SEO专业术语大全，运营人员必须！
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></p><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><strong style="color: blue;">加入海外社媒交流群</strong><span style="color: black;">交流，互助，</span>分享，答疑<a style="color: black;"><span style="color: black;"><strong style="color: blue;">立即加入</strong></span></a>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">因公众号平台更改了推送规则，<span style="color: black;">倘若</span>不想<span style="color: black;">错失</span>外贸社媒课堂的<span style="color: black;">优秀</span>内容，记得文末点下</span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">“赞”</span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">和</span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">“在看”</span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">哦！</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">概念是学习知识的基石，弄明白了概念，就像得到了打开一扇门的钥匙，门里的世界才会清晰地展现出来，让人看得清方向、找到前进的道路。学习SEO<span style="color: black;">亦</span><span style="color: black;">同样</span>，<span style="color: black;">第1</span>步先弄懂SEO专业术语，以后<span style="color: black;">才可</span>在实践中如鱼得水。本文<span style="color: black;">根据</span>概念所属<span style="color: black;">行业</span>来<span style="color: black;">归类</span>介绍各个术语的概念。</span></p>
<h2 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">1. <span style="color: black;">基本</span>概念</span></strong></span></h2>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">ASO 应用商店优化</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">ASO即App Store Optimization，<span style="color: black;">便是</span>利用各类APP应用商店/市场的搜索规则和排名规则让APP<span style="color: black;">更易</span>被用户搜索或看到。<span style="color: black;">一般</span><span style="color: black;">咱们</span>说的ASO<span style="color: black;">便是</span>App Store中的关键词优化排名。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">B2B</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">即Business-to-Business，指企业与企业之间<span style="color: black;">经过</span>网络，进行数据信息的交换、传递，开展交易活动的<span style="color: black;">商场</span>模式。<span style="color: black;">由于</span>受众的专业度，<span style="color: black;">制品</span>和服务的特殊性，更高的竞争性，B2B网站需要<span style="color: black;">帮忙</span>客户完成更高级的任务，<span style="color: black;">供给</span>更高质量的<span style="color: black;">制品</span>、更专业的服务，<span style="color: black;">因此</span>在优化中应当<span style="color: black;">更加多</span>地<span style="color: black;">思虑</span>信息、<span style="color: black;">制品</span>、服务的可得性。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">B2C</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">即Business-to-Consumer，是直接面向消费者<span style="color: black;">营销</span><span style="color: black;">制品</span>和服务<span style="color: black;">商场</span>零售模式。B2C网站上的<span style="color: black;">制品</span>和服务<span style="color: black;">常常</span><span style="color: black;">更加多</span>、更便宜，受众范围广、采购周期短。针对这些特点，SEO<span style="color: black;">一般</span><span style="color: black;">更加多</span>的<span style="color: black;">思虑</span>用户体验感、便利性，挖掘<span style="color: black;">更加多</span>的关键词来覆盖数量众多的在售<span style="color: black;">制品</span>，外链建设上<span style="color: black;">亦</span>需要<span style="color: black;">更加多</span>的<span style="color: black;">思虑</span>社交<span style="color: black;">媒介</span>等等消费者更集中的<span style="color: black;">地区</span>。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">Black Hat SEO 黑帽</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">黑帽SEO<span style="color: black;">便是</span>作<span style="color: black;">坏处</span>的意思，黑帽SEO手法不符合主流搜索引擎发行方针规定。黑帽SEO获利<span style="color: black;">重点</span>的特点<span style="color: black;">便是</span>短、平、快，为了短期内的利益而采用的作<span style="color: black;">坏处</span><span style="color: black;">办法</span>。