论坛 › 西藏 › 最常用的15种客户研发方式概述

u1jodi1q 发表于 2024-8-27 18:12:06

最常用的15种客户研发方式概述

    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/a11ceb9197794c7886943aff2808d014~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725353100&amp;x-signature=uO7BoIjR4UJOQS7ofZ%2B1tVELJV4%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">15种获客方式</p>
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    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">对互联网<span style="color: black;">媒介</span><span style="color: black;">宣传</span>创业而言，一旦确定了项目、确定了<span style="color: black;">媒介</span>之后，最重要的事情可能<span style="color: black;">便是</span><span style="color: black;">怎样</span><span style="color: black;">研发</span>客户了。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">关于客户<span style="color: black;">研发</span>这<span style="color: black;">一起</span>儿，<span style="color: black;">咱们</span><span style="color: black;">按照</span>过去三四年的经验，总结、整理了大概有十几种常用的<span style="color: black;">研发</span>客户的<span style="color: black;">办法</span>。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">那样</span>今天呢，<span style="color: black;">咱们</span>把这十几种<span style="color: black;">研发</span>客户的<span style="color: black;">办法</span>做一个简单的、综合性的一个描述，后续会针对每一种<span style="color: black;">研发</span>的方式做<span style="color: black;">仔细</span>的一个讲解。</p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">1.搜索获客</h1>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/b6b41d109f40400d9ff277ff7ed5a7ed~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725353100&amp;x-signature=ZzeqLrzR4s9eZVVPjT9Obphl3Ww%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">客户<span style="color: black;">研发</span>方式之搜索获客</p>
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    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">搜索获客<span style="color: black;">重点</span>是针对百度、360、搜狗和神马搜索等<span style="color: black;">有些</span>搜索引擎，客户<span style="color: black;">经过</span><span style="color: black;">有些</span>关键词找到<span style="color: black;">咱们</span>的这个业务内容，这种方式<span style="color: black;">咱们</span>把它统<span style="color: black;">叫作</span>为搜索获客。</p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">2.视频获客</h1>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/c0ade6e3825b44d8ae7afa3ca9959c29~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725353100&amp;x-signature=nShBuq2xX6E6nHX079FQUAkZgx4%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">客户<span style="color: black;">研发</span>方式之视频获客</p>
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    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">视频获客<span style="color: black;">重点</span>是利用快手、抖音、b站等短视频，<span style="color: black;">乃至</span><span style="color: black;">有些</span>长视频载体宣传<span style="color: black;">咱们</span>的业务，让客户<span style="color: black;">或</span>说让粉丝能够看到<span style="color: black;">咱们</span><span style="color: black;">或</span>搜到<span style="color: black;">咱们</span>，<span style="color: black;">而后</span>起到一个获客的一个<span style="color: black;">功效</span>。</p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">3.<span style="color: black;">tel</span>获客</h1>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/cedcbb572dc249b0a115f62cc8af0e8a~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725353100&amp;x-signature=VyM3VPxViUi59P5ENDvy%2FH0gjxY%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">客户<span style="color: black;">研发</span>方式之<span style="color: black;">tel</span>获客</p>
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    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">tel</span>获客<span style="color: black;">亦</span>分为好几类：</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1）人工拨打<span style="color: black;">tel</span>获客，这个<span style="color: black;">便是</span>招募<span style="color: black;">有些</span><span style="color: black;">tel</span><span style="color: black;">营销</span>员比较<span style="color: black;">平常</span>的。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2）自动外呼获客，<span style="color: black;">便是</span><span style="color: black;">此刻</span>利用比较<span style="color: black;">平常</span>的这种外呼<span style="color: black;">设备</span>人来获客。