论坛 › 海南 › 起步跨境营销手机壳业务的终极指南

qzmjef 发表于 2024-9-6 02:28:00

起步跨境营销手机壳业务的终极指南

    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">原文来自 Shopify中文官网出海攻略</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">如今，移动设备的数量<span style="color: black;">已然</span>超过了人口数量。这<span style="color: black;">寓意</span>着，你将<span style="color: black;">持有</span>充分的机会在<span style="color: black;">持续</span>增长的智能手机配件市场中分得一杯羹。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">针对</span><span style="color: black;">非常多</span>人<span style="color: black;">来讲</span>，手机<span style="color: black;">已然</span><span style="color: black;">作为</span><span style="color: black;">稍许</span><span style="color: black;">不可</span>离身的物件，并且<span style="color: black;">她们</span><span style="color: black;">巴望</span>为手机壳添加个性化元素或额外功能。<span style="color: black;">因此呢</span>，智能手机配件——尤其是个性鲜明的手机壳——充满了无穷的吸引力。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">打造一个制作和<span style="color: black;">营销</span>自创手机壳的业务好处多多：</span></p><span style="color: black;">体积小，</span><strong style="color: blue;"><span style="color: black;">便于<span style="color: black;">保留</span></span></strong><span style="color: black;">和运输。</span><strong style="color: blue;"><span style="color: black;">生产成本相对较低</span></strong><span style="color: black;">。</span><span style="color: black;">既<span style="color: black;">能够</span>在</span><strong style="color: blue;"><span style="color: black;">线上<span style="color: black;">营销</span></span></strong><span style="color: black;">，<span style="color: black;">亦</span><span style="color: black;">能够</span></span><strong style="color: blue;"><span style="color: black;">在线下柜台<span style="color: black;">营销</span></span></strong><span style="color: black;">。</span><span style="color: black;">既<span style="color: black;">能够</span><span style="color: black;">选取</span>起步<span style="color: black;">危害</span>较低的</span><strong style="color: blue;"><span style="color: black;">按需打印</span></strong><span style="color: black;">，<span style="color: black;">亦</span><span style="color: black;">能够</span></span><strong style="color: blue;"><span style="color: black;">批量采购</span></strong><span style="color: black;">，<span style="color: black;">加强</span>利润。</span><strong style="color: blue;"><span style="color: black;">每一款新的手机型号都是一次新的机会。</span></strong><span style="color: black;">44%的智能手机用户每两年就会换一次新手机，<span style="color: black;">她们</span>的<span style="color: black;">需要</span><span style="color: black;">便是</span>你的机遇。</span>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">然则</span>，与任何进入门槛很低的行业<span style="color: black;">同样</span>，<span style="color: black;">这儿</span>竞争<span style="color: black;">亦</span>会越来越激烈。尽管如此，只要能在<span style="color: black;">这儿</span>分得一杯羹，你就<span style="color: black;">已然</span>成功了。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">在本指南中，<span style="color: black;">咱们</span>回答了<span style="color: black;">相关</span><span style="color: black;">起步</span>手机壳业务的<span style="color: black;">平常</span>问题，例如：</span></p><span style="color: black;">有什么类型的手机壳？</span><span style="color: black;">我在哪里<span style="color: black;">能够</span>得到手机壳的设计？</span><span style="color: black;">我怎么<span style="color: black;">晓得</span><span style="color: black;">那些</span>手机壳/设计会流行？</span><span style="color: black;">我在哪里<span style="color: black;">营销</span>这些手机壳？</span>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">倘若</span>制造和<span style="color: black;">营销</span>手机壳这个<span style="color: black;">商场</span>创意<span style="color: black;">亦</span>让你摩拳擦掌、跃跃欲试，<span style="color: black;">然则</span>却不知从何入手，<span style="color: black;">那样</span>看这篇<span style="color: black;">文案</span>就对了。</span></p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;">怎样</span>制作和<span style="color: black;">营销</span>自己的手机壳</h1>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">在设计自己的手机壳之前，你需要先<span style="color: black;">认识</span><span style="color: black;">有些</span>事情，例如，手机壳的类型、<span style="color: black;">怎样</span><span style="color: black;">选取</span>要适配的手机型号以及<span style="color: black;">怎样</span>进行设计。 </span></p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">手机壳的类型 </h1>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">有些手机壳着眼于实用性，而另<span style="color: black;">有些</span>则在视觉上大做<span style="color: black;">文案</span>。有些手机壳<span style="color: black;">供给</span><span style="color: black;">守护</span><span style="color: black;">功效</span>，而另<span style="color: black;">有些</span>则更像是给手机“旧貌换新颜”。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">手机壳的类型多<span style="color: black;">不堪</span>数，<span style="color: black;">这儿</span>列举<span style="color: black;">有些</span>最<span style="color: black;">平常</span>的类型，<span style="color: black;">期盼</span><span style="color: black;">能够</span><span style="color: black;">帮忙</span>你入门。 </span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">超薄硅胶外壳</span></strong></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/baeb8977617a46f1adb4c06a88a416e5~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1726104015&amp;x-signature=zLnuizY5ap8VhhSmTdLvqZyWVeM%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"> 这是一款超薄手机壳，<span style="color: black;">一般</span>由柔软的硅胶制成，用户握着手机的时候<span style="color: black;">亦</span><span style="color: black;">很难</span>手滑，<span style="color: black;">况且</span>你还<span style="color: black;">能够</span>在上面添加醒目的设计。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">咱们</span><span style="color: black;">这儿</span>介绍了<span style="color: black;">有些</span>能够以最低成本进行设计、生产和定制的手机壳。硅胶手机壳是按需打印的最佳对象（稍后介绍），<span style="color: black;">倘若</span>你正有此意，<span style="color: black;">必定</span>不要<span style="color: black;">错失</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">防摔手机壳</span></strong></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/4ade53884fac43f4aadaf4f2e81fc882~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1726104015&amp;x-signature=W5zBNRIj%2FxG6x9r8ZUFdR6Kap50%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">图源：ALIEXPRESS</h1>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">与纤薄的手机壳<span style="color: black;">区别</span>的是，这款手机壳<span style="color: black;">一般</span>仅覆盖手机的侧面/边框。<span style="color: black;">通常</span><span style="color: black;">来讲</span>，它由较硬的抗震材料制成，以<span style="color: black;">守护</span>手机免遭划痕和刮擦。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">防摔手机壳的设计<span style="color: black;">能够</span>非常简单，<span style="color: black;">例如</span>只覆盖手机的边缘，<span style="color: black;">或</span><span style="color: black;">亦</span><span style="color: black;">能够</span>附带<span style="color: black;">一起</span>额外的<span style="color: black;">守护</span>后盖，<span style="color: black;">守护</span>手机后壳免受刮擦。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">折叠式或钱包式手机壳</span></strong></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/296954f341e54ef68443390ad9342d4d~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1726104015&amp;x-signature=qop7uQpUpA%2Fe7NHZoJNpiVn9uJg%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">图源：ALIEXPRESS </h1>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">折叠式手机壳的<span style="color: black;">守护</span>套可折叠到手机正面，<span style="color: black;">守护</span>手机屏幕防落灰\防划痕。<span style="color: black;">同期</span>，带上折叠式手机壳的手机看起来就像一个小型笔记本电脑。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">折叠式手机壳还有<span style="color: black;">有些</span>变体。有些是进化出了类似于钱包的功能，例如<span style="color: black;">能够</span>存储现金或信用卡，而另<span style="color: black;">有些</span>则<span style="color: black;">能够</span>变成支撑手机的支架。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">这类手机壳<span style="color: black;">一般</span>由皮革材质制成，价格可能会比纤薄的硅胶手机壳贵，但<span style="color: black;">针对</span><span style="color: black;">哪些</span>看重实用主义的消费者而言，折叠式手机壳<span style="color: black;">持有</span>更大的吸引力。 </span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">硬质手机壳</span></strong></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/fdd86141e7914d2b87feddf57a683cbb~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1726104015&amp;x-signature=%2BOahKlK05WkjHDGmPOS%2BqLfB30M%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">图源：ALIEXPRESS </h1>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">亦</span>有<span style="color: black;">有些</span>人，相比精美的视觉效果，<span style="color: black;">她们</span>更看重手机壳的<span style="color: black;">守护</span>性能，<span style="color: black;">期盼</span>给自己花重金购买的手机以更安全的<span style="color: black;">守护</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">硬质外壳虽然比较笨重，戴上它会<span style="color: black;">增多</span>手机的重量，但它<span style="color: black;">能够</span>为手机<span style="color: black;">供给</span>最大程度的<span style="color: black;">守护</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">当你为硬质手机壳编写<span style="color: black;">制品</span>说明时，务必要有<span style="color: black;">认识</span>地强调<span style="color: black;">制品</span>的<span style="color: black;">守护</span>性能。从跌落测试到耐水细节，不要漏掉任何<span style="color: black;">能够</span>让顾客安心的内容。 </span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">手机后备电池套</span></strong></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/c42e2d8df5b6471b900bb009eb672dd5~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1726104015&amp;x-signature=cohjot2tmiu%2F5XI7GQmNaojo6c8%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">图源：ALIEXPRESS</h1>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">不论你<span style="color: black;">此刻</span>在用哪款手机，电池寿命似乎都是一个让人牵挂的问题。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">手机后备电池套的价格比大<span style="color: black;">都数</span>手机壳都贵，但它确实非常实用。尤其是当<span style="color: black;">咱们</span>的手机电量“岌岌可危”时，它总是<span style="color: black;">能够</span>为<span style="color: black;">咱们</span><span style="color: black;">处理</span>燃眉之急。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">因为</span>手机后备电池套不仅<span style="color: black;">能够</span>起到<span style="color: black;">守护</span>手机的<span style="color: black;">功效</span>，<span style="color: black;">况且</span>还<span style="color: black;">能够</span>为手机<span style="color: black;">供给</span>额外的电量，<span style="color: black;">因此呢</span>手机后备电池套是<span style="color: black;">哪些</span>电池寿命备受诟病的手机的完美伴侣。 </span></p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;">选取</span>要关注的手机 </h1>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">在这一问题上，你不仅在<span style="color: black;">选取</span>自己<span style="color: black;">爱好</span>的手机壳，<span style="color: black;">更加是</span>在<span style="color: black;">选取</span>你决定支持适配的手机型号。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">倘若</span>你预见到了人们对新款手机的手机壳的<span style="color: black;">需要</span>，或<span style="color: black;">发掘</span>了某一手机型号的空白市场，<span style="color: black;">那样</span>基于手机型号的特定利基市场中蕴藏着许多机会，只待你去发掘。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">没错，永远跟随最新款 iPhone 机型是最安全的<span style="color: black;">选取</span>。但<span style="color: black;">同期</span>你<span style="color: black;">亦</span><span style="color: black;">能够</span></span><strong style="color: blue;"><span style="color: black;">阅读一下 Device Atlas 的一项<span style="color: black;">科研</span></span></strong><span style="color: black;">，<span style="color: black;">认识</span>还有<span style="color: black;">那些</span>手机型号在你的<span style="color: black;">目的</span><span style="color: black;">营销</span>市场中备受欢迎。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">另外</span>，你<span style="color: black;">能够</span>在谷歌的 Keyword Planner 或 KWFinder 中进行<span style="color: black;">有些</span>基本的关键字<span style="color: black;">科研</span>，以<span style="color: black;">认识</span><span style="color: black;">关联</span>关键词的搜索量，<span style="color: black;">发掘</span>人们对特定型号的手机壳的<span style="color: black;">需要</span>。<span style="color: black;">倘若</span>你计划<span style="color: black;">运用</span> Google Ads 来<span style="color: black;">营销</span><span style="color: black;">制品</span>，<span style="color: black;">那样</span>事先做好关键词<span style="color: black;">科研</span>绝对不亏。</span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/79b8c3288a95489a92351ec3234b80ca~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1726104015&amp;x-signature=yKBehKva5IQIo6rM%2BYZf9LRmQYo%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">在哪里获得手机壳的设计</h1>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">设计可能是你最大的<span style="color: black;">特殊</span>——<span style="color: black;">倘若</span>恰好你<span style="color: black;">营销</span>的是标准的超薄硅胶手机壳，鲜明的<span style="color: black;">特殊</span><span style="color: black;">更加是</span>你的最大武器。