谷歌中国:中国科技已领先世界,期盼公众拥抱AI
<span style="color: black;"> 智能菌 <img src="https://mmbiz.qpic.cn/mmbiz_png/8hiar1tUYqicaV6arZug4OTltTVevENCpdFZiazK3KgAzPGD6644Sddl7M1NvF11XyX2ESG9pxjKJocQtFAXnichww/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;">今天</span><span style="color: black;">,</span><span style="color: black;">谷歌<span style="color: black;">经过</span>一场</span><span style="color: black;">Think with Google年度峰会</span><span style="color: black;">,<span style="color: black;">最终</span>交代了谷歌中国这一年的成就。换句话说:谷歌一整场都在打<span style="color: black;">宣传</span>。<span style="color: black;">不外</span><span style="color: black;">不碍事</span>,智能菌帮你将所有重要信息都整理出来了,相信会对你有所启发。</span><p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">1、在今天的大会上,谷歌大中华区总裁石博盟</span></span><span style="color: black;"><span style="color: black;">(</span>Scott Beaumont<span style="color: black;">)</span></span><span style="color: black;"><span style="color: black;">率先登场。住在上海的他,两个月前回伦敦度假,故乡那<span style="color: black;">熟练</span>的模样非但没让他感到亲切,反而使他觉得很失望。上海日新月异,几乎每次出门都要看见变化,英国怎么啥都没变呢。石博盟不禁感慨:能够在亚洲、在中国工作,非常荣幸。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/8hiar1tUYqicYXj3Hpe1UK830zfjaOLFuMkicvBfx4zmwyHI5Fpzag4CjTLg6mO5QnkIemwXUeR9Z9BvYU91LodTg/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2、他的感慨<span style="color: black;">重点</span>针对中国的科技进步而发。在去年的一次参观和交流之旅后,他<span style="color: black;">发掘</span>中国有许多领先的科技进步,他在现场下了一个结论:</span><span style="color: black;">“中国在科技方面,<span style="color: black;">已然</span>领先世界半代之远。”</span><span style="color: black;">PPT</span><span style="color: black;">上,他<span style="color: black;">更加是</span>文绉绉地用了一句:幸之在华,亲历前沿。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">3、</span><span style="color: black;">AI</span><span style="color: black;"><span style="color: black;">是当前谷歌最重要的技术,而<span style="color: black;">宣传</span>是谷歌当前最挣钱的业务,自然要被<span style="color: black;">说到</span>。</span></span><span style="color: black;"><span style="color: black;">石博盟说</span></span><span style="color: black;"><span style="color: black;">,</span></span><span style="color: black;">AI</span><span style="color: black;"><span style="color: black;">将能够</span></span><span style="color: black;"><span style="color: black;"><span style="color: black;">提高</span><span style="color: black;">宣传</span>投放效果,让<span style="color: black;">每一个</span>人<span style="color: black;">得到</span>便利。</span></span><span style="color: black;"><span style="color: black;">当然,不只是<span style="color: black;">宣传</span>,</span></span><span style="color: black;">AI<span style="color: black;"><span style="color: black;">已然</span>渗透到谷歌的每一个<span style="color: black;">制品</span></span></span><span style="color: black;"><span style="color: black;">中</span></span><span style="color: black;"><span style="color: black;">。</span></span><span style="color: black;"><span style="color: black;">他更以</span></span><span style="color: black;">AlphaGo<span style="color: black;">对阵柯洁</span></span><span style="color: black;"><span style="color: black;">的比赛为例</span></span><span style="color: black;"><span style="color: black;">,</span></span><span style="color: black;"><span style="color: black;"><span style="color: black;">发布</span>了他的期望:</span></span><span style="color: black;">“我<span style="color: black;">期盼</span><span style="color: black;">大众</span>拥抱<span style="color: black;">AI</span><span style="color: black;">,不要被吓到。”</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">4、</span><span style="color: black;"><span style="color: black;">谷歌</span>AI<span style="color: black;">中国中心总裁、谷歌云</span><span style="color: black;">AI</span><span style="color: black;"><span style="color: black;">开发</span>主管李佳</span></span><span style="color: black;"><span style="color: black;">随后</span></span><span style="color: black;"><span style="color: black;">登台。