论坛 › 河北 › 阿里国际站新手，怎么样发布一个高分的制品？意见保藏起来，慢慢看

esc0rp 发表于 2024-8-26 16:44:12

阿里国际站新手，怎么样发布一个高分的制品？意见保藏起来，慢慢看

    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">点击上方“关注”，<span style="color: black;">每日</span>为你分享最新外贸<span style="color: black;">新闻</span>以及外贸<span style="color: black;">研发</span>客户技巧，私信我回复“广交会”，送你最新广交会国外采购商名录</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/5bfb466e5b1e4069aa575c6f9eccb629~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=8c%2BzLBdYE4aHr2qmoac8y6IYBPE%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">本文<span style="color: black;">重点</span>内容如下：</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">一：<span style="color: black;">制品</span><span style="color: black;">精细</span>类目<span style="color: black;">选取</span></span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">二：标题及关键词制作规范</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">三：售卖属性及<span style="color: black;">基本</span>参数填写</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">四：<span style="color: black;">制品</span>描述（主图、视频、详情）</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">共计5336个字，介绍比较细致，预计阅读时间20分钟，<span style="color: black;">意见</span>先<span style="color: black;">保藏</span>之后，慢慢阅读</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">前言</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">本篇<span style="color: black;">文案</span><span style="color: black;">重点</span>给<span style="color: black;">大众</span>介绍，<span style="color: black;">怎样</span>在阿里国际站发布一个高分<span style="color: black;">制品</span>。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">当<span style="color: black;">咱们</span>要<span style="color: black;">认识</span><span style="color: black;">怎样</span>去发布一个高分<span style="color: black;">制品</span>时，<span style="color: black;">首要</span>要<span style="color: black;">认识</span>一个<span style="color: black;">制品</span>需要由<span style="color: black;">那些</span>元素<span style="color: black;">形成</span>。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">咱们</span><span style="color: black;">能够</span>从买家看到的界面去做分析：</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/543884e876a447a489df776fff846e87~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=MyI8vSkNcjNrx%2BuoXISnv1bgC3A%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">制品</span>展示页面最上方是类目展示，部分商家是直接<span style="color: black;">经过</span>类目找到<span style="color: black;">制品</span>的。<span style="color: black;">因此</span>说<span style="color: black;">咱们</span><span style="color: black;">必定</span>要发布对的类目，<span style="color: black;">而后</span>再往下则是</span><strong style="color: blue;"><span style="color: black;">标题、价格、规格<span style="color: black;">表率</span>有几个尺码，物流信息、及能<span style="color: black;">不可</span>拿到样品</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">再往下，<span style="color: black;">便是</span></span><strong style="color: blue;"><span style="color: black;">支付方式</span></strong><span style="color: black;">的<span style="color: black;">选取</span>和<span style="color: black;">制品</span>的<span style="color: black;">有些</span><span style="color: black;">详细</span>参数。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">最后<span style="color: black;">便是</span></span><strong style="color: blue;"><span style="color: black;">描述<span style="color: black;">制品</span></span></strong><span style="color: black;">的详情页，以及左上角的</span><strong style="color: blue;"><span style="color: black;">主图和视频</span></strong><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">这些模块中，<span style="color: black;">针对</span>新手商家而言，最重要的是：</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">决定店铺类目归属的</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">制品</span>类目</span></strong><span style="color: black;">、决定流量的</span><strong style="color: blue;"><span style="color: black;">标题</span></strong><span style="color: black;">、决定<span style="color: black;">制品</span>转化的</span><strong style="color: blue;"><span style="color: black;">属性及<span style="color: black;">制品</span>描述</span></strong><span style="color: black;">等。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">接下来<span style="color: black;">咱们</span>就分别教<span style="color: black;">大众</span><span style="color: black;">怎样</span>去填写这些信息。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">第1</span>节：<span style="color: black;">制品</span><span style="color: black;">精细</span>类目<span style="color: black;">选取</span></span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">首要</span>当<span style="color: black;">咱们</span>打开阿里巴巴后台，找到<span style="color: black;">制品</span>管理中发布<span style="color: black;">制品</span>。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p26-sign.toutiaoimg.com/pgc-image/26ff460a345246fbbe7dabb42a9430bd~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=NFLH8AVhpjWzUhyZDTUkx%2Bwj7Rw%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">这个时候<span style="color: black;">第1</span>步就会让<span style="color: black;">咱们</span>先<span style="color: black;">选取</span>类目。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">在<span style="color: black;">选取</span>类目的时候，<span style="color: black;">咱们</span>会有两种方式：</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">第1</span>种是<span style="color: black;">经过</span>输入<span style="color: black;">制品</span>核心关键词<span style="color: black;">选取</span>类目。</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">例如</span>：office desk</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">当输入后，系统就会提示<span style="color: black;">能够</span><span style="color: black;">选取</span>办公桌<span style="color: black;">或</span>电脑桌这两个类目。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">第二种<span style="color: black;">便是</span><span style="color: black;">经过</span>细分类目筛选确认。</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">例如</span>：我<span style="color: black;">选取</span>农业，<span style="color: black;">而后</span>就<span style="color: black;">能够</span>看到农业设备，<span style="color: black;">而后</span>再细分一级<span style="color: black;">便是</span>农业温室。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">而就当我<span style="color: black;">选取</span>了office desk 的时候，<span style="color: black;">亦</span>会<span style="color: black;">显现</span><span style="color: black;">非常多</span>种类目的<span style="color: black;">状况</span>。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/78e39529da634a1bb2a16f652d023f7e~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=y4qpCwUZfJntns58HhWHSKavBuE%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">那类目<span style="color: black;">选取</span><span style="color: black;">通常</span>会<span style="color: black;">显现</span><span style="color: black;">那些</span><span style="color: black;">平常</span>问题呢？</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">第1</span>个<span style="color: black;">便是</span>类目错放。