站长秘籍-看完你便是SEO大神
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">针对</span><span style="color: black;">做为</span>一个网站站长或网站运营人员,<span style="color: black;">倘若</span>想要自己网站<span style="color: black;">得到</span>比较好的展现排名,就必须运用好seo优化工具,面对市场上五花八门的工具软件,<span style="color: black;">到底</span>哪个是好用的,是真材实料的呢?今天跟<span style="color: black;">大众</span><span style="color: black;">仔细</span>介绍百度官方出品的<span style="color: black;">制品</span>——百度搜索资源平台(原百度站长工具),相信比任何一家优化<span style="color: black;">机构</span>的材料都要权威!</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/dfic-imagehandler/421b2bed-ed6c-4682-9fb8-899e68bdb14d~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1725117668&x-signature=BKSrMw9RXOAOK2z40ch7WFBl234%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">百度搜索资源平台介绍</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">(原百度站长平台)</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">百度搜索资源平台(原百度站长平台)是<span style="color: black;">全世界</span>最大的面向中文互联网管理者、移动<span style="color: black;">研发</span>者、创业者的搜索流量管理的官方平台。<span style="color: black;">供给</span>有助于搜索引擎数据<span style="color: black;">查找</span>及优化的工具、SEO<span style="color: black;">意见</span>、多端适配服务的能力等。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">百度搜索资源平台域名<span style="color: black;">位置</span>:http://ziyuan.baidu.com/</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/dfic-imagehandler/e11e6115-4e3c-477d-876d-926796eeea9c~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1725117668&x-signature=P4dvqjJRUOwLVBoAOfmwZuiLzXo%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">查找</span>工具</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1、 索引量工具</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">网站的索引量指该网站在百度搜索上,<span style="color: black;">能够</span>被用户搜索到的链接总量。</strong>百度蜘蛛<span style="color: black;">经过</span>抓取<span style="color: black;">发掘</span>网站内容,进行页面解析,对有价值内容<span style="color: black;">创立</span>索引库,<span style="color: black;">最后</span>使搜索用户<span style="color: black;">能够</span>搜索到网站内容。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">网站被百度蜘蛛抓取后,经过一系列计算才得以建入索引库,有了和搜索用户见面的机会。<span style="color: black;">因此</span>,索引量<span style="color: black;">始终</span>是站长们关注的焦点,但关于索引量工<span style="color: black;">拥有</span><span style="color: black;">有些</span>误读,<span style="color: black;">这儿</span>给到正确解答:</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">√ 索引量不等于网站流量:</strong>索引库分多个层级,进入上层索引库才有<span style="color: black;">更加多</span>与搜索用户见面的机会;进入下层库机会渺茫。<span style="color: black;">因此</span>,索引量总体的<span style="color: black;">增多</span>减少并<span style="color: black;">不可</span>说明流量会有什么变化<strong style="color: blue;">√ 索引量变化不直接影响流量变化:</strong>当流量<span style="color: black;">出现</span>巨大变化时,索引量数据<span style="color: black;">能够</span><span style="color: black;">做为</span>排查<span style="color: black;">原由</span>的<span style="color: black;">途径</span>之一,但不是<span style="color: black;">独一</span>排查<span style="color: black;">途径</span>,索引量变化并不直接影响流量变化<strong style="color: blue;">√ 索引量浮动<span style="color: black;">状况</span>,索引量上下浮动10%(经验值),<span style="color: black;">乃至</span><span style="color: black;">更加多</span>,都可能属于正常。</strong>只要流量变化不大就<span style="color: black;">不消</span>紧张。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2、流量与关键词工具</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">流量与关键词工具,<strong style="color: blue;"><span style="color: black;">供给</span>站点的热门关键词在百度搜索结果中的展现及点击量数据</strong>,<span style="color: black;">经过</span>对关键词表现<span style="color: black;">状况</span>的监控,<span style="color: black;">帮忙</span>网站更好进行优化,流量与关键词工具可全面<span style="color: black;">帮忙</span>站长<span style="color: black;">认识</span>网站在百度搜索引擎中的表现,决定页面及网站的优化方向,为网站运营决策<span style="color: black;">供给</span>分析依据。