李佳以教育、医疗举例,介绍了谷歌<span style="color: black;">怎样</span>进行</span>AI<span style="color: black;">赋能。之后,</span></span><span style="color: black;"><span style="color: black;">她着重为</span>Cloud AutoML<span style="color: black;">打了<span style="color: black;">宣传</span>。</span></span><span style="color: black;">Cloud AutoML是谷歌上个月推出的重要项目。而最先面世的</span><span style="color: black;">AutoML Vision是一款<span style="color: black;">供给</span>自定义图像识别系统自动<span style="color: black;">研发</span>的服务。<span style="color: black;">亦</span><span style="color: black;">便是</span>说,即使是<span style="color: black;">无</span><span style="color: black;">设备</span>学习专业知识的的小白,只需<span style="color: black;">认识</span>模型基本概念,<span style="color: black;">亦</span>能借这项服务<span style="color: black;">容易</span>搭建定制化的图像识别模型。<span style="color: black;">况且</span>,这一切将<span style="color: black;">经过</span>云端完成。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_gif/8hiar1tUYqicYXj3Hpe1UK830zfjaOLFuMU5tYRN5z1iaUWeAoTre2bNA78KQib8YGAPqPgJXgg6ic2Vqf4EZaYE49Q/640?wx_fmt=gif&tp=webp&wxfrom=5&wx_lazy=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">5、<span style="color: black;">始终</span><span style="color: black;">败兴</span>面向<span style="color: black;">设备</span>学习的人工智能<span style="color: black;">研发</span>者的</span><span style="color: black;">Google Cloud</span><span style="color: black;">,<span style="color: black;">经过</span><span style="color: black;">Cloud AutoML项目</span>将服务对象转向了普罗<span style="color: black;">公众</span>。</span>除了图像识别,谷歌<span style="color: black;">将来</span>还计划将</span><span style="color: black;">AutoML</span><span style="color: black;">服务拓展到翻译、视频和自然语言处理等<span style="color: black;">行业</span>。李佳透露,<span style="color: black;">日前</span></span><span style="color: black;">Cloud AutoML</span><span style="color: black;"><span style="color: black;">已然</span>有超过</span><span style="color: black;">1</span><span style="color: black;">万注册用户。“这是一个前所未有,令人激动的时代。”李佳说。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">6、谷歌</span>TensorFlow<span style="color: black;">中国总监、</span><span style="color: black;">GPI</span><span style="color: black;"><span style="color: black;">全世界</span>技术总监赵泽红</span></span><span style="color: black;"><span style="color: black;">则</span></span><span style="color: black;"><span style="color: black;">介绍了</span>TensorFlow<span style="color: black;">的基本<span style="color: black;">状况</span>。</span><span style="color: black;">TensorFlow</span><span style="color: black;">是谷歌基于</span><span style="color: black;">DistBelief</span><span style="color: black;"><span style="color: black;">开发</span>的第二代人工智能学习系统,可被用于语音识别或图像识别等多项<span style="color: black;">设备</span>学习和深度学习<span style="color: black;">行业</span>,</span></span><span style="color: black;"><span style="color: black;"><span style="color: black;">况且</span>完全开源。赵泽红强调,</span></span><span style="color: black;">TensorFlow</span><span style="color: black;"><span style="color: black;"><span style="color: black;">已然</span>有超过</span>1000<span style="color: black;">万次下载,<span style="color: black;">况且</span>在中国</span></span><span style="color: black;"><span style="color: black;">的下载量非常高。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">7、谷歌大中华区首席市场官黄介中,</span></span><span style="color: black;"><span style="color: black;">分享</span></span><span style="color: black;"><span style="color: black;">了人工智能下的营销机遇。他总结出三</span></span><span style="color: black;"><span style="color: black;">点:</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">精细</span>营销:对的时间,找到对的人。谷歌跟手游<span style="color: black;">机构</span>合作,营销效果有了<span style="color: black;">显著</span>的<span style="color: black;">提高</span>,AI带来了两倍的投资<span style="color: black;">报答</span>率,4倍的付<span style="color: black;">花费</span>户数量。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">深度互动:基于谷歌智能手机中的AI和AR技术。