</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">例如</span>说，明明<span style="color: black;">制品</span>是项链，最后放到铰链里面，这<span style="color: black;">便是</span>类目错放，类目错放的话，客户是搜不到的。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">因此</span>针对这种<span style="color: black;">状况</span>，最好的方式<span style="color: black;">便是</span>首页先去搜索同行同行<span style="color: black;">制品</span>类目<span style="color: black;">做为</span>参考。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">第二种<span style="color: black;">便是</span>多类目<span style="color: black;">状况</span>。</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">像智能手表，有将近十几个类目<span style="color: black;">能够</span>去进行填写，针对多类目的<span style="color: black;">状况</span>下，在不错放类目的前提下，<span style="color: black;">咱们</span><span style="color: black;">能够</span>多做覆盖。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">例如</span><span style="color: black;">做为</span>保温杯，我<span style="color: black;">亦</span><span style="color: black;">能够</span>做成礼品，放在礼品类目下来，<span style="color: black;">提高</span>平台整体获取流量的能力。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/d6515ea9d2e14af99efb9138cdac2dab~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=C96MxH9NTL5et0V5PC4ekepCzwU%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">第三种<span style="color: black;">便是</span>找不到<span style="color: black;">能够</span>用的类目。</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">这种<span style="color: black;">状况</span>下，<span style="color: black;">咱们</span><span style="color: black;">能够</span><span style="color: black;">经过</span>类目提报的方式去进行提交，可单独申请。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/ec65153711e54f50ad8b227400710c7f~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=cSg3jj4oa%2FaBSydGKvDyTw6lNoQ%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">最后再强调一遍：</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">选取</span>正确且合适的类目，是获取流量的首要任务。</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">确认完类目之后，<span style="color: black;">咱们</span>还需要确认<span style="color: black;">制品</span>的基本属性，是支持客户直接下单还是不支持客户直接下单，这都关系到<span style="color: black;">咱们</span>后续<span style="color: black;">制品</span>的售卖。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">日前</span>国际站分为两个场景：</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">第1</span>种为快速交易场景。</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">重点</span>客户群体为中小批发商，小型零售商。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">期盼</span>能快速发货，低 MOQ 分批下单及轻定制，在前台展示界面,客户<span style="color: black;">能够</span>直接点击start order，直接下单。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">第二种为深度定制场景。</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">重点</span>客户群体是品牌商工厂，大型零售商<span style="color: black;">期盼</span>能来图来样来料加工。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">期盼</span>卖家能<span style="color: black;">供给</span>开模定制服务。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">在前台展示页面，客户<span style="color: black;">亦</span>只能<span style="color: black;">经过</span>Contact Supplier去询问商家，进一步沟通交易细节，<span style="color: black;">没法</span>直接下单。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p9-sign.toutiaoimg.com/pgc-image/37579d49aa9545daa434d011cce8dc51~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=x%2BqHJ91eHoGsUYhcaCLfrqMOMn0%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">因此</span>，像消费电子美容、客户服装安全防护、手表、首饰等属于RTS，相对成交比较靠前的行业，<span style="color: black;">亦</span>是属于客户经常直接下单的行业。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">因此呢</span>，前期<span style="color: black;">意见</span><span style="color: black;">能够</span>发布<span style="color: black;">有些</span>能快速成交的<span style="color: black;">制品</span>，<span style="color: black;">亦</span><span style="color: black;">便是</span>直接下单<span style="color: black;">制品</span>。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">第二节：标题及关键词制作规范</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">选取</span>完类目和成交类型之后，就到了前期决定引流的制作标题环节了。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/da9990e16b154f7e9d0f6f4f5d4964ba~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=SBK3awDq3RiWgCJC6XPd23SSjRQ%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">在标题制作时，<span style="color: black;">倘若</span>新手商家不是<span style="color: black;">尤其</span><span style="color: black;">熟悉</span>，<span style="color: black;">能够</span>开启右上角的智能发布，辅助发品，对应下方都会有对应的标题提示，<span style="color: black;">而后</span><span style="color: black;">咱们</span><span style="color: black;">选取</span>复制粘贴<span style="color: black;">就可</span>。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">当然<span style="color: black;">由于</span>系统<span style="color: black;">举荐</span><span style="color: black;">咱们</span>需要做<span style="color: black;">有些</span>调试，<span style="color: black;">例如</span>：核对描述的属性等。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">一个良好的标题，<span style="color: black;">常常</span><span style="color: black;">是由于</span>营销词+修饰词+属性词+核心词+场景词<span style="color: black;">构成</span>。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">而客户会<span style="color: black;">经过</span>属性词+核心词/修饰词+核心词的方式来找到<span style="color: black;">咱们</span>。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">例如:Factory direct commercial wooden desk for office.</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">客户可能就会找wooden desk <span style="color: black;">或</span>commercial desk 找到<span style="color: black;">咱们</span>。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">而<span style="color: black;">另一</span>下方还会有三个关键词，需要<span style="color: black;">咱们</span>进行填写。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/c9611be788c24032897e3b758639ee98~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=Y%2BOOEATo8eIHhhIYjiVm%2BfwSFWI%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">首要</span>，<span style="color: black;">咱们</span>则是<span style="color: black;">根据</span>：</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">1，营销词+<span style="color: black;">制品</span>词</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">2，属性词+<span style="color: black;">制品</span>词</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">3，营销词+<span style="color: black;">制品</span>词</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">这般</span>的方式去进行填写来<span style="color: black;">暗示</span>它的重要性。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">当然标题填写的时候，<span style="color: black;">亦</span>有<span style="color: black;">有些</span>小事项<span style="color: black;">咱们</span>需要去<span style="color: black;">重视</span>。