当然外呼<span style="color: black;">设备</span>人这<span style="color: black;">一起</span>儿<span style="color: black;">亦</span><span style="color: black;">能够</span>有两种形式：</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">① 自己购买外呼系统，自己搭建一套外呼系统，<span style="color: black;">通常</span>来讲一套外呼系统下面可能配有十个、十五个<span style="color: black;">或</span>二十个这种端口，<span style="color: black;">亦</span><span style="color: black;">便是</span>说相当于有<span style="color: black;">1、</span>二十个这个ai<span style="color: black;">设备</span>人<span style="color: black;">能够</span><span style="color: black;">同期</span>拨打<span style="color: black;">tel</span>。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">② <span style="color: black;">便是</span>干脆直接租用别人的这个外呼系统，有<span style="color: black;">有些</span>专门的平台，<span style="color: black;">她们</span>出租，而不是购买，<span style="color: black;">而后</span>你<span style="color: black;">按照</span>自己的一个需要拨打多少通<span style="color: black;">tel</span>，<span style="color: black;">而后</span><span style="color: black;">她们</span>来帮您拨打，这是<span style="color: black;">tel</span>获客。</p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">4.<span style="color: black;">途径</span>获客</h1>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/3efceade1b084d16adf94115a3f2f179~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725353100&amp;x-signature=CjybSy6HrQ%2FH7ShRQCOHYVw1LU8%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">客户<span style="color: black;">研发</span>方式之<span style="color: black;">途径</span>获客</p>
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    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">途径</span>获客一听可能有<span style="color: black;">有些</span>经验丰富的可能就明白了：</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1）<span style="color: black;">途径</span>获客<span style="color: black;">更加多</span>的是采用了一种<strong style="color: blue;">整合合作</strong>的方式，<span style="color: black;">例如</span>说<span style="color: black;">经过</span>和同行合作来进行获客。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">什么叫<strong style="color: blue;">同行合作</strong>呢？<span style="color: black;">例如</span>说差异化的：例如<span style="color: black;">咱们</span>做的是这个凤凰网的<span style="color: black;">宣传</span>，他呢可能专门是做的vivo的<span style="color: black;">宣传</span>，<span style="color: black;">那样</span>他手上有<span style="color: black;">有些</span>客户可能需要投放凤凰<span style="color: black;">宣传</span>，<span style="color: black;">那样</span>就<span style="color: black;">能够</span>交给<span style="color: black;">咱们</span>来投放，<span style="color: black;">而后</span><span style="color: black;">大众</span>利益均分。<span style="color: black;">那样</span><span style="color: black;">一样</span>这个还有<span style="color: black;">有些</span>可能是专门做爱奇艺<span style="color: black;">宣传</span>的，<span style="color: black;">那样</span><span style="color: black;">咱们</span>做的有<span style="color: black;">伴侣</span>圈<span style="color: black;">宣传</span>，<span style="color: black;">那样</span>对方有客户想投放<span style="color: black;">伴侣</span>圈，就<span style="color: black;">能够</span>找<span style="color: black;">咱们</span><span style="color: black;">那样</span>这种差异化的同行，这叫同行交换的一个外放合作。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2）干脆就招募一批手上<span style="color: black;">无</span>竞争力的那种返点的同行，<span style="color: black;">咱们</span><span style="color: black;">能够</span>让出一部分的利益，他手上有客户<span style="color: black;">能够</span>交给<span style="color: black;">咱们</span>，<span style="color: black;">而后</span>呢<span style="color: black;">咱们</span>给他放户，这种<span style="color: black;">亦</span>是一种同行合作。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3）<strong style="color: blue;">异业整合</strong>获客，<span style="color: black;">例如</span><span style="color: black;">咱们</span>想个办法找到<span style="color: black;">哪些</span><span style="color: black;">刚才</span>注册的这个新网站，<span style="color: black;">那样</span>凡是注册的新网站，<span style="color: black;">咱们</span>一<span style="color: black;">咱们</span>这个有理由认为<span style="color: black;">她们</span>百分之八十以上可能都需要推广，<span style="color: black;">最少</span><span style="color: black;">将来</span>是需要推广的，<span style="color: black;">那样</span>这个时候<span style="color: black;">咱们</span><span style="color: black;">能够</span>和这种新注册的这种网站出发，来找<span style="color: black;">她们</span>合作。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">4）<span style="color: black;">那样</span><span style="color: black;">一样</span>还有<span style="color: black;">有些</span><span style="color: black;">例如</span>说新注册的<span style="color: black;">机构</span>，对不对？