卖点文案不会写？看我“3连问”帮你搞定！
<img src="https://mmbiz.qpic.cn/mmbiz_png/fbac17wmeIFWUHDKNeRNFicl1KzoA2DypE7q1a8C9QrZYyFTH42rpAPymSEibRUXq6UiaOFqtK3y2Fwtrm26EVHCw/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">卖点是个好东西，但文案写起来要人命！</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">非常多</span>文案写起卖点，完全<span style="color: black;">无</span>头绪，不<span style="color: black;">晓得</span>从哪<span style="color: black;">起始</span>，全篇<span style="color: black;">便是</span>反复强调 “我的<span style="color: black;">制品</span>非常适合你”、“我的品牌怎么怎么牛气”、“不<span style="color: black;">运用</span>这个<span style="color: black;">制品</span>你会遗憾终生”......</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">反正<span style="color: black;">便是</span>告诉别人：相信我，我的<span style="color: black;">制品</span>肯定适合你，你值得<span style="color: black;">持有</span>。</span></p><span style="color: black;"><strong style="color: blue;"><span style="color: black;">但要命的是：所有文案肯定都会说自家<span style="color: black;">制品</span>好，而别人真正关心的<span style="color: black;">制品</span>好在哪，却又说不出个<span style="color: black;">因此</span>然，卖点<span style="color: black;">不足</span>聚焦，<span style="color: black;">亦</span>不清晰。</span></strong></span><span style="color: black;">难搞哦！</span><span style="color: black;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/1RO0R4DpFhS1iav6HakXCwDZVBQLsFW9wjJvEzTYXv5XiboCKWCiatwCVrEvicQQR5l7NtSia7QqGxgPV1PnGox2wBA/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">倘若</span>你每次碰到写卖点就头大，要么是<span style="color: black;">制品</span>本身真的就没卖点，这应该不太可能，更大的可能是你的思路不清，不<span style="color: black;">晓得</span>该<span style="color: black;">怎样</span>去思考。</span></strong></span><span style="color: black;">卖点文案，<span style="color: black;">首要</span>有2个问题<span style="color: black;">必须</span><span style="color: black;">处理</span>。</span><span style="color: black;">一个是<span style="color: black;">制品</span>利益：你<span style="color: black;">能够</span>理解为<span style="color: black;">制品</span>的 “卖点” 。</span><span style="color: black;">它是站在<span style="color: black;">制品</span><span style="color: black;">方向</span>去说的，就是能给用户<span style="color: black;">供给</span>的利益点。<span style="color: black;">例如</span>笔记本<span style="color: black;">尤其</span>薄，<span style="color: black;">例如</span>汽车后排空间很大。</span><span style="color: black;">另一个是用户利益：你<span style="color: black;">能够</span>理解为<span style="color: black;">制品</span>的 “买点” 。</span><span style="color: black;">买点是基于上面的卖点而来，但它是站在用户利益的<span style="color: black;">方向</span>说的：</span><span style="color: black;">你的<span style="color: black;">制品</span>利益能为<span style="color: black;">她们</span>转化成<span style="color: black;">怎么样</span>的<span style="color: black;">实质</span>价值？能<span style="color: black;">处理</span><span style="color: black;">那些</span><span style="color: black;">实质</span>问题？</span><span style="color: black;"><span style="color: black;">例如</span>笔记本<span style="color: black;">尤其</span>薄，那<span style="color: black;">便是</span>便于出行携带；汽车后排空间很大，那就<span style="color: black;">能够</span><span style="color: black;">整家</span>人<span style="color: black;">一块</span>出游。</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">常常</span> “<span style="color: black;">制品</span>利益+用户利益” ，<span style="color: black;">便是</span>一条不错的卖点文案原型了。</span></strong><span style="color: black;">举个例子：</span><img src="https://mmbiz.qpic.cn/mmbiz_jpg/1RO0R4DpFhR4HOLnDqWUTZc5T6QVR0KW8olhHXWI5jTiba1b6RouBYptib9GS3chf3ibXTwrjXLgxrRzWsxObmk2g/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">制品</span>利益：</span></strong><span style="color: black;">1600万柔光自拍功能，拍人很亮很清晰；</span></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">用户利益：</span></strong><span style="color: black;"><span style="color: black;">容易</span>把自己拍得美美的。</span></span><span style="color: black;">结合在<span style="color: black;">一块</span>文案<span style="color: black;">便是</span>：<span style="color: black;">1600万柔光自拍功能，拍人很亮很清晰，<span style="color: black;"><span style="color: black;">容易</span>把自己拍得美美的。