论坛 › 河南 › 2020最后三月，把握外贸流程，让你今年有点收获

4lqedz 发表于 2024-8-24 12:02:50

2020最后三月，把握外贸流程，让你今年有点收获

    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz/iaGswicCbWm6ic2rtZ8OSsoVQKbk32I4libu2ykicx7jhyS50Xywx9TwIQWyfCtia9ibdKAOOYagib9hgJd48AxHQFc8kA/640?wx_fmt=gif&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/iazibmF2NTjGCYuWmxTtRP7eVibK5Dew8TIqJ7WX92R30ZhiaX3u6cicnL2KOJhuEa3LOcj71Nd6l1hTDEVM2cDdcGg/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">作者 I 外贸人维尼</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"> <span style="color: black;">源自</span> I 维尼外贸频道（ID：wmr-weini）</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"> &nbsp; 转载请联系授权（<span style="color: black;">微X</span>ID：weini8096）</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">阅读本文需要2-4分钟</span></p><img src="https://mmbiz.qpic.cn/mmbiz_png/fgnkxfGnnkRTefsHtHl5LkV1a8Lprb6NgeXZ2SWzuoFvsasuRLIibSN338z0ic4UAJDghV0R4gDnSWuiciaPqpcXgw/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">中秋到了，说明2020年<span style="color: black;">亦</span>只剩下最后三个月。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">今年<span style="color: black;">非常多</span>外贸人勉强维生，<span style="color: black;">乃至</span><span style="color: black;">无</span>什么收获</strong>，于是就想：既然外贸环境<span style="color: black;">欠好</span>，不如我趁这个时候来充电学习吧，<span style="color: black;"><span style="color: black;">然则</span>学着学着，<span style="color: black;">发掘</span>自己效率低下，成长速度缓慢</span>，又打击了学习的动力。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">当有人来问我，怎么<span style="color: black;">加强</span>学习效率的问题时，我<span style="color: black;">亦</span>在思考，试图去找到<span style="color: black;">背面</span>的<span style="color: black;">原由</span>和<span style="color: black;">规律</span>，<span style="color: black;">为何</span>有些人成长<span style="color: black;">便是</span>快？而有些人<span style="color: black;">便是</span>慢呢？</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">不说什么智力有别，要<span style="color: black;">晓得</span>98%的人智力都差不多。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">但有一句话这么说：人的差别<span style="color: black;">便是</span>认知的差别。</span><span style="color: black;">因此</span>问题应该是出在认知和<span style="color: black;">办法</span>上。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">再思考：那这些飘渺的“认知”，要怎么<span style="color: black;">表现</span>在实处？让人看得见？</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">或</span>说，对外贸人<span style="color: black;">来讲</span>，什么东西能让学习和工作都事半功倍？</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">于是我想了再想，想到了“流程”。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">为何</span>总是有外贸人问流程？</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">为何</span>外贸<span style="color: black;">机构</span>不培训流程？</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">为何</span>外贸人不<span style="color: black;">注重</span>流程呢？</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">流程这么重要，居然没人做？</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">“外贸的某某流程是<span style="color: black;">怎么样</span>的，有<span style="color: black;">无</span>人告诉我一下？”这个问题熟不熟？</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">10个外贸新人里 ，9个人都会问外贸流程。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">为何</span><span style="color: black;">咱们</span>会需要流程？</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">是<span style="color: black;">由于</span>“流程”清晰，指引方向，不迷路，不拐弯，是“捷径”。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">需要的流程的不仅是新人，<span style="color: black;">非常多</span>老业务员对流程<span style="color: black;">亦</span>不<span style="color: black;">那样</span>清晰。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">做外贸<span style="color: black;">非常多</span>年了，可能<span style="color: black;">亦</span><span style="color: black;">无</span>人跟你强调过：流程很重要，你应该提炼流程。