阿里巴巴国际站物流专线，解锁特殊品通全世界的新链路
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_gif/ANvAq7VGh75gtia9eIViaXMOdBSPQXtB7DFGx3IrcdavpNN0piclOGUCOeFWTFEJ7qQ4fGz7QEzfo0Eg9HvuwmNQQ/640?wx_fmt=gif&tp=webp&wxfrom=5&wx_lazy=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">新贸节启幕的第</span>12秒，张丽霞掌舵的广东中亿科技有限<span style="color: black;">机构</span>（以下<span style="color: black;">叫作</span>中亿科技），<span style="color: black;">作为</span>今年三月新贸节<span style="color: black;">第1</span>位<span style="color: black;">运用</span>阿里巴巴国际站</span><span style="color: black;">物流发货的商家，将快递发往澳大利亚。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">疫情之下，张丽霞不仅<span style="color: black;">运用</span>阿里巴巴国际快递按时发货，还享受了新贸节</span><span style="color: black;">“卖家最高享500元运费优惠”的权益。她告诉<span style="color: black;">咱们</span>，“新贸节<span style="color: black;">时期</span>，<span style="color: black;">咱们</span>常走的快递专线都有‘每单减免50元’，平台买家<span style="color: black;">亦</span>有优惠。” <span style="color: black;">截止</span>3月2日，阿里巴巴国际快递到门服务已大面积恢复，与国际知名品牌快递（UPS、FedEx）合作，支持全国近200个城市上门取件服务，节约国内运输时效，最快1-3个工作日到达。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"> 阿里国际物流专线</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">特殊品卖<span style="color: black;">全世界</span><span style="color: black;">再也不</span>难办</strong></p><img src="https://mmbiz.qpic.cn/mmbiz_png/YUyZ7AOL3on8Donfa40h4TgerNcN3XuIvfVqicPYTOmPibNjgQTgia7Sg4OIA13ctjK656POPic1NHI0yHYKpsco3g/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">巾帼不让须眉，中亿科技是美容及个人护理行业的一家企业，去年</span>9月底入驻阿里巴巴国际站，总经理张丽霞的故事可不只“半年”“12秒”这么简单。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/ANvAq7VGh77OCDwEV9KhEucNib7DdKic9AmUgcaJ4lLaLfRRlVP2mkNhGrcXbibrLoacqx2TPKkW6ZPPFjdicRleyg/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">老道的外贸人都<span style="color: black;">晓得</span>，每年的</span>3月份是外贸采购旺季。肺炎疫情还没过去，被誉为“跨境贸易B2B<span style="color: black;">行业</span>双十一”的新贸节于3月2日正式开启，<span style="color: black;">作为</span>这个春天盎然涌动的“跨境贸易大型线上交易博览会”，云集了<span style="color: black;">全世界</span>的海外买家。早年在阿里巴巴1688平台经营内贸生意的张丽霞，半年前入驻阿里巴巴国际站时<span style="color: black;">亦</span><span style="color: black;">出现</span>了不少小插曲。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">“<span style="color: black;">咱们</span>的<span style="color: black;">制品</span>比较特殊，带锂电池的电子<span style="color: black;">制品</span><span style="color: black;">占多数</span>，之前<span style="color: black;">无</span><span style="color: black;">运用</span>过阿里巴巴国际站平台物流。去年12月份，一位英国买家在<span style="color: black;">咱们</span>的<span style="color: black;">制品</span>链接上直接付款了一款带电池的电子<span style="color: black;">制品</span>，并且<span style="color: black;">选取</span>好了相应的国际物流专线。为了满足买家要用阿里巴巴国际物流发货的<span style="color: black;">需要</span>，<span style="color: black;">咱们</span>咨询了‘小<span style="color: black;">安在</span>线’和阿里巴巴跨境供应链拍档，确定了此条专线<span style="color: black;">能够</span>运输<span style="color: black;">咱们</span>的<span style="color: black;">制品</span>。”</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">张丽霞继续分享道：</span>“<span style="color: black;">咱们</span>将货物直接寄到了相对应的仓库，仓库收到货后<span style="color: black;">需求</span><span style="color: black;">咱们</span><span style="color: black;">供给</span>以ALS开头的单号，当时<span style="color: black;">满脸</span>懵逼，咨询了拍档‘东莞市锦泰宏’后得知货物寄到物流专线相对应的仓库之前，需要在阿里平台上下物流单并需要把相应的单号贴在外箱的正面。” 