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">例如</span>：<span style="color: black;">制品</span>名<span style="color: black;">叫作</span>长度要合适，</span><strong style="color: blue;"><span style="color: black;">最多<span style="color: black;">不可</span>超过128个字符，</span></strong><span style="color: black;">并且</span><strong style="color: blue;"><span style="color: black;">70到90个字符</span></strong><span style="color: black;">是<span style="color: black;">咱们</span>认为比较合适的。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">制品</span>属性比较多的<span style="color: black;">制品</span><span style="color: black;">能够</span>多添加<span style="color: black;">有些</span>。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">其次，</span><strong style="color: blue;"><span style="color: black;">核心关键词尽可能放在最右侧</span></strong><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">由于</span>当后台系统去进行检测时，<span style="color: black;">亦</span>是从右往左去进行检测的，核心词容易被检测到。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">同期</span>with 跟for 这种介词是<span style="color: black;">能够</span>进行<span style="color: black;">运用</span>的，<span style="color: black;">然则</span><span style="color: black;">运用</span>的时候<span style="color: black;">尽可能</span>要放在核心关键词的右侧。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">比方说，我是什么<span style="color: black;">制品</span>、用于什么<span style="color: black;">制品</span>、什么品牌。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">我就<span style="color: black;">能够</span>放在with 跟for 后面加上品牌词。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">而<span style="color: black;">制品</span><span style="color: black;">倘若</span>有<span style="color: black;">区别</span>的叫法，<span style="color: black;">亦</span><span style="color: black;">能够</span>放在标题<span style="color: black;">其中</span>，<span style="color: black;">然则</span>，<span style="color: black;">倘若</span><span style="color: black;">制品</span>是desk，<span style="color: black;">不可</span><span style="color: black;">同期</span><span style="color: black;">显现</span>desk desk desk三次级以上，<span style="color: black;">否则</span>就会形成叫做标题堆砌。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">至此，<span style="color: black;">咱们</span>就完<span style="color: black;">成为了</span>一个<span style="color: black;">基本</span>标题的制作，<span style="color: black;">然则</span><span style="color: black;">倘若</span>要让这个标题能让<span style="color: black;">更加多</span>的客户搜索到，<span style="color: black;">咱们</span>还需要添加<span style="color: black;">更加多</span>的客户搜索且有热度的单词。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">这儿</span>面<span style="color: black;">咱们</span>需要<span style="color: black;">晓得</span>的是。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">标题<span style="color: black;">做为</span>国际站的<span style="color: black;">第1</span>匹配要素，客户搜索的时候，<span style="color: black;">第1</span>时间<span style="color: black;">便是</span>先匹配<span style="color: black;">咱们</span><span style="color: black;">制品</span>的标题。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">因此</span>，当<span style="color: black;">咱们</span>制作完<span style="color: black;">基本</span><span style="color: black;">制品</span>标题之后，需要进行流量词的添加，<span style="color: black;">同期</span>需要一个<span style="color: black;">制品</span>，<span style="color: black;">由于</span>标题它最多只能覆盖128个字符，<span style="color: black;">因此</span><span style="color: black;">咱们</span>需要多发布<span style="color: black;">有些</span><span style="color: black;">区别</span>的标题来覆盖客户搜索的词。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/4137a60dde7c4446ae5b6be8a8a21954~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=LWU1Po6Q7%2BcmYPwBftHgTENnXp8%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">那到哪里能<span style="color: black;">详细</span>去找到这<span style="color: black;">有些</span>单词呢？</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">最为<span style="color: black;">平常</span>的<span style="color: black;">便是</span>在<span style="color: black;">咱们</span></span><strong style="color: blue;"><span style="color: black;">数据分析</span></strong><span style="color: black;">--&gt;</span><strong style="color: blue;"><span style="color: black;">关键词指数</span></strong><span style="color: black;">中找到</span><strong style="color: blue;"><span style="color: black;">热词榜</span></strong><span style="color: black;">，<span style="color: black;">能够</span>先<span style="color: black;">选取</span></span><strong style="color: blue;"><span style="color: black;">国家</span></strong><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">因为</span><span style="color: black;">一样</span>的<span style="color: black;">制品</span>在<span style="color: black;">区别</span>的国家叫法<span style="color: black;">区别</span>，<span style="color: black;">咱们</span><span style="color: black;">能够</span><span style="color: black;">经过</span><span style="color: black;">选取</span><span style="color: black;">区别</span>国家在该</span><strong style="color: blue;"><span style="color: black;">类目</span></strong><span style="color: black;">下的</span><strong style="color: blue;"><span style="color: black;">热词榜</span></strong><span style="color: black;">锁定核心关键词。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/253fa493cd4d4243930715b22e3effbb~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=s4chEIbrEqQkv4hUeMxJt%2FxBxB8%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">例如desk <span style="color: black;">亦</span><span style="color: black;">能够</span>叫table。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">当<span style="color: black;">咱们</span><span style="color: black;">选取</span>了核心关键词之后，<span style="color: black;">咱们</span><span style="color: black;">能够</span><span style="color: black;">经过</span>上方搜索框来找到<span style="color: black;">咱们</span>的<span style="color: black;">关联</span>拓展词。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/a1e1fb5b5e634750ab338f43ec3299ef~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=46rFF%2Fh90i%2Bk%2BcBTSZTHeNc%2B5Jc%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">在关键词指数里面，那关键词指数<span style="color: black;">关联</span>词的搜索<span style="color: black;">规律</span>是<span style="color: black;">这般</span>的：</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">当<span style="color: black;">咱们</span><span style="color: black;">经过</span>a 单词输入之后，<span style="color: black;">咱们</span>就能找到所有<span style="color: black;">包括</span>a 单词的关键词，类似a b， a c ， a d <span style="color: black;">这般</span>的<span style="color: black;">关联</span>词。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">这<span style="color: black;">便是</span><span style="color: black;">为何</span>前期<span style="color: black;">咱们</span>要做好核心词的<span style="color: black;">查询</span>。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">以office desk 举例：</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">包括</span>office desk 的搜索词展示会<span style="color: black;">包括</span>几个维度，分别是热度趋势、点击率和竞争度<span style="color: black;">表率</span>这个词。