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">早<span style="color: black;">已然</span>不是外贸新手，<span style="color: black;">然则</span>不是<span style="color: black;">亦</span><span style="color: black;">无</span>人跟你说过：工作要有流程，学习要有体系。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">不碍事</span>，今天维尼来跟你说：怎么学习，成长最快；怎么工作，效率最高。并且把流程给到你。</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">01</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">怎么学习，成长最快？</span></p><span style="color: black;">一个人的学习是<span style="color: black;">根据</span>“点-线-面”的过程发展的，</span><span style="color: black;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">外贸经验<span style="color: black;">累积</span><span style="color: black;">亦</span>是如此，当<span style="color: black;">咱们</span><span style="color: black;">晓得</span>一个客户怎么报价，两个客户怎么报价，<span style="color: black;">才可</span><span style="color: black;">晓得</span><span style="color: black;">更加多</span>客户怎么报价，<span style="color: black;">而后</span><span style="color: black;">晓得</span>要把客户<span style="color: black;">归类</span>、归纳和总结。从点到面的过程，需要时间和经历，<span style="color: black;">因此呢</span><span style="color: black;">为何</span><span style="color: black;">非常多</span>外贸人在工作中摸不到头脑<span style="color: black;">便是</span><span style="color: black;">由于</span>他的知识还<span style="color: black;">无</span>形成“面”，他的知识点都是零碎的，他的经历还<span style="color: black;">不足</span>。</p>
    </span><span style="color: black;">但恰恰真正能让人得到快速成长的，是“面-线-点”的学习过程：</span><span style="color: black;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">先<span style="color: black;">晓得</span>整体（系统、体系），再<span style="color: black;">晓得</span>其中一条线，而后是学习这条线上的某一个点。</p>
    </span><img src="https://mmbiz.qpic.cn/mmbiz_png/iazibmF2NTjGCYuWmxTtRP7eVibK5Dew8TIQC41TVPjBJRs4rwaG9g53k7oJaeR5mSZBSdmxzxH4Kyb8CgxLKzyaA/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"><span style="color: black;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">“点-线-面”是你自己摸索成长的过程，但“面-线-点”是有经验的人给你总结之后的结果，按这个来学习，成长才最快。相当于一个人把精华提炼出来，排好<span style="color: black;">次序</span>，直接给到你。</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">例如客户<span style="color: black;">归类</span>，按“面-线-点”的结构，我做出<span style="color: black;">这般</span>一张图：</p>
    </span><img src="https://mmbiz.qpic.cn/mmbiz_png/iazibmF2NTjGA5L8mZnap17icEjE3w8NtJcE4vloo4l9qD080tQsFaQU6hS8dDFQS74NxC6asqjYN1IXh7KEEG8lQ/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"><span style="color: black;">看到这张图，你是不是<span style="color: black;">火速</span>就明白了，客户是怎么<span style="color: black;">归类</span>的？</span><span style="color: black;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">咱们</span>再<span style="color: black;">瞧瞧</span>，在这张图里，</p>
    </span><span style="color: black;">“面”是什么？</span><span style="color: black;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">是框架（整张图），<span style="color: black;">咱们</span><span style="color: black;">能够</span>一目了然；</p>
    </span><span style="color: black;">“线”是什么？</span><span style="color: black;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">“客户<span style="color: black;">归类</span>-成交客户-五星客户”这是一条线，“客户<span style="color: black;">归类</span>-在谈客户-重点客户”这<span style="color: black;">亦</span>是一条线，<span style="color: black;">咱们</span><span style="color: black;">能够</span>很清晰地区分每条线；</p>
    </span><span style="color: black;">“点”是什么？</span><span style="color: black;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">“成交客户”、“在谈客户”、“潜在客户”、“垃圾客户”、“未<span style="color: black;">归类</span>客户”这些都是点。</p><strong style="color: blue;"><span style="color: black;">为何</span><span style="color: black;">这般</span>的图对<span style="color: black;">咱们</span>的学习<span style="color: black;">来讲</span><span style="color: black;">帮忙</span>很大？</strong>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">就是<span style="color: black;">由于</span>它的结构是“面-线-点”的分布。<span style="color: black;">那样</span>流程图<span style="color: black;">亦</span><span style="color: black;">同样</span>是用了“面-线-点”的结构，它能够<span style="color: black;">帮忙</span><span style="color: black;">咱们</span>清晰地认识工作，更有效率地达到“终点”，即<span style="color: black;">得到</span>结果。</p>
