DoeLashes是怎么样经过SEO策略从竞争激烈的假睫毛行业中突围的
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">可能是我的关注点<span style="color: black;">近期</span>都在品牌站,SEO,<span style="color: black;">因此</span><span style="color: black;">近期</span>看到的,以及跟<span style="color: black;">伴侣</span>聊的内容<span style="color: black;">亦</span>都是品牌站垂直站的运营,以及<span style="color: black;">经过</span>SEO,内容营销来获取自然流量的运营<span style="color: black;">办法</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">Starked Marketer在昨天的邮件推送<span style="color: black;">中间商</span>绍了DoeLashes.com的Jason是<span style="color: black;">怎样</span><span style="color: black;">经过</span>SEO为自己的Shopify网站获取谷歌自然搜索流量和品牌<span style="color: black;">揭发</span>的,操作<span style="color: black;">办法</span>很“简单”,对大部分卖家<span style="color: black;">来讲</span><span style="color: black;">能够</span>依葫芦画瓢,照着去做,<span style="color: black;">瞧瞧</span>有<span style="color: black;">无</span>效果:</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/jACrSXLSMuCy7x5CEv9QgjKYV8iagwdxL3pOlspFHqYRia5QTkj71YuNOF5Doqic7RdG4WX21J2LCgaVWn1gPq8Cw/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">Backlinks: guest posts on other high authority sites. <span style="color: black;">经过</span>在高权重站点发布客座博客的方式来获取外链。(Jason<span style="color: black;">经过</span>个人的影响力,在Shopify Blog, BusinessInsider等等高权重网站的创业采访<span style="color: black;">文案</span>中获取到了DoeLashes的外链,这点对大部分人<span style="color: black;">来讲</span>是学不来的)比方说发布在USmagazine上的这篇<span style="color: black;">文案</span>:[<span style="color: black;">https://www.usmagazine.com/shop-with-us/news/doe-lashes-eyelashes-everyday-use-best-beauty</span> ]</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/jACrSXLSMuCy7x5CEv9QgjKYV8iagwdxLTGPnkctibEWcwHdr5Bo9buN238GticxmjQXVH9poaSYQ90rGx7sgUBGA/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">Building our page in Google AMP format. 什么是Google AMP请<span style="color: black;">自动</span>Google补课,要让你的Shopify网站适配AMP<span style="color: black;">亦</span>很简单,应用市场搜索AMP,<span style="color: black;">而后</span>安装那个安装量最多,<span style="color: black;">评估</span>最多,评分最高的应用就<span style="color: black;">能够</span>了,<span style="color: black;">不消</span>纠结太多。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/jACrSXLSMuCy7x5CEv9QgjKYV8iagwdxLUfYNlXeJrdKMUr3zoxMicSX3F4qaUxTRfhrUfgU9Gr3YSwNyyMNQ7ibQ/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">Keyword optimized blog posts on our own site. <span style="color: black;">经过</span>博客内容来获取到<span style="color: black;">更加多</span>的自然搜索流量。[ <span style="color: black;">https://www.doelashes.com/blogs/deer-blog/</span> ] </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/jACrSXLSMuCy7x5CEv9QgjKYV8iagwdxL1q8dzFzyyicY6IBqpfXATNK38vmk9MP2ZLaibw6BqyVovuicgQCa2gGrw/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">最后</span>带来的效果便是,多个长尾关键词在谷歌搜索结果页面中排名<span style="color: black;">第1</span>,并且是以精选摘要(Featured snippets )的形式展示出来的,如下图:</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/jACrSXLSMuCy7x5CEv9QgjKYV8iagwdxLFtSqp1KqCo2UHwicvhtnKsRmjZB0dHdNlbt6nuPOXCS023vt6NvwbOg/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">Ahrefs查看到的数据如下图,虽然单个关键词月搜索量不是很大,<span style="color: black;">然则</span>架不住这些长尾关键词的数量多啊,加起来<span style="color: black;">每一个</span>月给网站带来的流量<span style="color: black;">亦</span>是很可观的。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/jACrSXLSMuCy7x5CEv9QgjKYV8iagwdxLDiaa0l6OzyG3uUiaaF0x3Z26pml8IhAYGbecdoGNzpCjdDa4tNZq6P4w/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">当然,<span style="color: black;">倘若</span>真的要投入SEO,还是要有<span style="color: black;">必定</span>的知识<span style="color: black;">贮存</span>的。