维书会|第35期《吸金宣传》读书笔记
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz/3ksXaIGZo8D10iaGzluwbp30bGlP2c4hLGRicaAqehf28BoE5hic5XeFq6YRgWxkD81kl7ibpq1OefZL4WmeIpO0Ug/0?wx_fmt=gif&tp=webp&wxfrom=5&wx_lazy=1" style="width: 50%; margin-bottom: 20px;"><img src="http://mmbiz.qpic.cn/mmbiz/3ksXaIGZo8CoLsy4KmPmWIKrflY5icibmbaniaM2EVlkhc4zYUnxrfiaKVJAN2ic9icCIDkt2lkiblcrBn2ZeicpGGQZPQ/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">大众</span>过年好,欢迎来到维书会,<span style="color: black;">一块</span>践行“全民阅读·大手拉小手“,我是李维。春节<span style="color: black;">时期</span>,我得到<span style="color: black;">非常多</span>会员<span style="color: black;">伴侣</span>的反馈,讲述读书带给<span style="color: black;">她们</span>的变化。是的,只要你<span style="color: black;">始终</span><span style="color: black;">保持</span>与维书会同行,<span style="color: black;">始终</span><span style="color: black;">保持</span>读书,神奇的事情会<span style="color: black;">始终</span>在你的身上<span style="color: black;">出现</span>。繁忙的春节结束了,<span style="color: black;">起始</span>上班了。<span style="color: black;">大众</span>或许早就<span style="color: black;">起始</span>思考工作了。本期我为<span style="color: black;">大众</span><span style="color: black;">诠释</span>《吸金<span style="color: black;">宣传</span>:史上最<span style="color: black;">挣钱</span>的文案写作手册》。</span></strong></span></span><img src="http://mmbiz.qpic.cn/mmbiz/3ksXaIGZo8CwHkfpCMuP1ocKyW58kwbVJYaRAFZ0xeU80NPl85eCnD23LmPb0BuCbIRlFlupDcdpMP25K7kfeQ/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></h1>
<h1 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">大众</span><span style="color: black;">每日</span>都在发<span style="color: black;">伴侣</span>圈,<span style="color: black;">为何</span>别人发的图文就能得到<span style="color: black;">非常多</span>人的点赞,而你的却<span style="color: black;">不可</span>?自<span style="color: black;">媒介</span>时代的到来,<span style="color: black;">每一个</span>人都是自营销者,但<span style="color: black;">怎样</span>更好地设计推广文案,是<span style="color: black;">非常多</span>人的<span style="color: black;">困惑</span>。今天<span style="color: black;">咱们</span>读《吸金<span style="color: black;">宣传</span>》这本书,<span style="color: black;">便是</span>要讨论这个问题。<span style="color: black;">亦</span><span style="color: black;">期盼</span>这本书<span style="color: black;">能够</span>让<span style="color: black;">咱们</span>在新年伊始,为<span style="color: black;">咱们</span>的<span style="color: black;">制品</span>推广碰撞出<span style="color: black;">更加多</span>更妙的广告创意。</span></strong></span></span></h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">几乎<span style="color: black;">每一个</span>人都<span style="color: black;">晓得</span><span style="color: black;">宣传</span>的重要性,但很少人懂得<span style="color: black;">怎么样</span>的<span style="color: black;">宣传</span><span style="color: black;">才可</span>发挥<span style="color: black;">功效</span>。本书开篇就<span style="color: black;">知道</span>告诉读者,</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">商场</span><span style="color: black;">宣传</span>的目的<span style="color: black;">便是</span>为了<span style="color: black;">挣钱</span>,<span style="color: black;">仅有</span>能说服顾客掏钱的<span style="color: black;">宣传</span>才是有效的<span style="color: black;">宣传</span>。</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">本书是奥美、麦肯等近百家国际知名<span style="color: black;">宣传</span><span style="color: black;">机构</span>的培训教材;连续五年进入亚马逊年度畅销书排行榜。本书的作者是</span><span style="color: black;">德鲁·埃里克·惠特曼</span><span style="color: black;">,人<span style="color: black;">叫作</span>“直邮博士”纵横<span style="color: black;">宣传</span>界、消费心理学界30年。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">本书所讲的文案写作<span style="color: black;">办法</span>都是基于消费心理学的<span style="color: black;">科研</span>而得出的,经过了作者的实践以及<span style="color: black;">非常多</span>著名<span style="color: black;">宣传</span>案例的验证,只要<span style="color: black;">目的</span>消费对象是人,那这些<span style="color: black;">办法</span>就永远有效。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">软实力的学员都比较清楚,人性17个<span style="color: black;">秘码</span>中的<span style="color: black;">第1</span>个是“要”。