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">更<span style="color: black;">优秀</span>的品牌体验:谷歌翻译去年推广非常猛,还请了Hip-hopMAN欧阳靖(MCJin)做了不少<span style="color: black;">宣传</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/8hiar1tUYqicYXj3Hpe1UK830zfjaOLFuMgLy6hAibF8la7PzsBz82yaojdGrLCBoOhVldSv2uTFO8TTLNicjMqibDQ/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">8、<span style="color: black;">大众</span>都<span style="color: black;">晓得</span>中国是当前世界最大的市场,那中国的经济发展<span style="color: black;">状况</span><span style="color: black;">到底</span>怎么样呢?谷歌<span style="color: black;">全世界</span>高级经济学家伍庆</span></span><span style="color: black;"><span style="color: black;">从人口、成本、技术和生产效率三个要素</span></span><span style="color: black;"><span style="color: black;">分析</span></span><span style="color: black;"><span style="color: black;">,得出结论:中国的人口红利正在消退,成本正在<span style="color: black;">提升</span>,<span style="color: black;">然则</span>技术和生产效率</span></span><span style="color: black;"><span style="color: black;">正</span></span><span style="color: black;"><span style="color: black;">在<span style="color: black;">提高</span>。</span></span><span style="color: black;"><span style="color: black;">他认为,这些都说明一件事情:</span></span><span style="color: black;"><span style="color: black;">中国发展速度太快了</span></span><span style="color: black;"><span style="color: black;">。</span></span><span style="color: black;"><span style="color: black;">其中,中国在专利申请位居世界前列,而互联网、政策和软实力等方面<span style="color: black;">亦</span>都在走向领先。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">9、伍庆预计,随着中国的</span></span><span style="color: black;"><span style="color: black;">经济</span></span><span style="color: black;"><span style="color: black;">实力<span style="color: black;">持续</span><span style="color: black;">提高</span>,各国消费者会更愿意接受中国<span style="color: black;">制品</span>。</span></span><span style="color: black;"><span style="color: black;">就像<span style="color: black;">咱们</span>之前<span style="color: black;">始终</span>觉得进口的<span style="color: black;">便是</span>好的,这是基于西方国家经济实力较强的事实而产生的印象。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">十、</span>Google还携手WPP发布了2018年BrandZ中国出海品牌50强。Brandz<span style="color: black;">总裁王幸</span></span><span style="color: black;"><span style="color: black;">拿出一组数据证明伍庆的判断:</span></span><span style="color: black;"><span style="color: black;">过去一年</span></span><span style="color: black;"><span style="color: black;">,</span></span><span style="color: black;"><span style="color: black;">中国出海品牌</span></span><span style="color: black;"><span style="color: black;">力</span></span><span style="color: black;"><span style="color: black;">增长</span>5%<span style="color: black;">,谷歌搜索量增长</span><span style="color: black;">6%</span><span style="color: black;">。</span></span><span style="color: black;"><span style="color: black;">王幸透露,</span></span><span style="color: black;"><span style="color: black;">尤其是<span style="color: black;">青年</span>的国外消费者,认为中国品牌更为创新,<span style="color: black;">她们</span><span style="color: black;">亦</span>更愿意购买中国品牌。</span></span><span style="color: black;"><span style="color: black;">在这些海外国家中,</span></span><span style="color: black;"><span style="color: black;">英国对中国品牌态度最积极,</span></span><span style="color: black;"><span style="color: black;">日本则相对最消极</span></span><span style="color: black;"><span style="color: black;">。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">11、在</span></span><span style="color: black;">演讲结束后,石博盟还在采访中<span style="color: black;">回复</span>了之前谷歌在深圳设立办公室的传闻。他透露,深圳<span style="color: black;">重点</span>是一个后台服务的办公室,而非技术型<span style="color: black;">公司</span>,深圳有<span style="color: black;">非常多</span>高科技企业,谷歌与这些企业有<span style="color: black;">非常多</span>硬件联合<span style="color: black;">研发</span>的项目,<span style="color: black;">因此呢</span>,</span><span style="color: black;">“这是一个非常自然的决定”。</span></p>
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