惊！速卖通平台手表行业规则变了！
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">咱们</span>先来看下速卖通发出的关于手表品类的最新<span style="color: black;">通告</span>：</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">各位亲爱的手表行业卖家：</span><span style="color: black;">为了<span style="color: black;">保证</span>买家的搜索体验<span style="color: black;">, </span>贴近买家的购买场景<span style="color: black;">, </span>快速定位到要购买的手表<span style="color: black;">制品</span>，手表行业将对部分发布类目及属性进行<span style="color: black;">调节</span>，类目从原以机芯维度划分<span style="color: black;">调节</span>为以人群维度划分。<span style="color: black;">详细</span><span style="color: black;">调节</span>细则如下：</span><span style="color: black;">原发布类目：</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/Iwx5MltNa0KRZfpBibm3icnYb3RSrtwWRqJ5lHLw3SCeic1rrhBfSgTL8Rg7cGyYHibZ2xaFIHia2Jm2ianY5pibd3Jicw/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">Pocket & Fob Watches<span style="color: black;">和</span>Watches Accessories<span style="color: black;">类目不<span style="color: black;">调节</span>。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/Iwx5MltNa0KRZfpBibm3icnYb3RSrtwWRqQMys71MTKiaL9qMLRQtSe7T5Ox9ibNG2WeNPxqN4p5u33QcXZobbW29g/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">博主</span><span style="color: black;">诠释</span>：这个类目的更新<span style="color: black;">重点</span>是针<span style="color: black;">针对</span>适用人群来进行划分的。<span style="color: black;">日前</span>速卖通男表一支独大外，这次更新有利于扶持其它人群买家的<span style="color: black;">增多</span>。女表会得到下一步的继续大力度扶持，而情侣表与儿童表<span style="color: black;">亦</span>可能是<span style="color: black;">将来</span>的一个方向。<span style="color: black;">这次</span>升级更新对完善速卖通手表品类的丰富性，<span style="color: black;">加强</span>国外消费者人群有很好的带动<span style="color: black;">功效</span>。</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">2、</span>变更时间</span></strong><span style="color: black;">平台将在</span><span style="color: black;">12<span style="color: black;">月</span>11<span style="color: black;">日</span>~12<span style="color: black;">月</span>19<span style="color: black;">日</span></span><span style="color: black;">前完成类目的更改。<span style="color: black;">触及</span>到的商品，平台会统一下迁移到新类目下，卖家不需要进行操作；</span><span style="color: black;"><span style="color: black;">尤其</span>提醒：</span><span style="color: black;">- <span style="color: black;">活动中的商品可能会存在迁移不成功的<span style="color: black;">状况</span>，请卖家在活动结束后手动进行迁移，否则会<span style="color: black;">引起</span>展示端<span style="color: black;">没法</span>正常展示和获取流量。</span>- <span style="color: black;">现有商品属性如填写不正确或不完整会<span style="color: black;">导致</span>迁移不完全。</span>12<span style="color: black;">月</span>20<span style="color: black;">日至</span>31<span style="color: black;">日，请卖家自检更正。</span>- 12<span style="color: black;">月</span>11<span style="color: black;">日</span>~12<span style="color: black;">月</span>19<span style="color: black;">日类目<span style="color: black;">调节</span><span style="color: black;">时期</span>，<span style="color: black;">意见</span>卖家不要申请手表迁移类目的商标资质申请，若申请了有可能被驳回，请卖家<span style="color: black;">伴侣</span>们在类目<span style="color: black;">调节</span>完毕即</span>12<span style="color: black;">月</span>19<span style="color: black;">日以后再申请；</span></span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">3、</span>其他事项</span></strong><span style="color: black;">- 2018<span style="color: black;">年</span>1<span style="color: black;">月</span>1<span style="color: black;">日起，平台将会进行手表新类目下的商品管理，对类目、属性不规范商品执行排序靠后及商品下架等处罚，请卖家<span style="color: black;">即时</span><span style="color: black;">调节</span>。