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">分别<span style="color: black;">表率</span>搜的人多不多，有<span style="color: black;">无</span>慢慢变多？<span style="color: black;">同期</span>，同行有<span style="color: black;">无</span>用这个单词发货？<span style="color: black;">制品</span>竞争又<span style="color: black;">怎样</span>？而客户看到这么多<span style="color: black;">制品</span>，是不是每一家都不点击？<span style="color: black;">或</span><span style="color: black;">最少</span>会点击其中几家？</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/a13d36f7d09f4d4ebc9eeda1cf4f7f9b~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=9KOFl59UrsnegA6yo876ZpQoa5w%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">而<span style="color: black;">咱们</span><span style="color: black;">经过</span><span style="color: black;">选取</span></span><strong style="color: blue;"><span style="color: black;">热度高、趋势在<span style="color: black;">提升</span></span></strong><span style="color: black;">，<span style="color: black;">同期</span>,</span><strong style="color: blue;"><span style="color: black;">点击率比较高</span></strong><span style="color: black;">且</span><strong style="color: blue;"><span style="color: black;">竞争度比较低</span></strong><span style="color: black;">的词加入到标题中，就能有效带来流量及效。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">最后</span>就会像<span style="color: black;">咱们</span>下图展示的<span style="color: black;">同样</span>，</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/e82c83f5c9a844a7b8f3863afb84f048~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=jLOmUeJwxBmk8ke%2BtS9t7iyIz9A%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">从<span style="color: black;">基本</span>的<span style="color: black;">制品</span>标题，</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">Factory direct commercial desk office</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">升级到了另一个更高能获取流量的标题。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">第三节：售卖属性及<span style="color: black;">基本</span>参数填写</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">①<span style="color: black;">基本</span>参数填写</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">在进行参数填写的时候，<span style="color: black;">咱们</span>需要重点关注到的是：</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">第1</span>：官方<span style="color: black;">按照</span>行业特征给到的标准化的属性，<span style="color: black;">咱们</span>只要<span style="color: black;">所有</span>填写<span style="color: black;">就可</span>。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">第二：基于这些属性之外，<span style="color: black;">咱们</span>还有<span style="color: black;">有些</span>特殊属性要添加的，<span style="color: black;">能够</span>在自定义属性中<span style="color: black;">弥补</span>填写。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/13dd315c085a4266a2021145d1bf91a4~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=IYqzvv9RYGIzfRo9jLd2bt%2B%2Bsok%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">第三：</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">制品</span>规格</span></strong><span style="color: black;">这块必须要填写。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/9584076028284b9aae7b23dcef4cffd0~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=FRBqoMiBp1kMwKhIlfF1AZCmLpU%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">由于</span>当客户<span style="color: black;">选取</span></span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">制品</span>购买</span></strong><span style="color: black;">的时候，会有十寸、二十寸、三十寸的<span style="color: black;">区别</span>规格。<span style="color: black;">倘若</span>不填，客户很难确认今天他要买的<span style="color: black;">制品</span><span style="color: black;">详细</span>是哪一个</span><strong style="color: blue;"><span style="color: black;">规格型号，</span></strong><span style="color: black;"><span style="color: black;">同期</span><span style="color: black;">制品</span><span style="color: black;">亦</span><span style="color: black;">没法</span>升级为</span><strong style="color: blue;"><span style="color: black;">规格化<span style="color: black;">制品</span>获取流量</span></strong><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">因此</span>总结下：能填的属性<span style="color: black;">所有</span>填写，而带星号及规格的<span style="color: black;">咱们</span>必须填写。</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">②售卖属性填写</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">在填写完基础参数之后，<span style="color: black;">咱们</span>要<span style="color: black;">起始</span>填写售卖属性，<span style="color: black;">这儿</span>就<span style="color: black;">包括</span>了<span style="color: black;">咱们</span>是</span><strong style="color: blue;"><span style="color: black;">按件</span></strong><span style="color: black;">还是</span><strong style="color: blue;"><span style="color: black;">按批</span></strong><span style="color: black;"> ？</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">这会<span style="color: black;">触及</span>到：<span style="color: black;">倘若</span>设置成客户</span><strong style="color: blue;"><span style="color: black;">按批购买</span></strong><span style="color: black;">，客户后续是没办法</span><strong style="color: blue;"><span style="color: black;">按件</span></strong><span style="color: black;">购买的。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/295692cccd29445780655d17b3487da2~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=6M7CkPV%2BBIbIIKWBuf4tOIg7HtM%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">举个例子：</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">我的<span style="color: black;">制品</span>一箱二十个，</span><strong style="color: blue;"><span style="color: black;">按件</span></strong><span style="color: black;">的话客户<span style="color: black;">能够</span>购买十九个，</span><strong style="color: blue;"><span style="color: black;">按批</span></strong><span style="color: black;">的话客户就只能买一箱。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">而其次是</span><strong style="color: blue;"><span style="color: black;">价格填写：</span></strong><span style="color: black;">有</span><strong style="color: blue;"><span style="color: black;">区间价格</span></strong><span style="color: black;">和</span><strong style="color: blue;"><span style="color: black;">按阶梯报价</span></strong><span style="color: black;">。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/ff15c563e4ce4e1c9cb2138b4a94c18c~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=xiqle8dAuOYQo%2BQnbQApGJXNib8%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">举个例子：</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">机械行业需要<span style="color: black;">按照</span>客户定制，零配件<span style="color: black;">才可</span>给到<span style="color: black;">知道</span>价格，我就<span style="color: black;">能够</span><span style="color: black;">根据</span>最低价到最高价一个区间（</span><strong style="color: blue;"><span style="color: black;">区间价格</span></strong><span style="color: black;">），<span style="color: black;">必定</span>程度上最低价<span style="color: black;">亦</span>能在前期引导<span style="color: black;">更加多</span>的客户询问。