fny5jt9 发表于 2024-8-27 03:28:53

知识科普 | 每日认识一个跨境电商平台之二十五 • 速卖通 •


    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">&nbsp;• 速卖通 •</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">—</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">每日</span>认识一个跨境电商平台之二十五</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">—</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">01</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">简介</strong></p><img src="https://mmbiz.qpic.cn/mmbiz_png/6ffXQdjJokTo5UEYHlRnxkbn4TUIVusgXFWDSZ2R4I9dmjXxLd1zSq6ic8OZFfJDW87BoIVUkGopPicxiaquEKYQg/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">&nbsp; &nbsp; &nbsp; 速卖通(AliExpress)是阿里巴巴集团旗下的一家跨境电商平台,为<span style="color: black;">全世界</span>消费者<span style="color: black;">供给</span>直接购买来自中国和其他国家的商品的机会。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">速卖通<span style="color: black;">做为</span>一个综合性的平台,<span style="color: black;">供给</span>了广泛的商品类别,<span style="color: black;">包含</span>时尚服装、家居用品、电子<span style="color: black;">制品</span>、美妆<span style="color: black;">制品</span>、玩具等等。消费者<span style="color: black;">能够</span>在平台上浏览和搜索<span style="color: black;">各样</span><span style="color: black;">区别</span>的商品,并<span style="color: black;">经过</span>下单购买。速卖通的特点之一是它<span style="color: black;">一般</span><span style="color: black;">供给</span><span style="color: black;">拥有</span>竞争力的价格和折扣。<span style="color: black;">因为</span>速卖通直接与许多供应商和卖家合作,<span style="color: black;">因此呢</span>消费者<span style="color: black;">能够</span>从中<span style="color: black;">得到</span>许多<span style="color: black;">选取</span>和优惠。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">速卖通的购物过程相对简单。你<span style="color: black;">能够</span><span style="color: black;">经过</span>网页或移动应用程序浏览商品,查看商品的<span style="color: black;">仔细</span>信息、用户<span style="color: black;">评估</span>和<span style="color: black;">照片</span>,从而<span style="color: black;">帮忙</span>你做出购买决策。在下单时,你<span style="color: black;">能够</span><span style="color: black;">选取</span>适合你的支付方式,并<span style="color: black;">供给</span>相应的收货<span style="color: black;">位置</span>。速卖通还<span style="color: black;">供给</span>买家<span style="color: black;">守护</span>计划,<span style="color: black;">保证</span>消费者的权益和购物体验。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">&nbsp; &nbsp; &nbsp;<span style="color: black;">因为</span><span style="color: black;">区别</span>的卖家和供应商<span style="color: black;">供给</span>商品,<span style="color: black;">因此呢</span>速卖通上的交货时间和物流方式可能有所<span style="color: black;">区别</span>。你<span style="color: black;">能够</span>在购买前查看<span style="color: black;">关联</span>的物流信息和<span style="color: black;">评估</span>,以<span style="color: black;">认识</span><span style="color: black;">更加多</span>细节。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">需要<span style="color: black;">重视</span>的是,速卖通上的商品来自<span style="color: black;">区别</span>的卖家和供应商,因此商品的质量和信誉度可能会有所<span style="color: black;">区别</span>。<span style="color: black;">意见</span>仔细阅读商品描述和用户<span style="color: black;">评估</span>,<span style="color: black;">选取</span>合适的卖家和商品。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">&nbsp; &nbsp; &nbsp; 总的<span style="color: black;">来讲</span>,速卖通为<span style="color: black;">全世界</span>消费者<span style="color: black;">供给</span>了一个方便、多样化的购物平台,使<span style="color: black;">她们</span>能够直接购买来自中国和其他国家的商品。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">注册链接</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">https://sell.aliexpress.com/zh/__pc/AL8s1DVTRI.htm</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">02</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">平台特点</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1、面向<span style="color: black;">全世界</span>消费者:</strong>速卖通是一个面向<span style="color: black;">全世界</span>消费者的平台,买家<span style="color: black;">能够</span>从世界各地的卖家购买商品。它为买家<span style="color: black;">供给</span>了直接从中国和其他国家的卖家购买商品的机会。