    </span><img src="https://mmbiz.qpic.cn/mmbiz_png/iazibmF2NTjGCYuWmxTtRP7eVibK5Dew8TISpaJ2K3efc2npR43BRjrJYqGuzXR5sOFk9DnRsWBeYL5kwhYribU1bg/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"><span style="color: black;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">咱们</span><span style="color: black;">能够</span>把流程想象是一部阶梯，一个<span style="color: black;">过程</span>是一个台阶，每完成一个<span style="color: black;">过程</span>，<span style="color: black;">咱们</span>就离<span style="color: black;">目的</span>/结果更近。</p>&nbsp;
    </span><img src="https://mmbiz.qpic.cn/mmbiz_png/iazibmF2NTjGA5L8mZnap17icEjE3w8NtJc8AFubmkYwy4iaUXBVFfZficozibfNQ2KlhMLFWcwxHeMnCq3XvKHeYTtQ/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">02</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">怎么工作，效率最高？</p>
    <span style="color: black;"><span style="color: black;">非常多</span>外贸人工作<span style="color: black;">无</span>流程的概念，</span><span style="color: black;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">便是</span>做完这一步，不<span style="color: black;">晓得</span>下一步要做什么？<span style="color: black;">办事</span>完全看感觉，上午发发<span style="color: black;">研发</span>信，下午上上<span style="color: black;">制品</span>，<span style="color: black;">或</span>今天给客户打打<span style="color: black;">tel</span>，明天去社交网站看一下，<span style="color: black;">无</span>条理性，<span style="color: black;">亦</span><span style="color: black;">无</span>次重点。</p>
    </span>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/iazibmF2NTjGA5L8mZnap17icEjE3w8NtJccjyThEvicc3XELgEDiatHKX1moxSvxecIV4cDwufAxt8VIHyO9D8w3zQ/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p><span style="color: black;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">咱们</span><span style="color: black;">能够</span>看到每一个<span style="color: black;">有效</span>率的人，心中都有一个<span style="color: black;">知道</span>的<span style="color: black;">目的</span>/结果，和清晰的路径（思路），每一步怎么走，从开头贯穿结尾。</p>
    </span><span style="color: black;"><span style="color: black;">亦</span><span style="color: black;">便是</span>说，按<span style="color: black;">次序</span>，按<span style="color: black;">过程</span>，有节奏地进行工作，效率最高。</span><span style="color: black;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">流程的<span style="color: black;">功效</span><span style="color: black;">便是</span><span style="color: black;">这般</span>，它能让你<span style="color: black;">办事</span>不绕圈，不迷路，路径清晰地抵达目的地。换句话说，<span style="color: black;">便是</span>“流程”能帮你<span style="color: black;">加强</span>工作效率。</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">那<span style="color: black;">咱们</span>经常<span style="color: black;">说到</span>的“流程”、“系统”、“体系”，它们到底有什么联系？<span style="color: black;">或</span>怎么理解？</p><strong style="color: blue;">流程：</strong>指事物进行中的<span style="color: black;">秩序</span>或<span style="color: black;">次序</span>的<span style="color: black;">部署</span>和安排，或指由两个及以上的业务<span style="color: black;">过程</span>，完成一个完整的业务<span style="color: black;">行径</span>的
    </span><span style="color: black;">过程</span><span style="color: black;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">。</p><strong style="color: blue;">系统：</strong>指若干部分相互联系、相互<span style="color: black;">功效</span>，形成的<span style="color: black;">拥有</span>某些功能的
    </span><span style="color: black;">整体</span><span style="color: black;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">。</p><strong style="color: blue;">体系：</strong>指<span style="color: black;">必定</span>范围内或同类的事物<span style="color: black;">根据</span><span style="color: black;">必定</span>的秩序和内部联系组合而成的更大的整体，是
