nqkk58 发表于 2024-8-27 18:13:15

分享1个研发大客户的好办法


    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/EAy29URg3ZicShClYc2dwBfYGpIY0hdcibN3btlNaibeDXzgLdjmhr13VicbJo7jqS08cjtYxE1CnsRRibva5ZQqkrw/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">好久<span style="color: black;">无</span>写<span style="color: black;">文案</span>了,今天写个1篇顶10篇的。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">分享1个<span style="color: black;">研发</span>大客户的好<span style="color: black;">办法</span>。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">所说</span>大客户,指的是B端的客户。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">非常多</span><span style="color: black;">机构</span>的做法是,先收集<span style="color: black;">非常多</span>潜在客户的资料,<span style="color: black;">而后</span>给<span style="color: black;">她们</span>发邮件、打<span style="color: black;">tel</span>,博概率。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">这无异于大海捞针。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">其实,有一类客户,比较好<span style="color: black;">研发</span>。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">那<span style="color: black;">便是</span>刚融到资、拿到钱的创业<span style="color: black;">机构</span>。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">为何</span><span style="color: black;">这般</span>的客户比较好<span style="color: black;">研发</span>呢?</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1.刚拿到钱,需要烧钱,需要增长</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">她们</span>融钱<span style="color: black;">便是</span>用来烧的,用来增长扩张的。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2.<span style="color: black;">爆发</span>户<span style="color: black;">心理</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">刚拿到钱,又不是自己的钱,太容易得到的,花起来不心疼。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3.创业<span style="color: black;">机构</span>不成熟,需要的<span style="color: black;">非常多</span>人才还<span style="color: black;">无</span>招到</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">就只能把业务外包给你,让你来帮<span style="color: black;">她们</span><span style="color: black;">处理</span>问题。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">而其他成熟的<span style="color: black;">机构</span>,<span style="color: black;">她们</span>内部的人才就能<span style="color: black;">处理</span>问题,就不会花钱请你帮<span style="color: black;">她们</span><span style="color: black;">处理</span>问题了。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">那样</span>,怎么找到这些客户呢?</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">在<span style="color: black;">有些</span>创业<span style="color: black;">媒介</span>平台上面,<span style="color: black;">例如</span>创业邦,会把<span style="color: black;">近期</span>融到资的创业<span style="color: black;">机构</span>都列出来。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">这般</span>的创业<span style="color: black;">媒介</span>平台有<span style="color: black;">非常多</span>,还有专门做创业<span style="color: black;">机构</span><span style="color: black;">报告</span>的。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">你在上面找到创业<span style="color: black;">机构</span>之后,就去<span style="color: black;">她们</span>的官网、自<span style="color: black;">媒介</span>、网店<span style="color: black;">瞧瞧</span>,还<span style="color: black;">瞧瞧</span><span style="color: black;">她们</span>正在付费购买的<span style="color: black;">宣传</span>(<span style="color: black;">亦</span>有工具<span style="color: black;">能够</span>监测到),<span style="color: black;">瞧瞧</span><span style="color: black;">她们</span>的资料,<span style="color: black;">乃至</span>买买<span style="color: black;">她们</span>的<span style="color: black;">制品</span>,分析<span style="color: black;">她们</span>目前存在的问题,整理一份深度分析报告。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">而后</span>联系<span style="color: black;">她们</span><span style="color: black;">机构</span>的负责人,发EMAIL,发<span style="color: black;">微X</span>,<span style="color: black;">博客</span>发私信,等等。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">同期</span><span style="color: black;">亦</span>给<span style="color: black;">她们</span>的投资人,发EMAIL,发<span style="color: black;">微X</span>,<span style="color: black;">博客</span>发私信,等等。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">Email要分<span style="color: black;">研发</span>,单独发给<span style="color: black;">机构</span>负责人和投资人。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">第1</span>句话就要吓唬<span style="color: black;">她们</span>,你们<span style="color: black;">机构</span>/你投资的这家<span style="color: black;">机构</span>,犯了一个严重的错误,不纠正,后果很严重,很可能会死翘翘。</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">而后</span>,告诉<span style="color: black;">她们</span>,<span style="color: black;">她们</span>在<span style="color: black;">那些</span><span style="color: black;">地区</span>正在犯错误,<span style="color: black;">能够</span>怎么样改进,<span style="color: black;">能够</span><span style="color: black;">怎么样</span><span style="color: black;">加强</span>ROI。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">机构</span>负责人有可能不会理你,<span style="color: black;">然则</span>,你会<span style="color: black;">发掘</span>,投资人比<span style="color: black;">机构</span>CEO更着急,更负责。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">投资人会把你反馈过来的问题,告诉这家<span style="color: black;">机构</span>的负责人。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">为何</span>?</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">是他自己的钱。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">况且</span>,投资人很可能会把你<span style="color: black;">举荐</span>给<span style="color: black;">机构</span>的负责人,让你帮<span style="color: black;">她们</span>解决问题。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">由此可见,有时候,做<span style="color: black;">营销</span>,找决策影响人比决策人更好。</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">立场<span style="color: black;">区别</span>,动机<span style="color: black;">区别</span>。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">就算你联系到了<span style="color: black;">机构</span>的负责人,人家不信任你,很可能<span style="color: black;">亦</span>不会把生意交给你做,但<span style="color: black;">倘若</span>是投资人介绍过去的,那事情就<span style="color: black;">成为了</span>,熟人介绍,转移了信任。