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">同期</span>，</span><strong style="color: blue;"><span style="color: black;">阶梯报价</span></strong><span style="color: black;">指的是未超<span style="color: black;">太多</span>少件，为多少钱，超<span style="color: black;">太多</span>少件为多少钱。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">而再往后<span style="color: black;">便是</span></span><strong style="color: blue;"><span style="color: black;">最小起订量</span></strong><span style="color: black;">了，<span style="color: black;">针对</span>直接下单客户，<span style="color: black;">亦</span><span style="color: black;">便是</span>小B 客户而言，</span><strong style="color: blue;"><span style="color: black;">最小起订量</span></strong><span style="color: black;"><span style="color: black;">寓意</span>着低门槛，<span style="color: black;">因此</span>像刚创业的买家<span style="color: black;">或</span>小B 客户的询盘概率就会变高。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/fa5e3b423303485293acf85d3e9f4383~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=n%2FNsi%2BrSnUHY%2BRVIs1Km6rXZZb0%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">最后<span style="color: black;">便是</span></span><strong style="color: blue;"><span style="color: black;">样品支持</span></strong><span style="color: black;">，能支持样品当然最受买家<span style="color: black;">爱好</span>，支持拿样<span style="color: black;">亦</span><span style="color: black;">能够</span><span style="color: black;">选取</span>免费<span style="color: black;">或</span>付费，商家<span style="color: black;">能够</span><span style="color: black;">恰当</span><span style="color: black;">选取</span>。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">再往后，<span style="color: black;">便是</span>填写的</span><strong style="color: blue;"><span style="color: black;">物流<span style="color: black;">关联</span>信息</span></strong><span style="color: black;">了。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">需要<span style="color: black;">重视</span>的是，</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">选取</span>了直接下单类型的<span style="color: black;">制品</span>，<span style="color: black;">咱们</span>需要在发货期内填写，十五天内发货，</span></strong><span style="color: black;"><span style="color: black;">能够</span>升级为RTS <span style="color: black;">制品</span>，会有额外推广<span style="color: black;">途径</span><span style="color: black;">能够</span>重点关注。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p26-sign.toutiaoimg.com/pgc-image/bdebd7d45c584dafa4a6e8938dc46f93~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=INKSmzS%2FSv%2BAZ7Mam5k9lPpfDr4%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">当然，像服装类目的同行可能都在</span><strong style="color: blue;"><span style="color: black;">十天以内</span></strong><span style="color: black;">，<span style="color: black;">因此</span>相较于十五天，竞争力会更弱，需要适当<span style="color: black;">调节</span>。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">而针<span style="color: black;">针对</span>包装这<span style="color: black;">一起</span>，易碎易损害的<span style="color: black;">制品</span>，<span style="color: black;">能够</span>上传<span style="color: black;">有些</span><span style="color: black;">保证</span><span style="color: black;">办法</span>的截图，来让客户更加的<span style="color: black;">安心</span>。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/c2fef009bc42426aa0f6fe52647573a2~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=iPe1GeJczQjCNdt3T9e8TCHon%2F4%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">最后一个模块<span style="color: black;">便是</span></span><strong style="color: blue;"><span style="color: black;">特殊服务</span></strong><span style="color: black;">的填写。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/bbabed1c1f3044998a8b9177c47202f3~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=BESAGM0R3mcHyl631g5t8GB6bps%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">当<span style="color: black;">咱们</span>发完一个<span style="color: black;">制品</span>，这个<span style="color: black;">制品</span>能<span style="color: black;">不可</span>从众多<span style="color: black;">制品</span><span style="color: black;">其中</span>凸显？除了价格、款式等<span style="color: black;">制品</span>上的<span style="color: black;">原因</span>之外，<span style="color: black;">亦</span>比较考验商家的服务能力，这就<span style="color: black;">包括</span>了<span style="color: black;">是不是</span>能支持定制。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">当然，<span style="color: black;">各样</span>定制都<span style="color: black;">能够</span>，可<span style="color: black;">自动</span>添加，<span style="color: black;">能够</span><span style="color: black;">加强</span></span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">制品</span>成长分</span></strong><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">同期</span>，<span style="color: black;">这儿</span>有一个</span><strong style="color: blue;"><span style="color: black;">私域<span style="color: black;">制品</span></span></strong><span style="color: black;">不要随意点击，<span style="color: black;">由于</span>点了私域，<span style="color: black;">表率</span>只要只想给某些客户看，<span style="color: black;">因此</span>，<span style="color: black;">没法</span>在前台进行展示。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/048d203914fe442a8c5cf324219d72d1~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=1xtDhkcV71zPTZR%2BsNZTWxrvAec%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">需<span style="color: black;">重视</span>，最后两个</span><strong style="color: blue;"><span style="color: black;">生产可视化</span></strong><span style="color: black;">及</span><strong style="color: blue;"><span style="color: black;">电商一站式</span></strong><span style="color: black;">为特殊场景引流，有兴趣的小伙伴<span style="color: black;">能够</span><span style="color: black;">自动</span><span style="color: black;">认识</span>。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/237f88a3e1f14ffdbe3bfae9b0aaf018~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=R3HBp32ZDHoMtxSRur4FkqxF2ag%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">第四节：<span style="color: black;">制品</span>描述（主图、视频、详情页）</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">当<span style="color: black;">咱们</span>填写完</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">制品</span>属性</span></strong><span style="color: black;">之后，<span style="color: black;">咱们</span>就需要关注<span style="color: black;">制品</span>的</span><strong style="color: blue;"><span style="color: black;">内容模块</span></strong><span style="color: black;">了。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">由于</span>一个<span style="color: black;">制品</span>的</span><strong style="color: blue;"><span style="color: black;">内容</span></strong><span style="color: black;">决定了</span><strong style="color: blue;"><span style="color: black;">转化</span></strong><span style="color: black;">的高低，<span style="color: black;">制品</span>的内容<span style="color: black;">咱们</span>把它分为</span><strong style="color: blue;"><span style="color: black;">主图</span></strong><span style="color: black;">、</span><strong style="color: blue;"><span style="color: black;">视频</span></strong><span style="color: black;">及</span><strong style="color: blue;"><span style="color: black;">详情页</span></strong><span style="color: black;">三块，<span style="color: black;">咱们</span>接下来一一讲解。