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">倘若</span>你注<span style="color: black;">注重</span>觉美学，<span style="color: black;">那样</span>在 Dribbble 之类的设计社区上<span style="color: black;">就可</span>找到符合你的<span style="color: black;">需求</span>的设计师。<span style="color: black;">倘若</span>你<span style="color: black;">期盼</span><span style="color: black;">持有</span>高性价比的设计，那就来 Fiverr 吧。<span style="color: black;">每一个</span>设计师都有自己<span style="color: black;">善于</span>的定制风格，<span style="color: black;">因此呢</span>，请根据自己的<span style="color: black;">实质</span><span style="color: black;">状况</span>找到最适合的人选。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">倘若</span>你<span style="color: black;">期盼</span>自己进行设计，<span style="color: black;">那样</span><span style="color: black;">能够</span>在 Photoshop 或 Photopea 中创建自己的设计模型，<span style="color: black;">或</span><span style="color: black;">运用</span>许多手机壳按需打印服务（如 Caseapp 和 Printful）<span style="color: black;">供给</span>的手机壳模型生成器。</span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/8c4063e6c56a44799b06523d7abebd0b~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1726104015&amp;x-signature=CAfPI2vgUfPpbK%2FbnKou35zvmRQ%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">需要<span style="color: black;">重视</span>的是，并不是所有手机壳供应商都会在手机壳的侧面进行打印。</span></strong><span style="color: black;">许多供应商仅在手机壳<span style="color: black;">背面</span>进行打印，<span style="color: black;">因此呢</span>在设计<span style="color: black;">周期</span>和寻找供应商时要<span style="color: black;">重视</span>这一点。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">能够</span>尝试寻找几种<span style="color: black;">区别</span>的设计，不必将<span style="color: black;">所有</span>堵住压在一个设计上。<span style="color: black;">这般</span>你还<span style="color: black;">能够</span>尽早<span style="color: black;">得到</span>反馈：</span></p><span style="color: black;">将设计发布到<span style="color: black;">照片</span>社交<span style="color: black;">媒介</span>网站（如 Facebook，Instagram 或 Pinterest）上，将参与度（<span style="color: black;">爱好</span>，分享，评论）<span style="color: black;">做为</span>兴趣指标。你<span style="color: black;">乃至</span><span style="color: black;">能够</span>花些钱推广你的设计，让<span style="color: black;">更加多</span><span style="color: black;">关联</span>受众看到它们，<span style="color: black;">而后</span>观察<span style="color: black;">那些</span>设计最受欢迎。</span><span style="color: black;">征求<span style="color: black;">伴侣</span>和家人的意见。</span><span style="color: black;"><span style="color: black;">倘若</span>你决定专注于某一特定利基市场，<span style="color: black;">那样</span> Reddit 是收集反馈的最理想平台。你<span style="color: black;">能够</span>将设计发布到<span style="color: black;">关联</span>的 subreddit（例如，<span style="color: black;">倘若</span>你的<span style="color: black;">目的</span>受众是哈巴狗的主人，<span style="color: black;">那样</span> r/pugs 就非常合适）。<span style="color: black;">另外</span>，Reddit 的匿名功能<span style="color: black;">亦</span><span style="color: black;">能够</span>为你征集到<span style="color: black;">更加多</span>有建设性、<span style="color: black;">指点</span>性的意见。当你的<span style="color: black;">制品</span><span style="color: black;">最终</span>上市<span style="color: black;">能够</span>购买时，<span style="color: black;">亦</span><span style="color: black;">能够</span>再发一篇跟进帖子。</span>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">利基市场中存在着对某一特定兴趣充满激情的<span style="color: black;">兴趣</span>者，<span style="color: black;">倘若</span>你能<span style="color: black;">经过</span>设计满足<span style="color: black;">她们</span>的<span style="color: black;">需要</span>，<span style="color: black;">那样</span>你就在这个利基市场中找到了<span style="color: black;">拥有</span><span style="color: black;">优良</span>的<span style="color: black;">安身</span>之地。毕竟，<span style="color: black;">针对</span>许多人<span style="color: black;">来讲</span>，像手机壳<span style="color: black;">这般</span>的配件是向世界展示自己的一种方式。</span></p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;">怎样</span>制作手机壳</h1>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">无论什么时候，<span style="color: black;">倘若</span>你有了觉得还不错的设计创意，<span style="color: black;">那样</span>就应立刻将它们变为现实。