<span style="color: black;">同期</span>随时<span style="color: black;">由于</span>搜索引擎算法的改变而面临<span style="color: black;">处罚</span>。黑帽<span style="color: black;">办法</span><span style="color: black;">包含</span>但不限于斗蓬法(Cloaking)、关键字隐密字(Hidden text with keyword stuffing）、桥页(Doorway pages)、付费链接(Paid link)、链接农场(Link farm)等等。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">Gray Hat SEO 灰帽</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">所说</span>灰帽SEO，即<span style="color: black;">指的是</span>介于白帽SEO与黑帽SEO之间的中间地带，相<span style="color: black;">针对</span>白帽而言，会采取<span style="color: black;">有些</span>取巧的方式来操作。<span style="color: black;">例如</span>一个网站<span style="color: black;">恰当</span>的关键词密度<span style="color: black;">能够</span>让这个关键词得到一个不错的权重，<span style="color: black;">非常多</span>时候从用户体验的<span style="color: black;">方向</span>来讲，这个<span style="color: black;">地区</span><span style="color: black;">基本</span>不需要这么个词，但<span style="color: black;">咱们</span>布局了，这<span style="color: black;">便是</span>一个灰帽<span style="color: black;">行径</span>。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">Link 链接</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">链接<span style="color: black;">亦</span><span style="color: black;">叫作</span>超级链接，超链接<span style="color: black;">指的是</span>从一个网页指向一个<span style="color: black;">目的</span>的连接关系。<span style="color: black;">根据</span>链接路径的<span style="color: black;">区别</span>，网页中超链接<span style="color: black;">通常</span>分为以下3种类型：内部链接、锚点链接和<span style="color: black;">外边</span>链接。<span style="color: black;">倘若</span><span style="color: black;">根据</span><span style="color: black;">运用</span>对象的<span style="color: black;">区别</span>，网页中的链接又<span style="color: black;">能够</span>分为：文本超链接、图像超链接、E-mail链接、锚点链接、多<span style="color: black;">媒介</span>文件链接、空链接等。<span style="color: black;">外边</span>链接是搜索引擎排名要<span style="color: black;">思虑</span>的一个很重要的<span style="color: black;">原因</span>。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">Paid Search 付费搜索</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">付费搜索，即<span style="color: black;">经过</span>付费的方式使推广信息在搜索结果中排名靠前，其<span style="color: black;">重点</span>原理是<span style="color: black;">设备</span><span style="color: black;">按照</span>推广客户的出价与推广内容质量度的乘积决定推广信息<span style="color: black;">是不是</span>展现及展现位置。付费搜索是一种被互联网<span style="color: black;">机构</span>广泛采用的推广模式， <span style="color: black;">通常</span>采用按点击进行付费（即CPC模式），<span style="color: black;">例如</span>Google Ads。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">ROI 投资<span style="color: black;">报答</span>率</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">投资<span style="color: black;">报答</span>率即Return on Investment，缩写为ROI，即企业从一项投资活动中得到的经济<span style="color: black;">报答</span>。在SEO<span style="color: black;">行业</span>，一种用于衡量搜索引擎优化投资<span style="color: black;">报答</span>率的计算。<span style="color: black;">机构</span><span style="color: black;">能够</span><span style="color: black;">经过</span>查看搜索引擎排名，自然网站<span style="color: black;">拜访</span>量和<span style="color: black;">目的</span>达成<span style="color: black;">状况</span>，<span style="color: black;">而后</span><span style="color: black;">运用</span>ROI公式来计算SEO的投资<span style="color: black;">报答</span>率：（优化收益–投资成本）/ 投资成本。预期的搜索引擎优化收益=关键词估计总流量 x 点击率 x 单次<span style="color: black;">拜访</span>价值。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">SEM 搜索引擎营销</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">搜索引擎营销（Search Engine Marketing，缩写为SEM）是一种以<span style="color: black;">经过</span><span style="color: black;">增多</span>搜索引擎结果页（Search Engine Result Pages，SERP）能见度的方式，或是<span style="color: black;">经过</span>搜索引擎的内容联播网来推销网站的网络营销模式。