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">关于流量与关键词工具,还有一点需要强调,<span style="color: black;">倘若</span>站长需要在反馈中心中提交关于网站流量<span style="color: black;">反常</span>的<span style="color: black;">状况</span>,<strong style="color: blue;">请<span style="color: black;">运用</span>此工具的数据、及数据截图</strong><span style="color: black;">做为</span>证据,便于工作人员分析网站问题。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3、抓取频次工具</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3.1 什么是抓取频次</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">抓取频次是搜索引擎在单位时间内(天级)对网站服务器抓取的总次数,<span style="color: black;">倘若</span>搜索引擎对站点的抓取频次过高,<span style="color: black;">特别有</span>可能<span style="color: black;">导致</span>服务器不稳定,百度蜘蛛会<span style="color: black;">按照</span>网站内容更新频率和服务器压力等<span style="color: black;">原因</span>自动<span style="color: black;">调节</span>抓取频次。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3.2 什么<span style="color: black;">状况</span>下<span style="color: black;">能够</span>进行抓取频次上限<span style="color: black;">调节</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">首要</span>,百度蜘蛛会<span style="color: black;">按照</span>网站服务器压力自动进行抓取频次<span style="color: black;">调节</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">其次,<span style="color: black;">倘若</span>百度蜘蛛的抓取影响了网站稳定性,站长<span style="color: black;">能够</span><span style="color: black;">经过</span>此工具调节百度蜘蛛<span style="color: black;">每日</span>抓取网站的频次上限。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">强调1:<span style="color: black;">调节</span>抓取频次上限不等于调高抓取频次</strong>。<strong style="color: blue;">强调2:<span style="color: black;">意见</span>站长<span style="color: black;">谨慎</span>调节抓取频次上限值,<span style="color: black;">倘若</span>抓取频次过小则会影响百度蜘蛛对网站的<span style="color: black;">即时</span>抓取,从而影响索引。</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">4、抓取诊断工具</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">4.1 什么是抓取诊断</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">抓取诊断工具,<span style="color: black;">能够</span>让站长从百度蜘蛛的视角查看抓取内容,自助诊断百度蜘蛛看到的内容,和预期<span style="color: black;">是不是</span>一致。<strong style="color: blue;"><span style="color: black;">每一个</span>站点每周可<span style="color: black;">运用</span>200次,抓取结果只展现百度蜘蛛可见的前200KB内容。</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">4.2 抓取诊断工具能做什么</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">日前</span>抓取诊断工<span style="color: black;">拥有</span>如下<span style="color: black;">功效</span>:</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">√ 诊断抓取内容<span style="color: black;">是不是</span>符合预期</strong>。譬如<span style="color: black;">非常多</span>商品详情页面,价格信息是<span style="color: black;">经过</span>JavaScript输出的,对百度蜘蛛不友好,价格信息较难在搜索中应用。问题修正后,可用诊断工具再次抓取检验。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/dfic-imagehandler/cf1b484f-2ecd-43c6-8ef2-23ad629cbfdf~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1725117668&x-signature=BYvc5RMZuUgvBtn0XlQ8NtACZEM%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">√ 诊断网页<span style="color: black;">是不是</span>被加了链、<span style="color: black;">隐匿</span>文本。</strong>网站<span style="color: black;">倘若</span>被黑,可能被加上<span style="color: black;">隐匿</span>的链接,这些链可能<span style="color: black;">仅在</span>百度抓取时才<span style="color: black;">显现</span>,需要用此抓取工具诊断。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">5、抓取<span style="color: black;">反常</span>工具</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">5.1 什么是抓取<span style="color: black;">反常</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">百度蜘蛛<span style="color: black;">没法</span>正常抓取,<span style="color: black;">便是</span>抓取<span style="color: black;">反常</span>。