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2、<span style="color: black;">海量</span>商品<span style="color: black;">选取</span>:</strong>速卖通上有丰富多样的商品种类,<span style="color: black;">包含</span>服装、电子<span style="color: black;">制品</span>、家居用品、美妆<span style="color: black;">制品</span>、运动用品等。买家<span style="color: black;">能够</span>在平台上找到<span style="color: black;">海量</span>的商品<span style="color: black;">选取</span>,并比较价格和特性。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3、低价商品和折扣:</strong>速卖通上的商品<span style="color: black;">一般</span>以低价<span style="color: black;">营销</span>,买家<span style="color: black;">能够</span>找到相对便宜的商品。<span style="color: black;">另外</span>,速卖通还<span style="color: black;">供给</span><span style="color: black;">各样</span>促销活动和折扣,使买家能够以更低的价格购买商品。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">4、<span style="color: black;">全世界</span>物流服务:</strong>速卖通与多家物流<span style="color: black;">机构</span>合作,为买家<span style="color: black;">供给</span><span style="color: black;">全世界</span>快速运输服务。买家<span style="color: black;">能够</span><span style="color: black;">选取</span>适合自己的物流方式,<span style="color: black;">包含</span>免费运输、标准快递和加急快递等。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">5、买家<span style="color: black;">守护</span>机制:</strong>速卖通<span style="color: black;">供给</span>买家<span style="color: black;">守护</span>机制,<span style="color: black;">保证</span>买家的权益。<span style="color: black;">倘若</span>买家收到与描述不符的商品或未收到商品,<span style="color: black;">能够</span><span style="color: black;">经过</span>平台<span style="color: black;">供给</span>的争议<span style="color: black;">处理</span>机制来<span style="color: black;">处理</span>问题,<span style="color: black;">包含</span>退款或退货等。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">6、多语言支持:</strong>速卖通平台<span style="color: black;">供给</span>多语言界面和客户支持,支持多个国家和地区的消费者。买家<span style="color: black;">能够</span><span style="color: black;">运用</span>自己<span style="color: black;">熟练</span>的语言进行浏览、购买和沟通。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">7、买家评价和反馈:</strong>买家<span style="color: black;">能够</span>在速卖通上查看其他买家对卖家和商品的<span style="color: black;">评估</span>和反馈。这有助于买家<span style="color: black;">认识</span>卖家的信誉和商品的质量,做出明智的购买决策。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">03</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">平台<span style="color: black;">优良</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1、交易流程手续简便。</strong>速卖通的一大优点是做出口省力,交易程序非常简便。出口商无需成立企业形式,<span style="color: black;">亦</span>无需外经贸委和外汇管理局等备案。进口报关、出口报关全由速卖通物流方简单操作完成。买卖双方的订单生成、发货、收货和支付,全在线上完成。双方的操作模式,犹如国内的淘宝操作,非常简便。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2、进入门槛低,交易活跃,</strong><strong style="color: blue;">能满足众多小商家<span style="color: black;">快速</span>做出口业务的愿望。</strong>平台对卖家<span style="color: black;">无</span>企业组织形式和资金的限制,速卖通入驻进入门槛低。<span style="color: black;">机构</span>、SO-HO、个人都<span style="color: black;">能够</span>在平台上发布<span style="color: black;">制品</span>。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3、无关税支出。</strong><span style="color: black;">因为</span>平台业务的单笔订单成交金额少,<span style="color: black;">因此</span>送出去的包裹价值<span style="color: black;">广泛</span>较低,<span style="color: black;">无</span>达到进口国海关的关税zui低起征点,<span style="color: black;">因此</span>无关税支出,这大大降低消费者的购买成本。速卖通平台上的商品<span style="color: black;">拥有</span>较强的价格竞争<span style="color: black;">优良</span>。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">4、商品<span style="color: black;">选取</span>品种多,还有价格<span style="color: black;">优惠</span>。</strong>鉴于中国制造业的聚集<span style="color: black;">优良</span>,中国<span style="color: black;">日前</span>是<span style="color: black;">全世界</span>众多国家<span style="color: black;">营销</span>商品的货源国。<span style="color: black;">因此呢</span>,速卖通业务跟传统国际贸易业务相比,具<span style="color: black;">有没有</span>比强大的市场竞争<span style="color: black;">优良</span>。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">5、近期无贸易摩擦压力。