Daniel: 怎么样检测网站是不是被竞争对手Negative SEO攻击？
<img src="https://p3-sign.toutiaoimg.com/pgc-image/Rfd2zAeFyuVZFR~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1729486740&x-signature=2zeoJbS46Asavk0XHYgQa9DLu1s%3D" style="width: 50%; margin-bottom: 20px;"><p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">近期有读者问我关于<span style="color: black;">怎样</span>防止被竞争对手Negative SEO，<span style="color: black;">由于</span><span style="color: black;">她们</span>行业排名一旦做到首页就非常容易被攻击。为了做好防范，想<span style="color: black;">认识</span>下这块的内容。 </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">什么是Negative SEO？ </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">咱们</span><span style="color: black;">晓得</span>常规的SEO是帮网站<span style="color: black;">提高</span>排名。而Negative SEO的话其实<span style="color: black;">便是</span><span style="color: black;">经过</span>逆向方式把网站排名做下去。 </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">通告</span>的做法有以下几种：</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1. 给网站<span style="color: black;">海量</span><span style="color: black;">增多</span>Spam外链； </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2. <span style="color: black;">运用</span><span style="color: black;">海量</span>低质量的网站域名301到该站点； </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3. <span style="color: black;">经过</span>黑客破解后台FTP账号，在后台上传黑页； </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">4. 复制你的站点内容分发到<span style="color: black;">区别</span>的站点； </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">5. 镜像你的站点； </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">怎样</span><span style="color: black;">发掘</span>Negative SEO？ </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">第1</span>种：网站被加入<span style="color: black;">海量</span>的Spam外链 </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">检测</span><span style="color: black;">办法</span>：这种<span style="color: black;">状况</span>，<span style="color: black;">咱们</span>只需要在Ahrefs上面查看<span style="color: black;">咱们</span>的外链新增<span style="color: black;">状况</span><span style="color: black;">就可</span>。</p><img src="https://p3-sign.toutiaoimg.com/pgc-image/Rv4cOoH4udPdyl~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1729486740&x-signature=6E6vXaYpocyA1FRazg1ZwYfulqk%3D" style="width: 50%; margin-bottom: 20px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/Rv4cOpEBAz44D4~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1729486740&x-signature=8dBUL23S%2BLpTVe8latIAfS6jBtU%3D" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">例如</span>图二的这种<span style="color: black;">状况</span>，<span style="color: black;">便是</span>网站<span style="color: black;">忽然</span><span style="color: black;">显现</span><span style="color: black;">海量</span><span style="color: black;">反常</span>的外链，<span style="color: black;">况且</span>打开基本都是垃圾外链的<span style="color: black;">状况</span>下，这种<span style="color: black;">便是</span>被Negative SEO了。 </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">Spam Link的Negative SEO有两种： </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">a. 直接给你的站点加外链的，这种做法比较Low，用处不大，很好处理。 </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">b. 在站点进行低俗关键词或完全不<span style="color: black;">关联</span>的关键词搜索，<span style="color: black;">而后</span>将站内的搜索结果页面去做外链，让这些页面被收录，这种做法相当于让你的页面<span style="color: black;">显现</span><span style="color: black;">海量</span>的低质量页面，比较难处理。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">例如</span>下图： </p><img src="https://p3-sign.toutiaoimg.com/pgc-image/Rv4cOpjXskKV5~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1729486740&x-signature=3gfoeMoihLfpASGAPh17N9opZf4%3D" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">这个是之前一个学员，<span style="color: black;">她们</span><span style="color: black;">全部</span>行业排名在首页的几乎都被做了Negative SEO，排名下降非常<span style="color: black;">显著</span>，后来我这边给了他处理<span style="color: black;">意见</span>，最后排名就恢复了，其他同行<span style="color: black;">无</span>处理的，排名会在几个月为一个周期的<span style="color: black;">连续</span>流量震荡，<span style="color: black;">由于</span>外链有低质量的背景，会影响综合考核评分。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">第二种：<span style="color: black;">运用</span><span style="color: black;">海量</span>低质量的网站域名301到该站点 </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">检测</span><span style="color: black;">办法</span>：打开你的站点的Search Console，找到Link这个部分。<span style="color: black;">由于</span>许多人做301<span style="color: black;">转</span>是会屏蔽掉ahrefs，semrush等爬虫的，<span style="color: black;">因此</span><span style="color: black;">咱们</span>最好是看Search Console关于Linking Sites的数据。<span style="color: black;">倘若</span><span style="color: black;">发掘</span>有任何<span style="color: black;">反常</span>的站点外链，而这个站点打开又是<span style="color: black;">转</span>到你的网站的，<span style="color: black;">那样</span>你的站点就有可能被Negative SEO了。