9q13nh 发表于 2024-10-1 06:15:31

大舟山刘豪伟:从春季家博会说说地区站怎么样做2000人以上的落地活动


    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz_png/ELxpplgNXSRr7hklH1ib8NgcD4EluQq9lia7FCc988M6M7uSRVGib3Ij2ibmZ4IwHc9lMyMciaD1nFucaN6Ossp4sZQ/640?wx_fmt=gif&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">从电商到<span style="color: black;">地区</span>社区谈数据营销</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">刘豪伟:</span><span style="color: black;">大舟山网站创始人,互联网老兵。其创办的大舟山网站<span style="color: black;">日前</span><span style="color: black;">持有</span>注册用户50w+、大舟山同名APP日活7200+、大舟山<span style="color: black;">微X</span>公众号粉丝20w+。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">日前</span>刘豪伟所创建的<span style="color: black;">机构</span>以大舟山网站为依托,逐步<span style="color: black;">创立</span>起网络<span style="color: black;">媒介</span>、增值服务、电子商务等三大业务,<span style="color: black;">机构</span>于2016年11月2日挂牌<span style="color: black;">新三板</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2008</span><span style="color: black;">年在杭州,电子商务<span style="color: black;">表率</span>了互联网,正值B2C商城浪潮,电子商务学习氛围<span style="color: black;">已然</span><span style="color: black;">逐步</span>形成,派代圈、UCDchina等都是非常好的电子商务讨论组织。大学毕业的我有幸<span style="color: black;">经过</span>当时工作<span style="color: black;">机构</span>领导的关系接触到电子商务的圈子。认真回忆起来,那时<span style="color: black;">大众</span>谈的最多的还是转化率,所有的<span style="color: black;">制品</span>经理几乎都在围绕转化率进行页面布局、<span style="color: black;">宣传</span>设计、<span style="color: black;">宣传</span>投放方向还有SEO的<span style="color: black;">调节</span>,那个时期的<span style="color: black;">制品</span>经理大<span style="color: black;">大都是</span>前端、设计<span style="color: black;">或</span>说<span style="color: black;">非常多</span>都是站长出身,更注重设计、前端、SEO和交互体验。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2009年下半年我创业做了<span style="color: black;">地区</span>社区,那个时候pc时代流量<span style="color: black;">重点</span><span style="color: black;">经过</span>百度<span style="color: black;">得到</span>,想在百度引流量必须做SEO和事件内容,但<span style="color: black;">最后</span>都靠SEO。前期的运营并非滚雪球只要<span style="color: black;">累积</span>就好了,<span style="color: black;">非常多</span>站运营两年后<span style="color: black;">发掘</span>注册会员确实有10多万了,但网站还是没人玩。<span style="color: black;">这儿</span>就<span style="color: black;">触及</span>到网站的运营,大部分运营都需要有灵魂,<span style="color: black;">每一个</span>版块都要有氛围,都要有意见领袖(网红),要保持网红能迭代更新,其实这个真的是不太可能的事情,<span style="color: black;">因此</span><span style="color: black;">此刻</span>行业版块(装修、购房、婚嫁)<span style="color: black;">更加多</span>以编辑PGC为主。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2009年<span style="color: black;">咱们</span><span style="color: black;">重点</span>搭建<span style="color: black;">基本</span>数据<span style="color: black;">加强</span>会员注册量,<span style="color: black;">这儿</span>用到的<span style="color: black;">重点</span><span style="color: black;">办法</span>是搜集本地的QQ群,那时<span style="color: black;">咱们</span>手上<span style="color: black;">持有</span>100人以上的QQ群超过2000个,<span style="color: black;">经过</span>QQ群再<span style="color: black;">得到</span>用户邮箱。这个<span style="color: black;">周期</span>相对比较容易,淘宝花点小钱就能买个小软件实现自动搜集。有了用户数据后<span style="color: black;">咱们</span><span style="color: black;">经过</span>邮件群发系统,<span style="color: black;">定时</span>向用户<span style="color: black;">举荐</span><span style="color: black;">优秀</span>内容,把这30万的QQ用户慢慢转化成<span style="color: black;">咱们</span>的网友,当然,现在<span style="color: black;">大众</span><span style="color: black;">能够</span><span style="color: black;">思虑</span><span style="color: black;">经过</span><span style="color: black;">微X</span>群做转化。<span style="color: black;">对网站<span style="color: black;">来讲</span>,品牌影响力的<span style="color: black;">累积</span>来自于<span style="color: black;">定时</span>做影响力的大活动及网友的沉淀。