企业商家怎么做百度地图标注、优化排名、推广引流和营销？
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">之前有<span style="color: black;">伴侣</span>写了一篇高地图标注<span style="color: black;">办法</span>，<span style="color: black;">因此</span>今天我来写一篇百度地图标注实操的。<span style="color: black;">倘若</span>觉得有<span style="color: black;">帮忙</span>，点在看或分享给需要<span style="color: black;">伴侣</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">大纲如下：1、百度地图是什么，有什么<span style="color: black;">道理</span>?2、企业商家百度地图位置怎么标注?(实操举例)3、标注好的企业百度地图<span style="color: black;">怎样</span>优化排名?</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">4、百度地图推广引流和被动营销<span style="color: black;">重视</span>事项</p>
<h2 style="color: black; text-align: left; margin-bottom: 10px;">01百度地图是什么，有什么<span style="color: black;">道理</span>?</h2>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">百度地图，我相信只要做互联网的人基本都<span style="color: black;">晓得</span>，不做互联网的人可能<span style="color: black;">亦</span><span style="color: black;">晓得</span>。嗯，它是一款地图导航软件。同行有高德、腾讯、搜狗地图等。2005年推出，<span style="color: black;">已然</span>15年了。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/fb2929ef65b441f8bfb5c7d9eaf88c18~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1730106340&x-signature=De1JMpQlt3JXQiYoZEwZhCufrJ8%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">此刻</span>市场上地图导航是二强争霸格局，高德地图与百度地图。虽然手机上弃百度地图两三年了，但在PC上有时查<span style="color: black;">地区</span>时还是用百度地图比较多。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">做好百度地图有什么<span style="color: black;">道理</span>呢?<span style="color: black;">非常多</span>人其实并不<span style="color: black;">晓得</span>，百度地图月活跃用户2亿+，之前有<span style="color: black;">资讯</span>，百度地图语音用户已突破3亿。<span style="color: black;">那样</span>，在<span style="color: black;">咱们</span>做流量的<span style="color: black;">方向</span>来看，用户在哪里，<span style="color: black;">咱们</span>应该去哪里，懂的人懂!</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">因此</span>，还诞生<span style="color: black;">非常多</span>做地图标注付费服务的。其实，这些都可<span style="color: black;">以避免</span>费自己做。白杨SEO早在七年前在老东家王氏上班就做过百度地图标注和百度地图推广引流了，先以实例截图<span style="color: black;">瞧瞧</span>。你<span style="color: black;">能够</span>搜“大闸蟹”试试。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/72f70813853a482687aed3bca351e9c0~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1730106340&x-signature=nBpYBTDpGkfM9hbbQ5ycYPS7bOE%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">(2014年王氏旗下新亮剑<span style="color: black;">机构</span>标注的地图，这个<span style="color: black;">机构</span>后面解散了)</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/1c7cf793fba846cd91211b00aa929059~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1730106340&x-signature=bIT%2FPxCwIgegG%2B15j0XYLNmvt9o%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">(搜大闸蟹看到王氏大闸蟹在百度地图标注的<span style="color: black;">位置</span>)</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">02企业的百度地图位置怎么标注?(实操举例)</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">看到<span style="color: black;">这儿</span>，你可能会懂百度地图原来还是有点价值，<span style="color: black;">况且</span>我还<span style="color: black;">无</span>举例，<span style="color: black;">例如</span>你是旅行<span style="color: black;">或</span>在某个城市跑业务，你会搜索：杭州酒店、西湖旁边饭店、深圳XXX工厂等等。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">那样</span>，你就会问：对呀，我<span style="color: black;">亦</span>想看到地图上<span style="color: black;">倘若</span>能看到我的<span style="color: black;">机构</span>，还有我留的<span style="color: black;">tel</span><span style="color: black;">况且</span>排名靠前要怎么做呢?别急，跟着白杨SEO写作<span style="color: black;">循序渐进</span>往下看。<span style="color: black;">咱们</span>先从无到有<span style="color: black;">起始</span>。<span style="color: black;">首要</span>要做的<span style="color: black;">便是</span>先标注。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">以下以白杨SEO自己的<span style="color: black;">机构</span>举例，虽然我<span style="color: black;">此刻</span>自由职业，<span style="color: black;">无</span>想着来推广自己<span style="color: black;">机构</span><span style="color: black;">位置</span>和业务，<span style="color: black;">这般</span>方便你理解哈。</p>
<h2 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;">第1</span>步，打开百度地图(PC或APP都可)，查看<span style="color: black;">是不是</span>已标注</h2>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">打开地图，输入你的<span style="color: black;">机构</span>名或店名，查看<span style="color: black;">是不是</span><span style="color: black;">已然</span>有标注。结果有两种，一是如下图，<span style="color: black;">无</span>，<span style="color: black;">那样</span>就看第二步。<span style="color: black;">倘若</span><span style="color: black;">已然</span>有了，去看<span style="color: black;">是不是</span>正确(<span style="color: black;">位置</span>、<span style="color: black;">tel</span>等)</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/e16c7f396e634ad0867bd5fba7f53315~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1730106340&x-signature=zGjrkTBzg5vNxs3oCOXHtEvmTo4%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">(搜“宏远硕”<span style="color: black;">无</span>地点，<span style="color: black;">因此</span><span style="color: black;">无</span>标注)</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">别好奇，你可能会问，我为啥没标注<span style="color: black;">亦</span>有了，<span style="color: black;">况且</span>可能还不准。这有<span style="color: black;">非常多</span><span style="color: black;">状况</span>，不是你标注的，可能是你的同事。<span style="color: black;">或</span>是别人帮你标注等等。<span style="color: black;">那样</span>，<span style="color: black;">能够</span>修改么，<span style="color: black;">能够</span>的，往下看。</p>