这番<span style="color: black;">曲折</span><span style="color: black;">亦</span>让张丽霞与阿里巴巴国际物流结缘，“带锂电池的<span style="color: black;">制品</span><span style="color: black;">能够</span>走阿里巴巴国际站平台的<span style="color: black;">全世界</span>3C专线，非常方便；其他的<span style="color: black;">制品</span>，如服饰、家居用品等普货<span style="color: black;">咱们</span>常走的专线有标准3C普货专线、欧美专线等等。<span style="color: black;">咱们</span>对阿里巴巴国际物流的价格和时效都非常满意！”</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">RTS赛道</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">让企业搭上“高速路”快速交易</strong></p><img src="https://mmbiz.qpic.cn/mmbiz_png/YUyZ7AOL3on8Donfa40h4TgerNcN3XuIvfVqicPYTOmPibNjgQTgia7Sg4OIA13ctjK656POPic1NHI0yHYKpsco3g/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">日前</span>，中亿科技在阿里巴巴国际站平台上，<span style="color: black;">重点</span>经营美容及个护电器、家居日用、发热<span style="color: black;">制品</span>等商品，<span style="color: black;">每一个</span>品类都设置了低、中、高端、<span style="color: black;">区别</span>层次的<span style="color: black;">制品</span>，以迎合差异化的市场<span style="color: black;">需要</span>。阿里巴巴国际站平台的</span>“RTS”赛道的开设，<span style="color: black;">帮忙</span>企业搭上“高速路”快速交易。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">张丽霞非常感谢半年间东莞市锦泰宏给与的<span style="color: black;">帮忙</span>，</span>“之前对阿里巴巴国际站平台的‘RTS’赛道不太<span style="color: black;">熟练</span>，拍档都耐心地讲解，并且<span style="color: black;">持续</span><span style="color: black;">通知</span>发品的<span style="color: black;">重视</span>事项，并上门<span style="color: black;">帮忙</span><span style="color: black;">咱们</span>设置运费模版。<span style="color: black;">由于</span><span style="color: black;">制品</span>都带电<span style="color: black;">针对</span>带电<span style="color: black;">制品</span>能走的线路，拍档都帮<span style="color: black;">咱们</span>做了<span style="color: black;">仔细</span>分析，<span style="color: black;">包含</span>每条阿里巴巴国际物流专线需要准备的资料。12月底1月初，拍档又<span style="color: black;">起始</span><span style="color: black;">帮忙</span><span style="color: black;">咱们</span>做新贸节规划。这才让<span style="color: black;">咱们</span>快速地拿到订单。”</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">张丽霞<span style="color: black;">暗示</span>，<span style="color: black;">将来</span>一年，自己对<span style="color: black;">机构</span>在阿里巴巴国际站平台上的生意非常有<span style="color: black;">自信心</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">开源引流与生产备货双管齐下</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">新贸节表现亮眼</strong></p><img src="https://mmbiz.qpic.cn/mmbiz_png/YUyZ7AOL3on8Donfa40h4TgerNcN3XuIvfVqicPYTOmPibNjgQTgia7Sg4OIA13ctjK656POPic1NHI0yHYKpsco3g/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">疫情严峻，却<span style="color: black;">无</span>影响中亿科技在新贸节的强大攻势，这与张丽霞带领企业上上下下备战不无关系。开源、打爆品、流量运营、店铺美化、生产备货，张丽霞<span style="color: black;">每一个</span>环节上都潜心<span style="color: black;">安排</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">A、开源：成交的前提是需要有<span style="color: black;">必定</span>的客源。<span style="color: black;">咱们</span>会针对性地写邮件告诉客户正在参加“新贸节”大促，有什么优惠<span style="color: black;">或</span>新品。