</strong><span style="color: black;">因为</span>业务订单金额小,<span style="color: black;">因此</span>该商品<span style="color: black;">常常</span>以礼品或是样品方式进入进口国,其对进口国的同类产业影响<span style="color: black;">常常</span>被进口国所<span style="color: black;">忽略</span>。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">04</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">重点</span>适合<span style="color: black;">制品</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1、服装和时尚配饰:</strong><span style="color: black;">包含</span>男装、女装、童装、鞋子、包包、珠宝首饰等。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2、电子<span style="color: black;">制品</span>和消费电器:</strong><span style="color: black;">包含</span>手机、平板电脑、电视、摄影<span style="color: black;">器具</span>、家用电器等。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3、家居和装饰品:</strong><span style="color: black;">包含</span>家具、床上用品、灯具、装饰品、厨房用具等。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">4、美妆和个人护理:</strong><span style="color: black;">包含</span><span style="color: black;">打扮</span>品、护肤品、美发工具、个人护理<span style="color: black;">制品</span>等。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">5、运动和户外用品:</strong><span style="color: black;">包含</span>运动鞋服、运动<span style="color: black;">器具</span>、户外装备、健身<span style="color: black;">器具</span>等。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">6、汽车和摩托车配件:</strong><span style="color: black;">包含</span>汽车零部件、汽车装饰品、摩托车配件等。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">7、家庭用品和家居装修:</strong><span style="color: black;">包含</span>家居用品、厨房用品、卫浴用品、装修材料等。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">8、玩具和娱乐<span style="color: black;">制品</span>:</strong><span style="color: black;">包含</span>益智玩具、模型玩具、乐器、游戏用品等。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">9、配饰和礼品:</strong><span style="color: black;">包含</span>手表、眼镜、皮具、礼品、工艺品等。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">05</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">重点</span>适合地区</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1、中国:</strong><span style="color: black;">做为</span>速卖通的发源地和<span style="color: black;">重点</span>市场,中国是速卖通上的<span style="color: black;">重点</span>供应国家之一。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2、俄罗斯:</strong>俄罗斯市场对速卖通的<span style="color: black;">营销</span>非常活跃,买家和卖家来自俄罗斯的数量较多。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3、西欧国家:</strong><span style="color: black;">包含</span>英国、德国、法国、意大利、西班牙等欧洲国家,这些地区的买家和卖家较多。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">4、北美国家:</strong><span style="color: black;">包含</span>美国和加拿大,这两个国家的买家和卖家数量庞大。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">5、拉丁美洲国家:</strong><span style="color: black;">包含</span>巴西、墨西哥、阿根廷等,这些国家的买家和卖家<span style="color: black;">亦</span>活跃在速卖通平台上。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">6、亚洲和大洋洲国家:</strong><span style="color: black;">包含</span>印度、日本、韩国、澳大利亚等亚洲和大洋洲国家。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">06</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">入驻流程</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1、<span style="color: black;">拜访</span>速卖通网站:</strong><span style="color: black;">拜访</span>速卖通的官方网站,点击页面右上方的"Join"或"Sign In/Join Free"按钮。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2、注册账户:</strong><span style="color: black;">倘若</span>您还<span style="color: black;">无</span>速卖通账户,<span style="color: black;">选取</span>"Join"或"Join Free"后,您将被引导到注册页面。填写必要的信息,<span style="color: black;">包含</span>电子邮件<span style="color: black;">位置</span>、<span style="color: black;">秘码</span>和验证码等。点击"Create Your Account"或"Create Account"完成注册。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3、完善个人信息:</strong>注册成功后,您<span style="color: black;">能够</span>登录到您的速卖通账户。<span style="color: black;">按照</span>指引,完善个人信息,<span style="color: black;">包含</span><span style="color: black;">机构</span>名<span style="color: black;">叫作</span>、联系方式、<span style="color: black;">位置</span>等。