<h2 style="color: black; text-align: left; margin-bottom: 10px;">第二步，点添加该地图，进行商户免费标注</h2>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">第1</span>种，普通企业地点添加方式，点击添加该地点，如下图：</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/e49968250bef465289d27d76d580f34e~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1730106340&x-signature=J%2F88Ce2j35hDu3BMdhzEvC2EbLk%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">而后</span>进入以后填入<span style="color: black;">关联</span>信息，点提交<span style="color: black;">就可</span>，<span style="color: black;">而后</span>等待审核<span style="color: black;">就可</span>。如图：</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/3adbda3eb7b94b1ea3fda63c62df73a5~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1730106340&x-signature=%2FUcBsGPDmgyQx2ncb2xcySSZJZQ%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">第二种，<span style="color: black;">倘若</span>是需要地图认领的话，<span style="color: black;">能够</span><span style="color: black;">经过</span>PC操作。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">首要</span>打开百度地图商户中心，前提你要登录百度账号哈，<span style="color: black;">选取</span>适合你的。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">位置</span>：</p>https://bgc.map.baidu.com/
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/f46334a1edcb4cf6ad3fd96cb2334aff~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1730106340&x-signature=MRB4ozuhM7y9UeiCJDT0Xv3VJr0%3D" style="width: 50%; margin-bottom: 20px;"></div>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/fdebbcbcce3a4ca880c89839018091dc~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1730106340&x-signature=2wGc278ksY2yv1w6Ls3kl%2F8uMwQ%3D" style="width: 50%; margin-bottom: 20px;"></div>
<h2 style="color: black; text-align: left; margin-bottom: 10px;">第三步，提交资质资料，等待审核<span style="color: black;">通告</span></h2>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">为何</span>要提交营业执照等，<span style="color: black;">倘若</span>这些提交了，以后<span style="color: black;">针对</span>该地点，你就<span style="color: black;">持有</span>新增，修改联系方式等<span style="color: black;">有些</span>管理权限了哦。资料提交如下图：</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/a724e285399e491791dbab424a995e36~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1730106340&x-signature=JbjhiPyZBWyMBSfrU9cBQlO5gOQ%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">OK，以上<span style="color: black;">便是</span>地图标注<span style="color: black;">仔细</span>操作<span style="color: black;">过程</span>截图，你会了吗?</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">03标注好的企业百度地图<span style="color: black;">怎样</span>优化推广排名?</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">非常多</span>企业商家老板或员工看到<span style="color: black;">这儿</span>，会不会想，百度地图不就标注完了就好了，是不是没事了?不是，上面只是完<span style="color: black;">成为了</span>从无到有。<span style="color: black;">那样</span>怎么做到别人搜的时候看到你呢?</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">亦</span><span style="color: black;">便是</span>百度地图<span style="color: black;">怎样</span>做优化?<span style="color: black;">怎样</span>在百度地图本身搜索排名做上去，<span style="color: black;">怎样</span>在百度大搜(全网搜索简<span style="color: black;">叫作</span>)里看到自己的标注地点?以下四点优化，可能会帮到你。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1、<span style="color: black;">运用</span>好的商户企业名<span style="color: black;">叫作</span>，越短的商户名<span style="color: black;">叫作</span>，越能够让分散的搜索权重集中起来，百度地图排名自然会<span style="color: black;">提高</span>。<span style="color: black;">况且</span>还要<span style="color: black;">包括</span>你的关键词。当然通用词比较难，<span style="color: black;">意见</span>加上品牌词。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/69833400c106475bb3357d323adb33ce~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1730106340&x-signature=5pxf1LSEL2K7wQBAuNalBijl%2BPI%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">(搜索手机维修百度首页截图)</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/1db95a21f4424ff5837543e3f8c274dc~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1730106340&x-signature=momMcM1Ot91PP6IgV%2BGuSitBo4c%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">(百度搜索大闸蟹，老东家在滨江的旗舰店<span style="color: black;">位置</span>还有<span style="color: black;">tel</span>)</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2、<span style="color: black;">必定</span>要正确<span style="color: black;">运用</span>百度地图提交时的行业标签，能够<span style="color: black;">提高</span>商户和客户<span style="color: black;">需要</span>的<span style="color: black;">关联</span>性。