</span><span style="color: black;"><span style="color: black;">非常多</span>站点把大舟山标签为做数据营销<span style="color: black;">尤其</span>好,<span style="color: black;">亦</span>有不少兄弟问过<span style="color: black;">办法</span>,<span style="color: black;"><span style="color: black;">怎样</span><span style="color: black;">经过</span>数据挖掘做<span style="color: black;">商场</span>活动,<span style="color: black;">尤其</span>是家装、婚嫁等行业落地活动?在刚结束的</span></span>大舟山2017年春季装家博会中,成单量超过1000组,趁着这个机会和<span style="color: black;">大众</span>分享<span style="color: black;">有些</span>实操经验,供<span style="color: black;">大众</span>参考。</span></p><img src="http://mmbiz.qpic.cn/mmbiz_jpg/ELxpplgNXSSAQvblXVnR52wRaaJrU8ALJFx5jbK41lRGN7N5c5ibD1QIvTUyYKDe3npxlSA3q0bic0oJCnYKy2Vg/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="http://mmbiz.qpic.cn/mmbiz_jpg/ELxpplgNXSSAQvblXVnR52wRaaJrU8ALVYc971RV7Pb1rK2oAJ8qLRWXtGOcnzY2VQVSNKKHxCcNKh779NayCg/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="http://mmbiz.qpic.cn/mmbiz_jpg/ELxpplgNXSSAQvblXVnR52wRaaJrU8ALgU5QAicflaWqR8oibespsr5MmBQE0VMSUUm96JBsxibsdSKBXAT5levwg/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="http://mmbiz.qpic.cn/mmbiz_jpg/ELxpplgNXSSAQvblXVnR52wRaaJrU8ALBM0jLl1DD1KYVeVWRQicZFjxlgUyYUHRkYpYBdibkwfyfyKibichrV8sicg/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="http://mmbiz.qpic.cn/mmbiz_jpg/ELxpplgNXSSAQvblXVnR52wRaaJrU8ALcOpBxvMu7saoAZA5OXYFLKgJ0x3uTVbXJIez99uWys0JH3N9tlQH9w/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="http://mmbiz.qpic.cn/mmbiz_jpg/ELxpplgNXSSAQvblXVnR52wRaaJrU8ALNF0ncnp3uaZ5ahfpu6ZNvBuzBOalUhZNIub2ua7EsIJ3QJNsBez6Uw/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">▲大舟山2017春季家博会现场</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">通常</span>活动<span style="color: black;">按照</span>活动参与人数分三个级别:</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">①20-50人小型活动;</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">②300-500人的中型活动;</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">③2000-3000人的大型活动。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">前两种活动的执行都非常简单,<span style="color: black;">通常</span>中型社区网站上导流量到专题页面就<span style="color: black;">能够</span>,<span style="color: black;">倘若</span>自然流量<span style="color: black;">没法</span>满足活动人数<span style="color: black;">需求</span>,那把以前做过的活动网友进行一次<span style="color: black;">tel</span>回访,基本<span style="color: black;">亦</span>不会有大问题。但<span style="color: black;">倘若</span>站点全年都进行这两种高频率活动,会遇到数据<span style="color: black;">不足</span>用的<span style="color: black;">状况</span>,<span style="color: black;">此时</span>就需要参考第三种办法。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">第三种<span style="color: black;">重点</span>放在有3000-5000平方的体育馆,做大型的家博会等行业活动。<span style="color: black;"><span style="color: black;">此刻</span>有几种集客模式,如<span style="color: black;">经过</span>联合商户让商家<span style="color: black;">供给</span>优惠<span style="color: black;">制品</span>来<span style="color: black;">保准</span>签到量,<span style="color: black;">然则</span>这种形式会相对降低网站的利润。另一种模式是客户给你钱但<span style="color: black;">不消</span>参与活动策划及安排只参加展示,这种模式对网站<span style="color: black;">来讲</span>利润最高,但承担的压力<span style="color: black;">亦</span>相对<span style="color: black;">很强</span>。</span><span style="color: black;">通常</span>大型活动网站自然报名能达到1000人就<span style="color: black;">已然</span>是非常不错的数据,并且报名人数只是一个<span style="color: black;">周期</span>,<span style="color: black;">做为</span>活动方<span style="color: black;">咱们</span>需要<span style="color: black;">思虑</span><span style="color: black;">实质</span>签到率。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">怎样</span><span style="color: black;">才可</span><span style="color: black;">保准</span>活动<span style="color: black;">持有</span>大的人流量?