<span style="color: black;">日前</span>主流的SEM<span style="color: black;">包括</span>：搜索引擎优化（SEO）、关键字点击<span style="color: black;">宣传</span>（PPC）及付费收录<span style="color: black;">宣传</span>（PFI）。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">SEO 搜索引擎优化</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">搜索引擎优化（Search Engine Optimization，缩写为SEO）是<span style="color: black;">经过</span><span style="color: black;">认识</span>搜索引擎的运作规则来对网站进行优化处理，达到<span style="color: black;">加强</span>目的网站在<span style="color: black;">相关</span>搜索引擎内自然排名的方式。搜索引擎会将网站彼此间的内容做<span style="color: black;">有些</span><span style="color: black;">关联</span>性的资料比对，<span style="color: black;">而后</span>再由浏览器将这些内容以最快速且接近最完整的方式，呈现给搜索者。搜索引擎优化<span style="color: black;">便是</span><span style="color: black;">经过</span>搜索引擎的规则进行优化，为用户打造更好的用户体验，<span style="color: black;">最后</span>的目的<span style="color: black;">便是</span><span style="color: black;">加强</span><span style="color: black;">拜访</span>量，<span style="color: black;">得到</span>品牌收益<span style="color: black;">或</span><span style="color: black;">提高</span><span style="color: black;">营销</span>量，在行业内占据领先地位。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">White Hat SEO 白帽</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">白帽SEO是一种公正的手法，是<span style="color: black;">运用</span>符合主流搜索引擎发行方针规定的<span style="color: black;">SEO</span>优化<span style="color: black;">办法</span>。白帽<span style="color: black;">办法</span>遵循搜索引擎<span style="color: black;">那些</span>可接受<span style="color: black;">那些</span><span style="color: black;">不可</span>接受的<span style="color: black;">指点</span>方针。<span style="color: black;">她们</span>的为用户创造内容，而非搜索引擎，是让这些内容易于被蜘蛛<span style="color: black;">设备</span>人索引，并且不尝试对搜索引擎系统耍花招。白帽SEO关注的是长远利益，不<span style="color: black;">运用</span>作<span style="color: black;">坏处</span>手段，是SEO从业者的最高职业道德标准。</span></p>
<h2 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">2. 搜索引擎</span></strong></span></h2>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">Googlebot</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">即谷歌的网页抓取<span style="color: black;">设备</span>人，类似于中国的Baiduspider（百度蜘蛛）</span></p>
<h2 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">3. 建站</span></strong></span></h2>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">AJAX</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">即“Asynchronous JavaScript and XML”（异步的JavaScript与XML技术），指的是一套综合了多项技术的浏览器端网页<span style="color: black;">研发</span>技术。Ajax的概念由杰西·詹姆士·贾瑞特所提出。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">ccTLD</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">即Country Code Top-Level Domain国家（或地区）代码顶级域名，均由两个字母<span style="color: black;">构成</span>，<span style="color: black;">亦</span><span style="color: black;">能够</span><span style="color: black;">叫作</span>为nTLD（National Top-Level Domain），<span style="color: black;">例如</span>中国是.cn，法国是.fr，中国台湾是.tw，参见ccTLD国家代码顶级域名大全。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">CMS</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">CMS是Content Management System的缩写，意为“内容管理系统”。内容管理系统是一种Web服务器与后端办公系统或流程之间的软件系统，<span style="color: black;">包含</span><span style="color: black;">通常</span>的博客系统、<span style="color: black;">资讯</span>发布系统、综合性的网站管理程序。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">CSS</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">CSS即Cascading Style Sheets)层叠样式表，是一种用来表现HTML（标准通用标记语言的一个应用）或XML（标准通用标记语言的一个子集）等文件样式的计算机语言。