</span>- </span><span style="color: black;">2018<span style="color: black;">年起，手表行业<span style="color: black;">每一个</span>店铺经营的品牌数不<span style="color: black;">准许</span>超过</span>5<span style="color: black;">个，<span style="color: black;">同期</span>男表类目<span style="color: black;">每一个</span>品牌可申请的商家数不得超过</span>15<span style="color: black;">家</span> </span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">博主</span>温馨提醒：重点我<span style="color: black;">已然</span>划线了，<span style="color: black;">朋友</span>们多<span style="color: black;">重视</span>，以后考试会考的。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">每家店铺经营的品牌数不超过5个。<span style="color: black;">大众</span>要<span style="color: black;">尤其</span><span style="color: black;">重视</span>：等速卖通强制下架的时候，你们再下架，否则就会走之前<span style="color: black;">咱们</span>走过的坑，流量大幅下滑，结果别的卖家却还<span style="color: black;">能够</span>继续卖<span style="color: black;">非常多</span>品牌。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">男表类目可申请的商家数不得超过15个。<span style="color: black;">重视</span>是男表不是女表<span style="color: black;">或</span>其它的手表。这下好玩了，部分品牌如Skmei时刻美什么品类都做，那它是属于男表还是女表呢？这个界定规则是什么？<span style="color: black;">博主</span>猜测或许是速卖通平台出的最多的款式来界定吧。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">女表品牌依然有30个授权名额。女表卖的<span style="color: black;">欠好</span>的卖家<span style="color: black;">亦</span><span style="color: black;">不消</span>太过于担心了。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">目测Curren卡瑞恩、Guanqin冠琴等热卖男表的代理商们要一半被砍掉了。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">而这些热卖品牌的代理商们又是平台上面的大卖家，<span style="color: black;">她们</span>被砍掉后会做什么呢？</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">据<span style="color: black;">博主</span>获悉，大多在尝试自己的自主品牌，或在跟工厂合作代运营。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">哎，说来<span style="color: black;">亦</span>好玩。之前的卖家们都<span style="color: black;">无</span>这个<span style="color: black;">认识</span>，<span style="color: black;">此刻</span>都被逼的不得已而为之了。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">这些热卖品牌商或许更郁闷，本来<span style="color: black;">咱们</span>不自己卖的时候，<span style="color: black;">大众</span>卖得就<span style="color: black;">咱们</span>几家的<span style="color: black;">制品</span>，<span style="color: black;">此刻</span>好了，<span style="color: black;">忽然</span>这么多品牌商来竞争，之前做国内的<span style="color: black;">亦</span>来了，自主品牌的<span style="color: black;">亦</span>来了，之前的合作伙伴<span style="color: black;">忽然</span>一个个的<span style="color: black;">作为</span>了竞争对手。那接下来就有<span style="color: black;">非常多</span>的戏<span style="color: black;">能够</span>看了。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">这个<span style="color: black;">通告</span>并未透漏明年品牌入驻的事宜，<span style="color: black;">亦</span><span style="color: black;">便是</span>说可能不会采用定向邀请制，除了女表入驻<span style="color: black;">无</span>限制外，男表品牌还<span style="color: black;">能够</span>入驻速卖通。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">当然受伤的还是小卖家。无论规则怎么变，小卖家总是逃脱不了被淘汰的命运。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2018年还没来到，<span style="color: black;">然则</span>血雨腥风的味道<span style="color: black;">已然</span>迎面扑来。 </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">你感受到什么了吗？说给<span style="color: black;">博主</span>听。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/Iwx5MltNa0KU7wZ1LcSoicHtw8A0Qx5gWWZOTGxStZxJbPHWF5k9sBvdhN3hkeKgQibibFmvA3V4bv2wL4nSUpSUQ/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">关联</span>阅读：</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><a style="color: black;">速卖通双十一大促后，手表卖家将何去</a>何从？【手表卖家必读】</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><a style="color: black;">速卖通双11大促后，手表品牌商与卖家都在蠢蠢欲动。。。</a></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><a style="color: black;">速卖通女表真的“全军覆没”了吗？</a></p>
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