阿里巴巴国际站外贸业务员平常操作职责
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/k2ulUXSaelKZVAl90hES1GmBCibf5RzogS5VPOCTyyVQAKeGeayWqbxcVVVY8hQHkIZFt5s03OYsOSHeVuqL3PA/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">业务员职责</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1.</strong><strong style="color: blue;"><span style="color: black;">准备报价单：</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">A.<span style="color: black;">报价单采用文本形式，其优点文件小，<span style="color: black;">很难</span>受电脑病毒感染，海外买家更愿意接受。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">B <span style="color: black;">报价单的确定需有生产<span style="color: black;">分部</span>和<span style="color: black;">营销</span><span style="color: black;">分部</span>的<span style="color: black;">帮助</span>，<span style="color: black;">大众</span>经过<span style="color: black;">仔细</span>分析，最后确定。争取同一<span style="color: black;">制品</span>能有针对<span style="color: black;">区别</span>地区或特点客户的多种报价，如<span style="color: black;">通常</span>来讲中东和东南亚地区的客户对价格<span style="color: black;">尤其</span><span style="color: black;">敏锐</span>，<span style="color: black;">需求</span><span style="color: black;">第1</span>次报价就有竞争力，而美国的客户对<span style="color: black;">制品</span>的附加值和服务比较关心，报价时就要<span style="color: black;">思虑</span>这部分的成本，<span style="color: black;">同期</span>要向客户说明。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2.</strong><strong style="color: blue;"><span style="color: black;">准备电子样本、<span style="color: black;">照片</span>：</span></strong><span style="color: black;"><span style="color: black;">因为</span>您<span style="color: black;">机构</span>的<span style="color: black;">制品</span>目录上的<span style="color: black;">制品</span><span style="color: black;">照片</span>摄影已非常专业，<span style="color: black;">因此呢</span>对其进行扫描处理，当然如有需要，还可进行重新拍摄。您<span style="color: black;">机构</span>需对每份<span style="color: black;">制品</span>进行<span style="color: black;">仔细</span>表述，<span style="color: black;">制品</span>描述应该<span style="color: black;">包含</span><span style="color: black;">制品</span>名<span style="color: black;">叫作</span>、规格、型号、最小定单量、关键人、价格、国际认证和技术参数等信息。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">3.</span></strong><strong style="color: blue;"><span style="color: black;">准备实物样本：</span></strong><span style="color: black;">需由设计和生产<span style="color: black;">分部</span><span style="color: black;">协同</span>，每件<span style="color: black;">制品</span>要<span style="color: black;">供给</span>高质量的样品，便于寄样。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">4.</span></strong><strong style="color: blue;"><span style="color: black;">接收客户询盘：</span></strong><span style="color: black;"><span style="color: black;">详细</span>操作人员<span style="color: black;">每日</span><span style="color: black;">最少</span>三次收发</span>email (<span style="color: black;">早中晚各一次</span>)<span style="color: black;">，出差时请指定<span style="color: black;">相关</span>人员代为接收和处理<span style="color: black;">查找</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">5.</span></strong><strong style="color: blue;"><span style="color: black;">询盘回复：</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">a. <span style="color: black;"><span style="color: black;">保证</span>回复每一个<span style="color: black;">查找</span>，不要觉得<span style="color: black;">期盼</span>不大就忽略<span style="color: black;">查找</span>，重要的是和潜在的买家<span style="color: black;">创立</span>良好的沟通，而不是立即有订单。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">b. <span style="color: black;"><span style="color: black;">即时</span>报价：<span style="color: black;">通常</span>无特殊<span style="color: black;">状况</span>，客户的每次询价提问<span style="color: black;">保证</span>在一天内完成，<span style="color: black;">尽可能</span>争取在两小时内完成，<span style="color: black;">同期</span>要<span style="color: black;">保证</span>报价准确，<span style="color: black;">倘若</span>需要，报价时连同电子样本、报价单<span style="color: black;">一块</span>发出。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">c.</span><span style="color: black;">回复时<span style="color: black;">尽可能</span><strong style="color: blue;">告诉买家<span style="color: black;">咱们</span>能为他做什么</strong>,扼要介绍<span style="color: black;">机构</span>并强调<span style="color: black;">优良</span>所在,完整填写<span style="color: black;">机构</span></span><span style="color: black;">名<span style="color: black;">叫作</span>、创办年份、总资产、年<span style="color: black;">营销</span>额、奖项、联系人、<span style="color: black;">tel</span>和传真</span><span style="color: black;">等，让买家感觉<span style="color: black;">咱们</span>是一家很正规的<span style="color: black;">机构</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">6. </strong><strong style="color: blue;"><span style="color: black;">询盘整理</span></strong><span style="color: black;">：由阿里巴巴<span style="color: black;">供给</span>专业的客户管理工具。