</span></span></span><span style="color: black;">文案再优化一下，VIVO X7的<span style="color: black;">宣传</span><span style="color: black;">便是</span>：<strong style="color: blue;">1600万柔光自拍，照亮你的美</strong>。</span><span style="color: black;">以上，<span style="color: black;">倘若</span>你没把自己的<span style="color: black;">制品</span>利益和用户利益挖出来，那自然<span style="color: black;">便是</span>想破脑袋毫无头绪，且老是说不出什么来。</span><span style="color: black;">那<span style="color: black;">做为</span>文案人，<span style="color: black;">怎样</span>快速去挖掘，或是梳理这些点呢？</span><span style="color: black;"><strong style="color: blue;"><strong style="color: blue;">这是今天重点要聊的，笔者</strong>有一个经常用且不<span style="color: black;">繁杂</span>的<span style="color: black;">办法</span>，你<span style="color: black;">能够</span><span style="color: black;">持续</span>给自己3连问：</strong></span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">为何</span>要选...？</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">凭什么说......？</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">而后</span>呢？与我何干？</span></strong></span></p><span style="color: black;">别小看这3连问，学会去用真的能让自己快不少，思维更清晰，卖点表达更<span style="color: black;">精细</span>。</span><span style="color: black;">好了，这连3问<span style="color: black;">怎样</span>运用呢？</span><span style="color: black;">直接举例子来理解：</span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">为何</span>要<span style="color: black;">选取</span>HUAWEI P30 Pro？</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">由于</span>配备了潜望式长焦镜头！</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">凭什么说配备了潜望式长焦镜头的手机就好？</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">这般</span>手机<span style="color: black;">能够</span>10倍混合变焦，在很远的<span style="color: black;">地区</span>就能拍东西！</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">而后</span>呢？与我何干</span></strong><strong style="color: blue;"><span style="color: black;">？</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">远方的东西，<span style="color: black;">经过</span>变焦拍摄近在咫尺，<span style="color: black;">再也不</span>拍不清晰。美景远在天边，细节近在眼前。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/1RO0R4DpFhS1iav6HakXCwDZVBQLsFW9wiaJIaEhhm4jYwYYFzrkkToicia6fxv3mFCZtPIh70WwzWsoUAjevDKhOA/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p><span style="color: black;"><span style="color: black;">最后</span>，华为P30系列的<span style="color: black;">宣传</span>打的<span style="color: black;">便是</span> “潜望式变焦，10倍混合变焦，超越目之所及”。</span><span style="color: black;">再举个例子，<span style="color: black;">例如</span>要给别人<span style="color: black;">举荐</span>一个体重秤？你就<span style="color: black;">能够</span>来3连问自己：</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">为何</span>要<span style="color: black;">选取</span>这个体重秤？</span></strong></span><span style="color: black;"><span style="color: black;">由于</span>它测体重很<span style="color: black;">精细</span>！</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">凭什么说它测体重就很<span style="color: black;">精细</span>？</span></strong></span><span style="color: black;">它<span style="color: black;">运用</span>了高精度传感器，并且<span style="color: black;">选取</span>了坚固韧性好的锰钢，<span style="color: black;">做为</span>传感器的回弹材料，经过严格的生产工艺，打造出高精度 G 字型传感器。</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">而后</span>呢？与我何干？</span></strong></span><span style="color: black;">你<span style="color: black;">能够</span>看到到自己体重精确到 100g！</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">而后</span>呢？</span></strong></span><span style="color: black;">无论是在你跑步、健身房训练，还是逛街、散步<span style="color: black;">乃至</span>从事家务劳动后，都能感知你身体的细微变化，<span style="color: black;">乃至</span>喝杯水都<span style="color: black;">能够</span>记录变化。</span><span style="color: black;"><span style="color: black;">因此</span>你看到小米体重秤的<span style="color: black;">宣传</span>文案是<span style="color: black;">这般</span>：</span><img src="https://mmbiz.qpic.cn/mmbiz_jpg/1RO0R4DpFhS1iav6HakXCwDZVBQLsFW9w5GP6CEMicnufsu1zR8SYpACFpIHicKwCtpnYqSWbnxF56Yc9ahWgFFHQ/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><span style="color: black;"><span style="color: black;">咱们</span>继续，你要给<span style="color: black;">青年</span>人们<span style="color: black;">举荐</span>一款便携式榨汁杯，那就<span style="color: black;">能够</span><span style="color: black;">起始</span>3连问：</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">为何</span>要<span style="color: black;">选取</span>这一款便携式榨汁杯？