像<span style="color: black;">有些</span>这个工商代办<span style="color: black;">公司</span>，那专门是帮别人注册<span style="color: black;">机构</span>的，<span style="color: black;">那样</span>凡是<span style="color: black;">亦</span><span style="color: black;">能够</span>跟<span style="color: black;">她们</span>合作啊，凡是注册<span style="color: black;">机构</span>的都极有可能有这个推广<span style="color: black;">需要</span>，<span style="color: black;">那样</span><span style="color: black;">能够</span>和这些中间<span style="color: black;">公司</span>达成一个异业整合的合作。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">5）<span style="color: black;">那样</span>还有呢<span style="color: black;">便是</span>从<span style="color: black;">有些</span>交集出发，什么叫<strong style="color: blue;">从交集出发</strong>呢？<span style="color: black;">便是</span>说这个<span style="color: black;">咱们</span>所需要的这些客户和<span style="color: black;">另一</span>一个行业他的那个客户群体有相交叉的<span style="color: black;">地区</span>，<span style="color: black;">那样</span><span style="color: black;">咱们</span>就<span style="color: black;">能够</span>选<span style="color: black;">这般</span>的<span style="color: black;">公司</span>跟<span style="color: black;">她们</span>做<span style="color: black;">有些</span>整合合作啊。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">6）<span style="color: black;">便是</span><strong style="color: blue;">平台推送</strong>的一个获客，这个<span style="color: black;">亦</span>是<span style="color: black;">途径</span>获客的一种方式。<span style="color: black;">那样</span>平台推送的获客方式<span style="color: black;">亦</span>分成两种，一种是网站平台，一种是<strong style="color: blue;">社群平台</strong>。<span style="color: black;">那样</span><span style="color: black;">此刻</span>有<span style="color: black;">有些</span>网站平台是专门做这个资源互换的，<span style="color: black;">便是</span>帮你找客户的。<span style="color: black;">那样</span>还有<span style="color: black;">有些</span>社群<span style="color: black;">亦</span>是这个专门帮你推客户的。当然<span style="color: black;">她们</span>有些是免费的，<span style="color: black;">能够</span>让你免费体验一下，有些呢是体验完了之后，他会让你教一个<span style="color: black;">例如</span>说社群的<span style="color: black;">花费</span><span style="color: black;">或</span>说网站会员的<span style="color: black;">花费</span>，<span style="color: black;">而后</span>你就有这个权限去查看这个网站上面所发布的<span style="color: black;">有些</span><span style="color: black;">需要</span>，<span style="color: black;">而后</span><span style="color: black;">能够</span>让你自动联系，<span style="color: black;">或</span><span style="color: black;">她们</span>会推送啊<span style="color: black;">例如</span>说多少条这个<span style="color: black;">需要</span>信息给你，<span style="color: black;">而后</span>让你来合作。<span style="color: black;">那样</span>这是一类这<span style="color: black;">亦</span>是一种<span style="color: black;">途径</span>获客的一种方式。</p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">5.裂变获客</h1>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p26-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/0e642d3e670644e9be05249459e20cbd~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725353100&amp;x-signature=W9k0SdlWjJJz%2B%2FFxtrsOlMZ%2FFY0%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">客户<span style="color: black;">研发</span>方式之裂变获客</p>
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    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">那样</span>裂变获客<span style="color: black;">更加多</span>的是偏活动，这个裂变呢有<span style="color: black;">亦</span>有多种方式，<span style="color: black;">例如</span>说热门<span style="color: black;">文案</span>的裂变啊、<span style="color: black;">特殊</span>视频的裂变，随着这种<span style="color: black;">文案</span>和视频的这个无限这个传递，<span style="color: black;">而后</span>看到这些<span style="color: black;">文案</span>的、看到这些视频的人，<span style="color: black;">那样</span>下面<span style="color: black;">亦</span>可能挂载的有<span style="color: black;">咱们</span>自己的<span style="color: black;">宣传</span>，<span style="color: black;">那样</span><span style="color: black;">一样</span>有<span style="color: black;">需要</span>的人<span style="color: black;">能够</span>直接<span style="color: black;">经过</span>这些挂载的<span style="color: black;">宣传</span>来找到你获客。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">而后</span>还有一种方式叫爆款单品裂变获客。