科学设置百度网盟到访定向，加强竞价转化率！
<div style="color: black; text-align: left; margin-bottom: 10px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">到访定向，<span style="color: black;">始终</span>是竞价网盟<span style="color: black;">提高</span><span style="color: black;">宣传</span>投放效果和转化率的核心武器，<span style="color: black;">针对</span><span style="color: black;">长时间</span>实战在竞价一线的工作人员<span style="color: black;">来讲</span>，效果巨大!</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">百度网盟在2015年来又进行了一系列的升级，<span style="color: black;">宣传</span>投放更加<span style="color: black;">精细</span>，<span style="color: black;">针对</span>技术的<span style="color: black;">需求</span><span style="color: black;">亦</span>更加高。本文<span style="color: black;">宣传</span>圈来和<span style="color: black;">大众</span><span style="color: black;">一块</span>分享关于操作网盟定向设置技巧，<span style="color: black;">提高</span>转化率!</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">实质</span>上，<span style="color: black;">把握</span>了百度网盟的定向方式，<span style="color: black;">针对</span><span style="color: black;">咱们</span>玩转百度网盟有重要<span style="color: black;">道理</span>。<span style="color: black;">由于</span>懂得了网盟的定向方式，就基本<span style="color: black;">晓得</span>了网盟的骨架，对构建<span style="color: black;">优秀</span>的账户结构<span style="color: black;">供给</span>了有利的依据。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">所说</span>到访定向，简单解释，那<span style="color: black;">便是</span><span style="color: black;">针对</span>曾经来到过<span style="color: black;">咱们</span>网站的用户，进行网盟<span style="color: black;">宣传</span>投放。到访定向锁定的是曾经<span style="color: black;">拜访</span>过<span style="color: black;">咱们</span>网站的网民，重复影响<span style="color: black;">她们</span>，完成在营销。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">那到访定向怎么设置呢?</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">咱们</span>简单的给<span style="color: black;">大众</span>总结下：</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1、<span style="color: black;">运用</span>“受众组合工具”设置“到访人群”，获取相应代码</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2、把代码添加到和“到访人群”相对应的网站页面上</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3、在推广组“到访过特定网页”中设置<span style="color: black;">相关</span>人群</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">详细</span>操作<span style="color: black;">过程</span>截图给<span style="color: black;">大众</span><span style="color: black;">瞧瞧</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">创立</span>受众人群：点击受众组合，<span style="color: black;">创立</span>代码人人群</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://p3-sign.toutiaoimg.com/3121/1587888776~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1730125330&x-signature=fHGLcu64Mj%2FsqKTfKBRqPeS0Wes%3D" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">在推广组“到访过特定网页”中设置<span style="color: black;">相关</span>人群</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://p3-sign.toutiaoimg.com/3122/1463843284~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1730125330&x-signature=PlHESjMkfZTj1K0b4SJLFHgUc%2B4%3D" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">全站人群是，百度全站人群为百度帮您收集到达过您网站的人群，<span style="color: black;">通常</span>不<span style="color: black;">精细</span>，<span style="color: black;">意见</span>不要加入<span style="color: black;">相关</span>人群。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">核心经验分享</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">想要</span>玩好百度网盟的到访定向，<span style="color: black;">宣传</span>圈实战在一线的经验总结认为<span style="color: black;">重点</span>做好如下几点：</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1：到访定向这个计划<span style="color: black;">必定</span>要在<span style="color: black;">制品</span>开上线的时候，<span style="color: black;">创立</span>，<span style="color: black;">这般</span><span style="color: black;">能够</span>避免浪费人群</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2：到访定向分组，文字与<span style="color: black;">照片</span>创意<span style="color: black;">掰开</span>投放</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3：到访定向代码，<span style="color: black;">必定</span>要用到访定向代码，不要用百度统计代码，否则统计不准确</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">4：到访定向<span style="color: black;">照片</span>创意<span style="color: black;">最少</span>2套，<span style="color: black;">乃至</span>2套以上，文字的<span style="color: black;">亦</span>是</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">5：价格的话，高开低走策略，再去测试，<span style="color: black;">倘若</span>你的<span style="color: black;">宣传</span>老是跟着你，说明价格<span style="color: black;">已然</span><span style="color: black;">恰当</span>了</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">大众</span><span style="color: black;">瞧瞧</span>下面这个案例，半个月时间<span style="color: black;">累积</span>了1万多个潜在客户!