<span style="color: black;">一般</span>网站<span style="color: black;">显现</span>抓取<span style="color: black;">反常</span>,都是网站自身<span style="color: black;">原由</span><span style="color: black;">导致</span>,需要网站<span style="color: black;">按照</span>工具提示,尽快自查网站问题并<span style="color: black;">处理</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">5.2 抓取<span style="color: black;">反常</span>对网站有<span style="color: black;">那些</span>影响</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">针对</span><span style="color: black;">海量</span>内容<span style="color: black;">没法</span>正常抓取的网站,搜索引擎会认为网站存在用户体验上的缺陷,并降低对网站的<span style="color: black;">评估</span>,在抓取、索引、搜索<span style="color: black;">评估</span>上都会受到<span style="color: black;">必定</span>程度的<span style="color: black;">消极</span>影响,<span style="color: black;">最后</span>影响到网站从百度获取的流量。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">5.3 抓取<span style="color: black;">反常</span>的<span style="color: black;">原由</span>有<span style="color: black;">那些</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">● 网站<span style="color: black;">反常</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">√ DNS<span style="color: black;">反常</span>:</strong>当百度蜘蛛<span style="color: black;">没法</span>解析网站的IP时,会<span style="color: black;">显现</span>DNS<span style="color: black;">反常</span>。可能是网站IP<span style="color: black;">位置</span>错误,<span style="color: black;">或</span>域名服务商把百度蜘蛛封禁。请<span style="color: black;">运用</span>whois<span style="color: black;">或</span>host<span style="color: black;">查找</span>自己网站IP<span style="color: black;">位置</span><span style="color: black;">是不是</span>正确且可解析,<span style="color: black;">倘若</span>不正确或<span style="color: black;">没法</span>解析,请与域名注册商联系,更新网站IP<span style="color: black;">位置</span>。<strong style="color: blue;">√ 连接超时:</strong>抓取请求连接超时,可能<span style="color: black;">原由</span>服务器过载,网络不稳定<strong style="color: blue;">√ 抓取超时:</strong>抓取请求连接<span style="color: black;">创立</span>后,下载页面速度过慢,<span style="color: black;">引起</span>超时,可能<span style="color: black;">原由</span>服务器过载,带宽不足<strong style="color: blue;">√ 连接错误:</strong><span style="color: black;">没法</span>连接<span style="color: black;">或</span>连接<span style="color: black;">创立</span>后对方服务器拒绝</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">● 链接<span style="color: black;">反常</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">√ <span style="color: black;">拜访</span>被拒绝:</strong>爬虫发起抓取,httpcode返回码是403<strong style="color: blue;">√ 找不到页面:</strong>爬虫发起抓取,httpcode返回码是404<strong style="color: blue;">√ 服务器错误:</strong>爬虫发起抓取,httpcode返回码是5XX<strong style="color: blue;">√ 其他错误:</strong>爬虫发起抓取,httpcode返回码是4XX,不<span style="color: black;">包含</span>403和404</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/a03ff2f01da04bf2b6b1ab09ab67d8cf~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1725117668&x-signature=qxnUoqTMs2ruZgqWDPo4r9is9%2Bg%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">提交工具</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1、链接提交工具</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">日前</span>一共有4种提交方式,分别是<strong style="color: blue;">主动推送、Sitemap、手工提交和自动推送</strong>,这四种推送方式的区别,请看下图</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">意见</span>有<span style="color: black;">资讯</span>属性站点,<span style="color: black;">运用</span>主动推送进行数据提交;新验证平台站点,或内容无时效性<span style="color: black;">需求</span>站点,<span style="color: black;">能够</span><span style="color: black;">运用</span>Sitemap将网站<span style="color: black;">所有</span>内容<span style="color: black;">运用</span>Sitemap提交;技术能力弱,或网站内容较少的站点,可<span style="color: black;">运用</span>手工提交方式进行数据提交;最后,还<span style="color: black;">能够</span><span style="color: black;">运用</span>插件方式,自动推送方式给百度提交数据。