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">Domain</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">Domain即域名，<span style="color: black;">是由于</span>一串用点分隔的名字<span style="color: black;">构成</span>的Internet上某一台计算机或计算机组的名<span style="color: black;">叫作</span>，用于在数据传输时对计算机的定位标识（有时<span style="color: black;">亦</span>指地理位置）。<span style="color: black;">因为</span>IP<span style="color: black;">位置</span><span style="color: black;">拥有</span>不方便记忆并且<span style="color: black;">不可</span><span style="color: black;">表示</span><span style="color: black;">位置</span>组织的名<span style="color: black;">叫作</span>和性质等缺点，人们设计出了域名，并<span style="color: black;">经过</span>网域名<span style="color: black;">叫作</span>系统（DNS，Domain Name System）来将域名和IP<span style="color: black;">位置</span>相互映射，使人更方便地<span style="color: black;">拜访</span>互联网，而<span style="color: black;">不消</span>去记住能够被<span style="color: black;">设备</span>直接读取的IP<span style="color: black;">位置</span>数串。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">HTML</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">即HyperText Markup Language超文本标记语言，是一种用于创建网页的标准标记语言。HTML是一种<span style="color: black;">基本</span>技术，常与CSS、JavaScript<span style="color: black;">一块</span>被众多网站用于设计网页、网页应用程序以及移动应用程序的用户界面。网页浏览器<span style="color: black;">能够</span>读取HTML文件，并将其渲染成可视化网页。HTML描述了一个网站的结构语义随着线索的呈现，使之<span style="color: black;">作为</span>一种标记语言而非编程语言。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">HTTP</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">即HyperText Transfer Protocol超文本传输协议，是一种用于分布式、协作式和超<span style="color: black;">媒介</span>信息系统的应用层协议，HTTP是万维网的数据通信的<span style="color: black;">基本</span>。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">HTTPS</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">即HyperText Transfer Protocol Secure超文本传输安全协议，是一种<span style="color: black;">经过</span>计算机网络进行安全通信的传输协议。HTTPS经由HTTP进行通信，但利用SSL/TLS来加密数据包。HTTPS<span style="color: black;">研发</span>的<span style="color: black;">重点</span>目的，是<span style="color: black;">供给</span>对网站服务器的身份认证，<span style="color: black;">守护</span>交换资料的隐私与完整性。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">Information Architecture</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">信息架构（information architecture）<span style="color: black;">指的是</span>对某一特定内容里的信息进行<span style="color: black;">统一</span>、规划、设计、安排等一系列有机处理的想法。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">IP Address</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">IP<span style="color: black;">位置</span>（英语：IP Address，全<span style="color: black;">叫作</span>Internet Protocol Address），又译为网际协议<span style="color: black;">位置</span>、互联网协议<span style="color: black;">位置</span>。是网际协议中用于标识发送或接收数据报的设备的一串数字。<span style="color: black;">平常</span>的IP<span style="color: black;">位置</span>分为 IPv4 与 IPv6 两大类。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">JavaScript (JS)</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">JavaScript（<span style="color: black;">一般</span>缩写为JS）是一种高级的、解释型的编程语言。JavaScript是一门基于原型、头等函数的语言，是一门多范式的语言，它支持面向对象程式设计，指令式编程，以及函数式编程。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">Niche</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">Niche “利基”一词原指小生境。20世纪80年代，美国商学院的学者们<span style="color: black;">起始</span>将这一词引入市场营销<span style="color: black;">行业</span>。利基市场（英语：niche market）<span style="color: black;">亦</span><span style="color: black;">叫作</span>利益市场、小众市场，<span style="color: black;">指的是</span>由已有市场占有率绝对<span style="color: black;">优良</span>的企业所忽略之某些细分市场，并且<span style="color: black;">这里</span>市场尚未完善供应服务。<span style="color: black;">通常</span>由较小的<span style="color: black;">制品</span>市场并<span style="color: black;">拥有</span><span style="color: black;">连续</span>发展的<span style="color: black;">潜能</span>中，<span style="color: black;">有些</span>需要但尚未被满足的族群消费者所<span style="color: black;">构成</span>。