    </span><span style="color: black;"><span style="color: black;">区别</span>系统<span style="color: black;">构成</span>的更大的系统</span><span style="color: black;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">。</p>
    </span>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/iazibmF2NTjGCYuWmxTtRP7eVibK5Dew8TIccNMQ7zTIyk3VXVWDlHsSBrSjT58x3gicYlYgg0ico8Y51AAnYrGUVibg/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p><span style="color: black;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">咱们</span><span style="color: black;">能够</span>这么理解：<span style="color: black;">咱们</span>的工作内容/<span style="color: black;">过程</span>组<span style="color: black;">成为了</span>一个流程，一个流程是一个小整体（小系统），由多个流程<span style="color: black;">构成</span>一个大系统（大整体），又由多个系统组<span style="color: black;">成为了</span>一个体系（更大的整体）。</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">例如，写<span style="color: black;">研发</span>信、打<span style="color: black;">tel</span>等工作内容组<span style="color: black;">成为了</span>“客户<span style="color: black;">研发</span>流程”，生产货物、跟进货物等工作内容组<span style="color: black;">成为了</span>“外贸跟单流程”……等等各项流程，它们分别是一个整体，但放在<span style="color: black;">一块</span>就组<span style="color: black;">成为了</span>“外贸业务系统”，再加上 “物流报关系统”、“外贸退税”等系统，就组<span style="color: black;">成为了</span>一个“外贸出口业务体系”。</p>
    </span><span style="color: black;">这样你就明白了，</span><span style="color: black;"><span style="color: black;">咱们</span>从事的外贸行业是一个体系，<span style="color: black;">咱们</span>是在各个流程里进行工作，</span><span style="color: black;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">那样</span>认识这个体系和认识各项流程就能帮<span style="color: black;">咱们</span>从“整体思维”出发，更快地学习成长，和<span style="color: black;">有效</span>率地工作。</p>
    </span><img src="https://mmbiz.qpic.cn/mmbiz_jpg/iazibmF2NTjGCYuWmxTtRP7eVibK5Dew8TIHicXxqm5pTv2wibxoLYMB7cG60xQgCmbicw6w9soVBsyDUeuTN1Kkv8Bw/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">03</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">把握</span>流程的好处</p>
    <span style="color: black;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">流程图是流程的直观<span style="color: black;">表现</span>，流程图到底能给<span style="color: black;">咱们</span>带来<span style="color: black;">那些</span>切实的<span style="color: black;">帮忙</span>？</p><strong style="color: blue;"><span style="color: black;">第1</span>，认知整体、避免<span style="color: black;">茫然</span></strong>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">流程图能让<span style="color: black;">咱们</span>一眼就能<span style="color: black;">晓得</span>做成一件事情，要达成一个<span style="color: black;">目的</span>，中间要经历多少个<span style="color: black;">过程</span>，要完成多少项工作。</p>
    </span><span style="color: black;">许多外贸新人迷茫地到处碰壁，且<span style="color: black;">没法</span><span style="color: black;">保持</span>，是<span style="color: black;">由于</span><span style="color: black;">她们</span>看不到结果，</span><span style="color: black;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">乃至</span>不<span style="color: black;">晓得</span>结果应该是<span style="color: black;">怎么样</span>的，不<span style="color: black;">晓得</span>达成结果我要做什么？要做多少？</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">因此</span>外贸新人经常在<span style="color: black;">研发</span>客户的时候，以为找到客户就<span style="color: black;">能够</span>成交？他不<span style="color: black;">晓得</span>想要成交订单，还需要报价，谈判，磋商，<span style="color: black;">处理</span>问题，<span style="color: black;">才可</span><span style="color: black;">最后</span>促成订单。</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">倘若</span>你不<span style="color: black;">晓得</span>这些，你会陷入迷茫。迷茫是什么？<span style="color: black;">便是</span>你想要成交订单，但不<span style="color: black;">晓得</span>怎么做<span style="color: black;">才可</span>促成订单。