</span></strong></span><span style="color: black;"><span style="color: black;">由于</span>它有大容量充电电池！</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">为何</span>这个电池<span style="color: black;">便是</span>大容量呢？</span></strong></span><span style="color: black;"><span style="color: black;">由于</span>它用的是1400mAh增压动力锂电池！</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">凭什么说用这个增压电池就<span style="color: black;">便是</span>大容量？</span></strong></span><span style="color: black;">那当然，它在满电状态可快速榨出10杯果汁，<span style="color: black;">况且</span>长效续航，适合多钟充电方式，随时都能充电。</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">而后</span>呢？与我何干？</span></strong></span><span style="color: black;">你<span style="color: black;">能够</span>随身携带，</span><span style="color: black;">随时榨出<span style="color: black;">鲜嫩</span>果饮。</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">而后</span>呢？</span></strong></span><span style="color: black;">即有逼格，又能随时享受健康生活。</span><span style="color: black;">我之前在网易严选上，看到一个英国摩飞便携式榨汁杯，<span style="color: black;">宣传</span>文案<span style="color: black;">便是</span><span style="color: black;">这般</span>：</span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/1RO0R4DpFhS1iav6HakXCwDZVBQLsFW9wmJrB0hsYLrWKCCFqydZOBBPV5dYqzQIia9djkaohDoiadTC8icwyia5Iiag/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p><span style="color: black;">好了，你应该会<span style="color: black;">发掘</span>，<span style="color: black;">经过</span><span style="color: black;">持续</span>的自我提问，思考马上会更有头绪和方向，文案的思路<span style="color: black;">亦</span>会更清晰。</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">难搞的卖点素材会一个个浮出水面，你会<span style="color: black;">发掘</span>除了自夸自擂，其实是<span style="color: black;">能够</span>问出<span style="color: black;">有些</span>用户更关心的、且可信的支撑点，<span style="color: black;">况且</span>他关心的<span style="color: black;">自己</span>利益<span style="color: black;">亦</span>更<span style="color: black;">精细</span>了。</span></strong></span><span style="color: black;">问着问着，其实卖点文案慢慢<span style="color: black;">亦</span>就出来了！</span><span style="color: black;"><span style="color: black;">那样</span>，总结一下，其实<span style="color: black;">便是</span>3句话：</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">1问：<span style="color: black;">为何</span>要选...？</span></strong></span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">引出<span style="color: black;">制品</span>利益点：</span></strong></span><span style="color: black;">你的<span style="color: black;">制品</span>在功能、特征、生产工艺、效果等上的<span style="color: black;">优良</span><span style="color: black;">详细</span><span style="color: black;">表现</span>在<span style="color: black;">那些</span>点？把最靠谱、最拿得出手的列出来。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">2问：凭什么说......？</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">寻找<span style="color: black;">制品</span>利益的支撑点：</span></strong></span></span><span style="color: black;"><span style="color: black;">这些说出来的<span style="color: black;">制品</span>利益，有什么依据？是空口说白话，还是有佐证的素材？</span></span></p><span style="color: black;"><strong style="color: blue;"><span style="color: black;">3问：<span style="color: black;">而后</span>呢？与我何干？</span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">深挖出用户核心利益：</span></strong></span><span style="color: black;">每一个点能帮用户创造什么价值？带来什么切身利益？<span style="color: black;">处理</span><span style="color: black;">那些</span><span style="color: black;">实质</span>需求？满足什么样的精神享受？</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">必定</span>要记住，你要<span style="color: black;">持续</span>重复地去问自己，且这每一问都<span style="color: black;">能够</span>一问再问，<span style="color: black;">必定</span>会有答案的，直到问出相对满意的答案。</span></strong></span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">此刻</span>，你学会了吗？