论坛 › 西藏 › 高转化落地页制作要点，新手亦能变大神

1fy07h 发表于 2024-8-31 18:33:16

高转化落地页制作要点，新手亦能变大神

    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">文 | 多多宝贝儿</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">编辑 | 多多宝贝儿</span></strong></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p26-sign.toutiaoimg.com/tos-cn-i-axegupay5k/848624d250384e30bbf72e6b08ea5e71~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725675447&amp;x-signature=KGEFdZ8Zqq0YkSfvJpEIvpYO%2BoI%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">想要财神爷天天<span style="color: black;">光临</span>？那就关注我吧！点赞关注，日进斗金，心想事成！</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">“3000块钱全打了水漂！我的<span style="color: black;">第1</span>波<span style="color: black;">宣传</span>投放，就<span style="color: black;">这般</span>凉凉了……”刚<span style="color: black;">起始</span>尝试做线上推广的小丽，对着电脑屏幕上惨淡的数据欲哭无泪，<strong style="color: blue;"><span style="color: black;"><span style="color: black;">明明精心拍摄了<span style="color: black;">制品</span>视频</span></span></strong>，还找了“专业”人士设计了<span style="color: black;">高挑</span>上的落地页怎么就没人买账呢？</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">相信不少刚接触互联网营销的<span style="color: black;">伴侣</span></strong>，都经历过类似的迷茫和挫败，辛辛苦苦把流量吸引过来，<strong style="color: blue;"><span style="color: black;">却眼睁睁看着<span style="color: black;">她们</span>在落地页“迷路”</span></strong>，<span style="color: black;">最后</span>默默离开，白白浪费了宝贵的<span style="color: black;">宣传</span>费</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">其实，问题<span style="color: black;">常常</span>就出在落地页的制作上，一个成功的落地页，就像<span style="color: black;">指的是</span>引用户走向宝藏的藏宝图，<strong style="color: blue;"><span style="color: black;"><span style="color: black;">而一个失败的落地页</span></span></strong>，<strong style="color: blue;"><span style="color: black;">则可能变成劝退用户的“鬼打墙”</span></strong>，今天，<strong style="color: blue;"><span style="color: black;"><span style="color: black;">咱们</span>就来聊聊新手在制作落地页时</span></strong>，最容易踩的几个“坑”，帮你少走弯路，实现<span style="color: black;">宣传</span>投放的“逆袭”</p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">误区一：<span style="color: black;">目的</span>用户是谁？我<span style="color: black;">亦</span>不<span style="color: black;">晓得</span>啊！</h1>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">非常多</span>新手<span style="color: black;">伴侣</span>，一上来就急着<span style="color: black;">起始</span>设计页面，选<span style="color: black;">照片</span>、写文案却唯独忽略了一个最关键的问题：你的<span style="color: black;">目的</span>用户是谁？</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">就像你去钓鱼，<strong style="color: blue;"><span style="color: black;"><span style="color: black;">总得先搞清楚你想钓的是什么鱼吧？是<span style="color: black;">爱好</span>吃蚯蚓的鲫鱼</span></span></strong>，<strong style="color: blue;"><span style="color: black;">还是偏爱虾米的小虾？<span style="color: black;">仅有</span><span style="color: black;">认识</span>了鱼的习性</span></strong>，<span style="color: black;">才可</span><span style="color: black;">选取</span>合适的鱼饵和钓点，<span style="color: black;">才可</span>满载而归</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">一样</span>的道理，在制作落地页之前，<span style="color: black;">咱们</span><span style="color: black;">首要</span>要<span style="color: black;">知道</span><span style="color: black;">咱们</span><span style="color: black;">期盼</span>吸引的是<span style="color: black;">那些</span>用户？<span style="color: black;">她们</span>的年龄、性别、职业、兴趣<span style="color: black;">兴趣</span>、消费习惯是什么？<span style="color: black;">她们</span>会<span style="color: black;">留意</span><span style="color: black;">制品</span>的<span style="color: black;">那些</span>特点？<span style="color: black;">她们</span>购买<span style="color: black;">制品</span>的动机是什么？</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">仅有</span>对<span style="color: black;">目的</span>用户有了清晰的画像，<span style="color: black;">咱们</span><span style="color: black;">才可</span>有的放矢地设计页面内容，<strong style="color: blue;"><span style="color: black;"><span style="color: black;">用<span style="color: black;">她们</span>听得懂的语言</span></span></strong>，<strong style="color: blue;"><span style="color: black;"><span style="color: black;">展示<span style="color: black;">她们</span>感兴趣的信息</span></span></strong>，<strong style="color: blue;"><span style="color: black;"><span style="color: black;">才可</span>真正打动<span style="color: black;">她们</span></span></strong>，<span style="color: black;">促进</span><span style="color: black;">她们</span>下单</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">举个例子，<strong style="color: blue;"><span style="color: black;">假设你正在推广一款面向<span style="color: black;">青年</span>妈妈的婴儿车</span></strong>，<strong style="color: blue;"><span style="color: black;"><span style="color: black;">那样</span></span></strong>，在设计落地页时你就<span