论坛 › 甘肃 › 直播话术脚本该怎么样撰写

wrjc1hod 发表于 2024-7-20 15:23:09

直播话术脚本该怎么样撰写

    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">▼关注我，<span style="color: black;">平常</span>分享运营干货▼</span></p><img src="https://mmbiz.qpic.cn/mmbiz_jpg/oCmqP9ZNLU6c7iblEEOia1TS2VGd0NpcB0ufUNRQicl1YZlcQ8jnFQuIhOQG01yQDFUWXFfyF8yGhOibnMmCAS9O1A/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">前段时间应<span style="color: black;">机构</span><span style="color: black;">需求</span>，<span style="color: black;">必须</span>出<span style="color: black;">有些</span>直播中的脚本话术</span></strong></span><span style="color: black;">，大约写了150多条，<span style="color: black;">触及</span>20多个类目（像零食、服装、家电、数码）等主流带货<span style="color: black;">制品</span>的话术都有<span style="color: black;">触及</span>到。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">那今天借着<span style="color: black;">文案</span>的机会，<span style="color: black;">亦</span>结合我近期写话术的<span style="color: black;">有些</span>经验，</span><strong style="color: blue;"><span style="color: black;">给<span style="color: black;">大众</span>出一篇关于「直播话术脚本」的撰写技巧！供<span style="color: black;">大众</span>学习~</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">首要</span><span style="color: black;">必须</span>和<span style="color: black;">大众</span><span style="color: black;">知道</span>的是，</span><strong style="color: blue;"><span style="color: black;">直播话术这种知识内容，<span style="color: black;">无</span>绝对答案</span></strong><span style="color: black;">，只能说谁的话术用完效果比较好，<span style="color: black;">咱们</span><span style="color: black;">能够</span>复制过来，在结合自己<span style="color: black;">制品</span>进行二次修改。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">并且关于直播话术这件事情，<span style="color: black;">重点</span>是给主播启到一个提词和参考的效果，</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">因此</span><span style="color: black;">咱们</span>写直播话术更<span style="color: black;">重点</span>是<span style="color: black;">明显</span>话术的框架性和话术中的技巧</span></strong><span style="color: black;">，<span style="color: black;">而后</span>主播在结合这些技巧和带货<span style="color: black;">制品</span>及针对的人群，灵活应用~</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">好，接下来<span style="color: black;">咱们</span>进入干货环节~</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">首要</span><span style="color: black;">咱们</span><span style="color: black;">能够</span>把一场直播中<span style="color: black;">必须</span>用到的话术分为以下6种类型</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">「讲品话术、互动话术、逼单话术、憋单话术、活动话术、信任话术」</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">详细</span><span style="color: black;">来讲</span>，<span style="color: black;">便是</span>一场直播中，针对任何场景，不管是新人刚进来，<span style="color: black;">或</span>想<span style="color: black;">加强</span>直播互动数据等，这6种话术足<span style="color: black;">能够</span>撑起一场直播！</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">那接下来<span style="color: black;">咱们</span>就来分享一下这6种话术该<span style="color: black;">怎样</span>去撰写（含案例）</span></strong></span></p><img src="https://mmbiz.qpic.cn/mmbiz_png/oCmqP9ZNLU4rwMz4HgqsUtjMZNI6yMDDzntjOD5uZ8aBcZibKpU7zsqLAmOToXS8snticyhopW2WDbfQJTjzJYzQ/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"><strong style="color: blue;"><span style="color: black;">讲品话术</span></strong>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">讲品话术算是这6种话术中最简单的，其意思<span style="color: black;">亦</span>很好理解，<span style="color: black;">便是</span><span style="color: black;">制品</span>介绍话术！