然则</span>人人都<span style="color: black;">爱好</span>免费的东西，再理智的人<span style="color: black;">亦</span><span style="color: black;">不可</span>免俗，尤其是和自己的工作生活息息<span style="color: black;">关联</span>的时候。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">在这个前提下，<span style="color: black;">咱们</span><span style="color: black;">能够</span>着手改造自己的<span style="color: black;">机构</span>网站上“联系<span style="color: black;">咱们</span>”的页面：</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">① </span></strong>准备<span style="color: black;">目的</span>客户需要/想要的素材。如<strong style="color: blue;">电子书、样品、操作教程、行业数据</strong>等等能够<span style="color: black;">供给</span>真实价值的东西，视觉设计给人物有所值的感觉。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">②</span></strong>在联系<span style="color: black;">咱们</span>页面，用最显眼的方式，<span style="color: black;">通知</span>浏览者：<strong style="color: blue;">“<span style="color: black;">这儿</span>有免费领取的资源/礼物/数据，只需要留下你的邮箱<span style="color: black;">就可</span>”</strong>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">③</span></strong>浏览网站的，<span style="color: black;">通常</span>都<span style="color: black;">已然</span>是对<span style="color: black;">制品</span>感兴趣的<span style="color: black;">目的</span>客户了，<span style="color: black;">倘若</span>还愿意留下联系方式换取免费资源，那就足以说明这是高度<span style="color: black;">关联</span>的，并且有意向的人群。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">④</span></strong>这个<span style="color: black;">办法</span><span style="color: black;">不仅</span><span style="color: black;">能够</span>用在“联系<span style="color: black;">咱们</span>”页面，<span style="color: black;">亦</span><span style="color: black;">能够</span>放在<strong style="color: blue;"><span style="color: black;">制品</span>页面、博客页面</strong>，<span style="color: black;">或</span>用弹出窗口的方式展<span style="color: black;">此刻</span>用户面前。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">⑤</span></strong>核心的成功<span style="color: black;">原因</span>是经过精心准备的内容素材，<span style="color: black;">必定</span>要用心分析你的用户群体的特征，以及<span style="color: black;">她们</span>可能会<span style="color: black;">爱好</span>什么样的免费内容/物品。举例<span style="color: black;">来讲</span>，纺织服装类的<span style="color: black;">机构</span>，<span style="color: black;">能够</span>为<span style="color: black;">目的</span>客户<span style="color: black;">供给</span><strong style="color: blue;">《Top 10 Trends of Apparel in 2019》《Best Seller Case Study on European Clothing Brands》</strong>。内容<span style="color: black;">能够</span>自己制造，<span style="color: black;">或</span>综合编纂，<span style="color: black;">或</span>直接购买。内容<span style="color: black;">亦</span><span style="color: black;">不可</span>一成不变，随着时间的推移，<span style="color: black;">持续</span>更换和<span style="color: black;">增多</span>新的内容。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">⑥</span></strong><span style="color: black;">按照</span>数据，<span style="color: black;">这般</span>的改造会让浏览者留下邮箱的比例<span style="color: black;">增多</span><span style="color: black;">最少</span>24.7%。<span style="color: black;">况且</span>不仅如此，这是一种促进网站黏度和<span style="color: black;">提高</span>用户体验的思路，在这个方向下，结合多种策略，能够做的事情其实还有<span style="color: black;">非常多</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">明天<span style="color: black;">咱们</span>来接着聊一下<strong style="color: blue;"><span style="color: black;">怎样</span>将Facebook和B2B结合做营销</strong>，以及<strong style="color: blue;"><span style="color: black;">怎样</span>应用更先进的ABM策略</strong>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">（本文刊载于第62期《焦点视界》杂志）</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/VEde5jh5ZpxgWRdianAqnN5ZMEmoHIHK70eianVcKnGiaL3l0dG5gHOFqJa4KxqtAdJcB2FzoB4QTynBH57gxkhRg/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
交流如星光璀璨，点亮思想夜空。 回顾历史，我们感慨万千；放眼未来，我们信心百倍。
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