为了满足特定的市场<span style="color: black;">需要</span>，价格区间与<span style="color: black;">制品</span>质量，针对细分后的<span style="color: black;">制品</span>进入这个小型市场且有盈利的<span style="color: black;">基本</span>。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">Responsive Website</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">即响应式网站</span><span style="color: black;">，是一种网页设计的技术，响应式设计可使网站在<span style="color: black;">区别</span>的设备（从桌面电脑<span style="color: black;">表示</span>器到移动<span style="color: black;">tel</span>或其他移动设备）上浏览网站时对应<span style="color: black;">区别</span>分辨率皆有适合的呈现，减少用户进行缩放、平移和滚动等操作<span style="color: black;">行径</span>。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">Subdomain</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">子域名是在域名系统等级中，属于更高一层域的域。<span style="color: black;">例如</span>，mail.example.com和calendar.example.com是example.com的两个子域，而example.com则是顶级域.com的子域。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">TLD</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">即Top Level Domain，顶级域名，它是一个互联网域名的最后部分，即最后一个点和后面的字母所<span style="color: black;">构成</span>的部分。</span></p>
<h2 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">4. 站内优化</span></strong></span></h2>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;">Alt Attribute</span></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">Alt属性，<span style="color: black;">亦</span><span style="color: black;">叫作</span>图像说明，是一个用于网页语言HTML和XHTML、为输出纯文字的参数属性，<span style="color: black;">功效</span>是当HTML元素本身的物件<span style="color: black;">没法</span>被渲染时，就<span style="color: black;">表示</span>alt（替换）文字<span style="color: black;">做为</span>一种<span style="color: black;">解救</span><span style="color: black;">办法</span>。<span style="color: black;">照片</span>alt属性是搜索引擎<span style="color: black;">独一</span>能识别的<span style="color: black;">照片</span>信息，<span style="color: black;">因此呢</span>，在优化网站时，尽可能利用alt属性阐述<span style="color: black;">照片</span>与网页的主题内容，<span style="color: black;">然则</span>又要避免关键词的重叠堆砌，该<span style="color: black;">照片</span>属性<span style="color: black;">功效</span><span style="color: black;">亦</span><span style="color: black;">不仅</span>告诉搜索引擎<span style="color: black;">照片</span>的<span style="color: black;">重点</span>信息，<span style="color: black;">另一</span>在<span style="color: black;">照片</span><span style="color: black;">显现</span>加载失败时，还能够让访客理解<span style="color: black;">照片</span>所阐述的内容。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">Anchor Text 锚文本</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">锚文本（Anchor text）是网页中带有超链接的一段描述，<span style="color: black;">一般</span>以文本的方式<span style="color: black;">显现</span>。<span style="color: black;">能够</span>指向文中的某个位置，<span style="color: black;">亦</span><span style="color: black;">能够</span>指向其他网页。锚文本<span style="color: black;">重点</span>有两种方式：外向链接与内部链接。<span style="color: black;">经过</span><span style="color: black;">区别</span>的锚文本指向页面，从而强化该页面的权重，使网页<span style="color: black;">拥有</span>高的权威度。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">Bounce Rate 跳出率</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">跳出率（Bounce Rate）<span style="color: black;">指的是</span>一<span style="color: black;">按时</span>间内用户只<span style="color: black;">拜访</span>了入口页面（例如网站首页）就离开的<span style="color: black;">拜访</span>量与网站总<span style="color: black;">拜访</span>量的百分比。计算公式：跳出率=<span style="color: black;">拜访</span>一个页面后离开网站的次数/总<span style="color: black;">拜访</span>次数。跳出率<span style="color: black;">能够</span>衡量页面质量，高跳出率<span style="color: black;">一般</span><span style="color: black;">暗示</span>网站进入页对<span style="color: black;">拜访</span>者不具针对性。