</p><img src="https://p3-sign.toutiaoimg.com/pgc-image/Rv4cOq6HRRfwn3~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1729486740&x-signature=g7oaGSZhzB89tyxzXtYZuWfK5wQ%3D" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">错误的301<span style="color: black;">转</span>威力有多大？ </p><img src="https://p3-sign.toutiaoimg.com/pgc-image/Rv4cPIi2qfK0W4~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1729486740&x-signature=DG%2F13T4ac%2BYFAHlrs0M7qZtxwGc%3D" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">能够</span>看到网站本来慢慢<span style="color: black;">起始</span>有气色的，<span style="color: black;">然则</span>被做了301之后，网站数据直接变0了，而且很难再起来了。这个案例还是学员自己的站点做的全站301，还不是被恶意攻击的。<span style="color: black;">倘若</span>是恶意攻击的，那就不是一个两个站点的301了。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">第三种. <span style="color: black;">经过</span>黑客破解后台FTP账号，在后台上传黑页； </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">最<span style="color: black;">初期</span>仿牌站最<span style="color: black;">爱好</span>的<span style="color: black;">便是</span><span style="color: black;">经过</span>买Shell（破解网站后得到的FTP账号<span style="color: black;">秘码</span>），在这些站点里面自动生成<span style="color: black;">海量</span>的黑页，从而<span style="color: black;">提高</span>排名。而<span style="color: black;">此刻</span><span style="color: black;">更加多</span>的被用来攻击竞争对手的网站排名。</p><img src="https://p26-sign.toutiaoimg.com/pgc-image/Rv4cPJI7J1VgnW~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1729486740&x-signature=Q2iwmsR4UmsHjz8GPxt9fMruElI%3D" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">经过</span>在搜索引擎输入 site: yoursite.com <span style="color: black;">亦</span><span style="color: black;">便是</span>你自己的站点网址，就<span style="color: black;">能够</span>看到被收录的页面<span style="color: black;">是不是</span>有<span style="color: black;">反常</span>。<span style="color: black;">倘若</span><span style="color: black;">显现</span>了许多<span style="color: black;">反常</span>页面，<span style="color: black;">那样</span>你的站点很可能<span style="color: black;">便是</span>被黑了。 </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">我的客户之前就试过，平时不仔细<span style="color: black;">检测</span>是看不出来的，仔细一看就<span style="color: black;">发掘</span>问题大了。 </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">第四种. 复制你的站点内容分发到<span style="color: black;">区别</span>的站点；</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">这种就必须借助<span style="color: black;">外边</span>工具来进行<span style="color: black;">检测</span>了，<span style="color: black;">通常</span><span style="color: black;">咱们</span>肉眼看不出什么端倪来。 </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">检测</span>你的站内内容<span style="color: black;">是不是</span>在其他站点存在，<span style="color: black;">咱们</span><span style="color: black;">能够</span><span style="color: black;">运用</span>copyscape，这是一款<span style="color: black;">检测</span>原创的工具，<span style="color: black;">咱们</span>APL外链每一篇<span style="color: black;">文案</span>都必须经过<span style="color: black;">检测</span>才放出来的。 </p><img src="https://p3-sign.toutiaoimg.com/pgc-image/Rv4cPKB5RQyM5r~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1729486740&x-signature=lBeKUHICLOF33XOUx%2BRg2otTPDo%3D" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">经过</span>Copyscape<span style="color: black;">检测</span>，<span style="color: black;">咱们</span><span style="color: black;">火速</span>就能<span style="color: black;">晓得</span><span style="color: black;">咱们</span>站点的内容<span style="color: black;">是不是</span>有被人恶意拿去分发。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">倘若</span><span style="color: black;">无</span><span style="color: black;">认识</span>到Negative SEO的<span style="color: black;">害处</span>，可能你的站点排名<span style="color: black;">始终</span>下降都不<span style="color: black;">晓得</span>是什么<span style="color: black;">原由</span>。<span style="color: black;">尤其</span>是利润比较高的行业，这种相互恶意攻击的<span style="color: black;">状况</span>是常有的事情。我的客户里面，<span style="color: black;">尤其</span>是虚拟游戏币这块的，就经常会<span style="color: black;">发掘</span>有这类型的<span style="color: black;">状况</span>，当然还<span style="color: black;">包含</span>DDOS的攻击。 </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">今天的内容就讲到这，<span style="color: black;">大众</span><span style="color: black;">能够</span><span style="color: black;">按照</span>文章所<span style="color: black;">说到</span>的点，排查下自己的网站<span style="color: black;">是不是</span>被Negatvie SEO了。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">（<span style="color: black;">源自</span>：SEOdaniel</strong><strong style="color: blue;">）</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">以上内容属作者个人观点，不<span style="color: black;">表率</span>雨果网立场！本文经原作者授权转载，转载需经原作者授权同意。</strong></p>
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