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">①主图</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">首要</span>主图上传最多六张，<span style="color: black;">能够</span>从<span style="color: black;">照片</span>银行及本地上传。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/a8a31f02d8b347e4b91d3e54b89b4d9c~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=s4OgH%2FoKOZqslhmiCSfWiqQ6iV8%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">意见</span>，首图</span><strong style="color: blue;"><span style="color: black;">白底</span></strong><span style="color: black;">最佳。<span style="color: black;">亦</span><span style="color: black;">能够</span>从正面、背面、侧面、零配件细节图、场景图、拍摄去进行上传。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p26-sign.toutiaoimg.com/pgc-image/e80507e467bc410885d4d3fd087952a0~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=BktAJvlGdK5mXWzaEbMwu2pe9C8%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">另一</span>，单张<span style="color: black;">照片</span><span style="color: black;">体积</span><span style="color: black;">不可</span>超过</span><strong style="color: blue;"><span style="color: black;">5M</span></strong><span style="color: black;">，<span style="color: black;">此刻</span>的照相机去拍，<span style="color: black;">常常</span>会超过这个<span style="color: black;">需求</span>，<span style="color: black;">因此</span>需要去<span style="color: black;">调节</span>。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">同期</span>，<span style="color: black;">照片</span>要大于</span><strong style="color: blue;"><span style="color: black;">640X640</span></strong><span style="color: black;">，正方形无中文及牛皮癣及水印，否则容易扣分，<span style="color: black;">另一</span>，<span style="color: black;">运用</span>侵权图及盗图<span style="color: black;">亦</span>会扣分。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">添加<span style="color: black;">照片</span><span style="color: black;">保护</span><span style="color: black;">能够</span>有效防止盗图，<span style="color: black;">尽可能</span>六张图填满，会有额外加分。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">②视频</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">当然，在所有的表现形式<span style="color: black;">其中</span>，视频<span style="color: black;">制品</span>，<span style="color: black;">因为</span><span style="color: black;">能够</span>更加真实，全方位的展示，并且是<span style="color: black;">照片</span>转化率的多倍。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">因此</span>，<span style="color: black;">咱们</span><span style="color: black;">亦</span><span style="color: black;">能够</span><span style="color: black;">经过</span></span><strong style="color: blue;"><span style="color: black;">本地或<span style="color: black;">照片</span>银行</span></strong><span style="color: black;">中去进行上传。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/b527889063f94969b740509b942ffd30~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=BCN8PbPjMZhvIyrA8SX6I3AHxSM%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">能够</span>上传有两种，一种是</span><strong style="color: blue;"><span style="color: black;">主图视频</span></strong><span style="color: black;">，一种是</span><strong style="color: blue;"><span style="color: black;">详情页视频</span></strong><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">主图视频要<span style="color: black;">少于</span>45秒，详情页视频要<span style="color: black;">少于</span>10分钟。</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">一个视频<span style="color: black;">能够</span><span style="color: black;">相关</span>最多</span><strong style="color: blue;"><span style="color: black;">20个</span></strong><span style="color: black;"><span style="color: black;">制品</span>，而<span style="color: black;">每一个</span>上传的视频都会有打分，从拍摄的质量及清晰度出发。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">倘若</span>视频被点击次数多了，还<span style="color: black;">能够</span>申请<span style="color: black;">优秀</span>视频，从而<span style="color: black;">得到</span><span style="color: black;">更加多</span>视频专区流量加持。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">因此</span><span style="color: black;">大众</span><span style="color: black;">晓得</span>视频的重要性了吧？</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">拿有些商家<span style="color: black;">来讲</span>，实在<span style="color: black;">无</span>视频怎么办呢？<span style="color: black;">最少</span><span style="color: black;">经过</span><span style="color: black;">制品</span>管理<span style="color: black;">其中</span>的智能合成视频来去进行绑定，有了好的<span style="color: black;">能够</span>做替换升级。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/a80e7adf5ae9499ab2b7cded344b07b9~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=zvipsbA4Jbzm5gVyqbpO9F6RjKM%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">③详情页</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">当<span style="color: black;">咱们</span>视频上传以后，<span style="color: black;">咱们</span>就剩最后一个详情页，需要展现给客户的内容了。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">那什么是买家的关注点呢？哪些又是决定<span style="color: black;">咱们</span>后期转化的关键呢？</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">咱们</span><span style="color: black;">能够</span>看一下:</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/249dafbb83d149119d2316594e1e9112~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=73f3ymq9Fp05F6TIta7MgKA3LGo%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">首要</span>是<span style="color: black;">制品</span>的质量展示，<span style="color: black;">这儿</span>就<span style="color: black;">包括</span>了<span style="color: black;">制品</span>的细节图、包装图、生产的一二三四几个<span style="color: black;">过程</span>，以及质检流程<span style="color: black;">这般</span>的<span style="color: black;">有些</span><span style="color: black;">照片</span>，<span style="color: black;">咱们</span><span style="color: black;">能够</span><span style="color: black;">经过</span>实验室拍照，质检工人拍照来去展现<span style="color: black;">咱们</span>这<span style="color: black;">一起</span>的实力。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">而后</span>，<span style="color: black;">咱们</span>就<span style="color: black;">起始</span>展现<span style="color: black;">机构</span>的实力，就<span style="color: black;">包括</span>了比方说我工厂多少条流水线。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">运用</span>了<span style="color: black;">那些</span>高精尖设备？<span style="color: black;">同期</span>我是ISO9001管理认证无尘车间，最大化<span style="color: black;">保证</span>绿色环保。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">这些都是国外买家最<span style="color: black;">爱好</span>看到的，<span style="color: black;">倘若</span>在这些<span style="color: black;">基本</span>上<span style="color: black;">能够</span>展现<span style="color: black;">有些</span>国外买家的合影品牌及背书，那自然而然就会更好了。