style="color: black;">能够</span>重点<span style="color: black;">明显</span>以下几个方面：</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">安全性：<span style="color: black;">运用</span>坚固耐用的材质，<span style="color: black;">经过</span>权威<span style="color: black;">公司</span>的安全认证，给宝宝最安全的呵护</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">舒适性：采用符合人体工学的座椅设计，避震效果好，让宝宝乘坐更舒适</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">方便</span>性：可折叠、易收纳，方便妈妈带宝宝出行</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">高颜值：时尚美观的外观设计，让妈妈推着宝宝出门更有面子</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">你还<span style="color: black;">能够</span>用<span style="color: black;">有些</span>温馨感人的<span style="color: black;">照片</span>和文案，来打动<span style="color: black;">青年</span>妈妈的心例如：</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">“给宝宝最温暖的呵护，从一辆舒适安全的婴儿车<span style="color: black;">起始</span>”</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">“<span style="color: black;">容易</span>出行，<span style="color: black;">愉快</span>带娃做个精致时尚的辣妈！”</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">记住，<span style="color: black;">仅有</span>真正<span style="color: black;">认识</span>你的<span style="color: black;">目的</span>用户，<span style="color: black;">才可</span>制作出让<span style="color: black;">她们</span>“心动”的落地页</p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">误区二：页面做得酷炫就够了转化率是什么？能吃吗？</h1>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">有些<span style="color: black;">伴侣</span>可能会说：“我<span style="color: black;">晓得</span><span style="color: black;">目的</span>用户是谁了，我<span style="color: black;">亦</span>用心设计了页面<span style="color: black;">为何</span>转化率还是不高呢？”</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">这就好比你精心<span style="color: black;">部署</span>了一家装修<span style="color: black;">豪气</span>、格调高雅的餐厅，<strong style="color: blue;"><span style="color: black;">却忽略了菜品的口味和服务质量</span></strong>，<strong style="color: blue;"><span style="color: black;">结果顾客进来逛了一圈</span></strong>，却很少有人愿意留下来消费</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">落地页<span style="color: black;">亦</span>是同样的道理，<strong style="color: blue;"><span style="color: black;"><span style="color: black;">一个高转化率的落地页</span></span></strong>，<strong style="color: blue;"><span style="color: black;"><span style="color: black;">不仅要“好看”</span></span></strong>，更要“好用”它应该具备以下几个特点：</p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/025e1d4958ce4d3aa109ec8c545f8937~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725675447&amp;x-signature=Dps%2F4oUC9XPB1VD0rmWI5CErL1w%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">照片</span><span style="color: black;">源自</span>于网络</p>
    </div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">简洁明了：页面布局清晰<span style="color: black;">恰当</span></strong>，<strong style="color: blue;"><span style="color: black;">重点信息<span style="color: black;">明显</span></span></strong>，避免<span style="color: black;">太多</span>的装饰和冗余信息，让用户一眼就能找到<span style="color: black;">她们</span>想要的信息</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">重点<span style="color: black;">明显</span>：将<span style="color: black;">制品</span>的核心卖点和优惠信息放在最显眼的位置，例如页面顶部、中央区域或按钮<span style="color: black;">周边</span>，吸引用户的<span style="color: black;">重视</span>力</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">行动引导：<span style="color: black;">运用</span>清晰<span style="color: black;">知道</span>的行动引导按钮，例如“立即购买”、“免费领取”、“<span style="color: black;">认识</span><span style="color: black;">更加多</span>”等，引导用户完成你期望的转化动作</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">流程顺畅：简化转化流程，减少用户的操作<span style="color: black;">过程</span>，<strong style="color: blue;"><span style="color: black;">例如<span style="color: black;">运用</span>一键登录、自动填写表单等功能</span></strong>，<span style="color: black;">加强</span>用户的转化效率</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">记住</strong>，落地页的设计，<strong style="color: blue;"><span style="color: black;"><span style="color: black;"><span style="color: black;">最后</span>要服务于转化<span style="color: black;">目的</span></span></span></strong>，不要为了追求视觉效果而牺牲了页面的实用性和转化率</p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">误区三：<span style="color: black;">照片</span>随便找，文案随便写反正我的<span style="color: black;">制品</span>天下<span style="color: black;">第1</span>！