</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://p3-sign.toutiaoimg.com/3127/480533518~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1730125330&x-signature=qu%2BT98kdtvghELxIo5yeB0XpvN8%3D" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">12641个人群，设置的跟踪时间是半个月</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://p3-sign.toutiaoimg.com/3123/1253084753~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1730125330&x-signature=B1PIZT7uDWB%2FuSu21RB6WZlvXfM%3D" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">大众</span>看下，这个截图是4月5号一天的到访定向的消费截图，烧了1301百度币，下面的cod发货图是对应出的单子。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://p3-sign.toutiaoimg.com/3123/1253005838~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1730125330&x-signature=UuKEj51brF5RfS0dsoEbEGndWb4%3D" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">大众</span><span style="color: black;">能够</span>看到4月5号有6单，5单当天发了，第6单的话是<span style="color: black;">次日</span>发的，简单算下，有8000多的款项，投资<span style="color: black;">报答</span>率还是算不错了的。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">实质</span>上，到访定向，<span style="color: black;">便是</span>把到过<span style="color: black;">咱们</span>的网站的客户再次，多次的<span style="color: black;">宣传</span>刺激，达到<span style="color: black;">最后</span>成交的目的，<span style="color: black;">因此呢</span>是<span style="color: black;">咱们</span>打造流量闭环的一个有力方式，当然流量闭环不单单是到定向这一点，还需要结合搜索，移动竞价等等<span style="color: black;">许多</span>手段!</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">实战经验感悟：</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">日前</span>互联网<span style="color: black;">优秀</span>流量<span style="color: black;">重点</span>集中在百度以及以百度为首的网站联盟，分别对应的是百度搜索和百度网盟，在免费流量<span style="color: black;">途径</span>日益收窄的今天，做好<span style="color: black;">宣传</span>投放<span style="color: black;">亦</span>是网络营销从业人员的<span style="color: black;">必须</span>技能之一，记得几年前，百度<span style="color: black;">晓得</span>，百度贴吧引流效果非常<span style="color: black;">显著</span>，<span style="color: black;">然则</span><span style="color: black;">此刻</span>几乎<span style="color: black;">无</span>办法引来流量，限制极多!<span style="color: black;">同期</span>随着各大平台的完善，<span style="color: black;">最后</span>付费投放<span style="color: black;">宣传</span>将是<span style="color: black;">将来</span>网络的主流，投机取巧的时代<span style="color: black;">已然</span><span style="color: black;">逐步</span>远去，<span style="color: black;">咱们</span>应该有所警觉!</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">当然，技多不压身，<span style="color: black;">把握</span>百度竞价<span style="color: black;">宣传</span>的投放，<span style="color: black;">针对</span>从业<span style="color: black;">或</span>创业做竞价项目，都是一柄利器，<span style="color: black;">能够</span>说是中小企业的重要推广手段，<span style="color: black;">亦</span>是中小创业者得以快速起步的良好契机!</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">百度竞价，既要注重数据分析，但<span style="color: black;">亦</span><span style="color: black;">不可</span>沉迷数据，整天拿着一大堆Excel分析每一个关键字，<span style="color: black;">调节</span>单价，而<span style="color: black;">忽略</span>了对项目的把控，对竞争对手的分析，是完全得不偿失的!</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">我是<span style="color: black;">宣传</span>圈技术，欢迎和我探讨竞价知识，<span style="color: black;">咱们</span>有最新竞价教程<span style="color: black;">持续</span>更新，<span style="color: black;">更加多</span>实战资料请<span style="color: black;">拜访</span>www.adwordsing.com!<span style="color: black;">期盼</span>对你有帮助!</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">会玩数据，懂得分析，<span style="color: black;">认识</span>项目，才是一个合格的竞价从业者!</p>
</div>
页:
[1]