干货|SEM这五款加强网站落地页转化率的强大工具,你晓得几个?
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">相信<span style="color: black;">日前</span>来讲,<span style="color: black;">怎样</span>利用落地页为网站带来稳定的<span style="color: black;">拜访</span>流量和用户转化率,是负责人最先想<span style="color: black;">处理</span>的问题之一。网站依然会给企业带来了很大的流量和潜在客户。<span style="color: black;">然则</span><span style="color: black;">非常多</span>的流量去往了<span style="color: black;">有些</span>app和小程序。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">像<span style="color: black;">咱们</span>做SEM的来讲,只要加大预算肯花钱的话就<span style="color: black;">能够</span>为网站带来<span style="color: black;">海量</span>的流量,<span style="color: black;">然则</span>流量大并不<span style="color: black;">寓意</span>着转化多,这些流量能否带来真正的效果值得揣摩!无论自然流量还是推广流量都需要<span style="color: black;">精细</span>有效的客户,落地页优化则为用户转化率起至关重要的<span style="color: black;">功效</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/gJia012X9ibtxw5zq5h8sm3NlR1aVOGWZFQf11fLbdxVlCujqBEPrg9ibcoj1PcRMIVIc8Ko3Tia51vz4T8dBFTqTw/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">下面就介绍几款优化着落地面,<span style="color: black;">提高</span>转化率的强力工具:</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">优化落地页工具之SumoMe</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">SumoMe是一个落地页<span style="color: black;">研发</span>工具集合,<span style="color: black;">能够</span>有效<span style="color: black;">提高</span>落地页的<span style="color: black;">拜访</span>流量和用户参与度。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">这款工具的核心功能之一是“<span style="color: black;">列表生成器</span>”,你<span style="color: black;">能够</span><span style="color: black;">选取</span>网页字体、颜色、以及页面风格,再<span style="color: black;">经过</span>执行A/B测试,找到最适合的网站页面布局。</span><span style="color: black;"><span style="color: black;">亦</span><span style="color: black;">能够</span><span style="color: black;">运用</span>SumoMe的热图功能来识别<span style="color: black;">拜访</span>者的点击类型。</span><span style="color: black;">当然除了这些功能外,SumoMe还有<span style="color: black;">非常多</span>其他网站设计工具,<span style="color: black;">例如</span>滚动框,分析器,联系人表格,等等。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/gJia012X9ibtxw5zq5h8sm3NlR1aVOGWZFIWayLYTzRFJsnsxT8nL4OESuuFJpKWX8KUoHM7kAOq8P09H9SFrQsQ/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">优化落地页工具之Unbounce</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">现如今,<span style="color: black;">非常多</span><span style="color: black;">非常多</span>的工具都能在互联网上获取,<span style="color: black;">包含</span>网页内容设计工具,即便你<span style="color: black;">无</span>设计经验,依然<span style="color: black;">能够</span>利用它<span style="color: black;">研发</span>出美观的落地页。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">它有着操作简单的优点,界面采用拖拽方式,<span style="color: black;">能够</span>快速创建出落地页。</span><span style="color: black;">用户在落地页中添加<span style="color: black;">各样</span>可视化元素,<span style="color: black;">例如</span>图像、表格、文本框及链接。</span><span style="color: black;">网站编辑<span style="color: black;">能够</span>个性化操作页面上的<span style="color: black;">每一个</span>功能。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/gJia012X9ibtxw5zq5h8sm3NlR1aVOGWZFhI53OHJicOoPKicwJwMibVnibvk2YfE7dc4S0pibv0pupddC5JcDkVkox3g/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">优化着陆页工具之CrazyEgg</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">CrazyEgg<span style="color: black;">能够</span>说是一款非常有效的网页热力图分析工具了</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">热图<span style="color: black;">能够</span>抛掉<span style="color: black;">有些</span>没用的数据,<span style="color: black;">而后</span>准确告诉你网站页面里<span style="color: black;">那些</span>东西有效,<span style="color: black;">那些</span>东西无效。</span><span style="color: black;">是对落地页分析和优化非常有利的工具。</span><span style="color: black;">而CrazyEgg只需要把代码粘贴到自己的网站上,这款工具就能自动<span style="color: black;">跟踪</span>网站访客了。</span><span style="color: black;"><span style="color: black;">另外</span>,<span style="color: black;">倘若</span>要和WordPress配套<span style="color: black;">运用</span>,只要安装CrazyEggWordPress插件<span style="color: black;">就可</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/gJia012X9ibtxw5zq5h8sm3NlR1aVOGWZFjNaEPEHaxmb3sIyqMX9LjqZKglaBOFtGlEohib71fJxagAQhSVG3j7A/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">优化落地页工具之OptinMonster</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">OptinMonster是另一款落地页<span style="color: black;">研发</span>工具套件,<span style="color: black;">一样</span><span style="color: black;">亦</span><span style="color: black;">能够</span><span style="color: black;">帮忙</span><span style="color: black;">加强</span>着陆页用户转化率。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">针对</span><span style="color: black;">运用</span>WordPress构建网站的<span style="color: black;">机构</span>,只需要安装一个OptinMonster插件就能在自己的网站上<span style="color: black;">容易</span>整合自适应的弹出窗口表格,这种方式<span style="color: black;">能够</span>吸引网站访客,继而<span style="color: black;">提高</span>用户转化率。</span><span style="color: black;">更重要的是,这款工具能与WordPress整合,安装和修改<span style="color: black;">亦</span><span style="color: black;">非常</span>简单。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/gJia012X9ibtxw5zq5h8sm3NlR1aVOGWZF65LbEgCl8ZZl6kN2bj3pneL9z9h7C0vdt6JbLiaOD3X4QFic6fp0XMCQ/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">优化着陆页工具之Optimizely</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">倘若</span>网站想要实施<span style="color: black;">长时间</span>优化策略,Optimizely绝对是一款不错的个性化A/B测试工具。</span><span style="color: black;">它<span style="color: black;">准许</span>你<span style="color: black;">容易</span>创建、编辑网页的多重变体,<span style="color: black;">而后</span>分别进行<span style="color: black;">跟踪</span>。</span><span style="color: black;">你只需要登录到自己的Optimizely账户上,就能<span style="color: black;">评定</span><span style="color: black;">区别</span>网页版本的表现。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/gJia012X9ibtxw5zq5h8sm3NlR1aVOGWZFCra6B5ByEtjFKYfLibYhxicIzNCxSLOwM7ost5EF8D12gIXNK1HeCsKQ/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">优化落地页工具总结</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">总而言之,落地页是网站营销的一个非常重要的环节,而优化落地页是每一个网络营销团队必须做的大项目,从策划到测试到应用到优化都离不开工具的<span style="color: black;">运用</span>。一个优秀的思维+几块优秀的工具才会让着陆页的转化能力变得更强。</span></p><img src="https://mmbiz.qpic.cn/mmbiz_png/gJia012X9ibtxw5zq5h8sm3NlR1aVOGWZFcLfH0PcbqqNpzYDHpdRKtQq6DicktD3M7ib9XZGpu3gbGiaQYB0nLzJFg/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/gJia012X9ibtzplKrvcic78NkOTPMIxiaib15N7YpNUicED5wjgMQcw7PENcUEMbgU0VlPkfibXTfpm87NsnwO4JI77JQ/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
seo常来的论坛,希望我的网站快点收录。 你的见解独到,让我受益匪浅,非常感谢。
页:
[1]