<span style="color: black;">一般</span>有以下几点办法:</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1、用户运营</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2、呼叫中心</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">3、全民表单(商户、员工)</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">4、户外<span style="color: black;">媒介</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">5、网络<span style="color: black;">宣传</span>及软文包装</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">6、数据安全</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">7、数据统计报表</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz_png/ELxpplgNXSSAQvblXVnR52wRaaJrU8ALR0EY7lPJkax4TNTOsOYLnIotRr3jChdzibibeQN7jnGKrvreRbffucnw/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">▲</span></span><span style="color: black;">春季家博会活动现场图</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz_png/ELxpplgNXSSAQvblXVnR52wRaaJrU8ALMEUqqs8Ie5Hgs4BUhc4F3262ibsckKso1ahnnFOCsdsLmGiaHbyv6Dfw/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">▲</span></span><span style="color: black;">活动展位</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">下面就<span style="color: black;">仔细</span>介绍这些办法是<span style="color: black;">怎样</span>操作的。</span></p><span style="color: black;">1</span><span style="color: black;">用户运营</span>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">非常多</span>网站有个<span style="color: black;">误区是把平时的服务当做了用户运营</span>,其实<span style="color: black;">用户运营是个系统化的工作</span>,先给<span style="color: black;">大众</span>看个图</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz_png/ELxpplgNXSSAQvblXVnR52wRaaJrU8ALxV4u5AFLHNUrBQSW2iaG73MDuQic014eLDRibyAAjD8ia0U0LicP25liaHmQ/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">▲</span></span><span style="color: black;">用户数据中心</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz_png/ELxpplgNXSSAQvblXVnR52wRaaJrU8AL7mAdNo2DOO1Tk9p4j4kJUIw1844PibxvicEAmnVW8Z3wnqtpyDpcn4gw/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">▲</span></span><span style="color: black;">用户进程标签</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz_png/ELxpplgNXSSAQvblXVnR52wRaaJrU8AL1qvTqJnwVCUQlicicrdib8HqrJ0maRlY4YMuHuGsjfmFKbBhEFmBUhN3g/640?wx_fmt=gif&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">▲</span>用户数据详情</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz_png/ELxpplgNXSSAQvblXVnR52wRaaJrU8ALOcAvfDU2jx7eo7ic8icia2sgOicDLGrLcuXicEaiagnN35lcy7BXzggpib1qw/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">▲</span></span><span style="color: black;">活动表单</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">系统会对<span style="color: black;">第1</span>次报名活动用户自动建库,<span style="color: black;">经过</span>系统<span style="color: black;">创立</span>活动表单,系统自动在用户库中标记用户报名的活动信息,<span style="color: black;">经过</span>每次公益或<span style="color: black;">商场</span>活动去连接用户。连接用户的过程分主动与被动,主动<span style="color: black;">指的是</span>用户<span style="color: black;">经过</span>网站的活动表单自主报名,被动则指编辑像“小蜜”<span style="color: black;">同样</span>主动联系网友,在这个过程中编辑会对用户进行<span style="color: black;">归类</span>标记出用户的装修进度。<span style="color: black;">经过</span>这种方式日积月累,<span style="color: black;">咱们</span><span style="color: black;">能够</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">累积</span></span></strong><span style="color: black;">非常多</span>的<span style="color: black;">精细</span>用户,在你需要活动的时候数据就能直接进行<span style="color: black;">运用</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">家装行业平时的活动<span style="color: black;">重点</span>有——</span><span style="color: black;">免费验房、免费量房设计、甲醛检测、免费看样板房、三五成团、装修<span style="color: black;">朋友</span>会、家博会、设计节、监理等。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">同期</span><span style="color: black;">咱们</span>在网站用户需要服务的页面都<span style="color: black;">安置</span>了在线客服方便用户交流。