<span style="color: black;">亦</span><span style="color: black;">便是</span>说<span style="color: black;">例如</span><span style="color: black;">咱们</span>是<span style="color: black;">期盼</span>客户在<span style="color: black;">咱们</span><span style="color: black;">这儿</span>投放<span style="color: black;">宣传</span>，但你的对象呢，<span style="color: black;">第1</span>它是有投放<span style="color: black;">宣传</span>的，第二本质上它还是一个商家。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">倘若</span>你一下子<span style="color: black;">不可</span>够找到确认某些这个商家需要马上投放<span style="color: black;">宣传</span>，<span style="color: black;">那样</span><span style="color: black;">咱们</span><span style="color: black;">能够</span><span style="color: black;">经过</span>这个一个<span style="color: black;">一起</span>性的、其他方面的一个<span style="color: black;">需要</span>，<span style="color: black;">例如</span>说写<span style="color: black;">文案</span>啊、<span style="color: black;">例如</span>说这个发放小礼品，总之<span style="color: black;">便是</span>选出一个爆款的单品，<span style="color: black;">而后</span>让<span style="color: black;">非常多</span><span style="color: black;">非常多</span>的商家都来免费领取啊，<span style="color: black;">或</span>付很少很少的钱，<span style="color: black;">而后</span>把这个单品领走。<span style="color: black;">那样</span>你的目的不是为了卖单品，<span style="color: black;">亦</span>不是为了送单品，只是为了获取<span style="color: black;">有些</span>商家的联系方式啊，<span style="color: black;">或</span>你设一个门槛啊，这个<span style="color: black;">例如</span>说转发多少次就可<span style="color: black;">以避免</span>费<span style="color: black;">得到</span>一个什么样什么样的一个服务，<span style="color: black;">那样</span>就无限次、无限的转发，<span style="color: black;">而后</span>你就可以<span style="color: black;">累积</span><span style="color: black;">海量</span>的潜在商家。<span style="color: black;">那样</span>这些商家既然加了你的好友，你就有机会把<span style="color: black;">她们</span>变成您的<span style="color: black;">宣传</span>投放的一个客户，这是裂变获客。</p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">6.社群获客</h1>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/14634ae16cad486884c8a7f6e06d53ba~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725353100&amp;x-signature=T8VZJdtjcKY1VOH4fuUtU%2BGHDRI%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">客户<span style="color: black;">研发</span>方式之社群获客</p>
    </div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">社群获客<span style="color: black;">咱们</span>一听社群，就会想到有<span style="color: black;">微X</span>群和qq群，<span style="color: black;">微X</span>群和qq群的一个获客，那<span style="color: black;">倘若</span>用好了<span style="color: black;">亦</span>是很不错的，当然最<span style="color: black;">重点</span>是先选好这个种子群。</p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">7.群发获客</h1>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/e43d21909d7f40a3b4e2223fad249647~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725353100&amp;x-signature=91BGy1IP3oD%2FdyJgfq9hbHGjp%2BA%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">客户<span style="color: black;">研发</span>方式之群发获客</p>
    </div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">群发获客以前用得多，<span style="color: black;">此刻</span>相对少一点。群发获客呢<span style="color: black;">重点</span>有短信群发、邮件群发和<span style="color: black;">文案</span>群发，<span style="color: black;">包含</span>还有<span style="color: black;">有些</span>其他的群发方式。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">短信群发呢有这个普通的短信群发，有<span style="color: black;">此刻</span>的那种5g的视频短信群发，但5g视频短信可能就弥补了以前的那种群发的不足。邮件群发、<span style="color: black;">文案</span>群发。</p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">8.<span style="color: black;">宣传</span>位获客</h1>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/b34a1872ec5140598fb7c01ca6d667d5~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725353100&amp;x-signature=XCANILWxtQkqmNJyhwR2b3Cq5G4%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">客户<span style="color: black;">研发</span>方式之<span style="color: black;">宣传</span>获客</p>
