新手开花店平常倒闭原由！花店插花花艺要领教程分享！
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">姐妹们，<span style="color: black;">此刻</span>花艺行业盛行，每年都有<span style="color: black;">非常多</span>小伙伴挤进这个行业，<span style="color: black;">非常多</span>都是凭借<span style="color: black;">爱好</span>想开个文艺小店，就选了花店，看到节日里鲜花死贵的价格觉得眼热，<span style="color: black;">便是</span>捡钱，我来我<span style="color: black;">亦</span>行。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="//q0.itc.cn/images01/20240509/f91fc4d1838b4af28aa6f2181ef2fe17.png" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">无</span>做任何创业计划，<span style="color: black;">无</span>调研市场，<span style="color: black;">乃至</span><span style="color: black;">亦</span><span style="color: black;">无</span>找<span style="color: black;">有些</span>花店运营的经营参考资料案例，去<span style="color: black;">认识</span>一下开店怎么经营，想着开了店就来生意了，<span style="color: black;">而后</span><span style="color: black;">便是</span>亏本、倒闭，真的，我见过身边太多<span style="color: black;">茫然</span>跟风，开店没多久就倒闭的同行，都跟我<span style="color: black;">同样</span>的想法。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">刚学完一点<span style="color: black;">基本</span>的花艺知识就想着开店，一遇到经营问题生意<span style="color: black;">欠好</span>就发懵，还没弄明白怎么个事儿呢，6个月就草草倒闭了。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">一个字，坑！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">只能说能开店的都是厉害的，卖花不是卖花，卖的是<span style="color: black;">心情</span>价值跟服务！用做服务的思维去做<span style="color: black;">制品</span>，这<span style="color: black;">亦</span>是我过后才回过味来，想必这<span style="color: black;">亦</span>是<span style="color: black;">非常多</span>姐妹们最<span style="color: black;">起始</span>创业遇到的问题吧，<span style="color: black;">便是</span>觉得这个花很文艺，我很<span style="color: black;">爱好</span>，我卖它，就<span style="color: black;">必定</span>会有好多人买！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">唉唉~<span style="color: black;">而后</span>就没生意啦 ~</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">运营！运营！ 运营！<span style="color: black;">大众</span>除了做好花艺技术上的功底，店铺运营知识<span style="color: black;">亦</span><span style="color: black;">必要</span><span style="color: black;">把握</span>，千万不要<span style="color: black;">无</span>想好就开店，非常浪费钱和精力的！姐妹们<span style="color: black;">必定</span>要<span style="color: black;">谨慎</span>！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">今天就给<span style="color: black;">大众</span>分享我经历了一次店铺倒闭后总结出来的一点经验，<span style="color: black;">期盼</span>姐妹们不要重蹈覆辙，千万别再踩坑了！</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;">原由</span>一：<span style="color: black;">无</span>定位</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">千万不要<span style="color: black;">茫然</span>开店，觉得花包的好看就能<span style="color: black;">挣钱</span>，<span style="color: black;">实质</span>上客户审美千人千面，<span style="color: black;">非常多</span>花店倒闭<span style="color: black;">便是</span><span style="color: black;">由于</span><span style="color: black;">无</span>定位、<span style="color: black;">无</span><span style="color: black;">特殊</span>，<span style="color: black;">无</span>搞定一部分人的审美需求，难以做出差异化，就很难有稳定回头客，客户觉得你的店跟别人家都差不多，记都记不住。</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">原因二：情怀陷阱</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">这<span style="color: black;">亦</span>是我过后才回过味来，想必这<span style="color: black;">亦</span>是<span style="color: black;">非常多</span>姐妹们最<span style="color: black;">起始</span>创业遇到的问题吧，<span style="color: black;">便是</span>觉得这个花很文艺，我很<span style="color: black;">爱好</span>，我卖它，它<span style="color: black;">必定</span>值这个价，<span style="color: black;">必定</span>会有好多人买！<span style="color: black;">实质</span>上，商品<span style="color: black;">仅有</span><span style="color: black;">处理</span>客户需求的时候才有价值，就像沙漠中的水是最值钱的。