<span style="color: black;">保证</span><span style="color: black;">供给</span>准确的信息,以便买家能够联系到您。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">4、创建店铺:</strong>在您的速卖通账户中,您<span style="color: black;">能够</span>创建自己的店铺。<span style="color: black;">按照</span>指引填写店铺名<span style="color: black;">叫作</span>、描述、主营<span style="color: black;">制品</span>等信息。还<span style="color: black;">能够</span>上传店铺的标志和照片,以<span style="color: black;">增多</span>店铺的专业性和吸引力。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">5、设置支付方式:</strong>为了接收订单款项,您需要设置合适的支付方式。速卖通支持多种支付方式,如支付宝、信用卡等。<span style="color: black;">选取</span>适合您的支付方式,并<span style="color: black;">根据</span>指引进行设置。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">6、发布商品:</strong>完成店铺设置后,您<span style="color: black;">能够</span><span style="color: black;">起始</span>发布商品。<span style="color: black;">供给</span>商品的<span style="color: black;">仔细</span>描述、价格、规格、包装等信息,并上传<span style="color: black;">关联</span>的<span style="color: black;">制品</span><span style="color: black;">照片</span>。<span style="color: black;">保证</span>您<span style="color: black;">供给</span>准确、清晰的商品信息,以吸引买家的关注。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">7、设置运费和物流:</strong><span style="color: black;">按照</span>您的商品类型和<span style="color: black;">目的</span>市场,设置合适的运费和物流方式。速卖通<span style="color: black;">供给</span>与物流<span style="color: black;">机构</span>的合作,以<span style="color: black;">供给</span><span style="color: black;">全世界</span>物流服务。<span style="color: black;">选取</span>合适的物流方式,并设置适当的运费。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">8、<span style="color: black;">起始</span><span style="color: black;">营销</span>:</strong>完成<span style="color: black;">以上</span><span style="color: black;">过程</span>后,您的店铺和商品就<span style="color: black;">能够</span>在速卖通上展示和<span style="color: black;">营销</span>了。<span style="color: black;">保证</span><span style="color: black;">即时</span>回复买家的咨询和订单,并<span style="color: black;">供给</span>良好的客户服务。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">07</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">开户成本</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">开户<span style="color: black;">花费</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">入驻平台时要<span style="color: black;">按照</span>所选的经营类目缴纳对应的年费/<span style="color: black;">保准</span>金。一个店铺暂时只能<span style="color: black;">选取</span>一个经营范围即一个经营大类,<span style="color: black;">保准</span>金<span style="color: black;">亦</span>就收取该经营大类的<span style="color: black;">花费</span>。<span style="color: black;">区别</span>类目的<span style="color: black;">保准</span>金<span style="color: black;">亦</span>不尽相同。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">运营<span style="color: black;">花费</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1、佣金<span style="color: black;">花费</span>:</strong><span style="color: black;">做为</span>卖家,在速卖通上完成交易时,可能需要支付<span style="color: black;">必定</span>比例的佣金<span style="color: black;">花费</span>。<span style="color: black;">详细</span>的佣金费率会<span style="color: black;">按照</span>商品的类别、<span style="color: black;">营销</span>价格和交易金额等<span style="color: black;">原因</span>而有所<span style="color: black;">区别</span>。佣金<span style="color: black;">花费</span><span style="color: black;">一般</span>是<span style="color: black;">按照</span>商品的<span style="color: black;">营销</span>额计算,并在完成交易后从卖家的收入中扣除。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2、<span style="color: black;">宣传</span><span style="color: black;">花费</span>:</strong>为了<span style="color: black;">提高</span>商品的<span style="color: black;">揭发</span>和<span style="color: black;">营销</span>量,卖家<span style="color: black;">能够</span><span style="color: black;">选取</span>在速卖通平台上投放<span style="color: black;">宣传</span>。<span style="color: black;">宣传</span><span style="color: black;">花费</span><span style="color: black;">按照</span><span style="color: black;">宣传</span>形式、投放时长和展示位置等<span style="color: black;">原因</span>而有所<span style="color: black;">区别</span>。