在制作手机壳时，<span style="color: black;">倘若</span>你不愿意投资数千元购买打印设备，<span style="color: black;">那样</span><span style="color: black;">亦</span><span style="color: black;">能够</span><span style="color: black;">思虑</span><span style="color: black;">思虑</span>以下三个主流<span style="color: black;">选取</span>：</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">运用</span>按需打印服务</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">供给</span>手机壳按需打印的服务有<span style="color: black;">非常多</span>，Printful 和 Printify 只是其中两种。虽然按需<span style="color: black;">营销</span>会稍稍影响利润，但<span style="color: black;">同期</span><span style="color: black;">亦</span>为你省去了配送和履行工作的<span style="color: black;">懊恼</span>。手头无需<span style="color: black;">持有</span>任何手机壳库存——<span style="color: black;">乃至</span>都不需要批量订购——<span style="color: black;">就可</span><span style="color: black;">起步</span>业务。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">倘若</span>你<span style="color: black;">期盼</span>在自己的 Shopify 商店上<span style="color: black;">营销</span>手机<span style="color: black;">守护</span>壳，这些按需打印服务还<span style="color: black;">能够</span>与你的在线商店进行集成，并负责履行订单和客户支持服务。而你要做的，就只是进行<span style="color: black;">营销</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">无论是T恤衫、珐琅别针、珠宝饰品还是手机壳，要验证人们<span style="color: black;">是不是</span><span style="color: black;">爱好</span>一款设计并<span style="color: black;">不易</span>。按需打印服务<span style="color: black;">便是</span>一种可用于测试设计创意的低<span style="color: black;">危害</span><span style="color: black;">办法</span>，尤其适合用于超薄手机壳的设计。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">寻找合作制造商</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">一种利润最大化的途径<span style="color: black;">便是</span>与制造商合作。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">阿里巴巴<span style="color: black;">供给</span>了中国制造商的名录。从超薄手机壳到折叠式手机壳，<span style="color: black;">她们</span>生产的手机壳五花八门，多种多样。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">虽然你必须以最小订购量（从10到200多个不等）进行批量购买，但<span style="color: black;">倘若</span><span style="color: black;">每一个</span>手机壳的价格低至1美元，你就有更大的折扣空间，<span style="color: black;">能够</span>从每笔交易中<span style="color: black;">得到</span><span style="color: black;">更加多</span>的收益。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">你<span style="color: black;">亦</span><span style="color: black;">能够</span><span style="color: black;">选取</span>与制造商合作，吸引支持自己的消费者。无论哪种方式，</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">必定</span>要先订购样品，<span style="color: black;">而后</span>再进行批量订购</span></strong><span style="color: black;">。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">值得<span style="color: black;">重视</span>的是，即使你手头<span style="color: black;">无</span>库存，<span style="color: black;">亦</span><span style="color: black;">能够</span>开始<span style="color: black;">营销</span>。你<span style="color: black;">能够</span><span style="color: black;">按照</span>下单数来决定订购手机壳的数量，这就避免了<span style="color: black;">制品</span>滞销、库存积压的<span style="color: black;">状况</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">库存不会占用太多空间，<span style="color: black;">因此呢</span>，<span style="color: black;">倘若</span>你对自己的手机壳充满<span style="color: black;">自信心</span>，<span style="color: black;">那样</span><span style="color: black;">亦</span><span style="color: black;">能够</span>在购物中心等人流密集的区域设置柜台来进行线下<span style="color: black;">营销</span>。 </span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">代发市面上已有的手机壳</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">倘若</span>不想自己设计手机壳，<span style="color: black;">那样</span><span style="color: black;">亦</span><span style="color: black;">能够</span><span style="color: black;">选取</span>代发货模式。你真正需要操心的只是<span style="color: black;">创立</span>一个网站，<span style="color: black;">而后</span>进行<span style="color: black;">营销</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">美中不足的是，你对<span style="color: black;">制品</span>的<span style="color: black;">掌控</span>力会大大降低，利润率<span style="color: black;">亦</span>会降低。而另一方面，代发货很省心，<span style="color: black;">制品</span>、配送和履行，你通通都<span style="color: black;">能够</span>放手不管，会有人替你打点好一切。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">代发货模式非常简单，<span style="color: black;">运用</span> Oberlo <span style="color: black;">这般</span>的应用程序将手机壳<span style="color: black;">制品</span>从 Aliexpress 导入到 Shopify 商店<span style="color: black;">就可</span>。