    </div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">那样</span><span style="color: black;">宣传</span>位获客<span style="color: black;">亦</span>有三种，一种呢<span style="color: black;">便是</span>搜索类的<span style="color: black;">宣传</span>位获客，<span style="color: black;">便是</span>干脆直接开通一个竞价<span style="color: black;">宣传</span>的权限，<span style="color: black;">而后</span>来获客啊，<span style="color: black;">例如</span>说<span style="color: black;">能够</span>百开通一个百度的推广啊、360的推广、搜狗的推广，<span style="color: black;">由于</span><span style="color: black;">咱们</span>自己本身<span style="color: black;">便是</span>做<span style="color: black;">宣传</span>的，<span style="color: black;">倘若</span><span style="color: black;">咱们</span>来开通<span style="color: black;">这般</span>的<span style="color: black;">宣传</span>账户的话，<span style="color: black;">咱们</span>的成本相对会更低<span style="color: black;">有些</span>、更有<span style="color: black;">优良</span><span style="color: black;">有些</span>，<span style="color: black;">那样</span><span style="color: black;">能够</span>开通搜索<span style="color: black;">宣传</span>，那<span style="color: black;">咱们</span>是不是<span style="color: black;">亦</span><span style="color: black;">能够</span><span style="color: black;">思虑</span>开通部分信息流<span style="color: black;">宣传</span>呢？哎当然是<span style="color: black;">能够</span>了。<span style="color: black;">例如</span>说<span style="color: black;">咱们</span>在今日头条上开通一个网络推广的这个<span style="color: black;">宣传</span>账户，<span style="color: black;">那样</span><span style="color: black;">一样</span><span style="color: black;">能够</span>给自己获取<span style="color: black;">非常多</span>的客户。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">倘若</span>某些推广做不了这种<span style="color: black;">宣传</span>，那您<span style="color: black;">能够</span>完全<span style="color: black;">能够</span>换一个其他的<span style="color: black;">这般</span>一个迂回的战术，<span style="color: black;">例如</span>说来帮商家做这个信息流网页啊，那凡是要做信息流网页的是不是就要做这个<span style="color: black;">宣传</span>投放？<span style="color: black;">亦</span>能够获取到这类客户，<span style="color: black;">便是</span>采用一个迂回的战术。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">而后</span>再有<span style="color: black;">便是</span>租赁<span style="color: black;">宣传</span>位获客。<span style="color: black;">那样</span><span style="color: black;">此刻</span>有<span style="color: black;">非常多</span><span style="color: black;">非常多</span>的这个pc站和手机站，<span style="color: black;">乃至</span><span style="color: black;">有些</span>app站，<span style="color: black;">她们</span>都出租自己的<span style="color: black;">宣传</span>位，只要你选准<span style="color: black;">这般</span>子的这个载体，<span style="color: black;">那样</span><span style="color: black;">一样</span><span style="color: black;">能够</span>用一个比较好的价格把它购买下来，<span style="color: black;">而后</span>放上自己的<span style="color: black;">宣传</span>啊，<span style="color: black;">一样</span><span style="color: black;">亦</span><span style="color: black;">能够</span>获客。</p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">9.钓鱼获客</h1>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/8bec332049194e678549f38d12b7bfb3~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725353100&amp;x-signature=zbRMIg56AyVp1YM%2Bh8TAMO8ghLc%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">客户<span style="color: black;">研发</span>方式之钓鱼获客</p>
    </div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">那样</span>钓鱼获客呢？一个非常重要的一个技巧，<span style="color: black;">便是</span>先养鱼、再钓鱼。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">例如</span>说<span style="color: black;">咱们</span><span style="color: black;">能够</span>想一个办法啊，加<span style="color: black;">非常多</span><span style="color: black;">非常多</span>的商家啊、潜在的商家，加到自己的这个<span style="color: black;">微X</span>好友里，<span style="color: black;">而后</span>呢经常性地在自己的<span style="color: black;">微X</span><span style="color: black;">伴侣</span>圈里就<span style="color: black;">能够</span><span style="color: black;">持续</span>地发放<span style="color: black;">有些</span>科普性的，尤其是推广方面的、网络方面的、<span style="color: black;">媒介</span>方面的、私域流量方面的、服务方面的<span style="color: black;">有些</span>科普性的东西，对这些商家有价值。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">慢慢慢慢地养鱼，等哪一天<span style="color: black;">能够</span>中间穿插性地发放<span style="color: black;">有些</span>自己的<span style="color: black;">宣传</span>活动，<span style="color: black;">那样</span><span style="color: black;">一样</span>就<span style="color: black;">能够</span>起到很好的一个钓鱼获客的一个<span style="color: black;">功效</span>。</p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">10.抢单获客</h1>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/db4ded62fa834bf0974e863a52dfe528~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725353100&amp;x-signature=IXRI3rVdBVEGKykgndGeJtjzdPo%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">客户<span style="color: black;">研发</span>方式之抢单获客</p>