管理的核心<span style="color: black;">规律</span>是给他他想要的,让他做我想做的。而<span style="color: black;">宣传</span><span style="color: black;">也</span>是如此,<span style="color: black;">仅有</span><span style="color: black;">咱们</span>给消费者<span style="color: black;">她们</span>所想要的,消费者才会愿意掏钱包,而这正是<span style="color: black;">咱们</span>想要的。可是</span></strong></span><strong style="color: blue;"><span style="color: black;">——</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">人们到底想要什么?</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">国际奥美<span style="color: black;">宣传</span>创始人——大卫·奥格威曾说过:“99%的<span style="color: black;">宣传</span>都<span style="color: black;">无</span>对<span style="color: black;">制品</span>的<span style="color: black;">营销</span>起到很好的促进<span style="color: black;">功效</span>。”</span><strong style="color: blue;"><span style="color: black;">人们真正关心的从来不是<span style="color: black;">宣传</span>够<span style="color: black;">不足</span>精彩,而是<span style="color: black;">她们</span>自己!</span></strong><span style="color: black;">人们关心的是什么<span style="color: black;">制品</span>对<span style="color: black;">她们</span>有用,以及<span style="color: black;">怎么样</span>让<span style="color: black;">她们</span>的生活变得更美好、更幸福、更充实。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">八大生命原力</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">科研</span>消费的学者和心理学家经<span style="color: black;">太多</span>年<span style="color: black;">科研</span>,弄清了人类共有的8种基本“欲望”。作者把它们<span style="color: black;">叫作</span>为“八大原力”。</span><strong style="color: blue;"><span style="color: black;">由这8种<span style="color: black;">剧烈</span>欲望带来的<span style="color: black;">营销</span>额比从其他所有人类需求带来的<span style="color: black;">营销</span>额加起来还多。</span></strong><span style="color: black;">这八大生命原力分别是:</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1、<span style="color: black;">存活</span>、享受生活、延长寿命;</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2、享受<span style="color: black;">食品</span>和饮料;</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">3、免于恐惧、痛苦和危险;</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">4、寻求性伴侣;</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">5、追求舒适的生活<span style="color: black;">要求</span>;</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">6、与人攀比;</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">7、照顾和<span style="color: black;">守护</span>自己所爱的人;</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">8、<span style="color: black;">得到</span>社会认同。</span><span style="color: black;"><span style="color: black;"><img src="http://mmbiz.qpic.cn/mmbiz/3ksXaIGZo8CwHkfpCMuP1ocKyW58kwbVoyiaFs3aMj0htic6UM4zKNNmiaFrOqb4zOt1uzIs3iaSad19efAX0icuwrA/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"> </span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">每一个</span>人都<span style="color: black;">没法</span>逃避自己对八大原力的欲望,</span></strong><span style="color: black;">人生来就有这些欲望,并且这些欲望会<span style="color: black;">始终</span><span style="color: black;">伴同</span>人们<span style="color: black;">上下</span>,直到生命的终点。聪明的<span style="color: black;">宣传</span>人能<span style="color: black;">经过</span><span style="color: black;">宣传</span>内容唤起人们的这些欲望。</span><strong style="color: blue;"><span style="color: black;">人们<span style="color: black;">由于</span>情感而购买商品,并用<span style="color: black;">规律</span>证明其正当性。故而要<span style="color: black;">经过</span>触及人基本的欲望和需求来激起情感反应。</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">邮购专家尤利乌斯精于此道,在20世纪二三十年代,他<span style="color: black;">经过</span>卖书挣钱。<span style="color: black;">咱们</span>来<span style="color: black;">瞧瞧</span>当他<span style="color: black;">按照</span>八大原力更换书名时<span style="color: black;">出现</span>了什么。旧书名为《金羊毛》的书,年销量为5千册,当他将书名更改为《追求金发情人》,年销量达到了5万册。旧书名为《矛盾的艺术》时,年销量为0,但是,当他将书名更改为《<span style="color: black;">怎么样</span>合乎<span style="color: black;">规律</span>地辩论》,年销量达到了3万册。旧书名为《卡萨诺瓦情史》,年销量8千册,而更改为《千古<span style="color: black;">第1</span>情人——卡萨诺瓦》,年销量达到了两万两千册。