关于讲品话术<span style="color: black;">无</span>什么技巧，</span><strong style="color: blue;"><span style="color: black;">只要能把你直播间售卖的<span style="color: black;">制品</span>卖点和<span style="color: black;">引诱</span>点放大，让用户感觉到<span style="color: black;">制品</span>的价值，想去下单，这<span style="color: black;">便是</span>讲品话术的核心！</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">例如</span><span style="color: black;">咱们</span>卖的是蓝牙耳机，用户关注的是什么？那就<span style="color: black;">能够</span>用来<span style="color: black;">做为</span>卖点<span style="color: black;">明显</span></span><span style="color: black;">，<span style="color: black;">例如</span>从材质，特点，音效，电量等多个方面来<span style="color: black;">明显</span>耳机的卖点，</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">咱们</span><span style="color: black;">详细</span>看个案例↓</strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">我手上拿的这款耳机和背景图上属于同款的五合一耳机，<span style="color: black;">持有</span>五种颜色，<span style="color: black;">尤其</span>好看。520送你男<span style="color: black;">伴侣</span>、女<span style="color: black;">伴侣</span>当个情侣款都<span style="color: black;">能够</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">来镜头拉近，<span style="color: black;">咱们</span>来看一下细节，什么叫真正的五合一黑科技耳机。<span style="color: black;">首要</span><span style="color: black;">咱们</span>来看，耳机上面<span style="color: black;">所有</span>都有三帧独立led<span style="color: black;">表示</span>屏，<span style="color: black;">能够</span>一目了然左耳右耳充电舱的状态，<span style="color: black;">况且</span>单支耳机<span style="color: black;">能够</span>用24小时，<span style="color: black;">而后</span>耳机内置有一个金属<span style="color: black;">掌控</span>面板，外面有钢琴烤漆工艺。这个耳机<span style="color: black;">咱们</span>平时听歌的时候，它<span style="color: black;">所有</span>有一个10毫米的超大动圈单元，<span style="color: black;">能够</span>达到影院级的音效，高音嘹亮、低音浑厚，中音清澈。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">倘若</span>您平时爱玩游戏，这个耳机音效<span style="color: black;">能够</span>达到电竞级别，0.06秒<span style="color: black;">上下</span>的<span style="color: black;">没</span>感延迟。并且打<span style="color: black;">tel</span>耳机<span style="color: black;">所有</span><span style="color: black;">做到一个高清归麦、定向试音，<span style="color: black;">能够</span><span style="color: black;">精细</span>听到说话。还有一个亮点功能<span style="color: black;">便是</span>，cvc8.0降</span>噪，做到打<span style="color: black;">tel</span>智能降噪、双麦的独立高清麦克风。<span style="color: black;">况且</span>耳机<span style="color: black;">外边</span>有1个<span style="color: black;">隐匿</span>式的防尘塞，拉开之后<span style="color: black;">能够</span>当充电宝<span style="color: black;">运用</span>，给不给力！</span></p><img src="https://mmbiz.qpic.cn/mmbiz_png/oCmqP9ZNLU4rwMz4HgqsUtjMZNI6yMDD14jzewxL1ICylsAshHHGjjJ6MvOia0tYjfV933RBUrGHBekOhqX5QKA/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">互动话术</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">互动话术的<span style="color: black;">功效</span><span style="color: black;">便是</span>字面意思，<span style="color: black;">加强</span>直播间互动数据</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">为何</span>要<span style="color: black;">加强</span>直播间互动，就像<span style="color: black;">非常多</span>主播会让用户频繁扣1。想必<span style="color: black;">大众</span>都清楚，平台在给直播间推流的过程中，互动是审核指标之一，</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">便是</span>说直播间的互动越高，越容易得到平台给直播间推送的免费流量。