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">倘若</span>实在<span style="color: black;">无</span>图的<span style="color: black;">状况</span>下，用logo <span style="color: black;">或</span>网图替代，<span style="color: black;">亦</span><span style="color: black;">能够</span>能表达清楚意思<span style="color: black;">就可</span>。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">而<span style="color: black;">针对</span>大客户而言，付款的方式，灵活性以及比例<span style="color: black;">亦</span>是至关重要的，<span style="color: black;">能够</span>重点展示。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">而最后给<span style="color: black;">有些</span><span style="color: black;">平常</span>问题的自问自答，做收尾，<span style="color: black;">亦</span><span style="color: black;">能够</span><span style="color: black;">处理</span><span style="color: black;">有些</span>客户的常问的繁琐的<span style="color: black;">有些</span>问题。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">例如</span>说：你们是不是工厂，能<span style="color: black;">不可</span>拿样品啦？</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">最后一个，<span style="color: black;">亦</span>是<span style="color: black;">日前</span>国际站转化中最<span style="color: black;">平常</span>的重要环节，<span style="color: black;">便是</span><span style="color: black;">是不是</span>支持定制以及售后。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">机械行业客户非常<span style="color: black;">注重</span><span style="color: black;">是不是</span>有</span><strong style="color: blue;"><span style="color: black;">售后</span></strong><span style="color: black;">。服装行业针对</span><strong style="color: blue;"><span style="color: black;">定制及多少天能打样</span></strong><span style="color: black;"><span style="color: black;">亦</span>是<span style="color: black;">非常</span>关注。而包衣行业客户会关注</span><strong style="color: blue;"><span style="color: black;">包材<span style="color: black;">体积</span></span></strong><span style="color: black;">，</span><strong style="color: blue;"><span style="color: black;">定制</span></strong><span style="color: black;">这个模块。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">这些<span style="color: black;">能够</span><span style="color: black;">按照</span>重要性，<span style="color: black;">咱们</span>商家自己去做前置处理。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">而所有的<span style="color: black;">照片</span><span style="color: black;">必定</span>要具备营销性和对比性。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">比方说a <span style="color: black;">制品</span>比b <span style="color: black;">制品</span>容量大，就<span style="color: black;">能够</span><span style="color: black;">经过</span>对比的方式来进行展示来加深国外买家的认知。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">因此</span>，详情页的内容及排版大致<span style="color: black;">能够</span><span style="color: black;">根据</span><span style="color: black;">这般</span>的思路去进行设计:</span></strong></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/1dd2549b793c4325b2366d000c91ddc0~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=KMH5wIIkqP93pz4vmpelbGQ%2Bg2s%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">首要</span>，</span><strong style="color: blue;"><span style="color: black;">放区域营销性的海报</span></strong><span style="color: black;">，用于<span style="color: black;">平常</span>活动、大促及RTS 的<span style="color: black;">有些</span><span style="color: black;">平常</span>活动，<span style="color: black;">或</span>品牌海报<span style="color: black;">亦</span>可。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">而后</span>，<span style="color: black;">便是</span><span style="color: black;">咱们</span>的比较</span><strong style="color: blue;"><span style="color: black;">热销的<span style="color: black;">制品</span>和活动<span style="color: black;">制品</span>的展示</span></strong><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">再往后，<span style="color: black;">便是</span></span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">制品</span>细节及参数表细节尽可能清晰，大图展示</span></strong><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">接着，<span style="color: black;">咱们</span>就围绕<span style="color: black;">制品</span>的包装设计定制及<span style="color: black;">优良</span>，</span><strong style="color: blue;"><span style="color: black;">对比<span style="color: black;">照片</span></span></strong><span style="color: black;">进行展示，以及</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">制品</span>生产流程及质检的严苛以及包装物流的安全</span></strong><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">快速介绍完<span style="color: black;">制品</span>后，<span style="color: black;">起始</span>介绍</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">机构</span>的<span style="color: black;">关联</span>实力背书</span></strong><span style="color: black;">，<span style="color: black;">包括</span><span style="color: black;">机构</span>工厂</span><strong style="color: blue;"><span style="color: black;">实力简介</span></strong><span style="color: black;">、</span><strong style="color: blue;"><span style="color: black;">服务<span style="color: black;">特殊</span>及<span style="color: black;">是不是</span>支持下单</span></strong><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">最后，做一个</span><strong style="color: blue;"><span style="color: black;">下单引导</span></strong><span style="color: black;">，<span style="color: black;">通知</span>客户看完内容，有问题<span style="color: black;">能够</span>随时询问<span style="color: black;">咱们</span>。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">这儿</span><span style="color: black;">亦</span>有<span style="color: black;">有些</span><span style="color: black;">咱们</span>需要<span style="color: black;">重视</span>的点。</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">虽然，<span style="color: black;">咱们</span>讲了<span style="color: black;">非常多</span>要加的内容，<span style="color: black;">然则</span>所有的内容加详情页都会</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">非常</span>拢长，客户观感会比较差，<span style="color: black;">因此</span><span style="color: black;">恰当</span><span style="color: black;">选择</span></span></strong><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">比方说：</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">RTS <span style="color: black;">制品</span><span style="color: black;">能够</span>更重在</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">制品</span>介绍</span></strong><span style="color: black;">、及</span><strong style="color: blue;"><span style="color: black;">营销</span></strong><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">定制产品重在</span><strong style="color: blue;"><span style="color: black;">工厂及加工实力</span></strong><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">另一</span>，<span style="color: black;">照片</span><span style="color: black;">选取</span>上</span><strong style="color: blue;"><span style="color: black;">不要<span style="color: black;">选取</span>太高清<span style="color: black;">照片</span></span></strong><span style="color: black;">，<span style="color: black;">由于</span>部分给国家打开会较慢。