更重要的是,SEO并不会像<span style="color: black;">宣传</span>那样产生立竿见影的效果,你需要足够的耐心,“让子弹飞一会儿”。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">另一</span>,还记得网站之前<span style="color: black;">说到</span>的SMX和Ahrefs关于电商网站<span style="color: black;">制品</span>目录页面(Shopify网站的Collection页面)在搜索引擎中的排名的数据报告吗?[ <span style="color: black;">https://www.waimaob2c.com/200227-xuanpin-libra-seo.html#4-Ahrefs-SMX-West-MOZ-guan-yuShopify-SEO-de-yi-xie-jian-yi</span>]<span style="color: black;">近期</span>我在调研新品,分析竞争对手的时候所看到的数据,<span style="color: black;">持续</span>的在验证着这一结论:<span style="color: black;">非常多</span>Shopify网站<span style="color: black;">经过</span><span style="color: black;">恰当</span>的布局设置网站的Collections页面,从谷歌获取到了<span style="color: black;">海量</span><span style="color: black;">优秀</span><span style="color: black;">制品</span>关键词的免费搜索流量,你<span style="color: black;">能够</span>好好<span style="color: black;">科研</span>琢磨琢磨。<span style="color: black;">然则</span>记住一点,不要弄巧成拙,搞了<span style="color: black;">非常多</span>的Collection重复页面,反而起到了反<span style="color: black;">功效</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">关于DoeLashes这个Niche站是<span style="color: black;">怎样</span>用500美金<span style="color: black;">起步</span>起来的,<span style="color: black;">能够</span>看Shopify 博客上对Jason的采访内容,这篇<span style="color: black;">文案</span>的重点,是<span style="color: black;">认识</span>和学习下Jason的红人营销策略,<span style="color: black;">瞧瞧</span>他是<span style="color: black;">怎样</span><span style="color: black;">选取</span>红人,<span style="color: black;">怎样</span>和红人沟通合作的。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">[ <span style="color: black;">https://www.shopify.com/blog/doe-lashes-influencer-marketing</span> ]</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">Jason 的 Twitter [ <span style="color: black;">https://twitter.com/EggrolI/status/1347364211542745091</span>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> ]</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">你可能感兴趣的还有:21 Smart Google SEO Tips for 2021</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">[ <span style="color: black;">https://moz.com/blog/21-seo-tips-2021</span>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">] <span style="color: black;">文案</span>中提及到的Tips有很<span style="color: black;">大都是</span><span style="color: black;">咱们</span>独立站卖家<span style="color: black;">能够</span>操作的细节,例如,优化你的网站的浏览器小图标 Favicon,优化页面的Meta Description,<span style="color: black;">增多</span>内链等等等等。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">最后,原来预计2021年1月15日<span style="color: black;">能够</span>完成网站备案,<span style="color: black;">而后</span>重新开放网站<span style="color: black;">拜访</span>的,<span style="color: black;">由于</span>石家庄这边疫情的<span style="color: black;">原由</span>,管局那边估计<span style="color: black;">亦</span>居家办公,工作效率下降,备案审查可能要延期<span style="color: black;">才可</span><span style="color: black;">经过</span>了。<span style="color: black;">因此呢</span>,你<span style="color: black;">能够</span>先<span style="color: black;">拜访</span>带www的网站 [<span style="color: black;">www.waimaob2c.com</span> ] <span style="color: black;">拜访</span>歪猫跨境的内容,<span style="color: black;">日前</span>所有内容在香港服务器,<span style="color: black;">因此呢</span><span style="color: black;">拜访</span>速度可能会比较慢,忍忍吧。-_-||</p>
回顾过去一年,是艰难的一年;展望未来,是辉煌的一年。 你字句如珍珠,我珍藏这份情。
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