<span style="color: black;">详细</span>操作人员<span style="color: black;">每日</span>在买家发出<span style="color: black;">查找</span>后</span>,</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">第1</span>步：接收和评级</span>, <span style="color: black;">将所有询盘按</span>A`B`C`D`<span style="color: black;">级进行<span style="color: black;">保留</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">第二步：<span style="color: black;">创立</span>买家数据库：</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">l</span><span style="color: black;"><span style="color: black;">定时</span>向买家发送市场<span style="color: black;">新闻</span>，行业动态，<span style="color: black;">机构</span><span style="color: black;">资讯</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">l</span><span style="color: black;">隔些日子，向买家发送最新的<span style="color: black;">制品</span>或最热门的<span style="color: black;">制品</span>，并<span style="color: black;">通告</span>买家到网站上去看；</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">l</span><span style="color: black;">新<span style="color: black;">制品</span><span style="color: black;">研发</span>：寻求买家对新<span style="color: black;">制品</span>的<span style="color: black;">需求</span>和<span style="color: black;">意见</span>，或<span style="color: black;">根据</span>买家的<span style="color: black;">需求</span>定做新<span style="color: black;">制品</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">l</span><span style="color: black;">出差拜访客户；利用买家数据库找出目的地的客户，并查看每次联系的记录，与买家约时间沟通；</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">l</span><span style="color: black;">参加商展；利用买家数据库<span style="color: black;">通告</span>买家摊位号，带上商展的最新样品，<span style="color: black;">跟踪</span>表格。<span style="color: black;">根据</span>买家反馈与买家约见面；</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">l</span><span style="color: black;">利用买家数据库寄送最新的样本，样品和节日问候及正常性商务问候；</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">l</span><span style="color: black;">利用买家数据库进行统计工作；<span style="color: black;">认识</span>客户源实力，地域，性质和最受欢迎的<span style="color: black;">制品</span>。</span> </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">注：</span>A<span style="color: black;">级：有<span style="color: black;">知道</span>意向，成交可能性<span style="color: black;">很强</span>的客户。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">B<span style="color: black;">级：有意向，但有些犹豫，需要<span style="color: black;">经过</span><span style="color: black;">奋斗</span><span style="color: black;">才可</span>争取的客户。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">C<span style="color: black;">级：有意向，但属于长线采购，周期较长，不确定<span style="color: black;">原因</span>较多。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">D<span style="color: black;">级：意向不<span style="color: black;">知道</span>，但<span style="color: black;">亦</span>有可能成交。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">倘若</span>需要，每月由<span style="color: black;">详细</span>操作人员将所有</span>A<span style="color: black;">级客户名单及<span style="color: black;">详细</span><span style="color: black;">状况</span>提交给企业营销负责人。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">7.</strong><strong style="color: blue;"><span style="color: black;">客户跟进：</span></strong><span style="color: black;">按</span>ABCD<span style="color: black;">级进行。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">A<span style="color: black;">级：每周</span>2<span style="color: black;">次</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">B<span style="color: black;">级：每周一次</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">C<span style="color: black;">级：每半月一次</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">D<span style="color: black;">级：每月一次</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1) </span><span style="color: black;">将所有的客户资料（如老客户、展览会认识的客户）放入</span>excel<span style="color: black;">客户管理系统中，而不只是来自阿里巴巴的邮件<span style="color: black;">查找</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2) </span><span style="color: black;">每次收到一个陌生的邮件<span style="color: black;">查找</span>、<span style="color: black;">tel</span>或传真时，先在客户管理系统中<span style="color: black;">查询</span>他以前有<span style="color: black;">无</span>和您联系过，问过<span style="color: black;">制品</span>，<span style="color: black;">倘若</span>以前有过联系，当时的<span style="color: black;">发展</span><span style="color: black;">怎样</span>？在对该客户的<span style="color: black;">状况</span>有一个基本的判断，进行更有效的后续跟进；<span style="color: black;">倘若</span>该客户以前<span style="color: black;">无</span>联系过，则将他的资料录入到系统中。