企业营销物流的管理
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">企业<span style="color: black;">营销</span>物流管理的原则:</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">①<span style="color: black;">按照</span>客户所需的服务特性来划分客户群;</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">②<span style="color: black;">按照</span>客户<span style="color: black;">需要</span>和企业可获利<span style="color: black;">状况</span>设计企业的物流网络;</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">③倾听市场的<span style="color: black;">需要</span>信息,<span style="color: black;">即时</span><span style="color: black;">发掘</span><span style="color: black;">需要</span>变化的<span style="color: black;">初期</span>警报,并据此安排和<span style="color: black;">调节</span>计划;</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">④实施“延迟”策略;</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">⑤与<span style="color: black;">途径</span>成员<span style="color: black;">创立</span>双赢的合作策略;</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">⑥在<span style="color: black;">全部</span>分销<span style="color: black;">途径</span><span style="color: black;">行业</span>构筑<span style="color: black;">有效</span>的信息平台;</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">⑦<span style="color: black;">创立</span><span style="color: black;">全部</span><span style="color: black;">营销</span>物流的绩效考核准则,<span style="color: black;">营销</span>物流管理的<span style="color: black;">最后</span>验收标准是客户的满意程度。</p>
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