</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;">原由</span>三：经营思维</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">花店真正开的好的，卖花不是卖花，卖的是<span style="color: black;">心情</span>价值跟服务！用做服务的思维去做<span style="color: black;">制品</span>，<span style="color: black;">例如</span>派对装饰、婚房、寿宴、庆典等场景<span style="color: black;">部署</span>，为客户<span style="color: black;">供给</span><span style="color: black;">处理</span><span style="color: black;">方法</span>，真正的<span style="color: black;">优秀</span>客户都是不差钱的。<span style="color: black;">无</span>运营店铺的思维做服务，只关注包的花好<span style="color: black;">欠好</span>看，<span style="color: black;">无</span>用。</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;">原由</span>四：<span style="color: black;">匆忙</span>开店</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="//q7.itc.cn/images01/20240509/5bdcba91126944a7b6ec5c37d7a13f56.png" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">人最怕的<span style="color: black;">便是</span>动脑筋，<span style="color: black;">因此</span>好多人<span style="color: black;">选取</span><span style="color: black;">茫然</span>打工省心。<span style="color: black;">然则</span>你都<span style="color: black;">选取</span>创业了，网上各类资料案例都<span style="color: black;">非常多</span>，<strong style="color: blue;">去贴吧、论坛<span style="color: black;">或</span>青创社资源站等资源平台，去搜集下花店绿植店开店经营管理参考资料</strong>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">包括</span>创业计划书、经营模式、管理制度、营销案例、花艺风格搭配，<span style="color: black;">乃至</span>是失败案例，这些资料<span style="color: black;">非常多</span>，先去收集下，对行业<span style="color: black;">商场</span>运营要有个<span style="color: black;">基本</span>概念<span style="color: black;">认识</span>，再谈开店做生意。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="//q8.itc.cn/images01/20240509/c9f7e9829cb64fc29420c8764a59cc7e.png" style="width: 50%; margin-bottom: 20px;"></p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;">原由</span>五：选址装修</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">这个很<span style="color: black;">要紧</span>！住宅楼楼下的商铺，<span style="color: black;">尤其</span>是那种老居民楼，<span style="color: black;">必定</span>要看房产证，并留复印件，<span style="color: black;">签定</span>的合同<span style="color: black;">必定</span>要全面规范！<span style="color: black;">尤其</span><span style="color: black;">重视</span>违规搭建的商铺是办不了证的！去工商局问一下可不<span style="color: black;">能够</span>办营业执照，<span style="color: black;">而后</span>去城管<span style="color: black;">分部</span>问问装修受不受限，这些签合同前<span style="color: black;">必定</span>要确认好！</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;">原由</span>六：技术停滞</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">技术<span style="color: black;">不足</span>成熟，专业度<span style="color: black;">不足</span>，刚<span style="color: black;">起始</span>没运营门店时，做了一段时间个人兼职，感觉还<span style="color: black;">能够</span>，开了店之后虽然力有不逮，<span style="color: black;">亦</span>勉强能够经营，生意<span style="color: black;">亦</span>还行，就<span style="color: black;">忽略</span>学习，后来用户需求升级，对技术及审美<span style="color: black;">需求</span>更高，才<span style="color: black;">发掘</span>力不从心。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="//q8.itc.cn/images01/20240509/b178b86010de4617b083b375e2ce9cba.png" style="width: 50%; margin-bottom: 20px;"></p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">最后说一句：</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">千万要记住，做生意不是做<span style="color: black;">制品</span>，要讲运营的，<span style="color: black;">期盼</span>这篇笔记<span style="color: black;">能够</span>给想要入行的小白有些参考吧。<a style="color: black;"><span style="color: black;">返回<span style="color: black;">外链论坛：http://www.fok120.com/</span>，查看<span style="color: black;">更加多</span></span></a></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">责任编辑：网友投稿</span></p>
论坛外链网http://www.fok120.com/ 外贸B2B平台有哪些？ “NB”（牛×的缩写，表示叹为观止）
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