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">3) </span><span style="color: black;">系统地跟踪每一个<span style="color: black;">查找</span>，<span style="color: black;">通常</span>每半个月<span style="color: black;">最少</span>和客户联系一次，<span style="color: black;">倘若</span>有参展、新<span style="color: black;">制品</span>发布或促销活动，<span style="color: black;">通告</span>客户，有可能的话<span style="color: black;">尽可能</span>邀请客户去会展现场面谈。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">4) </span><span style="color: black;">经常利用客户管理系统来发直邮给所有问过<span style="color: black;">制品</span>的买家。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">5) </span><span style="color: black;">常发新<span style="color: black;">制品</span>附件给买家。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">6) </span><span style="color: black;">从节省成本<span style="color: black;">方向</span>出发，<span style="color: black;">恰当</span>利用<span style="color: black;">tel</span>、传真、邮件。</span> </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">TEL<span style="color: black;"><span style="color: black;">tel</span>：针对</span>A<span style="color: black;">级客户<span style="color: black;">认识</span><span style="color: black;">仔细</span>的<span style="color: black;">状况</span>；</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">FAX<span style="color: black;">传真：</span><span style="color: black;">传真<span style="color: black;">查找</span>用传真回复（</span>12<span style="color: black;">小时以内）；</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">POST<span style="color: black;">：</span><span style="color: black;">给买家<span style="color: black;">供给</span>最完整的资料，用特快专递寄资料，设计一个反<span style="color: black;">查找</span>表格随信件<span style="color: black;">一块</span>发过去。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">8. </strong><strong style="color: blue;"><span style="color: black;">客户<span style="color: black;">需求</span>寄样品</span></strong><span style="color: black;">：</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">a. <span style="color: black;">电子样本。先寄电子样本给客户，<span style="color: black;">由于</span>速度快<span style="color: black;">况且</span>成本为零，还有样本可随时更新。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">b. </span><span style="color: black;">真实样品。样品邮寄费<span style="color: black;">通常</span>采用样品免费，快件费倒付方式，<span style="color: black;">倘若</span>客户对<span style="color: black;">制品</span>确有诚意，他会主动提出倒付，<span style="color: black;">这般</span>的客户<span style="color: black;">期盼</span>很大，关键就取决于样品质量了。<span style="color: black;">倘若</span>样品量大，<span style="color: black;">能够</span>让买家先由</span><span style="color: black;">T/T</span><span style="color: black;">方式汇到贵司帐号</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">猜 你 喜 欢</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><a style="color: black;">关于重复铺货的答疑汇总</a></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><a style="color: black;">效率！看外贸老业务<span style="color: black;">怎样</span><span style="color: black;">恰当</span>分配一天的8小时【珍藏】</a></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><a style="color: black;">业务员每日工作内容工作安排</a></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><a style="color: black;">关于出口退税，必知的4个要点！</a></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><a style="color: black;">世界各国的海关<span style="color: black;">需求</span>（果断<span style="color: black;">保藏</span>）</a></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><a style="color: black;">外贸秘籍：英文邮件应</a>对客户不回复的绝招！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><a style="color: black;">做阿里国际站，老板必须要做的六件事</a></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">外贸君，入群吗？ </strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"> <span style="color: black;">加alibabawebsite入群（<span style="color: black;">通常</span>每晚10点后处理）</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/k2ulUXSaelIUZxicyNcIVJzO1viaGEyrlheflBpMoHaiciblURHibP8TpX1IsgOqG7aJvxw3SZfCuFuDG2pDjpviap7Q/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">本地外贸群：仅限义乌本地</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">行业外贸群：饰品 服装配饰 玩具 五金 文具 等行业外贸群敬请期待</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/k2ulUXSaelKXsv2rPEo2gAsoHUeicTuWD5pzhc71bDP8ZWQmoMib55ydeSzdOZfWLYeT4zoAcD3d4icVWSTaJDsZQ/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">打造义乌本土的外贸招聘群，欢迎入群：QQ 466048487 <span style="color: black;">能够</span>发布招聘信息，交流行业专业知识，最快速找到你想要的外贸<span style="color: black;">机构</span>+工厂，线下数据线上化</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/k2ulUXSaelKXsv2rPEo2gAsoHUeicTuWDZEczL3yEQfeqmAuVKOEibkr0usUFia7puxNdoaaalveEs9ntHGbicmYqQ/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">义乌外贸交流，义乌阿里巴巴国际站交流咨询，<span style="color: black;">欢迎入群：QQ 205214719 </span>义乌一达通退税代理咨询，欢迎义乌本地每一个外贸人加入</span></p>
祝福你、祝你幸福、早日实现等。 谷歌外贸网站优化技术。
页:
[1]