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">倘若</span>你能很完美的<span style="color: black;">处理</span>问题,投资人还有可能把你介绍给他投资的其他<span style="color: black;">机构</span>,相当于帮你做转介绍。</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">总的<span style="color: black;">来讲</span>:</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">近期</span>融到钱的创业<span style="color: black;">机构</span>,都是你的潜在客户。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">这般</span>的客户,比较<span style="color: black;">优秀</span>,<span style="color: black;">为何</span>呢?</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">a. <span style="color: black;">由于</span><span style="color: black;">她们</span>刚融到钱,有<span style="color: black;">非常多</span><span style="color: black;">非常多</span>事情要做,<span style="color: black;">她们</span>不可能花<span style="color: black;">非常多</span>时间精力去招募一个<span style="color: black;">能手</span>来<span style="color: black;">处理</span>这个问题,他多半会直接花钱请你来<span style="color: black;">处理</span>这个问题,<span style="color: black;">由于</span>这个问题是你<span style="color: black;">发掘</span>的,<span style="color: black;">况且</span>你还写了一份报告呢。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">b. <span style="color: black;">由于</span><span style="color: black;">她们</span>刚融到很大一笔钱,融钱<span style="color: black;">便是</span>为了烧钱的。<span style="color: black;">爆发</span>户的<span style="color: black;">心理</span>是花别人的钱不心疼,<span style="color: black;">况且</span>他花的<span style="color: black;">那样</span>一点钱相<span style="color: black;">针对</span><span style="color: black;">全部</span>融资金额<span style="color: black;">何足道哉</span>。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">c. 最神奇的部分是,<span style="color: black;">倘若</span>你直接联系<span style="color: black;">她们</span>的投资人,让投资人把你提出的问题反馈给<span style="color: black;">她们</span>的CEO,效果非常非常好,成功率非常高。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">d. <span style="color: black;">另一</span>,<span style="color: black;">倘若</span>你很好的帮这家<span style="color: black;">机构</span><span style="color: black;">处理</span>了问题,投资人还会把你介绍给他投资的其他创业<span style="color: black;">机构</span>,继续帮你对接业务。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">最后</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">这个<span style="color: black;">办法</span>,简单<span style="color: black;">来讲</span>,<span style="color: black;">便是</span>找准<span style="color: black;">目的</span>客户。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">适合<span style="color: black;">非常多</span>B2B的生意,<span style="color: black;">包含</span>卖营销服务的,卖<span style="color: black;">宣传</span>的,卖管理软件的,卖企业培训的……都<span style="color: black;">能够</span>用这个<span style="color: black;">办法</span>。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">然则</span>,<span style="color: black;">倘若</span>你<span style="color: black;">发掘</span>这个<span style="color: black;">办法</span><span style="color: black;">无</span>效果的话,那很可能是——</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">你<span style="color: black;">无</span>找对人。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">你需要找对人。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">况且</span>,你还需要<span style="color: black;">连续</span>的跟进,万一人家一次两次没看见你的信息呢?</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">P.S. <span style="color: black;">近期</span><span style="color: black;">一月</span>,遇到几个<span style="color: black;">尤其</span>大的单,大的让人不敢相信。</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">我要是说出来,<span style="color: black;">非常多</span>人都会认为我是瞎忽悠,<span style="color: black;">因此</span>,我<span style="color: black;">亦</span>没敢公开说。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">正<span style="color: black;">由于</span>如此,我只是在一个<span style="color: black;">微X</span>小号的<span style="color: black;">伴侣</span>圈发了两个我觉得比较<span style="color: black;">可靠</span>的。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">无</span>想到,反应非常热烈,<span style="color: black;">非常多</span>读者帮忙找供应商,<span style="color: black;">这儿</span>我一并感谢。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">另一</span>,我<span style="color: black;">这儿</span>帮一个读者对接个信息:</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">她们</span><span style="color: black;">机构</span>做进口的,<span style="color: black;">重点</span>做鸡爪、鸡翅、鸡肉、牛肉,量<span style="color: black;">尤其</span><span style="color: black;">尤其</span>大,从巴西进口,只做大客户。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">鸡爪一次性要50个柜子以上的,才接。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">她想让我帮忙看一下,有<span style="color: black;">无</span>读者有<span style="color: black;">关联</span>的资源的。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">其实,她的这件事儿,我觉得<span style="color: black;">欠好</span>帮她对接上,<span style="color: black;">由于</span>她只做大客户。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">这么大的客户,全国估计<span style="color: black;">亦</span>没几个。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">然则</span>,成不成,我都有必要帮她问一下,<span style="color: black;">由于</span>之前欠了她的<span style="color: black;">成人</span>情。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">最后的最后</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">关于本文分享的<span style="color: black;">办法</span>,如有问题,欢迎在本文下方给我留言。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">我争取都回答一下。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">(我的<span style="color: black;">微X</span>公众号:敢死队长,<strong style="color: blue;">长按<span style="color: black;">能够</span>关注我</strong>)</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/EAy29URg3Z8n6GnXWTRuIibxCDPIGRliaXSLKd4ReVYYpegnTlB5TGo2eqE639Bib73vd8VyicMQiaQf2CKV6aic7icibA/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>




情迷布拉格 发表于 2024-9-7 10:34:15

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星☆雨 发表于 2024-9-10 11:55:52

你的话语如春风拂面,温暖了我的心房,真的很感谢。

j8typz 发表于 2024-9-30 14:11:56

回顾过去一年,是艰难的一年;展望未来,是辉煌的一年。

j8typz 发表于 2024-10-6 01:17:10

你的见解真是独到,让我受益匪浅。

j8typz 发表于 2024-10-29 19:08:11

我们有着相似的经历,你的感受我深有体会。

wrjc1hod 发表于 2024-11-1 04:21:41

感谢你的精彩评论,带给我新的思考角度。

nykek5i 发表于 2024-11-7 08:10:37

这夸赞甜到心里,让我感觉温暖无比。

1fy07h 发表于 5 天前

“NB”(牛×的缩写,表示叹为观止)‌
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