你想要<span style="color: black;">挣钱</span>，<span style="color: black;">然则</span>你不<span style="color: black;">晓得</span>自己要做什么，怎么做<span style="color: black;">才可</span>赚到钱。你<span style="color: black;">仅有</span>一个<span style="color: black;">目的</span>，却不<span style="color: black;">晓得</span>实现<span style="color: black;">目的</span>的路径和<span style="color: black;">办法</span>，<span style="color: black;">无</span><span style="color: black;">过程</span>，更<span style="color: black;">无</span>节奏。</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">流程图能清晰地让<span style="color: black;">咱们</span>看到达成<span style="color: black;">目的</span>之前需要的<span style="color: black;">过程</span>，避免<span style="color: black;">茫然</span>。</p><strong style="color: blue;">第二，有效衔接、提<span style="color: black;">有效</span>率</strong>流程图的每一个<span style="color: black;">过程</span>都是紧密连接的，<span style="color: black;">第1</span>步是什么，第二步是什么，有条不紊地进行，井然有序地抵达<span style="color: black;">目的</span>。流程里<span style="color: black;">每一个</span><span style="color: black;">过程</span>都是有效衔接的，各个<span style="color: black;">过程</span>之间互相<span style="color: black;">功效</span>，互相推进。
    </span><span style="color: black;">流程给人<span style="color: black;">供给</span>的是最佳的路径，能<span style="color: black;">加强</span><span style="color: black;">咱们</span>的<span style="color: black;">办事</span>效率。</span><span style="color: black;"><strong style="color: blue;">第三，</strong><strong style="color: blue;">有迹可循、<span style="color: black;">发掘</span>问题</strong>流程是一种<span style="color: black;">行径</span>规范，它<span style="color: black;">能够</span>监控<span style="color: black;">咱们</span>的<span style="color: black;">行径</span><span style="color: black;">是不是</span>偏离轨道，如若偏离<span style="color: black;">能够</span><span style="color: black;">即时</span><span style="color: black;">发掘</span>，<span style="color: black;">即时</span><span style="color: black;">调节</span>。</span><span style="color: black;">流程<span style="color: black;">拥有</span><span style="color: black;">检测</span><span style="color: black;">功效</span>，使一切<span style="color: black;">行径</span>有迹可循，有底可查，在<span style="color: black;">显现</span>问题时能够尽快找出问题的源头。</span><strong style="color: blue;"><span style="color: black;">综上所述，流程的好处在于：能给你方向，<span style="color: black;">亦</span>能给你路径，还能帮你<span style="color: black;">发掘</span>问题。</span></strong><span style="color: black;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">机构</span>企业都少不了工作流程，<span style="color: black;">那样</span>外贸学习和工作<span style="color: black;">亦</span><span style="color: black;">不可</span>缺少流程。</p>
    </span><img src="https://mmbiz.qpic.cn/mmbiz_png/iazibmF2NTjGCYuWmxTtRP7eVibK5Dew8TICIgfVX9PYaltAFYOvYVgtspDgbHWOUNomTUiaNArZNzTmXxApeb0cmQ/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">04</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">外贸工作有<span style="color: black;">那些</span>流程</p>
    <span style="color: black;"><span style="color: black;">全部</span>“外贸出口业务体系”里有<span style="color: black;">非常多</span>项流程，但<strong style="color: blue;">最<span style="color: black;">基本</span>，<span style="color: black;">亦</span>是最重要</strong>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">的是以下12项流程。</p><span style="color: black;">
            <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">第1</span>项：外贸出口业务整体流程</p>第二<span style="color: black;">项</span>
            <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">：客户<span style="color: black;">研发</span>流程</p><span style="color: black;">
                <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">第三项：展会准备流程</p>
                <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">第四项：展会谈客流程</p>