在稳定现有的客户之外，<span style="color: black;">每日</span>都会从阿里巴巴国际站平台询盘和<span style="color: black;">经过</span>主动报价<span style="color: black;">研发</span>的客户里促成成交。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">B、精选主推<span style="color: black;">制品</span>，打造爆款：<span style="color: black;">按照</span>“数据管家”里的访客详情和客户询盘<span style="color: black;">状况</span>（<span style="color: black;">制品</span>点击率、询盘率），<span style="color: black;">认识</span>客户常用的搜索词，以及<span style="color: black;">她们</span><span style="color: black;">爱好</span>的商品，从而集中流量运营这一类<span style="color: black;">制品</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">C、流量运营：“外贸直通车”推广选定<span style="color: black;">目的</span>市场的工作时间为推广时间，<span style="color: black;">重点</span>以<span style="color: black;">精细</span>度较高的长尾词为主，<span style="color: black;">同期</span>兼顾搜索度，并且<span style="color: black;">按照</span>竞争度和效果对出价进行<span style="color: black;">调节</span>；“橱窗推广”则以卖家竞争度和搜索度为维度<span style="color: black;">选择</span>关键词，<span style="color: black;">持续</span>地优化排名靠前的<span style="color: black;">制品</span>展现，<span style="color: black;">同期</span>监控<span style="color: black;">制品</span>本身的询盘率。<span style="color: black;">倘若</span>平台询盘无线端占比较高，<span style="color: black;">能够</span><span style="color: black;">思虑</span>去竞价。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">D、美化店铺和<span style="color: black;">制品</span>页面：用海报文案等烘托出采购节的气氛，<span style="color: black;">增多</span><span style="color: black;">制品</span>页面和店铺的人气，促成成交。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">F、生产备货：<span style="color: black;">保证</span>主营商品的库存，准备好充足的库存。每年的3月采购节是上半年最重要的交易期，相信<span style="color: black;">已然</span>有<span style="color: black;">非常多</span>卖家做好了阿里巴巴国际站规划，<span style="color: black;">期盼</span><span style="color: black;">大众</span>都能抓住这波机会，争取拿下大客户、大订单。</span></p><img src="https://mmbiz.qpic.cn/mmbiz_gif/ANvAq7VGh77bnSEJsich4dbvLA9opdBHgYgcGWkqooIlwAWx4Lmiaz3s4w4GYuS97Scjibiau6s5ia6NPDkYPa9aznA/640?wx_fmt=gif&tp=webp&wxfrom=5&wx_lazy=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_gif/ANvAq7VGh77XbUic1gyESuGw0czmlsDB9s0pAQlX4ibk8VXeKibYoOmDYE3NJoibVSBheXt0GibBxQdxZdNNosqayuQ/640?wx_fmt=gif&tp=webp&wxfrom=5&wx_lazy=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><strong style="color: blue;">ＮＯＷ</strong></span><span style="color: black;"><strong style="color: blue;">现</strong></span><span style="color: black;"><strong style="color: blue;">在</strong></span><span style="color: black;"><strong style="color: blue;">行</strong></span><span style="color: black;"><strong style="color: blue;">动</strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">！</span></strong></span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/ANvAq7VGh76gDyHNq5dl6IF8icb840nBxCibUJS1KvNsZ2fagzVYWVDicc2JYVZXicUI6tzcrmmZiadtIDNJ4mtSVZA/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><strong style="color: blue;">立即扫码，加入阿里巴巴国际站！</strong></strong></p>
“沙发”（SF，第一个回帖的人） 感谢您的精彩评论，为我带来了新的思考角度。 楼主的文章深得我心，表示由衷的感谢！
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