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz_png/ELxpplgNXSSAQvblXVnR52wRaaJrU8ALzWHty9nbXbbuTdicjJYDTmgsQbekpdtApvx3VyqQJibZUAro4wPDtjTQ/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">▲</span></span><span style="color: black;">在线客服</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz_png/ELxpplgNXSSAQvblXVnR52wRaaJrU8ALWZibC3y9cKLFLTzhqHxyDTdIK9T3MTElOfBiabXvW85qibAREglNuqrlQ/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">▲</span>电脑客服管理页面</span></p><span style="color: black;">2</span><span style="color: black;">呼叫中心</span>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">我想<span style="color: black;">非常多</span>网站、商户都在用呼叫中心,<span style="color: black;">日前</span>来看,这个<span style="color: black;">亦</span>是最直接的营销方式。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz_png/ELxpplgNXSSAQvblXVnR52wRaaJrU8AL5sWOWa5icpbMr6sWua0vkxyyaAeZGHKkhlqbHMVAWia1Vg5oYgdBkocA/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz_png/ELxpplgNXSSAQvblXVnR52wRaaJrU8ALQOv2YYY8xzHcqVUcyFDmErQwRx6KHvWzWDMsNm6IuM3ibib0F8qiabibZw/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">咱们</span><span style="color: black;">重点</span><span style="color: black;">经过</span>电脑上直接呼叫的方式对有意向的用户直接T活动表单,<span style="color: black;">同期</span>系统对客服呼叫数据进行统计考核,方便上级清楚<span style="color: black;">认识</span>客服的工作量,<span style="color: black;">同期</span>还<span style="color: black;">能够</span><span style="color: black;">经过</span>语音记录分析话速的好坏,<span style="color: black;">日前</span><span style="color: black;">来讲</span>,<span style="color: black;">通常</span>一个客服一天能打500个<span style="color: black;">tel</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz_png/ELxpplgNXSSAQvblXVnR52wRaaJrU8ALa0Jr1fiaQiaJPdxWtDna80mzZgI1TJrrr6JArwBEiaJia8ibOs6O5sl2fIQ/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p><span style="color: black;">3</span><span style="color: black;">全民表单(商户、员工)</span>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">给商户、员工一个活动表单,系统会自动记录<span style="color: black;">经过</span>这个人分享出去的页面有多少用户报名,<span style="color: black;">这般</span><span style="color: black;">能够</span><span style="color: black;">做为</span>一种考核来对优秀员工进行奖励。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz_png/ELxpplgNXSSAQvblXVnR52wRaaJrU8ALLZV9Bf58BS3yALhIrjGanbAL5z1Rx8YUruHslbDUChgKwj1KJvX75g/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">▲</span><span style="color: black;">分享页面</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz_png/ELxpplgNXSSAQvblXVnR52wRaaJrU8ALy1dFp9MMb2bFgIck8ey2FMcoyhnCsvdd4pjCgfVRVaFSF0KF8KtGrw/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">▲</span></span><span style="color: black;">后台统计页面,活动结束后系统会自动统计多少签到</span></p><span style="color: black;"><span style="color: black;">4</span></span><span style="color: black;">户外<span style="color: black;">媒介</span></span>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">大型活动<span style="color: black;">亦</span>非常需要户外的<span style="color: black;">宣传</span>,一来<span style="color: black;">能够</span><span style="color: black;">帮忙</span><span style="color: black;">营销</span>招商造势,二来户外确实<span style="color: black;">亦</span>能吸引一部分用户的到场,<span style="color: black;">通常</span><span style="color: black;">咱们</span>每次活动户外过来的<span style="color: black;">亦</span>有200组用户<span style="color: black;">乃至</span><span style="color: black;">更加多</span>。<span style="color: black;">详细</span>需不需要投放<span style="color: black;">按照</span>活动预算来执行就好。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz_png/ELxpplgNXSSAQvblXVnR52wRaaJrU8ALT12kz4cqX7sXPkqicg75FLhTAy9CqGWrK8osYlSIQZMicuNy3W7GHPyg/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz_png/ELxpplgNXSSAQvblXVnR52wRaaJrU8ALfKR2xIqoQC1Ku9pqMZRxcWXSjwwkXZVDgWThkF8LHhhVgBnvj0EAZQ/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz_png/ELxpplgNXSSAQvblXVnR52wRaaJrU8AL2cMDEH1L7WJyhvtK9PK6ia1QK4Kc1FOqCsrDFiaWDicPcdIbVibnfwbjiaw/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">▲户外<span style="color: black;">媒介</span></span></p><span style="color: black;">5</span><span style="color: black;">网络<span style="color: black;">宣传</span>及软文包装</span>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">这个块我就不多说了,<span style="color: black;">大众</span>都会玩。