外贸网站建设怎么做
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">互联网时代,人们的购物习惯<span style="color: black;">已然</span><span style="color: black;">出现</span>了很大变化,而<span style="color: black;">此刻</span>企业在寻求采购商时<span style="color: black;">亦</span>会<span style="color: black;">经过</span>搜索引擎等<span style="color: black;">途径</span>来<span style="color: black;">查询</span>,筛选,外商<span style="color: black;">亦</span>不例外。而此时<span style="color: black;">倘若</span>外贸企业<span style="color: black;">无</span>自己的外贸网站,<span style="color: black;">不可</span>出<span style="color: black;">此刻</span>搜索页面,就会丢失这部分市场。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/66477d4c2f5c41d98cb91581e8af58f7~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1725254693&x-signature=RzOvnrY9%2BfsU7vBVfg8LiyXlF%2Fg%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">1、</span>寻找合适的外贸官网建设<span style="color: black;">机构</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">企业在找建站<span style="color: black;">机构</span>时<span style="color: black;">不可</span>只关注价格,还要多看一下建站<span style="color: black;">机构</span>的案例,企业建外贸网站的目的是给国外客户看的,<span style="color: black;">因此</span>不要找<span style="color: black;">重点</span>做中文网站的建站<span style="color: black;">机构</span>,<span style="color: black;">她们</span><span style="color: black;">常常</span>更<span style="color: black;">熟练</span>国内人<span style="color: black;">爱好</span>的网站风格,对国外网站<span style="color: black;">科研</span>较少,网站需要符合<span style="color: black;">目的</span>客户群体的审美习惯。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">2、</span>响应式设计</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">有的企业<span style="color: black;">尤其</span>是<span style="color: black;">有些</span>传统企业,觉得有个pc站就<span style="color: black;">能够</span>了,但<span style="color: black;">此刻</span>移动端的流量占比<span style="color: black;">逐步</span><span style="color: black;">增多</span>,并且在谷歌的新规定中,<span style="color: black;">倘若</span>网站不适应移动端,那么网站的收录就会受到影响,<span style="color: black;">从而</span>会影响到网站的后期优化。网站<span style="color: black;">必定</span>要做好移动端的优化,随着智能手机的普及,在越来越多的人<span style="color: black;">运用</span>智能手机上网之后,PC端的流量<span style="color: black;">亦</span>会<span style="color: black;">逐步</span>转换到移动端,<span style="color: black;">因此</span>不要<span style="color: black;">忽略</span>网站的移动端友好性。而响应式网站<span style="color: black;">能够</span>自适应手机平板等移动端,<span style="color: black;">提高</span>用户体验的<span style="color: black;">同期</span>,<span style="color: black;">能够</span>实现pc端和移动端同步优化。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/64ef35d0ef044f0d86467aba3b9ae5da~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1725254693&x-signature=xK3zh1e1XaKdX3gCuTFduce514g%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">3、</span>不要只关注网站视觉效果</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">固然前面有<span style="color: black;">说到</span>网站需要有一个符合<span style="color: black;">目的</span>客户群体审美的精美设计,<span style="color: black;">能够</span><span style="color: black;">第1</span>时间抓住用户的眼球,但过犹不及,想要<span style="color: black;">提高</span>网站转化,只注重网站的视觉效果是<span style="color: black;">不足</span>的,需要的是<span style="color: black;">更加多</span>的有价值的内容。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">4、</span>网站要有<span style="color: black;">方便</span>的联系方式</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">企业做外贸网站的目的<span style="color: black;">便是</span>为了获客,让<span style="color: black;">更加多</span>的客户<span style="color: black;">能够</span>联系到自己,<span style="color: black;">因此呢</span>要让用户浏览网站时<span style="color: black;">能够</span>更方便的联系到企业,<span style="color: black;">例如</span>留言框的设置,企业的邮箱<span style="color: black;">tel</span>社媒等联系方式,让用户<span style="color: black;">能够</span>方便的联系到企业,当然企业<span style="color: black;">亦</span>要<span style="color: black;">即时</span>回复。<span style="color: black;">另外</span>,在网站中<span style="color: black;">能够</span>设置<span style="color: black;">有些</span>引导性的话语或醒目的标识,让用户<span style="color: black;">能够</span>更快的找到联系方式。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">5、</span>注重网站内容</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">无论是网站的优化还是客户的转化都离不开网站的内容,网站内容<span style="color: black;">针对</span>用户<span style="color: black;">是不是</span>有价值,能否<span style="color: black;">处理</span>客户疑问,<span style="color: black;">导致</span>客户购买兴趣<span style="color: black;">常常</span>影响着网站的转化。<span style="color: black;">因此呢</span>企业在内容布局时除了要<span style="color: black;">保准</span>原创这一基本原则外,还要从客户<span style="color: black;">需要</span>出发,撰写让客户感兴趣,有收获的文案。</p>
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