卖家<span style="color: black;">能够</span><span style="color: black;">按照</span><span style="color: black;">自己</span><span style="color: black;">需要</span>和预算制定<span style="color: black;">宣传</span>投放计划,并支付相应的<span style="color: black;">宣传</span><span style="color: black;">花费</span>。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3、付费会员<span style="color: black;">花费</span>:</strong>速卖通平台<span style="color: black;">供给</span>付费会员服务,付费会员<span style="color: black;">能够</span>享受<span style="color: black;">更加多</span>的特权和服务,如<span style="color: black;">加强</span>的<span style="color: black;">揭发</span>度、优先展示、定制化推广等。付费会员<span style="color: black;">花费</span><span style="color: black;">按照</span>不同的会员级别和服务内容而有所<span style="color: black;">区别</span>。卖家<span style="color: black;">能够</span><span style="color: black;">按照</span><span style="color: black;">自己</span><span style="color: black;">需要</span><span style="color: black;">选取</span>适合的会员级别,并支付相应的会员<span style="color: black;">花费</span>。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">4、物流<span style="color: black;">花费</span>:</strong>当卖家<span style="color: black;">经过</span>速卖通平台与买家进行交易时,需要<span style="color: black;">选取</span>合适的物流方式,并支付相应的物流<span style="color: black;">花费</span>。物流<span style="color: black;">花费</span><span style="color: black;">按照</span>商品的重量、尺寸、运送距离和目的地等<span style="color: black;">原因</span>而有所<span style="color: black;">区别</span>。速卖通与多家物流<span style="color: black;">机构</span>合作,为卖家<span style="color: black;">供给</span><span style="color: black;">全世界</span>物流服务,卖家<span style="color: black;">能够</span><span style="color: black;">按照</span><span style="color: black;">自己</span><span style="color: black;">需要</span><span style="color: black;">选取</span>合适的物流服务并支付相应<span style="color: black;">花费</span>。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">租金</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">¥10000<span style="color: black;">保准</span>金</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">商标、品牌认证</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">商标授权、品牌授权</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">08</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">引流<span style="color: black;">办法</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1、优化<span style="color: black;">制品</span>标题和描述:</strong><span style="color: black;">保证</span><span style="color: black;">制品</span>标题和描述清晰、准确地描述<span style="color: black;">制品</span>特点和<span style="color: black;">优良</span>,关键词密度<span style="color: black;">恰当</span>,以<span style="color: black;">加强</span><span style="color: black;">制品</span>在搜索结果中的排名。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2、<span style="color: black;">照片</span>优化:</strong><span style="color: black;">运用</span>高质量、清晰的<span style="color: black;">制品</span><span style="color: black;">照片</span>,并<span style="color: black;">重视</span>展示<span style="color: black;">制品</span>的<span style="color: black;">区别</span><span style="color: black;">方向</span>和细节,吸引顾客点击和浏览。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3、平台<span style="color: black;">宣传</span>:</strong>速卖通<span style="color: black;">供给</span>了多种<span style="color: black;">宣传</span>形式,如展示<span style="color: black;">宣传</span>、搜索<span style="color: black;">宣传</span>等,<span style="color: black;">能够</span><span style="color: black;">按照</span><span style="color: black;">制品</span>特点和<span style="color: black;">目的</span>市场进行<span style="color: black;">宣传</span>投放,<span style="color: black;">加强</span><span style="color: black;">制品</span>的<span style="color: black;">揭发</span>度和点击率。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">4、社交<span style="color: black;">媒介</span>营销:</strong>利用社交<span style="color: black;">媒介</span>平台,如Facebook、Instagram等,在速卖通的官方账号上发布<span style="color: black;">制品</span>信息、优惠活动等,吸引粉丝关注和购买。