    </div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">抢单获客重点是<span style="color: black;">明显</span>了一个抢字。<span style="color: black;">咱们</span>有不少的同行啊，<span style="color: black;">她们</span>基本上采用的<span style="color: black;">便是</span>刷<span style="color: black;">宣传</span>来获客，<span style="color: black;">例如</span>打开手机上面的某一个网站，今日头条、<span style="color: black;">或</span>凤凰网、<span style="color: black;">或</span>网易<span style="color: black;">资讯</span>、<span style="color: black;">或</span>新浪<span style="color: black;">博客</span>，<span style="color: black;">而后</span><span style="color: black;">持续</span>地刷<span style="color: black;">宣传</span>，刷到<span style="color: black;">宣传</span>之后直接点击这些<span style="color: black;">宣传</span>，找到这些<span style="color: black;">宣传</span>主，<span style="color: black;">而后</span>把它加过来，<span style="color: black;">而后</span>采用<span style="color: black;">有些</span>策略，<span style="color: black;">而后</span>把它转化成自己的客户。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">当然了，除了刷<span style="color: black;">宣传</span>获客之外，<span style="color: black;">此刻</span>还有<span style="color: black;">有些</span>很不错的<span style="color: black;">有些</span><span style="color: black;">宣传</span>工具，<span style="color: black;">例如</span>说AG（app growing）、再<span style="color: black;">例如</span>说信息流雷达啊、adbug等等<span style="color: black;">有些</span><span style="color: black;">宣传</span><span style="color: black;">查找</span>载体，<span style="color: black;">能够</span>获取一个账号，<span style="color: black;">而后</span><span style="color: black;">经过</span>这些<span style="color: black;">宣传</span><span style="color: black;">查找</span>载体，按<span style="color: black;">媒介</span>、<span style="color: black;">或</span>按行业<span style="color: black;">查找</span>出所有的<span style="color: black;">或</span>近期<span style="color: black;">1星期</span>的、<span style="color: black;">或</span>近<span style="color: black;">一月</span>的、<span style="color: black;">或</span>近九十天的投放<span style="color: black;">宣传</span>的商家，<span style="color: black;">而后</span>主动<span style="color: black;">能够</span>加<span style="color: black;">她们</span>的<span style="color: black;">微X</span>啊，<span style="color: black;">而后</span>采用<span style="color: black;">有些</span>比较好的话术，做好转化，<span style="color: black;">最后</span>变成自己的客户，这是一个抢单获客，其实效果这是很不错的啊，速度最快、见效最快。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">而后</span>呢除了抢单获客之外，还有<span style="color: black;">有些</span>其他的<span style="color: black;">有些</span>获客方式<span style="color: black;">亦</span>不错，</p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">11.传单获客</h1>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/a27360adcab546ecbcdac81386a6ce32~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725353100&amp;x-signature=N3TWK7ZmgOgeOpW%2FFJ07kYK0wyg%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">客户<span style="color: black;">研发</span>方式之传单获客</p>
    </div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">那样</span>传单获客有dm直投传单和这个邮寄传单啊<span style="color: black;">办法</span>都很不错。</p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">12.协会获客</h1>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/a2ebcfcf398649e685b19425d81d575d~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725353100&amp;x-signature=%2FKYWZf3iGWcfKsO6SGTLHwtjYZ4%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">客户<span style="color: black;">研发</span>方式之协会获客</p>
    </div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">那<span style="color: black;">咱们</span><span style="color: black;">亦</span>见过<span style="color: black;">有些</span>成员，<span style="color: black;">她们</span><span style="color: black;">无</span>自己的这个<span style="color: black;">tel</span><span style="color: black;">营销</span>团队，<span style="color: black;">亦</span><span style="color: black;">无</span>自己的竞价<span style="color: black;">宣传</span>团队，<span style="color: black;">而后</span><span style="color: black;">她们</span><span style="color: black;">更加多</span>地采用的<span style="color: black;">便是</span>走关系，这个关系不是<span style="color: black;">贬责</span>啊，<span style="color: black;">便是</span>走<span style="color: black;">有些</span>协会的路线，某个<span style="color: black;">地区</span>有自己的商会，某个<span style="color: black;">地区</span>有自己的协会，<span style="color: black;">而后</span>每一个协会、每一个商会都有<span style="color: black;">非常多</span><span style="color: black;">非常多</span>的会员，<span style="color: black;">而后</span>呢哎，<span style="color: black;">而后</span>打入这些协会、打入这些商会，<span style="color: black;">而后</span>跟这些商会形成一个合作，这个<span style="color: black;">亦</span>是很不错的。