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/0aa4c92539f947faa85bf227f29d8ddf~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1725117668&x-signature=KdW%2Fr%2BhRu80NusRFo2dArHMet4c%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">运用</span>链接提交工具,还需要<span style="color: black;">重视</span>的是,部分网站会采用第三方插件推送数据,插件推送方式需要站长仔细<span style="color: black;">检测</span>推送<span style="color: black;">规律</span>,之前<span style="color: black;">出现</span>过站长<span style="color: black;">运用</span>第三方插件推送数据,<strong style="color: blue;">而第三方插件采用域名+标题进行推送,<span style="color: black;">这般</span><span style="color: black;">引起</span>推送给百度的URL中存在中文字符,带有中文字符的URL会301<span style="color: black;">转</span>到真实的URL上,<span style="color: black;">显现</span>此类<span style="color: black;">状况</span>,是<span style="color: black;">没法</span>享受快速抓取优待的。</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">链接提交工具<span style="color: black;">能够</span>快速<span style="color: black;">帮忙</span>站点实现内容抓取,<span style="color: black;">运用</span>第三方插件<span style="color: black;">能够</span>快速帮助站长<span style="color: black;">处理</span>推送的问题,站长只需在<span style="color: black;">选取</span>插件时,仔细<span style="color: black;">检测</span>下插件数据<span style="color: black;">规律</span>,否则推送错误数据,网站数据<span style="color: black;">没法</span>享受快速抓取优待。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2、死链提交工具</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2.1 <span style="color: black;">为何</span>要<span style="color: black;">运用</span>死链工具</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">当网站死链数据累积<span style="color: black;">太多</span>时,并且被展示到搜索结果页中,对网站本身的<span style="color: black;">拜访</span>体验和用户转化都起到了<span style="color: black;">消极</span>影响。另一方面,百度<span style="color: black;">检测</span>死链的流程<span style="color: black;">亦</span>会为网站带来额外<span style="color: black;">包袱</span>,影响网站其他正常页面的抓取和索引。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">重视</span>事项:</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">√ <strong style="color: blue;">请推送协议死链数据</strong>,死链工具仅支持协议死链数据√ <strong style="color: blue;">提交死链被删除后,网站<span style="color: black;">能够</span>删除已提交的死链文件</strong>,否则搜索仍会继续抓取死链文件,确认文件中内容</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2.2 什么是死链规则提交?</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">死链规则是链接前缀,且匹配前缀的链接<span style="color: black;">所有</span>是死链。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">日前</span>支持两种死链规则:</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">√ 目录规则:</strong>以“/”结尾的前缀<strong style="color: blue;">√ CGI规则:</strong>以“?”结尾的前缀</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2.3 什么是死链文件提交?</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">√ 站长需要提交已被百度建索引的、且需要删除的链接,如链接在百度搜索不到,则<span style="color: black;">能够</span>不提交死链√ 需要删除的链接需要<span style="color: black;">所有</span>设置为404,如<span style="color: black;">发掘</span>有链接非死链,会<span style="color: black;">引起</span>文件校验失败,从而<span style="color: black;">没法</span>删除死链√ 如死链文件抓取失败,<span style="color: black;">能够</span><span style="color: black;">经过</span>抓取诊断工具判断死链文件<span style="color: black;">是不是</span><span style="color: black;">能够</span>正常抓取。√ 站长提交死链后,请不要在robots中封禁百度蜘蛛,封禁百度蜘蛛会影响链接的正常删除。√ <span style="color: black;">倘若</span>需要删除的链接<span style="color: black;">已然</span>被删除,请<span style="color: black;">即时</span>的删除掉死链文件√ 提交死链工具,最长需要2-3天生效死链。如站长<span style="color: black;">发掘</span>链接未被删除,<span style="color: black;">1星期</span>后<span style="color: black;">能够</span>重新提交。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">规则提交:</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">√ 规则死链不支持通配符。