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">5、<span style="color: black;">优秀</span>客户<span style="color: black;">评估</span>:</strong>积极争取客户的<span style="color: black;">评估</span>和反馈,尤其是正面的<span style="color: black;">评估</span>。良好的客户<span style="color: black;">评估</span><span style="color: black;">能够</span><span style="color: black;">增多</span>店铺的信誉度和可信度,吸引<span style="color: black;">更加多</span>潜在客户。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">5、优惠活动和促销:</strong>开展限时折扣、满减、买赠等促销活动,吸引顾客下单并<span style="color: black;">增多</span>销量。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">6、<span style="color: black;">供给</span>良好的售后服务:</strong><span style="color: black;">即时</span>回复顾客的咨询和问题,处理退款和退货事务,<span style="color: black;">供给</span>良好的售后服务,<span style="color: black;">增多</span>顾客的满意度和信任感。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">7、多语言支持:</strong><span style="color: black;">按照</span><span style="color: black;">目的</span>市场的<span style="color: black;">需要</span>,<span style="color: black;">供给</span>多语言的<span style="color: black;">制品</span>信息和客户服务,打破语言<span style="color: black;">阻碍</span>,吸引<span style="color: black;">更加多</span>国际顾客。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">8、SEO优化:</strong>针对速卖通平台的搜索引擎优化(SEO),优化<span style="color: black;">制品</span>标题、描述、关键词等,<span style="color: black;">加强</span><span style="color: black;">制品</span>在内部搜索结果中的排名。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">9、合作推广:</strong>与<span style="color: black;">优秀</span>的KOL(关键意见领袖)或行业<span style="color: black;">关联</span>的网站、博客等合作推广,<span style="color: black;">经过</span><span style="color: black;">她们</span>的<span style="color: black;">举荐</span>和宣传<span style="color: black;">增多</span><span style="color: black;">制品</span>的<span style="color: black;">揭发</span>度和知名度。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">09</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">配置人手</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1、客户服务团队:</strong>在速卖通平台上,您可能会收到<span style="color: black;">海量</span>的客户咨询、订单处理和售后服务请求。配置一支专门的客户服务团队,能够<span style="color: black;">即时</span>回复买家的咨询,处理订单和<span style="color: black;">处理</span>问题,<span style="color: black;">供给</span>良好的客户体验。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2、运营和推广团队:</strong>配置专门的运营和推广团队,能够制定和执行有效的营销策略,<span style="color: black;">提高</span>店铺的<span style="color: black;">揭发</span>度和<span style="color: black;">营销</span>量。这<span style="color: black;">包含</span><span style="color: black;">宣传</span>投放、社交<span style="color: black;">媒介</span>运营、优惠活动策划等。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3、商品管理团队:</strong>在速卖通平台上发布和管理<span style="color: black;">海量</span>的商品需要<span style="color: black;">必定</span>的人力资源。配置商品管理团队<span style="color: black;">能够</span>负责商品信息的完善、价格的<span style="color: black;">调节</span>、<span style="color: black;">制品</span><span style="color: black;">照片</span>的上传等任务,<span style="color: black;">保证</span>商品信息准确、清晰,并<span style="color: black;">即时</span>更新。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">4、数据分析团队:</strong>配置数据分析团队<span style="color: black;">能够</span><span style="color: black;">帮忙</span>您深入<span style="color: black;">认识</span>店铺的运营<span style="color: black;">状况</span>和买家的<span style="color: black;">行径</span>,<span style="color: black;">经过</span>数据分析和报告<span style="color: black;">供给</span>有价值的<span style="color: black;">商场</span>洞察,并<span style="color: black;">指点</span>您做出决策和优化店铺运营。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">5、物流和仓储团队:</strong><span style="color: black;">倘若</span>您处理<span style="color: black;">海量</span>订单并需要<span style="color: black;">即时</span>发货,配置专门的物流和仓储团队是必要的。<span style="color: black;">她们</span><span style="color: black;">能够</span>负责订单处理、商品打包、物流跟踪等工作,<span style="color: black;">保证</span><span style="color: black;">即时</span>准确地发货给买家。