伴侣圈微商大牛常用的四个招数,长见识了
<div style="color: black; text-align: left; margin-bottom: 10px;">
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/1e07e4e8efe245a3b8ba65b8567f9d79~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1730129586&x-signature=mpzkln4G%2FEP7dtgErVmobC3e9X8%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">非常多</span>微商代理,<span style="color: black;">伴侣</span>圈发布的<span style="color: black;">制品</span>很吸引人,<span style="color: black;">然则</span>在成交环节却<span style="color: black;">常常</span>打了水漂,功亏一篑。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">今天,<span style="color: black;">咱们</span><span style="color: black;">来讲</span>一下在微商成交环节中,经常遇到的四个问题,<span style="color: black;">帮忙</span><span style="color: black;">大众</span>拿下本该拿到的订单。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">首要</span>看下面四个问题,你在成交时<span style="color: black;">是不是</span><span style="color: black;">亦</span>遇到过?</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">01</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">老顾客<span style="color: black;">亦</span><span style="color: black;">无</span>优惠吗?</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">分析</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">20%的老顾客创造80%的效益,千万别宰老顾客。</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">老顾客提出优惠时,不要直接拒绝。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">例如</span>有的微商会说: “您是老顾客更应该<span style="color: black;">晓得</span><span style="color: black;">这儿</span><span style="color: black;">不可</span>优惠!”<span style="color: black;">这般</span>一下子就把老顾客得罪了,对方会想:“我来这么多次了,难道我不<span style="color: black;">晓得</span><span style="color: black;">不可</span>优惠吗?</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">处理</span><span style="color: black;">方法</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">首要</span>要让老顾客感受到你的诚意,<span style="color: black;">能够</span>这么说:</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">“感谢您<span style="color: black;">始终</span><span style="color: black;">败兴</span>对我这么照顾,只是我确实没这么大的权利,改变<span style="color: black;">制品</span>的售价,我向上家询问一下,<span style="color: black;">倘若</span>有赠品的话,我申请一下,给您多留一个”就<span style="color: black;">能够</span>了。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">02</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">我再<span style="color: black;">瞧瞧</span>吧。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">分析</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">顾客犹豫不决,<span style="color: black;">仅有</span>两方面<span style="color: black;">原由</span>,<span style="color: black;">第1</span>价格不符合预期,第二对<span style="color: black;">制品</span>不信任。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">处理</span><span style="color: black;">方法</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">向对方阐述<span style="color: black;">制品</span><span style="color: black;">优良</span>,<span style="color: black;">能够</span>从以下3方面入手:</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1.<span style="color: black;">咱们</span>有别人<span style="color: black;">无</span>的东西(<strong style="color: blue;">红墙国医、朱德、叶剑英等国家领导人保健医师代言</strong>);</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2.<span style="color: black;">咱们</span>能做比别人更好的东西(<strong style="color: blue;">25年临床经验,治愈百万风湿<span style="color: black;">病人</span></strong>);</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3.<span style="color: black;">咱们</span>的附加值(<strong style="color: blue;">用得越多越便宜,还可享受累积升级代理政策,既可治病,又可<span style="color: black;">挣钱</span></strong>)。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">03</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">能<span style="color: black;">不可</span>再便宜一点?</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">分析</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">遇到这种<span style="color: black;">状况</span>,尽可能不要直接回答,而是<span style="color: black;">选取</span>绕开这个问题,从<span style="color: black;">制品</span>的<span style="color: black;">优良</span>入手,而不要让对方<span style="color: black;">太多</span>地在价格上纠缠。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">提高</span><span style="color: black;">制品</span>的价值,不怕她不买,当然<span style="color: black;">亦</span><span style="color: black;">不可</span>在顾客面前太骄傲。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">处理</span><span style="color: black;">方法</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1.分解到<span style="color: black;">每日</span>的价格</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">“亲,1盒古青松才卖160元,买5盒的话享受120元每盒的优惠,一盒有12贴,1贴<span style="color: black;">能够</span>贴三天,<span style="color: black;">每日</span>只要三块钱就能治好风湿病!”</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">把价格分解到<span style="color: black;">每日</span>,对方就不会觉得很贵了。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2.用“多”取代“少”</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">当顾客讨价还价的时候,<span style="color: black;">非常多</span>微商会说:“您少买件衣服就过来了。”乍听上去没错,<span style="color: black;">然则</span>这句话的错误在于,暗示少买件衣服会让顾客觉得亏了些什么,正确的说法应该是:“就当您多买几件衣服”,避免了痛苦,转移<span style="color: black;">成为了</span><span style="color: black;">愉快</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">04</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">质量会不会有问题?</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">分析</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">有些</span>微商面对这个问题会直接答“<span style="color: black;">咱们</span>质量有<span style="color: black;">保准</span>的,<span style="color: black;">咱们</span>是大品牌,<span style="color: black;">安心</span>用就行了……”<span style="color: black;">然则</span>顾客问出第二句话的时候:“万一有问题怎么办?”不少微商就不<span style="color: black;">晓得</span>该怎么回答了。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">处理</span><span style="color: black;">方法</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">咱们</span><span style="color: black;">能够</span>先问顾客:“XX,您以前是不是买过质量<span style="color: black;">欠好</span>的<span style="color: black;">制品</span>啊?”</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">顾客<span style="color: black;">通常</span>会说:“有。”</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">接下来<span style="color: black;">能够</span>追问一句:“是什么<span style="color: black;">制品</span>啊?”</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">顾客<span style="color: black;">常常</span>就会<span style="color: black;">起始</span><span style="color: black;">抱怨</span>了:“我以前买过XX<span style="color: black;">制品</span>,怎么怎么样,气死我了。”</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">当顾客回答<span style="color: black;">无</span>的时候,<span style="color: black;">咱们</span>又该怎么办?</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">此时</span>,应该先夸顾客,<span style="color: black;">而后</span>说自己的事情:“XX,您真是太幸运了,<span style="color: black;">无</span>遇到质量<span style="color: black;">欠好</span>的<span style="color: black;">状况</span>,我有遇到过<span style="color: black;">这般</span>的<span style="color: black;">状况</span>啊。怎么怎么样,气死我了。”说的时候<span style="color: black;">必定</span>要带上感情,<span style="color: black;">这般</span>才会感染到顾客。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">最后再说:“<span style="color: black;">因此</span>我<span style="color: black;">此刻</span>很注重<span style="color: black;">制品</span>质量问题,<span style="color: black;">由于</span>我不卖东西的时候<span style="color: black;">亦</span>是消费者,我对<span style="color: black;">制品</span>质量<span style="color: black;">需求</span><span style="color: black;">亦</span>很高,<span style="color: black;">因此</span>我才会代理这个<span style="color: black;">制品</span>,不做其它<span style="color: black;">制品</span>,<span style="color: black;">便是</span><span style="color: black;">由于</span><span style="color: black;">这儿</span>的质量好。”</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">另一</span><span style="color: black;">能够</span>把赠品变成正品,让顾客<span style="color: black;">爱好</span>上赠品。<span style="color: black;">能够</span>这么说:“亲,这些赠品是<span style="color: black;">咱们</span><span style="color: black;">机构</span>在商品价格之上,额外回馈给顾客的,<span style="color: black;">亦</span>是对您支持<span style="color: black;">咱们</span><span style="color: black;">机构</span>的感谢,只是我要说的是:……(介绍赠品的优点、好处),让客户认识到赠品的价值,感觉赠品物超所值。</p>
</div>
页:
[1]