降低跳出率<span style="color: black;">办法</span>：导航要清晰、链接要<span style="color: black;">恰当</span>、网站设计美观、交互性好，减少干扰用户体验的<span style="color: black;">原因</span>。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">Breadcrumb 面包屑导航</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">面包屑导航（英语：Breadcrumb或Breadcrumb Trail/Navigation），即页面路径，是用户界面中的一种导航辅助。这个概念来自童话故事“汉赛尔和格莱特”，当汉赛尔和格莱特穿过森林时，不小心迷路了，<span style="color: black;">然则</span><span style="color: black;">她们</span><span style="color: black;">发掘</span>在沿途走过的<span style="color: black;">地区</span>都撒下了面包屑，让这些面包屑来<span style="color: black;">帮忙</span><span style="color: black;">她们</span>找到回家的路。<span style="color: black;">因此</span>这种告诉<span style="color: black;">拜访</span>者<span style="color: black;">她们</span><span style="color: black;">日前</span>在网站中的位置以及<span style="color: black;">怎样</span>返回的导航方式就被叫做面包屑导航。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">Cache 缓存</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">缓存Cache，有<span style="color: black;">区别</span>的类型，SEO<span style="color: black;">行业</span><span style="color: black;">通常</span>指的是Web缓存（Http缓存）是用于临时存储（缓存）Web文档（如HTML页面和图像），以减少服务器延迟的一种信息技术。Web缓存系统会<span style="color: black;">保留</span>下<span style="color: black;">经过</span>这套系统的文档的副本；<span style="color: black;">倘若</span>满足某些<span style="color: black;">要求</span>，则<span style="color: black;">能够</span>由缓存满足后续请求。缓存<span style="color: black;">能够</span>加快网站响应速度，减少网络资源消耗，节省服务器计算资源。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">Cached Page 缓存页面</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">缓存页面指的是在服务器端缓存的<span style="color: black;">全部</span>页面。随后当同一个页面被请求时，内容将从缓存中取出，而不是重新生成。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">Canonical URL 规范网址</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">规范网址是针对重复内容的技术<span style="color: black;">处理</span><span style="color: black;">方法</span>。当一个网站变得越来越大时，<span style="color: black;">一般</span>是很难防止页面重复或近乎重复的。这可能会<span style="color: black;">引起</span>搜索引擎的重复内容问题。<span style="color: black;">倘若</span>你有两个<span style="color: black;">类似</span>的页面，并且它们都符合某个关键字的排名，搜索引擎<span style="color: black;">基本</span>不<span style="color: black;">晓得</span>应该将流量发送到这两个URL中的哪一个。而Canonical URL标签<span style="color: black;">能够</span><span style="color: black;">帮忙</span><span style="color: black;">处理</span>这一问题。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">Comment Spam 垃圾评论</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">垃圾评论（Comment Spam）指的是一大类<span style="color: black;">乱用</span>网络表单在论坛、博客、社交网络和在线留言簿上发布未经请求的<span style="color: black;">宣传</span>的垃圾帖子。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">Content is King 内容为王</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">内容为王是传媒界最为人熟知的从业理念之一。1990年，美国传媒<span style="color: black;">机构</span>维亚康姆（Viacom）总裁雷石东<span style="color: black;">这般</span>阐述道：“传媒企业的基石必须<span style="color: black;">况且</span>绝对必须是内容，内容<span style="color: black;">便是</span>一切！” 1996年，比尔盖茨<span style="color: black;">发布</span>了Content Is King的博客<span style="color: black;">文案</span>，<span style="color: black;">仔细</span>阐述了在互联网<span style="color: black;">行业</span>内容的重要价值。内容为王，<span style="color: black;">亦</span>是SEO<span style="color: black;">行业</span>重要的专业名词，是内容的原创性对网站重要性的一种比喻，一个网站<span style="color: black;">倘若</span><span style="color: black;">无</span>内容那等于<span style="color: black;">便是</span>一个人<span style="color: black;">无</span>了灵魂，网站吸引用户的不是什么非常<span style="color: black;">美丽</span>的界面，<span style="color: black;">亦</span>不是花俏好玩的功能，而是能够满足用户<span style="color: black;">需要</span>的信息，只要你的内容对用户<span style="color: black;">来讲</span>是非常有价值的，你就能留住用户，赢得用户的尊重，<span style="color: black;">一样</span><span style="color: black;">亦</span>会赢得搜索引擎的信任。</span></p>