                <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">第五项：客户来访看厂接待流程</p>第六项：上门拜访客户流程
            </span>
            <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">第七项：与客户成交流程</p>
            <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">第八项：外贸跟单流程</p>
            <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">第九项：无纸化报关流程</p>
            <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">第十项：租船订舱流程</p><span style="color: black;">第十一项：出口退税流程</span>
            <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">第十二项：售后服务流程</p>
      </span>
    </span><span style="color: black;">这十二项流程介绍了从外贸业务<span style="color: black;">起始</span>到外贸业务完成的完整过程。</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">咱们</span>先从<span style="color: black;">第1</span>个流程--“外贸出口业务整体流程”<span style="color: black;">起始</span>：</strong></span><img src="https://mmbiz.qpic.cn/mmbiz_jpg/iazibmF2NTjGCYuWmxTtRP7eVibK5Dew8TI5qib0x9P2MUIibzpoicGIaiaXviaxGiaMvH2Uk1hyicuOLJoscHsaQUn2ypAw/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"><strong style="color: blue;"><span style="color: black;">Step1：与客户<span style="color: black;">创立</span>联系。</span></strong><span style="color: black;">与客户<span style="color: black;">创立</span>联系的这个过程被<span style="color: black;">咱们</span>习惯性地<span style="color: black;">叫作</span>为“<span style="color: black;">研发</span>客户”的过程，</span><span style="color: black;">但这个理解是片面的，</span><span style="color: black;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">“<span style="color: black;">研发</span>客户”其实是从与客户<span style="color: black;">创立</span>联系到达成合作签约订单才是完整的<span style="color: black;">研发</span>客户过程。</p>与客户<span style="color: black;">创立</span>联系是外贸新人最关注的难点，
    </span><span style="color: black;">例如不<span style="color: black;">晓得</span>怎么找客户，找不到客户，<span style="color: black;">研发</span>信不回复，只问报价没下文，都属于这个<span style="color: black;">过程</span>的问题。</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">咱们</span>说的与客户<span style="color: black;">创立</span>联系是双向联系，而不是单向联系。</strong>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">什么是双向联系？<span style="color: black;">便是</span>我给客户发邮件，客户会回我邮件，<span style="color: black;">咱们</span>与客户双向互动。那什么是单向联系？<span style="color: black;">便是</span>我给客户发了邮件，发了信息，<span style="color: black;">然则</span>客户<span style="color: black;">无</span>回复，<span style="color: black;">无</span><span style="color: black;">创立</span>起双向互动。</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">客户在平台上发了个询盘，<span style="color: black;">而后</span><span style="color: black;">咱们</span>回复询盘，之后<span style="color: black;">无</span>回音了，这算与客户<span style="color: black;">创立</span>起联系了吗？不算。<span style="color: black;">倘若</span>客户在<span style="color: black;">咱们</span>回复询盘之后有<span style="color: black;">回复</span>，继续往下聊，那才算“与客户<span style="color: black;">创立</span>了联系”。</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">怎么写<span style="color: black;">研发</span>信，怎么给客户发信息，怎么引导客户回复<span style="color: black;">咱们</span>呢？<span style="color: black;">首要</span><span style="color: black;">咱们</span>的内容必须有卖点，能吸引客户互动。</p>
    </span><span style="color: black;">那什么是卖点？客户的痛点即是<span style="color: black;">咱们</span>的卖点。</span><span style="color: black;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">举个例子，今年上半年防疫<span style="color: black;">制品</span>卖的火热，口罩的<span style="color: black;">需要</span>量尤其大，但依然还有非常多的工厂接不到订单，<span style="color: black;">为何</span>呢？<span style="color: black;">由于</span><span style="color: black;">她们</span><span style="color: black;">无</span>卖点。<span style="color: black;">无</span>卖点的货品，即使<span style="color: black;">需要</span>再旺盛，<span style="color: black;">亦</span>接不到订单。卖点即痛点，客户的痛点是什么？是口罩的质量问题。