</h1>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">“酒香不怕巷子深”的时代<span style="color: black;">已然</span>过去了，<strong style="color: blue;"><span style="color: black;">在信息爆炸的互联网时代</span></strong>，<strong style="color: blue;"><span style="color: black;"><span style="color: black;">即使是再好的<span style="color: black;">制品</span></span></span></strong>，<strong style="color: blue;"><span style="color: black;"><span style="color: black;">亦</span>需要用精美的<span style="color: black;">照片</span>和打动人心的文案来包装</span></strong>，<span style="color: black;">才可</span>吸引用户的眼球</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">试想一下</strong>，<span style="color: black;">一样</span>是卖衣服的店铺，<strong style="color: blue;"><span style="color: black;"><span style="color: black;">一家店面装修简陋</span></span></strong>，衣服随意堆放，<strong style="color: blue;"><span style="color: black;">另一家店面装修精致</span></strong>，衣服整齐地<span style="color: black;">摆设</span>在模特身上，灯光效果<span style="color: black;">亦</span>恰到好处哪一家店更能吸引你进店逛逛呢？</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">落地页<span style="color: black;">亦</span>是如此</strong>，<strong style="color: blue;"><span style="color: black;">高质量的<span style="color: black;">照片</span>和文案</span></strong>，能够直观地展现<span style="color: black;">制品</span>的特点和<span style="color: black;">优良</span>，激发用户的购买欲望，而劣质的<span style="color: black;">照片</span>和文案，则会拉低<span style="color: black;">制品</span>的档次，<span style="color: black;">乃至</span>让用户对<span style="color: black;">制品</span>的质量产生<span style="color: black;">可疑</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">在<span style="color: black;">选取</span><span style="color: black;">照片</span>时要<span style="color: black;">重视</span>以下几点：</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">清晰度高：<span style="color: black;">照片</span>要清晰明亮，避免<span style="color: black;">运用</span>模糊不清的<span style="color: black;">照片</span>，影响用户体验</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">关联</span>性强：<span style="color: black;">照片</span>要与<span style="color: black;">制品</span>和文案内容<span style="color: black;">关联</span>，避免<span style="color: black;">运用</span>与主题无关的<span style="color: black;">照片</span>，分散用户的<span style="color: black;">重视</span>力</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">美观大方：<span style="color: black;">照片</span>要美观大方</strong>，符合<span style="color: black;">目的</span>用户的审美，<strong style="color: blue;"><span style="color: black;"><span style="color: black;">避免<span style="color: black;">运用</span>低俗、<span style="color: black;">不雅观</span>的<span style="color: black;">照片</span></span></span></strong>，损害品牌形象</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">在撰写文案时要<span style="color: black;">重视</span>以下几点：</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">简洁明了：文案要简洁明了，避免<span style="color: black;">运用</span>过于专业的术语或<span style="color: black;">繁杂</span>的句式，让用户易于理解</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">明显</span>卖点：文案要<span style="color: black;">明显</span><span style="color: black;">制品</span>的核心卖点和<span style="color: black;">优良</span>，例如<span style="color: black;">制品</span>的独特功能、优惠活动、用户<span style="color: black;">评估</span>等，吸引用户的<span style="color: black;">重视</span>力</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">情感共鸣：文案要能够与<span style="color: black;">目的</span>用户产生情感共鸣，例如讲述用户故事、传递品牌理念等，打动用户的心</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">记住，<span style="color: black;">照片</span>和文案是落地页的“门面”，要给用户留下良好的<span style="color: black;">第1</span>印象</p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">误区四：数据分析？不存在的我的直觉最准！</h1>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">有些<span style="color: black;">伴侣</span>可能会说：“我感觉我的落地页做得挺好的啊用户应该会<span style="color: black;">爱好</span>吧？”</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">感觉<span style="color: black;">常常</span>是靠不住的</strong>，在互联网营销中，数据才是最真实的“照妖镜”，<span style="color: black;">仅有</span><span style="color: black;">经过</span>数据分析，<strong style="color: blue;"><span style="color: black;"><span style="color: black;">咱们</span><span style="color: black;">才可</span><span style="color: black;">晓得</span>落地页的真实效果</span></strong>，<span style="color: black;">才可</span>找到问题所在，并进行针对性的优化</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">常用的数据分析指标<span style="color: black;">包含</span>：</p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/c4948c12ec184c298fda47948aec6bbf~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725675447&amp;x-signature=onoXEpZqnZ5TFIVv63NUmJ7kBtY%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">照片</span><span style="color: black;">源自</span>于网络</p>