你<span style="color: black;">能够</span>在《<span style="color: black;">运用</span> Aliexpress 进行代发货的权威指南》中<span style="color: black;">认识</span><span style="color: black;">相关</span><span style="color: black;">运用</span> Aliexpress 进行代发货的<span style="color: black;">更加多</span>信息。</span></p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">在线<span style="color: black;">营销</span>手机壳</h1>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">此刻</span>，你<span style="color: black;">已然</span><span style="color: black;">认识</span>了市场、<span style="color: black;">制品</span>和供应链，是时候确定<span style="color: black;">怎样</span>以及在何处进行<span style="color: black;">营销</span>了。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">Etsy 和 Amazon <span style="color: black;">这般</span>的市场都是<span style="color: black;">营销</span>手机壳的绝佳平台，<span style="color: black;">不外</span>你<span style="color: black;">亦</span><span style="color: black;">能够</span>开设一家在线商店，打造自己的品牌，扩大营销力度并<span style="color: black;">创立</span><span style="color: black;">长时间</span>的业务。<span style="color: black;">况且</span>，<span style="color: black;">倘若</span>你有这个心思的话，<span style="color: black;">乃至</span><span style="color: black;">能够</span>在<span style="color: black;">运用</span> POS 系统的线下柜台进行<span style="color: black;">营销</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">就营销而言，以下是<span style="color: black;">有些</span>值得尝试的<span style="color: black;">举荐</span><span style="color: black;">途径</span>和策略，以及相应的资源：</span></p><strong style="color: blue;"><span style="color: black;">搜索引擎营销</span></strong><span style="color: black;">：搜索引擎营销<span style="color: black;">能够</span>为你吸引正在搜索某种特定手机壳的用户。这些搜索的<span style="color: black;">背面</span>都<span style="color: black;">隐匿</span>着购买意图，<span style="color: black;">亦</span><span style="color: black;">便是</span>说你<span style="color: black;">能够</span><span style="color: black;">得到</span>与手机壳和适配的手机最<span style="color: black;">关联</span>的点击。搜索引擎优化和谷歌付费<span style="color: black;">宣传</span>都<span style="color: black;">能够</span>为你带来最<span style="color: black;">关联</span>的点击。</span><strong style="color: blue;"><span style="color: black;">Facebook <span style="color: black;">宣传</span></span></strong><span style="color: black;">：<span style="color: black;">倘若</span>你的设计是针对某一特定的兴趣群体，<span style="color: black;">那样</span> Facebook <span style="color: black;">宣传</span><span style="color: black;">便是</span>最得力的助手，<span style="color: black;">能够</span><span style="color: black;">帮忙</span>你向符合某一特征的用户进行营销。</span><strong style="color: blue;"><span style="color: black;">Instagram 营销</span></strong><span style="color: black;">：Instagram 是一个高度可视化的平台，非常适合展示你的独特设计。<span style="color: black;">另外</span>，该平台<span style="color: black;">亦</span><span style="color: black;">供给</span>付费<span style="color: black;">宣传</span>选项。</span><strong style="color: blue;"><span style="color: black;">网红营销</span></strong><span style="color: black;">：与草根网红，YouTuber，Instagram 博主等网红合作，利用<span style="color: black;">她们</span>的影响力和已<span style="color: black;">创立</span>的受众群体，将手机<span style="color: black;">守护</span>壳推向更广阔的市场。</span>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">在为手机壳编写<span style="color: black;">制品</span>说明时，</span><strong style="color: blue;"><span style="color: black;">描述得越<span style="color: black;">详细</span>越好</span></strong><span style="color: black;">，<span style="color: black;">同期</span>仔细<span style="color: black;">思虑</span>你的手机壳的最大卖点是什么。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">从材质到防水性，再到手机壳<span style="color: black;">经过</span>跌落测试的视频，这一切都<span style="color: black;">能够</span>为你的设计锦上添花，让手机壳拥<span style="color: black;">有没有</span>穷的魅力。</span></p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">准备好踏上探索自己的手机壳业务之旅了吗？ </h1>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">不要被手机壳市场的激烈竞争所吓倒。与其他竞争激烈的市场<span style="color: black;">同样</span>，你要做的只是在合适的利基市场深耕，将你的<span style="color: black;">制品</span>展示给这个利基市场中的消费者。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">随着经验的慢慢<span style="color: black;">累积</span>，你将摸索出<span style="color: black;">那些</span>设计和手机壳会赢得消费者的<span style="color: black;">喜爱</span>，找到合适的采购<span style="color: black;">途径</span>，以最低的成本实现翻番的销量和利润。</span></p>

4zhvml8 发表于 6 天前

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