<h2 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">5. 站外优化</span></strong></span></h2>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">Backlinks 反向链接</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">又<span style="color: black;">叫作</span>为导入链接（Inbound Links），是一种从其他网站（客站）链接回目的网站（主站）的网页链接形式。搜索引擎如Google，Bing，AOL，Yahoo将Backlinks视为客站对主站的一种投票，并<span style="color: black;">按照</span>投票质量进行搜索结果排名。Backlinks是Google页面排名（PageRank）原始算法的核心，即使迄今为止Google对它的搜索排名算法做出了不下千百次的完善和<span style="color: black;">调节</span>。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">Editorial Link 编辑链接</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">Editorial Link<span style="color: black;">是由于</span><span style="color: black;">拥有</span>良好内容和营销技巧的网站产生的链接。编辑链接不是付费或直接请求来的，是A网站觉得B网站的内容，主动给予链接。编辑链接是一种强链接。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">External Link 外向链接</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">亦</span>叫Outbound Link，是一种从主站链接向客站的网页链接形式。它是Backlink的一体两面。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">Guest Blogging 客座博客</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">Guest Blogging，<span style="color: black;">亦</span>叫Guest Posting，是为另一家<span style="color: black;">机构</span>的网站撰写内容的<span style="color: black;">行径</span>。<span style="color: black;">通常</span><span style="color: black;">来讲</span>，客座博主为<span style="color: black;">她们</span>行业内的类似博客写作是为了：1. 吸引流量回到<span style="color: black;">她们</span>的网站；2. <span style="color: black;">运用</span>高权重域名的外向链接来<span style="color: black;">加强</span><span style="color: black;">她们</span>的域名权重；3. <span style="color: black;">加强</span><span style="color: black;">她们</span>的品牌信誉和知名度；4.与行业内的同行<span style="color: black;">创立</span>关系。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">Inbound Link 导入式链接</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">Inbound Link从字面解释的话，即是引导用户从<span style="color: black;">外边</span>网站、企业网站等导入到自己网站的任何<span style="color: black;">外边</span>链接。<span style="color: black;">同期</span><span style="color: black;">包含</span>社交网络及人脉。付费链接本质上<span style="color: black;">亦</span>是<span style="color: black;">经过</span>购买而<span style="color: black;">得到</span>的一个导入式链接。<span style="color: black;">不外</span>Google和其他搜索引擎不将付费链接的导入计入真正的链接指标<span style="color: black;">其中</span>。</span></p>
<h2 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">6. 工具</span></strong></span></h2>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">Disavow Tool 链接拒绝工具</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">Google站长工具中拒绝反向链接的工具。大<span style="color: black;">都数</span><span style="color: black;">状况</span>下，Google 无需额外的<span style="color: black;">指点</span><span style="color: black;">就可</span><span style="color: black;">评定</span>出<span style="color: black;">那些</span>链接值得信任，<span style="color: black;">因此呢</span>大<span style="color: black;">都数</span>网站无需<span style="color: black;">运用</span>此工具。<span style="color: black;">然则</span>当<span style="color: black;">海量</span>垃圾链接、虚假链接或劣质链接指向您的网站，<span style="color: black;">能够</span><span style="color: black;">运用</span>SEMrush的反向链接审核工具和Google的拒绝链接工具去删除不良的反向链接，<span style="color: black;">守护</span>网站链接健康，从而<span style="color: black;">提高</span>网站的域名权重与在Google首页的排名。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">Google Analytics 谷歌分析</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">Google分析（Google Analytics）是一个由Google所<span style="color: black;">供给</span>的网站流量统计服务。