</span></p><span style="color: black;">接下来，笔者再分享<span style="color: black;">有些</span><span style="color: black;">实质</span>应用案例，大伙<span style="color: black;">能够</span>基于以上理解的好好拆分一下，自己尝试去问。</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">·</span></strong></span><span style="color: black;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">方太抽油烟机</span></strong></span></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">为何</span>要<span style="color: black;">选取</span>方太抽油烟机呢？</span></strong></span><span style="color: black;"><span style="color: black;">由于</span>抽油烟效果超强！</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">凭什么说它抽油烟效果强呢？</span></strong></span><span style="color: black;">它不仅实现了蝶翼环吸技术，使得核心负压区下降6～325px，<span style="color: black;">负压面积<span style="color: black;">加强</span>166.7%，</span>与黄金控烟区接轨，有效减少油烟逃逸。更凭借以自动巡航增压、风随声动、厨房空气管家为核心的 “智能吸排系统”，终结了传统吸油烟机被动适应中式烹饪的工作模式。</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">而后</span>呢？与我何干？</span></strong></span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">四面八方不跑烟啊！</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">在厨房里炒辣椒<span style="color: black;">亦</span>不呛了啊。</span></p><img src="https://mmbiz.qpic.cn/mmbiz_jpg/1RO0R4DpFhTx75w73Ric4Y86lk4LEpMmcVw1wAd20yicDgFVlOMOWZjBwNIEK744FzVUIviboRRk77LltjEBWEcGg/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/1RO0R4DpFhTx75w73Ric4Y86lk4LEpMmc4DEjJVccyHDsib7osFGjwgmNoPuLd7xhkYz4iccYtuQxqvxOkFXNYrYA/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">·</span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"> 尼康S60</span></strong></span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">为何</span>要<span style="color: black;">选取</span><span style="color: black;">尼康S60</span>呢？</span></strong>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">由于</span>它摄像时脸部识别功能<span style="color: black;">尤其</span>厉害！最多可识别12张脸。</span></p><span style="color: black;"><strong style="color: blue;"><span style="color: black;">凭什么说它<strong style="color: blue;"><span style="color: black;">摄像时脸部识别功能厉害</span></strong>？</span></strong></span><span style="color: black;">尼康S60影像感应器为1/2.3英寸CCD，有效像素有1000万，5X光学变焦镜头及光学 VR 影像减震功能，焦距为33-165mm，VR影像稳定功能使拍摄效果更为清晰，ISO 3200性能<span style="color: black;">供给</span>更大的拍摄空间......</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">而后</span>呢？与我何干？</span></strong></span></strong></span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">夸张点说，你拍照时，藏在树丛后面的士兵<span style="color: black;">亦</span>能自动识别到脸；少女们穿着性感玩闹时，躲着偷窥的人统统都能识别出来（<strong style="color: blue;">你能看出有多少人吗</strong>），厉害。</span></p><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><span style="color: black;">好了，下面<span style="color: black;">便是</span>你的 Show Time 了。</span><span style="color: black;">总之，在写卖点文案时，肯定你会</span><span style="color: black;"><span style="color: black;">海量</span>收集<span style="color: black;">资料</span>整理素材，<span style="color: black;">倘若</span>你面对一堆资料焦头烂额，不妨<span style="color: black;">起始</span>问自己：</span><span style="color: black;"><span style="color: black;">为何</span>？<span style="color: black;">为何</span>？<span style="color: black;">为何</span>？</span><span style="color: black;">凭什么？凭什么？凭什么？</span><span style="color: black;"><span style="color: black;">而后</span>呢？<span style="color: black;">而后</span>呢？<span style="color: black;">而后</span>呢？</span><span style="color: black;">问得越多，挖得越多，替用户回答的关键点<span style="color: black;">亦</span>就越多，文案素材<span style="color: black;">亦</span>就越丰富，她的<span style="color: black;">选取</span>几率<span style="color: black;">亦</span>会越大。</span><span style="color: black;">当然，每次提问我<span style="color: black;">意见</span>：一个核心卖点搞定再3连问另一个，不要把所有想<span style="color: black;">明显</span>的点放在<span style="color: black;">一块</span>问，太乱！</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">逐个攻破，小步快跑。</span><span style="color: black;">你会看到不<span style="color: black;">同样</span>的效果！