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">同期</span>，避免一图到底的<span style="color: black;">状况</span>，尽可能多图展示。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">最后，头尾最关键，</span><strong style="color: blue;"><span style="color: black;">开头有营销</span></strong><span style="color: black;">，结尾有引导，<span style="color: black;">这般</span>才是一个好的详情页。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/b704705f833440a7b124a01d2ea20e6d~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=YMotclGbMIPdaJxg0DaapeHqX1w%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">同期</span>，别忘了导航条，让客户<span style="color: black;">能够</span>快速跳到<span style="color: black;">目的</span>模块。</span></strong></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/61da1ca591be4a4a8bafc319b9027c48~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=aoH0z0CLZ4k0lsEII2as3gXpcQI%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">最后，<span style="color: black;">日前</span>详情页排版编辑<span style="color: black;">重点</span>有两种方式：一种叫做</span><strong style="color: blue;"><span style="color: black;">普通编辑</span></strong><span style="color: black;">，另一种叫做</span><strong style="color: blue;"><span style="color: black;">智能编辑</span></strong><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">这儿</span><span style="color: black;">意见</span><span style="color: black;">大众</span><span style="color: black;">运用</span></span><strong style="color: blue;"><span style="color: black;">智能编辑</span></strong><span style="color: black;">，<span style="color: black;">这般</span>在客户</span><strong style="color: blue;"><span style="color: black;">手机上<span style="color: black;">亦</span>能<span style="color: black;">得到</span>很好的浏览观感</span></strong><span style="color: black;">。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/feec01d428d742d492c9c7c9d7419bc4~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=zVbP%2FNGhmPKw31oUIHmGqPbuc5s%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">同期</span>，当<span style="color: black;">咱们</span><span style="color: black;">选取</span>了智能模块之后，就<span style="color: black;">能够</span><span style="color: black;">根据</span><span style="color: black;">刚才</span>的排版<span style="color: black;">规律</span>，从左侧<span style="color: black;">选取</span>对应的模块点击</span><strong style="color: blue;"><span style="color: black;">拖拽</span></strong><span style="color: black;"><span style="color: black;">运用</span>，<span style="color: black;">能够</span>是</span><strong style="color: blue;"><span style="color: black;">三图并列</span></strong><span style="color: black;">，<span style="color: black;">亦</span><span style="color: black;">能够</span>是</span><strong style="color: blue;"><span style="color: black;">图文结合</span></strong><span style="color: black;">，<span style="color: black;">各样</span>模块都有。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/74ca5141d1954f2481007b5832e8dfaf~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=nS02mI5b%2Bg1GZaCni2hCLu6g0gc%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">而后续，<span style="color: black;">咱们</span>只需要点击<span style="color: black;">照片</span><span style="color: black;">其中</span>的</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">选取</span>的按钮</span></strong><span style="color: black;">来去进行这个素材的替换一个。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/a89b103cf946481990e64cd6880efbb9~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=t5jkO6MZmINuVf%2B4CyIb3anEa%2Fs%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/f4666b9fa0e344419b6586139711a418~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=82rLF%2Buy53f0G1ayeP3jwH5NR7M%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">咱们</span><span style="color: black;">亦</span><span style="color: black;">能够</span><span style="color: black;">选取</span>填写<span style="color: black;">有些</span></span><strong style="color: blue;"><span style="color: black;">超链接</span></strong><span style="color: black;">，<span style="color: black;">亦</span><span style="color: black;">能够</span>把<span style="color: black;">咱们</span>原有的素材去进行一个替换，<span style="color: black;">或</span></span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">选取</span>本地</span></strong><span style="color: black;"><span style="color: black;">或</span></span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">照片</span>银行</span></strong><span style="color: black;">上方的<span style="color: black;">制品</span><span style="color: black;">照片</span>去进行替换都<span style="color: black;">能够</span>。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/53723e57e3a647bd8a55bc0263e2cc24~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=OXjgqJsu2IVob1XEmmVKbi3lmQc%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">加入的素材还<span style="color: black;">能够</span><span style="color: black;">经过</span></span><strong style="color: blue;"><span style="color: black;">编辑器在线修改</span></strong><span style="color: black;">尺寸<span style="color: black;">体积</span>，<span style="color: black;">帮忙</span><span style="color: black;">大众</span>最快的方式制作一个详情页。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/b9c31076d21c4217818fd55e0727eafb~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=q%2FzXSh1coFrd6hjMEVoelK1V0Fs%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">最后给<span style="color: black;">大众</span>总结一下：</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/d92b35205dd84b639da6904f290121e9~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=AFV9zQ7NXn7OjFU9LTzzlcE02i0%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">下一篇将会给<span style="color: black;">大众</span>介绍</span><strong style="color: blue;"><span style="color: black;">《<span style="color: black;">怎样</span>在阿里国际站，打造实力优品和爆品？》</span></strong></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/4d2485fe1d5c43ceafc0c6030f7cad2b~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1725252522&amp;x-signature=dFCVhc7fLhXq9aJCdkgzWE1Yyfk%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">外贸讯</span></span></strong><span style="color: black;"><span style="color: black;">汇聚最新外贸<span style="color: black;">新闻</span>，分享外贸获客实战技巧</span></span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">作者：外贸讯，<span style="color: black;">每日</span>分享最新外贸<span style="color: black;">新闻</span>，外贸获客技巧。关注并私信我回复“广交会”，送你最新广交会国外采购商名录。</span></span></p>

听听海 发表于 2024-9-2 17:13:36

“BS”（鄙视的缩写）‌

4zhvml8 发表于 2024-9-28 21:41:44

期待更新、坐等、迫不及待等。

4zhvml8 发表于 2024-10-4 15:02:12

我完全同意你的看法，期待我们能深入探讨这个问题。

j8typz 发表于 2024-10-19 22:34:51

网站建设seio论坛http://www.fok120.com/

j8typz 发表于 2024-11-6 06:40:07

交流如星光璀璨，点亮思想夜空。

qzmjef 发表于 2024-11-12 04:14:07

对于这个问题，我有不同的看法...

查看完整版本: 阿里国际站新手，怎么样发布一个高分的制品？意见保藏起来，慢慢看