</span></strong><span style="color: black;"><span style="color: black;">因此</span>这<span style="color: black;">便是</span>主播总是让用户和自己互动的<span style="color: black;">原由</span>，都是为了得到<span style="color: black;">更加多</span><span style="color: black;">举荐</span>（当然互动不止是让用户在评论区回复，还有点关注，亮灯牌都是互动<span style="color: black;">行径</span>）</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">那互动话术的技巧<span style="color: black;">便是</span><span style="color: black;">经过</span>主播叙述来<span style="color: black;">提高</span>用户在直播间的互动<span style="color: black;">行径</span></span></strong><span style="color: black;">，<span style="color: black;">例如</span><span style="color: black;">大众</span>看直播中最<span style="color: black;">平常</span>的话术<span style="color: black;">便是</span>利用好处来<span style="color: black;">加强</span>互动。举例：宝宝们，买完记得回来扣已拍，我给<span style="color: black;">大众</span>安排运费险，那拍完直接走开的就<span style="color: black;">没</span>法给<span style="color: black;">大众</span>安排了！</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">那以上是一个<span style="color: black;">平常</span>的互动技巧案例，接下来再分享一个<span style="color: black;">提高</span>互动技巧的<span style="color: black;">办法</span>，</span><strong style="color: blue;"><span style="color: black;">直接上案例↓</span></strong></p><span style="color: black;">刚进直播间的宝宝们记得把左上角的关注点一下，咱们这款充电宝是支持华为、苹果、小米、vivo、oppo、一加、三星、荣耀等<span style="color: black;">非常多</span>品牌的手机！<span style="color: black;">因此</span><span style="color: black;">大众</span><span style="color: black;">能够</span>把自己<span style="color: black;">运用</span>的手机品牌打在屏幕中，用的是小米手机，就说小米，用的是苹果手机，就说苹果。<span style="color: black;">而后</span>助理你<span style="color: black;">重视</span>统计一下，下单前在公屏中打了自己手机品牌的宝宝，<span style="color: black;">咱们</span>在每人多送一根充电数据线，和充电宝<span style="color: black;">一块</span>发走。<span style="color: black;">倘若</span>屏幕中<span style="color: black;">无</span>说自己手机品牌的宝宝，<span style="color: black;">咱们</span>就<span style="color: black;">没</span>法给你赠送数据线！<span style="color: black;">因此</span>宝宝们下单前<span style="color: black;">必定</span>记得来公屏上说自己的手机品牌~<span style="color: black;">这般</span>还<span style="color: black;">能够</span>带走一根数据线回家~<span style="color: black;">倘若</span>对数据线有<span style="color: black;">需求</span>，<span style="color: black;">能够</span>提前跟客服备注！</span><img src="https://mmbiz.qpic.cn/mmbiz_png/oCmqP9ZNLU4rwMz4HgqsUtjMZNI6yMDDdMY0hLwBcibdtzGX4KkZ901A6zZJhR6dPDsqfzeAGWyEamRZeFRic3tg/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">逼单话术</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">逼单话术很好理解，<span style="color: black;">营销</span>行业会经常用到，主播在带货过程中<span style="color: black;">亦</span>会经常<span style="color: black;">运用</span>的一种话术类型，尤其是针对<span style="color: black;">有些</span>比较有意向，但总是摇摆不定，<span style="color: black;">或</span>有其他问题下不了决定的用户，用逼单话术就很适合！</span><strong style="color: blue;"><span style="color: black;">逼单话术的底层原理<span style="color: black;">便是</span><span style="color: black;">经过</span>稀缺，价格，福利，对比，时间等来<span style="color: black;">提高</span>用户下单量，<span style="color: black;">详细</span>看个案例，<span style="color: black;">制品</span>是雨伞↓</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">不管伞的颜色还有材质都给<span style="color: black;">大众</span>讲完了，<span style="color: black;">而后</span><span style="color: black;">咱们</span>先说今天的福利，这款伞在<span style="color: black;">咱们</span>的猫店、宝店都是50~60米真实在卖的，你们是<span style="color: black;">能够</span>查到价格的，<span style="color: black;">然则</span>今天在直播间这个价格就不给<span style="color: black;">大众</span>上了，所有姐妹们听好，今天39.8米这个价格<span style="color: black;">咱们</span><span style="color: black;">亦</span>不要了，粉丝团家人花个1毛米去给我把灯牌亮了，亮了灯牌<span style="color: black;">每一个</span>人送一张20块钱的大额优惠券，优惠后<span style="color: black;">便是</span>18.8米！