<span style="color: black;">经过</span>在网站中加入Google Analytics<span style="color: black;">跟踪</span>码，网站主们<span style="color: black;">能够</span>获取进站流量的资料，<span style="color: black;">包含</span><span style="color: black;">源自</span>、用户、设备、<span style="color: black;">拜访</span>路径等，<span style="color: black;">能够</span>更全面的<span style="color: black;">认识</span>品牌的受众，<span style="color: black;">从而</span>为潜在客户优化购买、<span style="color: black;">拜访</span>流程，<span style="color: black;">加强</span>转单意愿。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">Google Search Console 谷歌站长工具</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">Google Search Console是Google<span style="color: black;">研发</span>的一个面向网站管理员的免费工具。网站管理员<span style="color: black;">能够</span><span style="color: black;">经过</span>该工具<span style="color: black;">认识</span>自己网站的收录<span style="color: black;">状况</span>并优化其网站的<span style="color: black;">揭发</span>率。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">Google Trends 谷歌趋势</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">谷歌趋势Google Trends是谷歌旗下一款基于搜索数据推出的一款分析工具。它<span style="color: black;">经过</span>分析谷歌搜索引擎<span style="color: black;">每日</span>数十亿的搜索数据，告诉用户某一关键词<span style="color: black;">或</span><span style="color: black;">专题</span>各个时期下各个地理位置在谷歌搜索引擎中展示的频率及其<span style="color: black;">关联</span>统计数据，<span style="color: black;">咱们</span>就<span style="color: black;">能够</span><span style="color: black;">经过</span>这些搜索数据<span style="color: black;">认识</span>到<span style="color: black;">咱们</span>的市场、受众信息以及<span style="color: black;">将来</span>的营销方向等<span style="color: black;">关联</span>信息。</span></p>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">Split Testing 对比测试</span></strong></h3>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">Split Testing 即A/B测试，<span style="color: black;">经过</span>对比<span style="color: black;">仅有</span>一个变量<span style="color: black;">区别</span>的同一<span style="color: black;">制品</span>的两个<span style="color: black;">区别</span>版本的表现来<span style="color: black;">科研</span>该变量的<span style="color: black;">功效</span>以及影响。其中版本A可能是当前正在<span style="color: black;">运用</span>的版本，而版本B是改进版。例如，一个电商网站的购买流程就很适合做A/B测试，<span style="color: black;">由于</span>即使滞留率(drop-off rate)的微小改善<span style="color: black;">亦</span>能大幅<span style="color: black;">提高</span><span style="color: black;">营销</span>利润。</span></p><span style="color: black;"><strong style="color: blue;"><span style="color: black;">加入外贸分享群</span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">与<span style="color: black;">更加多</span>外贸人<span style="color: black;">一块</span>学习进步</span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">认识</span>谷歌、海外社媒推广代运营服务</strong></span></strong></span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/P93OM4oibgVEv7rshN0FRRrHljbmTftJsPcYIbrXoohoeM1ib8PXvaxBf8bBvJ8Ac8ic027Z9wibxGXUf0rzXcFLwA/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">end</p><img src="https://mmbiz.qpic.cn/mmbiz_png/P93OM4oibgVHBV8SFlXqgV7p8lMtrqcYE9EKqlOpEyKaBNGPPZZLe5Luc8JfgGDbtL0icKd0j4JSIuOwCfxZmH7w/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><strong style="color: blue;"><span style="color: black;">往期<span style="color: black;">举荐</span></span></strong>
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<h1 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;"><span style="color: black;">文案</span><span style="color: black;">源自</span>于网络，侵删</span></h1><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;">
大势所趋，用于讽刺一些制作目的就是为了跟风玩梗，博取眼球的作品。 楼主节操掉了，还不快捡起来！
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