<span style="color: black;">因此</span>但凡能<span style="color: black;">供给</span>正规证书的厂家都有接不完的订单，而<span style="color: black;">无</span>证书的厂家一单难求，或纠纷<span style="color: black;">持续</span>。</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">再举个例子，电子烟行业，客户最怕的清关问题，<span style="color: black;">由于</span>电子烟内含电池，含电池的货物都害怕清关<span style="color: black;">显现</span>问题，客户不不愿意承担<span style="color: black;">危害</span>，<span style="color: black;">倘若</span>你能<span style="color: black;">处理</span>客户的痛点，<span style="color: black;">亦</span><span style="color: black;">便是</span>找到包清关包送上门的物流<span style="color: black;">途径</span>，订单<span style="color: black;">便是</span>你的。</p>
    </span><span style="color: black;">那<span style="color: black;">咱们</span>怎么<span style="color: black;">晓得</span>客户的痛点？</span><span style="color: black;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">外贸客户的痛点无外乎以下几个方面：</p><strong style="color: blue;"><span style="color: black;">第1</span>个，<span style="color: black;">制品</span>价格。</strong>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">针对</span>在乎价格的客户，<span style="color: black;">咱们</span>的卖点<span style="color: black;">能够</span>是“Very competitive price in the industry”（行业内非常有竞争力价格），<span style="color: black;">亦</span><span style="color: black;">能够</span>是“Biggest discount to new customers”（<span style="color: black;">咱们</span>给新客户最大优惠）。</p><strong style="color: blue;">第二个，<span style="color: black;">制品</span>质量。</strong>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">针对</span>担心产品质量的客户，<span style="color: black;">咱们</span><span style="color: black;">能够</span>从<span style="color: black;">制品</span>的材料和做工，以及性能上，击中客户的痛点。从<span style="color: black;">制品</span>质量上找卖点，那<span style="color: black;">必定</span>是<span style="color: black;">详细</span>的某个点，而不是宽泛的“<span style="color: black;">咱们</span><span style="color: black;">制品</span>质量很好”。例如眼镜行业耐摔的材质是树脂，那卖点<span style="color: black;">能够</span>是“100%树脂材料”，例如家具行业看起来很<span style="color: black;">高挑</span>上的工艺是烤漆工艺，那卖点<span style="color: black;">能够</span>是“最<span style="color: black;">美丽</span>的烤漆工艺”，安防行业的监控摄像头的机芯像素很重要，<span style="color: black;">那样</span>卖点<span style="color: black;">能够</span>是“最高清的1080P索尼镜头”……等等。</p><strong style="color: blue;">第三个，付款方式。</strong>怎么支付对客户<span style="color: black;">来讲</span>太重要，<span style="color: black;">触及</span>到资金周转和资金安全等问题。外贸客户将越来越注重资金问题，<span style="color: black;">因此</span>能支持信用证、O/A赊账、PayPal、阿里信保等<span style="color: black;">守护</span>买家利益的付款方式，都是卖点，”We accept 70% L/C”或“Paypal is no problem”。但要<span style="color: black;">重视</span>的是这些付款方式都是更有利于买家，<span style="color: black;">因此</span><span style="color: black;">咱们</span>卖家要<span style="color: black;">小心</span><span style="color: black;">运用</span>。
    </span><span style="color: black;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">……</p>
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">内容较多，余下内容请挪步至《贸友课堂》查看，或扫码进入查看。</p>
    </span><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">文案</span>有用</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">别忘了分享给你的<span style="color: black;">伴侣</span>哦</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">维尼新书<span style="color: black;">举荐</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">（扫描图中二维码进入购书页面）</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">转发、点赞、在看都是<span style="color: black;">咱们</span>前进的动力</strong><strong style="color: blue;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></strong></span></p>

wrjc1hod 发表于 2024-10-4 19:46:28

楼主的文章深得我心，表示由衷的感谢！

4zhvml8 发表于 2024-10-13 22:45:47

楼主的文章深得我心，表示由衷的感谢！

qzmjef 发表于 2024-10-31 03:45:58

期待楼主的下一次分享！”

4zhvml8 发表于 2024-11-7 02:43:04

外贸B2B平台有哪些？

4lqedz 发表于 2024-11-13 23:51:11

说得好啊！我在外链论坛打滚这么多年，所谓阅人无数，就算没有见过猪走路，也总明白猪肉是啥味道的。

查看完整版本: 2020最后三月，把握外贸流程，让你今年有点收获