    </div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">点击率：用户点击<span style="color: black;">宣传</span>的次数占<span style="color: black;">宣传</span>展示次数的比例，反映了<span style="color: black;">宣传</span>的吸引力</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">到达率：用户成功打开落地页的次数占<span style="color: black;">宣传</span>点击次数的比例，反映了落地页的加载速度和用户体验</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">转化率：用户在落地页完成转化动作的次数占落地页<span style="color: black;">拜访</span>次数的比例，反映了落地页的营销效果</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">经过</span>分析这些数据<span style="color: black;">咱们</span><span style="color: black;">能够</span><span style="color: black;">认识</span>到：</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">那些</span><span style="color: black;">途径</span>的流量质量更高？</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">那些</span>页面的设计更受用户欢迎？</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">那些</span>文案更能打动用户？</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">按照</span>数据分析的结果，<span style="color: black;">咱们</span><span style="color: black;">能够</span>对落地页进行<span style="color: black;">持续</span>的优化<span style="color: black;">调节</span>例如：</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">调节</span><span style="color: black;">宣传</span>投放<span style="color: black;">途径</span>，<span style="color: black;">选取</span>更<span style="color: black;">精细</span>的流量</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">优化页面设计，<span style="color: black;">加强</span>页面的美观度和易用性</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">改进文案内容，<span style="color: black;">加强</span>文案的吸引力和说服力</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">记住</strong>，<strong style="color: blue;"><span style="color: black;">数据分析是优化落地页的“指南针”</span></strong>，要善于利用数据，<span style="color: black;">才可</span>让你的落地页越来越“聪明”</p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">误区五：学习？不存在的我的<span style="color: black;">招数</span>走遍天下！</h1>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">互联网时代</strong>，变化是<span style="color: black;">独一</span>的不变，随着用户<span style="color: black;">需要</span>的变化和技术的<span style="color: black;">持续</span>发展，落地页的制作<span style="color: black;">办法</span><span style="color: black;">亦</span>在<span style="color: black;">持续</span>更新迭代</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">倘若</span>固守着老一套的“<span style="color: black;">招数</span>”，不学习新的知识和技能，<span style="color: black;">火速</span>就会被时代淘汰</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">想要<span style="color: black;">作为</span>落地页制作的<span style="color: black;">能手</span>，就要保持<span style="color: black;">连续</span>学习的<span style="color: black;">心理</span>，<span style="color: black;">持续</span>学习新的设计理念、营销技巧和数据分析<span style="color: black;">办法</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">你<span style="color: black;">能够</span><span style="color: black;">经过</span>以下途径进行学习：</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">关注行业<span style="color: black;">新闻</span>：阅读行业网站、公众号、博客等，<span style="color: black;">认识</span>最新的行业动态和技术趋势</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">学习优秀案例：分析优秀落地页的案例，学习<span style="color: black;">她们</span>的设计思路和文案技巧</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">参加培训课程：参加专业的培训课程，系统地学习落地页制作的知识和技能</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">与同行交流：与同行交流经验，分享心得体会，<span style="color: black;">一起</span>进步</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">记住</strong>，<strong style="color: blue;"><span style="color: black;">学习是进步的阶梯</span></strong>，<strong style="color: blue;"><span style="color: black;"><span style="color: black;"><span style="color: black;">仅有</span><span style="color: black;">持续</span>学习</span></span></strong>，<span style="color: black;">才可</span>在激烈的竞争中立于不败之地</p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/d77c73ab0b6d43e8a8105b70a15c78b4~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725675447&amp;x-signature=4jaj40OWCfCqiSbfpoHiVO%2Bx%2FfM%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">照片</span><span style="color: black;">源自</span>于网络</p>
    </div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">落地页的制作，<strong style="color: blue;"><span style="color: black;">看似简单</span></strong>，实则蕴藏着大学问，<strong style="color: blue;"><span style="color: black;"><span style="color: black;">期盼</span>今天的分享</span></strong>，能够<span style="color: black;">帮忙</span><span style="color: black;">大众</span>避开<span style="color: black;">有些</span><span style="color: black;">平常</span>的“坑”，少走<span style="color: black;">有些</span>弯路，制作出真正高转化率的落地页实现<span style="color: black;">宣传</span>投放的“逆袭”！</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">欢迎<span style="color: black;">大众</span>在评论区留言，分享你的经验和看法，让<span style="color: black;">咱们</span><span style="color: black;">一块</span>交流学习<span style="color: black;">一起</span>进步！</p>
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    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">本文传播正能量，杜绝低俗内容，如有侵权请联系<span style="color: black;">咱们</span>处理。</span></span></strong></p>

j8typz 发表于 3 天前

楼主节操掉了，还不快捡起来！

查看完整版本: 高转化落地页制作要点，新手亦能变大神