9q13nh 发表于 2024-11-12 20:45:28

百度竞价推广创意怎么做?百度托管运营企业分享:学会这些就够了!


    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">针对</span>百度竞价推广<span style="color: black;">来讲</span>,一条好的创意不仅能够<span style="color: black;">明显</span><span style="color: black;">制品</span><span style="color: black;">优良</span>,吸引用户<span style="color: black;">重视</span>,还能够放大用户焦虑,促进用户点击转化。<span style="color: black;">那样</span>,<span style="color: black;">怎样</span>撰写百度竞价推广的创意呢?下面百度托管运营<span style="color: black;">机构</span>米可网络就来跟<span style="color: black;">大众</span>分享百度竞价创意怎么写<span style="color: black;">才可</span>更吸引人!</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">1、</span>创意标题:</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">创意是<span style="color: black;">宣传</span>在百度搜索结果页<span style="color: black;">表示</span>的文字和<span style="color: black;">照片</span>视频信息,是影响点击率的重要<span style="color: black;">原因</span>之一。</p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-axegupay5k/b1a4e21fed8847198e3ec3435626f414~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1730109529&amp;x-signature=sZB8zVmK5JORbUg2LkiwmJOTe10%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">2、</span>通配符:</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">分关键词通配符和地域通配符。关键词通配符的<span style="color: black;">功效</span>是把通配符内的词替换为搜索词匹配到的本单元任一关键词并在搜索结果页中飘红<span style="color: black;">表示</span>。</p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/567a90c8b63a4a319f5bec177849663f~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1730109529&amp;x-signature=kBpOl9rBBRhjr3hKnIwL%2FP4uz%2FU%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">3、</span>创意高级样式:</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">是对创意进行美化<span style="color: black;">加强</span>转化的一种<span style="color: black;">办法</span>,百度系统<span style="color: black;">供给</span>的样式较为丰富,<span style="color: black;">例如</span>转化前置的<span style="color: black;">tel</span>拨打、在线咨询、表单提交等;<span style="color: black;">照片</span>样式、视频样式等等。<span style="color: black;">意见</span>在百度推广网页后台操作。</p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/04e0fa3d0d3f4c3eba98c200213bd835~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1730109529&amp;x-signature=ZCJlh532eR2Ji%2Bi9xDNdxvEZAGs%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">4、</span>创意<span style="color: black;">怎样</span>撰写:</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1.创意的好坏标题是关键,<span style="color: black;">因此</span>在标题中<span style="color: black;">咱们</span>要尽可能地<span style="color: black;">明显</span><span style="color: black;">优良</span>,<span style="color: black;">或</span>能<span style="color: black;">导致</span>网民共鸣的点。<span style="color: black;">另一</span>要<span style="color: black;">恰当</span>运用通配符,<span style="color: black;">意见</span>标题1个,描述1-2个,<span style="color: black;">以避免</span>影响其他内容的撰写。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2.要注重创意与关键词和落地页的<span style="color: black;">关联</span>性。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3.创意必须要<span style="color: black;">保准</span>语句通顺,并且是完整的语句。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">4.<span style="color: black;">因为</span>PC端和移动端创意标题展现字符数有差别,<span style="color: black;">因此</span><span style="color: black;">意见</span>设置创意的设备偏好,针对移动端PC端分别撰写创意。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">5.充分利用创意高级样式,让创意<span style="color: black;">表示</span>更<span style="color: black;">明显</span>。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">倘若</span>还不会写,前期可借鉴同行创意,看的多了,写的多了<span style="color: black;">亦</span>就会了,当然,<span style="color: black;">倘若</span>您需要更专业的<span style="color: black;">帮忙</span>,<span style="color: black;">能够</span>联系米可网络,<span style="color: black;">咱们</span>专业的竞价代运营团队将为您<span style="color: black;">供给</span>一站式服务,帮助你<span style="color: black;">提高</span>竞价推广效果。</p>




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