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">6、多语言支持团队:</strong>速卖通平台是一个<span style="color: black;">全世界</span>化的平台,配置多语言支持团队<span style="color: black;">能够</span><span style="color: black;">帮忙</span>您更好地与来自<span style="color: black;">区别</span>国家和地区的买家沟通和交流。这有助于<span style="color: black;">处理</span>语言<span style="color: black;">阻碍</span>,<span style="color: black;">供给</span>更好的服务。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">10</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">重视</span>事项</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1、</strong>对跨境物流有<span style="color: black;">必定</span>的<span style="color: black;">认识</span>&nbsp;</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2、</strong>商品需要先上架再优化&nbsp;</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3、</strong>提前<span style="color: black;">认识</span>目的国家买家的消费水平和购物风格&nbsp; &nbsp; &nbsp; &nbsp; &nbsp;&nbsp;</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">4、</strong>商品标题的设定</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">5、</strong>价格的设定</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">6、</strong>所有商品都有足够的库存</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">11</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">备注</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1、商品描述:</strong>在发布商品时,您<span style="color: black;">能够</span>在商品描述中添加<span style="color: black;">关联</span>的备注信息。这些备注<span style="color: black;">能够</span><span style="color: black;">包含</span>商品的特征、<span style="color: black;">重视</span>事项、规格等。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2、与买家的沟通:</strong><span style="color: black;">倘若</span>有买家对商品或订单有特定的<span style="color: black;">需求</span>或需要<span style="color: black;">弥补</span>说明,您<span style="color: black;">能够</span><span style="color: black;">经过</span>与买家的沟通来<span style="color: black;">供给</span><span style="color: black;">关联</span>的备注。<span style="color: black;">经过</span>速卖通的<span style="color: black;">信息</span>系统或其他沟通<span style="color: black;">途径</span>,<span style="color: black;">即时</span>回复买家的询问并记录<span style="color: black;">关联</span>信息。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3、内部系统或文件记录</strong><strong style="color: blue;">:</strong>在与速卖通平台上的订单和商品管理过程中,您<span style="color: black;">能够</span><span style="color: black;">运用</span>内部系统或文件来记录备注信息。例如,您<span style="color: black;">能够</span><span style="color: black;">运用</span>电子表格或订单管理工具来记录重要细节、<span style="color: black;">需求</span>或特定<span style="color: black;">需要</span>。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">- END -</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">-担当&nbsp; 开放&nbsp; 分享&nbsp; 成长-</p><img src="https://mmbiz.qpic.cn/mmbiz_png/6ffXQdjJokTo5UEYHlRnxkbn4TUIVusgJRDW9iams2Nx8bicZxckI5Kuw7Zf1ic9RfYrFdNoktLp9VfgPdZCosSBg/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">— 商会秘书处会员服务中心联系方式 —</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">园区服务部: 18029359151 (<span style="color: black;">微X</span>同号)</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">人才培训部: 18169895383 (<span style="color: black;">微X</span>同号)</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">党建服务部: 18126647383 (<span style="color: black;">微X</span>同号)</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">综合服务部: 18934386511 (<span style="color: black;">微X</span>同号)</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">· 总部<span style="color: black;">位置</span> ·</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">佛山市顺德区容桂南宏跨境电商产业园C座三楼</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">· 佛山新城跨境电商集聚区 ·</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">佛山市顺德区乐从镇岭南大道南10号</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">新睿广场2座</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">佛山市顺德区跨境电子商务商会</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">→|网聚跨境力量</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">→|创造整合价值</p>




b1gc8v 发表于 5 天前

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