√ 规则死链必须是以?<span style="color: black;">或</span> /结尾的规则。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2.4 关于死链提交的<span style="color: black;">平常</span>问题</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">√ 网站死链数据,除了<span style="color: black;">运用</span>死链提交工具,还<span style="color: black;">能够</span><strong style="color: blue;"><span style="color: black;">运用</span>robots屏蔽百度抓取</strong>,百度将<span style="color: black;">按照</span>robots文件中的规则,<span style="color: black;">再也不</span>抓取该内容,<span style="color: black;">倘若</span>该内容线上<span style="color: black;">已然</span>展现,将会进行屏蔽;√ <span style="color: black;">已然</span>提交死链的文件,蜘蛛仍会继续抓取,<strong style="color: blue;"><span style="color: black;">检测</span>文件中<span style="color: black;">是不是</span>有更新的链接</strong>;如抓到更新的链接,将再次校验网站;如死链提交已生效,且此文件后续将<span style="color: black;">再也不</span>更新,<span style="color: black;">能够</span>直接在工具中将文件删除;√ 搜索资源平台中的<strong style="color: blue;">链接分析工具</strong>,有死链分析功能,<span style="color: black;">能够</span><span style="color: black;">帮忙</span>网站<span style="color: black;">发掘</span>站内死链。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3、移动适配工具</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3.1 什么是移动适配,移动适配工具的<span style="color: black;">功效</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">移动适配工具<span style="color: black;">重点</span>用于,<strong style="color: blue;"><span style="color: black;">倘若</span>网站<span style="color: black;">同期</span><span style="color: black;">持有</span>PC站和移动站,且二者能够在内容上对应,即主<span style="color: black;">身体</span>容完全相同,网站<span style="color: black;">能够</span><span style="color: black;">经过</span>移动适配工具进行对应关系,便于百度来识别PC和移动站之间的关系。</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">站长<span style="color: black;">经过</span>移动适配工具提交pattern级别<span style="color: black;">或</span>URL级别的PC页与手机页对应关系,若<span style="color: black;">能够</span>成功<span style="color: black;">经过</span>校验,将有助于百度移动搜索将移动用户直接送入对应的手机页结果。积极参与“移动适配”,将有助于的手机站在百度移动搜索<span style="color: black;">得到</span><span style="color: black;">更加多</span>流量,<span style="color: black;">同期</span>以更佳的浏览效果赢取用户口碑。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3.2 移动适配工具<span style="color: black;">怎样</span><span style="color: black;">运用</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">当网站<span style="color: black;">同期</span><span style="color: black;">持有</span>移动站点和PC站点、且移动页面和PC页面的主<span style="color: black;">身体</span>容完全相同,就<span style="color: black;">能够</span>在<span style="color: black;">经过</span>百度搜索资源平台(原百度站长平台)提交正确的适配关系,获取<span style="color: black;">更加多</span>移动流量。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">第1</span>步:注册并登录百度搜索资源平台(原百度站长平台)第二步:提交PC网站并验证站点与ID的归属关系,<span style="color: black;">详细</span>验证网站归属<span style="color: black;">办法</span>可见<span style="color: black;">帮忙</span>文档第三步:站点验证后,进入“网站支持”――“数据引入”――“移动适配工具”,<span style="color: black;">选取</span><span style="color: black;">详细</span>需要进行移动适配的PC站,<span style="color: black;">而后</span>“添加适配关系”第四步:<span style="color: black;">按照</span>自己提交的适配数据特点,<span style="color: black;">选取</span>适合网站的提交方式。<span style="color: black;">日前</span>移动适配工具支持规则适配提交URL适配提交,无论<span style="color: black;">运用</span>哪种方式都需要先指定PC与移动站点,此举<span style="color: black;">能够</span>令平台更加快速地检验提交的数据、给出反馈,顺利生效。<span style="color: black;">同期</span>在之后<span style="color: black;">过程</span>中提交的适配数据中必须<span style="color: black;">包括</span>指定的站点,否则会<span style="color: black;">引起</span>校验失败。