</span></p><span style="color: black;">6</span><span style="color: black;">数据安全</span>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">一场活动<span style="color: black;">显现</span>几千组数据,会有<span style="color: black;">非常多</span>商户<span style="color: black;">经过</span><span style="color: black;">各样</span>方式(如收买员工)来获取数据,<span style="color: black;">做为</span>企业<span style="color: black;">咱们</span><span style="color: black;">想要</span>办法减<span style="color: black;">少许</span>据<span style="color: black;">泄密</span>的可能性。<span style="color: black;">例如</span>签到,<span style="color: black;">非常多</span>网站还是用表格进行签到,数据要么打印出来,要么在电脑上,为了<span style="color: black;">增多</span>签到效率可能不只一台电脑,这种<span style="color: black;">状况</span>下<span style="color: black;">危害</span>非常大。<span style="color: black;">另一</span><span style="color: black;">便是</span>你的表单<span style="color: black;">是不是</span>能直接看到<span style="color: black;">tel</span>号码,<span style="color: black;">或</span>是进行活动确认<span style="color: black;">tel</span>,<span style="color: black;">这儿</span>面<span style="color: black;">亦</span>有<span style="color: black;">很强</span>的<span style="color: black;">危害</span>。<span style="color: black;">因此</span>大舟山自己用的系统表单、确认、签到,员工看不到网友的<span style="color: black;">tel</span>,打<span style="color: black;">tel</span><span style="color: black;">亦</span><span style="color: black;">经过</span>系统拨号,相对能<span style="color: black;">保准</span>数据的安全。</span></p><span style="color: black;">7</span><span style="color: black;">数据统计报表</span>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">所有的数据都在一个系统流传,方便管理员对数据进行分析统计。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz_png/ELxpplgNXSSAQvblXVnR52wRaaJrU8ALhjTthE57YAeg8ibKe7ucY0OQOzicQxxk4t9oyUsMFkzRXHl6IzVQrl2g/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz_png/ELxpplgNXSSAQvblXVnR52wRaaJrU8ALCdZQE9NnRovsKM1QnZtrkoV9z9BD0ONyqR5lfsJyibrGtgSaSzyxGYA/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">▲数据系统</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">日前</span>这些是<span style="color: black;">咱们</span>网站做活动的<span style="color: black;">有些</span><span style="color: black;">招数</span>,欢迎<span style="color: black;">大众</span>和我分享讨论新思路!</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">刘总的<span style="color: black;">微X</span>附上~<span style="color: black;">大众</span>有新思路<span style="color: black;">能够</span>联系刘总私聊哟~</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">(编辑:大鱼)</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">亦</span>许你想看:</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><a style="color: black;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></a></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">扎心了!《人民的名义》<span style="color: black;">博主</span>版台词~</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><a style="color: black;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></a></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">那些</span>内容容易<span style="color: black;">导致</span>广泛传播?</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><a style="color: black;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></a></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">愚人节,网友的<span style="color: black;">哪些</span>骗人<span style="color: black;">招数</span><span style="color: black;">仅有</span><span style="color: black;">博主</span>懂!</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></p>




m5k1umn 发表于 2024-10-15 14:49:26

感谢你的精彩评论,带给我新的思考角度。

1fy07h 发表于 2024-10-16 11:09:46

楼主发的这篇帖子,我觉得非常有道理。

qzmjef 发表于 2024-10-31 22:54:44

期待更新、坐等、迫不及待等。

nqkk58 发表于 2024-11-3 00:46:43

谷歌外贸网站优化技术。

1fy07h 发表于 2024-11-13 14:40:04

你的话语如春风拂面,让我心生暖意。
页: [1]
查看完整版本: 大舟山刘豪伟:从春季家博会说说地区站怎么样做2000人以上的落地活动