库存不是<span style="color: black;">非常多</span>，<span style="color: black;">大众</span>拼好手速网速。54321！上链接！这个优惠后续不在做了，毕竟<span style="color: black;">咱们</span>其他旗舰店都是50米以上在卖，直播间到手价只要18.8米，<span style="color: black;">况且</span><span style="color: black;">所有</span>都做零透光的，伞下紫外线阻隔率<span style="color: black;">能够</span>达到99%。库存还剩20单，<span style="color: black;">因此</span><span style="color: black;">无</span>抢到的姐妹们抓紧啦</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/oCmqP9ZNLU4rwMz4HgqsUtjMZNI6yMDDqtFohCTpFqENQ4Eo9KKbgW3SYvIWAmbgY6uCUV4KD1jssejUyD4j7w/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">憋单话术</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">憋单话术和逼单话术是有区别的，<span style="color: black;">大众</span>不要混淆在<span style="color: black;">一块</span>理解。</span><strong style="color: blue;"><span style="color: black;">在直播间中，憋单话术价值<span style="color: black;">重点</span><span style="color: black;">表现</span>在拉高用户停留。</span></strong><span style="color: black;"><span style="color: black;">由于</span>用户在直播间停留的时间越长，平台就会认为这是优秀的直播间，就会推送<span style="color: black;">更加多</span>的直播流量。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">然则</span><span style="color: black;">针对</span>卖货的直播间<span style="color: black;">来讲</span>，又不像<span style="color: black;">哪些</span>分享干货<span style="color: black;">或</span>娱乐的直播间，用户<span style="color: black;">能够</span><span style="color: black;">始终</span>看下去，就会<span style="color: black;">引起</span><span style="color: black;">非常多</span>用户看到卖货的直播间就会直接刷走，<span style="color: black;">因此</span>带货直播间想要<span style="color: black;">加强</span>用户停留，就只能用憋单的方式来操作！</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">详细</span>话术该<span style="color: black;">怎样</span>写，<span style="color: black;">平常</span>的<span style="color: black;">办法</span><span style="color: black;">便是</span>提出问题，激发痛点，放大卖点！看案例↓</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">此刻</span>工作很忙，大<span style="color: black;">都数</span>小伙伴一天中，工作时间占比绝对占多大半的，尤其是伏案工作的小伙伴<span style="color: black;">长期</span>低头<span style="color: black;">或</span>半爬在电脑面上，时间久了像腰椎侧弯，脊柱前倾，腰间盘突，近视眼都出来了，<span style="color: black;">因此</span><span style="color: black;">非常多</span>小伙伴都会<span style="color: black;">选取</span>按摩来缓解。可是单次按摩一次少说<span style="color: black;">亦</span>是<span style="color: black;">必须</span>上百米，<span style="color: black;">乃至</span>更贵！</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">那<span style="color: black;">倘若</span><span style="color: black;">此刻</span>我说，有这么一款不到一次按摩的<span style="color: black;">花费</span>，却<span style="color: black;">能够</span>有效改变<span style="color: black;">咱们</span>坐姿，让我们舒服办公的支架<span style="color: black;">大众</span>是不是会用的上。不卖关子了，<span style="color: black;">便是</span>屏幕前的这款总裁同款支架，是不是很<span style="color: black;">熟练</span>，像<span style="color: black;">非常多</span>现代剧的总裁办公室里面都会<span style="color: black;">显现</span>，这款支架<span style="color: black;">能够</span>随意摆动高低，像身高较高的家人，直接调到和自己相符的高度，<span style="color: black;">这般</span>是不是就<span style="color: black;">能够</span>坐直舒服的看电脑了，支架是<span style="color: black;">能够</span><span style="color: black;">安置</span>10斤的重量，<span style="color: black;">况且</span>用的话<span style="color: black;">能够</span>用7~8年时间，<span style="color: black;">亦</span>不会松动，买支架不要买螺丝卡扣的，螺丝卡扣没用两下螺丝就会松。