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">很惊人的结果,不是吗?这<span style="color: black;">便是</span>利用8大生命原力所带来的销量倍增。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><strong style="color: blue;"><span style="color: black;">9</span></strong><strong style="color: blue;"><span style="color: black;">种后天习得(次要) 的人类需求</span></strong></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">除了8种首要需求,<span style="color: black;">咱们</span>还有9种后天习得的次要需求:</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1、获取信息的需求;</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2、满足好奇心的需求;</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">3、保持身体和<span style="color: black;">周边</span>环境清洁的需求;</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">4、追求效率的需求;</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">5、对<span style="color: black;">方便</span>的需求;</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">6、对<span style="color: black;">靠谱</span>性(质量)的需求;</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">7、表达美与风格的需求;</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">8、追求利润的需求;</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">9、对物美价廉商品的需求。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">最具吸引力的<span style="color: black;">宣传</span>几乎都是针对8大原动力的,<span style="color: black;">倘若</span>实在不行,<span style="color: black;">亦</span>要针对<span style="color: black;">以上</span>这9种次要需求。</span></strong><span style="color: black;">这些后天习得的次要需求<span style="color: black;">亦</span>非常<span style="color: black;">剧烈</span>,但还<span style="color: black;">不可</span>和八大原力同日而语。<span style="color: black;">怎样</span>写出最棒的<span style="color: black;">宣传</span>文案呢?</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">本书列举了消费心理学的17个基本原则,<span style="color: black;">宣传</span><span style="color: black;">机构</span>的42条秘诀,以及101种<span style="color: black;">加强</span><span style="color: black;">宣传</span><span style="color: black;">回复</span>率的<span style="color: black;">办法</span>。听起来书中的内容<span style="color: black;">非常多</span>,事实上这本书前后重复的内容比较多,但不得不说,这本书亮点足够,能够给<span style="color: black;">咱们</span><span style="color: black;">非常多</span>启示和<span style="color: black;">帮忙</span>,接下来我将重新梳理筛选其中的精华,为<span style="color: black;">大众</span><span style="color: black;">诠释</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">消费心理学的基本原则</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><strong style="color: blue;"><span style="color: black;">原则1:挑战恐惧,利用恐惧心理<span style="color: black;">挣钱</span></span></strong></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">咱们</span>来看一个动物美容院的<span style="color: black;">宣传</span>文案。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">事实:</span></strong><span style="color: black;">你的小狗有可能<span style="color: black;">作为</span>可怕的动物美容套索的下一个受害者!这种巧妙的<span style="color: black;">安装</span><span style="color: black;">本来</span>是给<span style="color: black;">哪些</span>毛茸茸的小家伙剪毛时用来将它们固定到桌子上的,但有时它会像刽子手<span style="color: black;">同样</span>害死小狗。<span style="color: black;">倘若</span>小狗<span style="color: black;">无</span>踏出桌子边缘,它就非常安全!但只要踏错一步,就会扭断小狗的脖子!</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">处理</span>办法?</span></strong><span style="color: black;">请致电XX动物美容院,美容师会满怀爱心给你的小狗梳妆打扮,绝不<span style="color: black;">运用</span>危险机械<span style="color: black;">安装</span>——例如动物美容套索。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">要点:</span></strong><strong style="color: blue;"><span style="color: black;">人们的恐惧心理<span style="color: black;">能够</span>让你<span style="color: black;">挣钱</span>,它<span style="color: black;">能够</span>鼓励人们采取行动,<span style="color: black;">促进</span><span style="color: black;">她们</span>花钱。</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">倘若</span>有可能利用人们的恐惧心理有效地出售某种<span style="color: black;">制品</span>或服务,那就<span style="color: black;">寓意</span>着,</span><strong style="color: blue;"><span style="color: black;">针对<span style="color: black;">哪些</span><span style="color: black;">诱发</span>恐惧的东西<span style="color: black;">供给</span>潜在的<span style="color: black;">处理</span><span style="color: black;">方法</span>是这种<span style="color: black;">制品</span>或服务的固有特点。