当然<span style="color: black;">怎样</span>找这些商会、找这些协会，<span style="color: black;">而后</span>又<span style="color: black;">怎样</span>进入这些商会和协会，这个是要讲<span style="color: black;">有些</span>策略的。</p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">13.展会获客</h1>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/81882e5700f549f6b7178c12880676ad~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725353100&amp;x-signature=8CfprisoRSMhIR9i51Hu8wv3ryc%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">客户<span style="color: black;">研发</span>方式之展会获客</p>
    </div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">那样</span>这个本地区啊、所在城市是有展会的，<span style="color: black;">区别</span>行业有展会啊<span style="color: black;">而后</span>除了本地区、本省、其他省乃至全国都会有<span style="color: black;">各样</span>各样的<span style="color: black;">有些</span>展会。<span style="color: black;">倘若</span><span style="color: black;">咱们</span>在一个展会上<span style="color: black;">或</span>在一个行业的展会上<span style="color: black;">得到</span>了经验，<span style="color: black;">那样</span><span style="color: black;">咱们</span>就<span style="color: black;">能够</span>把这种经验复制下去，<span style="color: black;">而后</span>面向<span style="color: black;">非常多</span>个<span style="color: black;">非常多</span>个的展会，<span style="color: black;">而后</span>做出计划来获取客户。一招鲜吃遍天。<span style="color: black;">咱们</span>这边<span style="color: black;">亦</span>见过有这个成员，专门针对展会来获客，效果<span style="color: black;">同样</span>做得很不错。</p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">14.会议获客</h1>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/6f8246606ce04fd9886f757d0f5442a6~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725353100&amp;x-signature=8XewqdPhvYY%2FO5y%2B94Ra4R6ASV0%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">客户<span style="color: black;">研发</span>方式之会议获客</p>
    </div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">有<span style="color: black;">有些</span><span style="color: black;">机构</span>他只<span style="color: black;">经过</span>会议获客，<span style="color: black;">而后</span><span style="color: black;">便是</span>模仿这个原先的<span style="color: black;">有些</span>会议营销的方式，<span style="color: black;">那样</span>就经常针对当地的某一类商家，召开<span style="color: black;">有些</span><span style="color: black;">经过</span><span style="color: black;">tel</span>呀邀请<span style="color: black;">她们</span>，<span style="color: black;">而后</span>做<span style="color: black;">有些</span>新的工具啊、新的这个<span style="color: black;">宣传</span>方式啊，做<span style="color: black;">有些</span>新的玩法呀，<span style="color: black;">而后</span>来召开<span style="color: black;">有些</span>相应的这个分享会议，吸引<span style="color: black;">她们</span>参加，<span style="color: black;">而后</span><span style="color: black;">经过</span>会议<span style="color: black;">而后</span>再来获取客户。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">当然了还有<span style="color: black;">非常多</span><span style="color: black;">非常多</span>的<span style="color: black;">有些</span>推广方式，<span style="color: black;">咱们</span><span style="color: black;">大众</span><span style="color: black;">能够</span><span style="color: black;">一块</span><span style="color: black;">科研</span>。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">最后呢客户<span style="color: black;">研发</span>不是问题，<span style="color: black;">第1</span>要打开思路，第二要做好规划，第三要<span style="color: black;">保持</span>行动。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">我相信只要能够把这三块做到位，十几种获客方式总有一种<span style="color: black;">或</span>两种<span style="color: black;">或</span>三种能够适合你。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">只要有一种<span style="color: black;">或</span>两种，您能够把它做好了，客户<span style="color: black;">研发</span>，养活不了一个很大的<span style="color: black;">机构</span>，<span style="color: black;">然则</span>让一个相对中小型的<span style="color: black;">机构</span><span style="color: black;">挣钱</span>，是不会有任何问题的。</p>

jszmdq158 发表于 2024-9-8 10:32:43

论坛是一个舞台，让我们在这里尽情的释放自己。

nqkk58 发表于 2024-10-4 22:01:40

你的见解真是独到，让我受益匪浅。

1fy07h 发表于 7 天前

论坛的成果是显著的，但我们不能因为成绩而沾沾自喜。

查看完整版本: 最常用的15种客户研发方式概述