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">我给<span style="color: black;">大众</span><span style="color: black;">举荐</span>这款支架一个螺丝都<span style="color: black;">无</span>，<span style="color: black;">而后</span>这两个是转轴，<span style="color: black;">况且</span>转轴<span style="color: black;">亦</span>很大，<span style="color: black;">大众</span><span style="color: black;">能够</span>对比出来，<span style="color: black;">况且</span>这两颗轴节<span style="color: black;">能够</span>随意调节上万次，随意摆动，像这种支架，你在市面上<span style="color: black;">或</span>其他平台少说<span style="color: black;">亦</span><span style="color: black;">必须</span>200米以上，<span style="color: black;">然则</span>在我的直播间，<span style="color: black;">咱们</span>不要200米，<span style="color: black;">然则</span><span style="color: black;">能够</span>买到200米材质的支架，159米<span style="color: black;">大众</span>说行不行，行不行<span style="color: black;">咱们</span>在屏幕上说出来，好<span style="color: black;">非常多</span>人说不行是吧？那我直接放漏一步到位，<span style="color: black;">大众</span><span style="color: black;">重视</span>拼手速，前10名下单<span style="color: black;">咱们</span>赠送运营费，来54321！给我58米拿走~</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/oCmqP9ZNLU4rwMz4HgqsUtjMZNI6yMDDsvupXibIicf3TBH3jrSibLqWWHEeQiamFGfzPiaib8UKfIqyoAmbuHIGJ5sw/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">活动话术</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">其实活动话术从我的<span style="color: black;">方向</span>来看，感觉和逼单话术相差不大，都是<span style="color: black;">经过</span>某种形式，<span style="color: black;">例如</span>像福利<span style="color: black;">或</span>优惠这种<span style="color: black;">加强</span>用户下单</span></strong><span style="color: black;">，<span style="color: black;">然则</span>为什么还要给<span style="color: black;">大众</span>提一下，<span style="color: black;">便是</span><span style="color: black;">咱们</span>在刷直播中<span style="color: black;">亦</span>经常会看到，<span style="color: black;">例如</span>618活动，双11活动等等。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">那既然存在<span style="color: black;">因此</span>具备这类话术的撰写技巧还是有必要的。</span><strong style="color: blue;"><span style="color: black;">那活动话术的<span style="color: black;">规律</span>是什么样的呢？很好理解，<span style="color: black;">便是</span><span style="color: black;">知道</span>告诉用户<span style="color: black;">为何</span>做活动，活动有<span style="color: black;">那些</span>好处，看个案例↓</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">我答应<span style="color: black;">大众</span>的，直播间500人后<span style="color: black;">咱们</span>上一波红包福利，来<span style="color: black;">大众</span>看左上方，运营小哥给<span style="color: black;">大众</span>发了一个888的现金红包，<span style="color: black;">大众</span>去领一下红包，这个红包<span style="color: black;">能够</span>在直播间内直接抵现，<span style="color: black;">无</span>门槛，姐妹能领多少，立就减多少，最高<span style="color: black;">能够</span>领取888！<span style="color: black;">倘若</span>你领取的红包金额<span style="color: black;">很强</span>，<span style="color: black;">然则</span>商品价格较低，那就直接用红包去购买，<span style="color: black;">咱们</span>免费邮寄，<span style="color: black;">倘若</span>你看中哪款商品，<span style="color: black;">能够</span>直接用红包抵付一部分，非常划算的活动。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">早上就有一个姐妹领了53块钱，直接免费带走了好几个暴力熊。<span style="color: black;">大众</span><span style="color: black;">不消</span>担心品质，不要以为赠品<span style="color: black;">或</span>免费邮寄的都是次品。所有在咱们直播间买走的东西，不管是免费邮寄<span style="color: black;">或</span>赠品，都是保质保量，工厂直发，就算免费的东西拿回家后，感觉质量<span style="color: black;">欠好</span>，<span style="color: black;">没</span>理由给我退还来！