<strong style="color: blue;">1)规则适配:</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">当PC<span style="color: black;">位置</span>和移动<span style="color: black;">位置</span>存在规则(pattern)的匹配关系时(如PC页面</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">www.test.com/picture/12345.html,移动页面</p>m.test.com/picture/12345.html),<span style="color: black;">能够</span><span style="color: black;">运用</span>规则适配,添加PC和移动的正则表达式,正则的书写方式详见工具页面《正则格式说明》。<span style="color: black;">剧烈</span><span style="color: black;">意见</span><span style="color: black;">运用</span>规则适配,一次提交成功生效后,<span style="color: black;">针对</span>新增同规则的URL可<span style="color: black;">连续</span>生效,不必再进行多次提交。<span style="color: black;">同期</span>该方式处理周期相对URL适配更短,且易于<span style="color: black;">守护</span>和问题排查,是百度<span style="color: black;">举荐</span><span style="color: black;">运用</span>的提交方式。<strong style="color: blue;">2)URL适配:</strong>当规则适配<span style="color: black;">不可</span>满足适配关系的表达时,<span style="color: black;">能够</span><span style="color: black;">经过</span>“URL对文件上传”功能,将主<span style="color: black;">身体</span>容相同的PC链接和移动链接提交给百度:文件格式为每行前后两个URL,分别是PC链接和移动链接,中间用空格分隔,一个文件最多<span style="color: black;">能够</span>提交5万对URL,<span style="color: black;">能够</span>提交多个文件。<span style="color: black;">另一</span>网站还<span style="color: black;">能够</span><span style="color: black;">选取</span>“URL对批量提交”,在输入框中直接输入URL对,格式与文件相同,但此处一次性仅限提交2000对URL。第五步:提交适配数据后,关注移动适配工具会<span style="color: black;">供给</span>状态说明,若未适配成功,可<span style="color: black;">按照</span>说明文字和示例进行相应的<span style="color: black;">调节</span>后更新提交适配数据。
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">4、robots</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">4.1 什么是robots文件</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">robots是站点与蜘蛛沟通的重要<span style="color: black;">途径</span>,站点<span style="color: black;">经过</span>robots文件声明该网站中不想被搜索引擎抓取的部分<span style="color: black;">或</span>指定搜索引擎只抓取特定的部分。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">请<span style="color: black;">重视</span>,仅当网站<span style="color: black;">包括</span>不<span style="color: black;">期盼</span>被搜索引擎抓取的内容时,才需要<span style="color: black;">运用</span>robots.txt文件。<span style="color: black;">倘若</span><span style="color: black;">期盼</span>搜索引擎抓取网站上所有内容,请勿<span style="color: black;">创立</span>robots.txt文件。之前<span style="color: black;">发掘</span><span style="color: black;">非常多</span>流量下降的网站示例,最后追查都是<span style="color: black;">由于</span>技术人员<span style="color: black;">经过</span>robots对搜索引擎加了封禁。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">为了避免站长在设置robots文件时<span style="color: black;">显现</span>错误,百度搜索资源平台(原百度站长平台)<span style="color: black;">尤其</span>推出了robots工具,<span style="color: black;">帮忙</span>站长正确设置robots。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">4.2 robots.txt文件的格式</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">robots文件<span style="color: black;">常常</span><span style="color: black;">安置</span>于根目录下,<span style="color: black;">包括</span>一条或<span style="color: black;">更加多</span>的记录,这些记录<span style="color: black;">经过</span>空行<span style="color: black;">掰开</span>(以CR,CR/NL, or NL<span style="color: black;">做为</span>结束符),每一条记录的格式如下所示:</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">"<field>:<optional space><value><optionalspace>"</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">在该文件中<span style="color: black;">能够</span><span style="color: black;">运用</span><strong style="color: blue;">#</strong>进行注解,<span style="color: black;">详细</span><span style="color: black;">运用</span><span style="color: black;">办法</span>和UNIX中的惯例<span style="color: black;">同样</span>。该文件中的记录<span style="color: black;">一般</span>以一行或多行User-agent<span style="color: black;">起始</span>,后面加上若干Disallow和Allow行,<span style="color: black;">仔细</span><span style="color: black;">状况</span>如下:</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">User-agent:</strong>该项的值用于描述搜索引擎robot的名字。