</span></strong></span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">▼ 行业热文<span style="color: black;">举荐</span> ▼</span></strong></p><span style="color: black;">| </span><a style="color: black;"><span style="color: black;">信息流平台榜单</span></a><span style="color: black;"><span style="color: black;">| </span><span style="color: black;"><a style="color: black;">SEM干货76讲</a> </span><span style="color: black;">| </span></span><a style="color: black;"><span style="color: black;">160篇SEM教程</span></a><span style="color: black;"> |</span><span style="color: black;"><a style="color: black;">计费模式<span style="color: black;">诠释</span></a> <span style="color: black;">| </span></span><span style="color: black;"><a style="color: black;">优化师行业报告</a> </span><span style="color: black;">| <a style="color: black;">SEM营销全案 | </a></span><a style="color: black;"><span style="color: black;">竞价<span style="color: black;">基本</span>技能</span></a><span style="color: black;"> | </span><span style="color: black;"><a style="color: black;">SEM账户搭建</a> </span><span style="color: black;">|<a style="color: black;">头条搜索</a><a style="color: black;">账户</a>| </span><a style="color: black;"><span style="color: black;">SEM账户归因</span></a><span style="color: black;"> | </span><a style="color: black;"><span style="color: black;">SEM思路</span></a><span style="color: black;"> | </span><a style="color: black;"><span style="color: black;">SEM数据分析</span></a><span style="color: black;">|<a style="color: black;"><span style="color: black;">搜索oCPC<span style="color: black;">|</span></span></a></span><a style="color: black;"><span style="color: black;">竞价工作<span style="color: black;">平常</span></span></a><span style="color: black;">| </span><span style="color: black;"><span style="color: black;"><a style="color: black;">SEM实战心得</a> </span>|<a style="color: black;"><span style="color: black;">搜索营销白皮书</span></a><span style="color: black;"> |<a style="color: black;"><span style="color: black;">各信息流<span style="color: black;">途径</span>特性</span></a><span style="color: black;"> | </span><a style="color: black;"><span style="color: black;"><span style="color: black;">宣传</span>优</span></a>化手册</span></span><span style="color: black;">| </span><a style="color: black;"><span style="color: black;">信息流文案<span style="color: black;">模板</span></span></a><span style="color: black;"> | </span><a style="color: black;"><span style="color: black;">信息流账户搭建</span></a><span style="color: black;"><a style="color: black;">| </a><a style="color: black;">信息流数据分析</a> | </span><a style="color: black;"><span style="color: black;">优化<span style="color: black;">办法</span>论</span></a><span style="color: black;"> | </span><span style="color: black;"><a style="color: black;">广点通投放指南</a> </span><span style="color: black;">| <a style="color: black;">抖音信息流</a> | </span><a style="color: black;"><span style="color: black;"><span style="color: black;">伴侣</span>圈投放</span></a><span style="color: black;"> | </span><span style="color: black;"><a style="color: black;">医疗实操案例</a> </span><span style="color: black;">| </span><a style="color: black;"><span style="color: black;">创意文案撰写</span></a><span style="color: black;"> | </span><a style="color: black;"><span style="color: black;">网站文案优化</span></a><span style="color: black;"> | </span><a style="color: black;"><span style="color: black;">整合营销</span></a><span style="color: black;"> | <a style="color: black;">二类电商</a> | </span><a style="color: black;"><span style="color: black;">营销网址大全</span></a><span style="color: black;"> | <a style="color: black;">行业案例</a> <span style="color: black;">| <a style="color: black;"><span style="color: black;">抖音运营全攻略</span></a><span style="color: black;"> | <a style="color: black;"><span style="color: black;">宣传</span>法禁用词</a> |</span></span></span><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></p><strong style="color: blue;"><span style="color: black;">有用记得点亮“在看”</span></strong><strong style="color: blue;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></strong>
一看到楼主的气势，我就觉得楼主同在社区里灌水。 我完全赞同你的观点，思考很有深度。 谢谢、感谢、感恩、辛苦了、有你真好等。 大势所趋，用于讽刺一些制作目的就是为了跟风玩梗，博取眼球的作品。
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