刚进直播间的小伙伴点个关注，<span style="color: black;">而后</span>在点击左上角<span style="color: black;">没</span>门槛红包，就<span style="color: black;">能够</span>在下方小黄车消费啦~</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/oCmqP9ZNLU5icNTiakcYskPhyjbqOQ3mVhqzJbAKqP0cKahDoBcxENYsziabtFqOUichldr9rX35Ya9QkyGEolwmfQ/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">信任话术</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">信任话术你<span style="color: black;">能够</span>理解为逼单话术的一种，<span style="color: black;">亦</span>是比较针对<span style="color: black;">哪些</span>对<span style="color: black;">制品</span>还在犹豫的用户，促进下单。</span></strong><span style="color: black;">还有一种<span style="color: black;">状况</span><span style="color: black;">便是</span>，针对卖零食这种直播间，要吃进肚子里的东西，用户更在乎<span style="color: black;">制品</span>本身，<span style="color: black;">因此</span><span style="color: black;">此时</span>候不管你说的在好，都不如直接吃一下试一试，<span style="color: black;">或</span>现场给<span style="color: black;">大众</span>做某种展示<span style="color: black;">或</span>验证！</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">信任直播话术比较好写，<span style="color: black;">无</span><span style="color: black;">详细</span>方式<span style="color: black;">办法</span>，<span style="color: black;">能够</span>因<span style="color: black;">制品</span>而异。那比较<span style="color: black;">平常</span>的信任话术<span style="color: black;">能够</span>参考以下案例↓</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">助理你帮我那个充电器拿过来，我给<span style="color: black;">大众</span>现场演示一下充电效果，<span style="color: black;">咱们</span>先来看给充电宝的自充速度，镜头拉近，是不是<span style="color: black;">能够</span>清晰看到电流增长的速度<span style="color: black;">火速</span>。<span style="color: black;">而后</span><span style="color: black;">咱们</span>在测试一下用充电宝给手机充电，<span style="color: black;">大众</span>看手机是不是直接<span style="color: black;">表示</span>快充的标识。<span style="color: black;">因此</span><span style="color: black;">大众</span><span style="color: black;">安心</span>，这款充电宝不管是自充还是给手机充，都是速充状态，<span style="color: black;">况且</span><span style="color: black;">能够</span>保持3个手机<span style="color: black;">同期</span>充电，<span style="color: black;">咱们</span>现场给给<span style="color: black;">大众</span>测试一下。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">因此</span>这款充电宝不管是自己用，还是送给长辈都很合适，完全<span style="color: black;">能够</span>忽略出门就担忧手机电量的问题，<span style="color: black;">况且</span>这一个充电宝<span style="color: black;">能够</span>给4~5个手机充满！真正<span style="color: black;">道理</span>上做到大毫安的容量。<span style="color: black;">况且</span>下单后我会赠送<span style="color: black;">大众</span>7天<span style="color: black;">没</span>理由和安心购，收到货一丁点不满意，直接退回来</span></p><strong style="color: blue;"><span style="color: black;">那以上<span style="color: black;">便是</span>直播间中<span style="color: black;">平常</span>的6种话术撰写技巧，关于<span style="color: black;">怎样</span>撰写和相应的案例都给<span style="color: black;">大众</span>整理出来了</span></strong><span style="color: black;">，<span style="color: black;">倘若</span>各位工作中有些直播话术的<span style="color: black;">必须</span>，<span style="color: black;">能够</span>结合以上所讲的<span style="color: black;">办法</span>和案例去套用！<span style="color: black;">文案</span>整理<span style="color: black;">很难</span>，麻烦关注支持！</span>

cvh132 发表于 2024-9-4 22:04:13

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nqkk58 发表于 2024-10-1 16:35:55

感谢你的精彩评论，带给我新的思考角度。

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