</span></strong><span style="color: black;"><span style="color: black;">倘若</span>不是<span style="color: black;">这般</span>,不管你试图在人们心中<span style="color: black;">导致</span>多少恐惧,你都不会成功。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">导致</span>恐惧的四个<span style="color: black;">过程</span>:</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1、把人吓得失魂落魄;</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2、能为战胜那种<span style="color: black;">导致</span>恐惧的威胁<span style="color: black;">供给</span><span style="color: black;">详细</span><span style="color: black;">意见</span>;</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">3、对方认为<span style="color: black;">举荐</span>的<span style="color: black;">行径</span>能够有效降低威胁;</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">4、信息接受者相信自己能够实施<span style="color: black;">宣传</span><span style="color: black;">举荐</span>的<span style="color: black;">行径</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">这种策略的成败依赖于<span style="color: black;">以上</span>四个要素<span style="color: black;">是不是</span><span style="color: black;">所有</span>具备。</span></strong><span style="color: black;">缺少其中任何一个,都不会奏效!</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">另外</span>,<span style="color: black;">倘若</span>你在人们心里<span style="color: black;">导致</span><span style="color: black;">太多</span>的恐惧,结果<span style="color: black;">亦</span>会适得其反,那会把人们吓得不敢采取行动。<span style="color: black;">因此呢</span>,</span><strong style="color: blue;"><span style="color: black;">为了巧妙而有效地<span style="color: black;">导致</span>恐惧,你在<span style="color: black;">宣传</span>中<span style="color: black;">举荐</span>的降低威胁的<span style="color: black;">办法</span><span style="color: black;">必要</span><span style="color: black;">详细</span>,既<span style="color: black;">靠谱</span>,又有可行性。</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><strong style="color: blue;"><span style="color: black;">原则2:自我<span style="color: black;">认识</span>的变形,激发即刻认同</span></strong></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">当你看到万宝路牛仔时,激发你换掉香烟品牌的是你的自我<span style="color: black;">认识</span>,而不是对<span style="color: black;">哪些</span>填满烟草的纸管的<span style="color: black;">巴望</span>。</span><span style="color: black;"><img src="http://mmbiz.qpic.cn/mmbiz/3ksXaIGZo8CwHkfpCMuP1ocKyW58kwbVSAGHjI0jCictaNYNkMGD2Xpe0aje7WyiaLGycZ8M3pUwQw5qUxWHLf6Q/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"> </span><span style="color: black;"> 当你看到女装品牌“维多利亚的<span style="color: black;">奥密</span>”的模特披着她们如丝绸般柔滑的长发,目光犀利、动作飘逸地展示她们镶有花边的内衣时,激发你购买那身飘逸服装的不是你对<span style="color: black;">宣传</span>片的崇拜,而是你的自我<span style="color: black;">认识</span>。</span><img src="http://mmbiz.qpic.cn/mmbiz/3ksXaIGZo8CwHkfpCMuP1ocKyW58kwbVicUx7IjMAKgciaETRRUq9VhzA8scM7MU2M8KWbM9IqoWH53icuBwYwu0g/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">简单点讲,<span style="color: black;">便是</span>你<span style="color: black;">亦</span>想成为那样的人。这一切<span style="color: black;">寓意</span>着,</span><strong style="color: blue;"><span style="color: black;">致力于向潜在顾客展示<span style="color: black;">她们</span>想看的形象,无需劝说性的观点和证据,你就能投合<span style="color: black;">她们</span>的虚荣心和自我<span style="color: black;">认识</span>。</span></strong></span><img src="http://mmbiz.qpic.cn/mmbiz/3ksXaIGZo8CCaUPXfVhe1oBPMv73xekGSChOibZMrcSrMiaicFpEQrwT4rtiaia1F0UItZHmFxN1PoR68FWlShtV3aw/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><strong style="color: blue;">那就快快长按识别下方二维码吧!关注关注关注!</strong></span><strong style="color: blue;"><img src="http://mmbiz.qpic.cn/mmbiz/3ksXaIGZo8AeibHx8O4Gv7bARdN84mL9Zz0yibx506aBtekhqa01aDFQ1sf5oGBMiaictr68ZefKVNV9s8GQwdbkwQ/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></strong></span></p>
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