<span style="color: black;">例如</span>你是大闸蟹的，你提交电子或服装就不对了。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3、优化你的地图的用户的浏览和停留时间。你的企业百度地图浏览量越高，百度地图上排名就越高。最好还要有用户停留时长这些。<span style="color: black;">例如</span><span style="color: black;">能够</span>找<span style="color: black;">机构</span>员工回家或<span style="color: black;">伴侣</span>指定帮搜索一下。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">4、<span style="color: black;">倘若</span>你的<span style="color: black;">要求</span><span style="color: black;">能够</span>，你<span style="color: black;">能够</span>组织<span style="color: black;">机构</span><span style="color: black;">保藏</span>企业的百度地图，<span style="color: black;">保藏</span>数量的<span style="color: black;">增多</span>，<span style="color: black;">亦</span>会<span style="color: black;">提高</span>别人搜索你的排名。当然，你<span style="color: black;">亦</span><span style="color: black;">能够</span>在QQ搜一下，百度地图互搜群，<span style="color: black;">大众</span>互相帮忙<span style="color: black;">亦</span>可。如图：</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/48eb15dae5f04e4a80aa7f69e9a5c53a~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1730106340&x-signature=Gg7TQfa45kGzq%2Ff8z%2FX9k%2BcmhS0%3D" style="width: 50%; margin-bottom: 20px;"></div>
<h2 style="color: black; text-align: left; margin-bottom: 10px;">04百度地图引流和被动营销<span style="color: black;">重视</span>事项</h2>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">百度地图<span style="color: black;">怎样</span>做引流呢?虽然上面的优化排名<span style="color: black;">亦</span>算一种，其实还有别的<span style="color: black;">办法</span>。<span style="color: black;">例如</span><span style="color: black;">大众</span>有做过百度<span style="color: black;">晓得</span>吧?<span style="color: black;">例如</span>你是做汽车线下维修的，<span style="color: black;">倘若</span>有人问的话，你就<span style="color: black;">能够</span>回答加上，如下图：</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/b6169a2b04af4da8b4b576c2a6fc6bce~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1730106340&x-signature=UKPp9%2B%2BKl7McaHafySi4yrwl3qY%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">百度地图企业标注上本身<span style="color: black;">能够</span>留下引流的，<span style="color: black;">例如</span><span style="color: black;">tel</span>，<span style="color: black;">仔细</span><span style="color: black;">位置</span>。<span style="color: black;">倘若</span>某人有<span style="color: black;">详细</span><span style="color: black;">需要</span>，<span style="color: black;">例如</span>维修电脑，空调等，<span style="color: black;">倘若</span>你能排到前三，是不是可能免费<span style="color: black;">得到</span>。<span style="color: black;">例如</span>白杨SEO学车报名<span style="color: black;">便是</span>这么搜的。</p>
<h2 style="color: black; text-align: left; margin-bottom: 10px;">当然，企业商家做百度地图引流营销<span style="color: black;">亦</span>要<span style="color: black;">重视</span>几点：</h2>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1、百度地图的商户名<span style="color: black;">叫作</span>最好跟企业主营类目<span style="color: black;">关联</span>，关键词相吻合。<span style="color: black;">例如</span>做地板的最好名<span style="color: black;">叫作</span>上带上地板关键词，<span style="color: black;">况且</span>跟营业执照上的主营类目是<span style="color: black;">不可</span>偏离的!商户名<span style="color: black;">叫作</span>需要跟所经营的<span style="color: black;">制品</span><span style="color: black;">拥有</span>高度<span style="color: black;">关联</span>性!</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2、百度地图标注是一级行业、二级行业都应该清晰<span style="color: black;">知道</span>，且行业应与营业执照上的经营范围对应，后期进行地图推广很重要的一个<span style="color: black;">原因</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3、企业商家在地图标注时不要打擦边，即使侥幸<span style="color: black;">经过</span>，后续<span style="color: black;">亦</span>有可能被删除，如被举报。<span style="color: black;">例如</span>像<span style="color: black;">有些</span>灰的服务(懂得人懂)。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">4、这一点说出来可能被打。<span style="color: black;">便是</span><span style="color: black;">所说</span>百度地图标注，优化推广，其实你自己有时间有经经历完全<span style="color: black;">能够</span>自己做，并不需要几百几千哈哈哈。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">OK，关于百度地图就写这么多了，我相信只要能看懂汉字的，有自己企业或商家实体<span style="color: black;">位置</span>还<span style="color: black;">无</span>标注的就<span style="color: black;">能够</span>自己操作了。本来想着这一篇做付费阅读，想想还是免费分享吧。觉得不错，赞赏<span style="color: black;">就可</span>，谢谢~</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">作者：白杨seo</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">源自</span>：卢松松博客，欢迎分享</p>
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