谷歌重点电商新客户负责人刘弘毅确认出席跨境出口电商营销峰会MECS2021 | 嘉宾预告①
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><a style="color: black;"><span style="color: black;"><img src="https://mmbiz.qpic.cn/mmbiz_png/HGEFyKUz8SRfyGYK7l9GvOHtbCeqkKsvTtH0F0DtuptahUAUOvymPsy9rJL3Q3F0haiajbib7vZQO9ERwjErczGg/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span></a></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">文 | Connie; Zijing Wang </span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2021年,出海局势正好,但跨境电商却在上半年的动荡中遇到困难重重——<strong style="color: blue;">拉新变难、转化变低、增长乏力,堪<span style="color: black;">叫作</span>史上“难提”。</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">为了<span style="color: black;">帮忙</span>愿意迎难而上,探究出海营销方向的企业做到“<span style="color: black;">乘风·加速”,</span></span><span style="color: black;">Morketing EC Summit 2021</span><span style="color: black;">邀请到<strong style="color: blue;">谷歌中国重点新客户部电商行业负责人Ian刘弘毅</strong><span style="color: black;">做为</span>演讲嘉宾,分享谷歌视角下的跨境电商转型及冷<span style="color: black;">起步</span>新思路<strong style="color: blue;">。</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><img src="https://mmbiz.qpic.cn/mmbiz_png/HGEFyKUz8SSm950L3qzCFJ4NPnxgtOCqkUJHaP5JZgLe5maRe43iaVYicM3h40icBicHmLz7xjIZnpicgffNNEkxq1g/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">演讲嘉宾</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">Ian刘弘毅,谷歌中国重点新客户部电商负责人,为谷歌中国区的重点新电商客户<span style="color: black;">供给</span>整体品牌建设、数据洞察、线上营销及<span style="color: black;">宣传</span><span style="color: black;">制品</span>策略的咨询,<span style="color: black;">日前</span>已<span style="color: black;">帮忙</span>了亚马逊及淘系头部卖家等100多位跨境电商完成策略转型。在 Google 之前,Ian曾任职于<span style="color: black;">宣传</span>传播集团WPP,为GAP、宝洁、微软等国际品牌制定大中华区线上营销整体<span style="color: black;">处理</span><span style="color: black;">方法</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">演讲主题</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">《谷歌视角下的跨境电商转型及冷<span style="color: black;">起步</span>新思路》</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1、<strong style="color: blue;">盘点2021年的跨境电商风向</strong>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">诠释</span>跨境电<span style="color: black;">商场</span>务模式转变,品牌化与垂直化<span style="color: black;">背面</span>的<span style="color: black;">规律</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2、<strong style="color: blue;">重点品类趋势洞察, 展望2022年的新机会。</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">3、<strong style="color: blue;">探讨国货出海的新机遇, 给出谷歌端的冷<span style="color: black;">起步</span><span style="color: black;">方法</span></strong>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">关于 Moreketing EC Summit 2021</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">Morketing EC Summit 跨境出口电商营销峰会,是一场专为出海业界人士及其他衍生行业举办的行业信息分享盛宴。每年峰会都会汇聚行业内精英,<span style="color: black;">因此呢</span><span style="color: black;">亦</span>为出海同行的交流、思想碰撞<span style="color: black;">供给</span>了宝贵的机会。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">该峰会自2017年首次举办<span style="color: black;">败兴</span>,每年一次,风雨无阻,且参与者逐年攀升,2020年参与人数近千人,得到数十家电商垂直<span style="color: black;">媒介</span>深度<span style="color: black;">报告</span>,活动<span style="color: black;">揭发</span>量突破260万。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">今年的<strong style="color: blue;">乘风·加速:Morketing EC Summit 2021 暨第五届出口电商营销峰会</strong>将于9月16日在中国·深圳举办。以乘风·加速为主题,Morketing Global<span style="color: black;">将目光聚焦于出海趋势与营销实践</span>,届时将与行业人士<span style="color: black;">一块</span>探究,<span style="color: black;">怎样</span><span style="color: black;">才可</span>乘大环境之风,将营销落地,加速出海企业发展。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">关联</span>阅读</span></strong><span style="color: black;">:</span></p>
<h2 style="color: black; text-align: left; margin-bottom: 10px;"><a style="color: black;"><span style="color: black;">出海乘风·加速中!第五届Morketing EC Summit 2021跨境出口电商营销峰会正式<span style="color: black;">起步</span>!</span></a></h2>
<h2 style="color: black; text-align: left; margin-bottom: 10px;"><a style="color: black;"><span style="color: black;">Morketing EC Summit首次开</span></a>放演讲者招募!</h2>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">点上“在看”与“关注”,转</span></strong><span style="color: black;"><strong style="color: blue;"><span style="color: black;">粉不迷路!</span></strong></span></span></p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">联系方式:</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">商务合作 | 采访 | 投稿</span></strong></span></p>
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