在"robots.txt"文件中,<span style="color: black;">倘若</span>有多条User-agent记录说明有多个robot会受到"robots.txt"的限制,对该文件<span style="color: black;">来讲</span>,<span style="color: black;">最少</span>要有一条User-agent记录。<span style="color: black;">倘若</span>该项的值设为*,则对任何robot均有效,在"robots.txt"文件中,"User-agent:*"<span style="color: black;">这般</span>的记录只能有一条。<span style="color: black;">倘若</span>在"robots.txt"文件中,加入"User-agent:SomeBot"和若干Disallow、Allow行,<span style="color: black;">那样</span>名为"SomeBot"只受到"User-agent:SomeBot"后面的 Disallow和Allow行的限制。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">Disallow:</strong>该项的值用于描述不<span style="color: black;">期盼</span>被<span style="color: black;">拜访</span>的一组URL,这个值<span style="color: black;">能够</span>是一条完整的路径,<span style="color: black;">亦</span><span style="color: black;">能够</span>是路径的非空前缀,以Disallow项的值开头的URL不会被 robot<span style="color: black;">拜访</span>。例如"Disallow:/help"禁止robot<span style="color: black;">拜访</span>/help.html、/helpabc.html、/help/index.html,而"Disallow:/help/"则<span style="color: black;">准许</span>robot<span style="color: black;">拜访</span>/help.html、/helpabc.html,<span style="color: black;">不可</span><span style="color: black;">拜访</span>/help/index.html。"Disallow:"说明<span style="color: black;">准许</span>robot<span style="color: black;">拜访</span>该网站的所有URL,在"/robots.txt"文件中,<span style="color: black;">最少</span>要有一条Disallow记录。<span style="color: black;">倘若</span>"/robots.txt"不存在<span style="color: black;">或</span>为空文件,则<span style="color: black;">针对</span>所有的搜索引擎robot,该网站都是开放的。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">Allow:</strong>该项的值用于描述<span style="color: black;">期盼</span>被<span style="color: black;">拜访</span>的一组URL,与Disallow项<span style="color: black;">类似</span>,这个值<span style="color: black;">能够</span>是一条完整的路径,<span style="color: black;">亦</span><span style="color: black;">能够</span>是路径的前缀,以Allow项的值开头的URL 是<span style="color: black;">准许</span>robot<span style="color: black;">拜访</span>的。例如"Allow:/hibaidu"<span style="color: black;">准许</span>robot<span style="color: black;">拜访</span>/hibaidu.htm、/hibaiducom.html、/hibaidu/com.html。一个网站的所有URL默认是Allow的,<span style="color: black;">因此</span>Allow<span style="color: black;">一般</span>与Disallow搭配<span style="color: black;">运用</span>,实现<span style="color: black;">准许</span><span style="color: black;">拜访</span>一部分网页<span style="color: black;">同期</span>禁止<span style="color: black;">拜访</span>其它所有URL的功能。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">运用</span>"*"and"$":</strong>百度蜘蛛支持<span style="color: black;">运用</span>通配符"*"和"$"来模糊匹配URL。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">"*" </strong>匹配0或多个任意字符</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">"$" </strong>匹配行结束符。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">最后需要说明的是:百度会严格遵守robots的相关协议,请<span style="color: black;">重视</span>区分网站不想被抓取或抓取的目录的<span style="color: black;">体积</span>写,百度会对robots中所写的文件和网站不想被抓取和抓取的目录做精确匹配,否则robots协议<span style="color: black;">没法</span>生效。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/ad96c6181d394c2aaf4651f6b7e06606~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1725117668&x-signature=r26Tu%2Bxvq6AhikaMAhhuTFXR7VI%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">搜索展现工具</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">站点logo百度搜索资源平台推出的免费类工具,<span style="color: black;">能够</span>给到网站品牌<span style="color: black;">揭发</span>、展示。站点logo是百度搜索<span style="color: black;">按照</span>网站<span style="color: black;">评估</span>、用户<span style="color: black;">需要</span>度、用户浏览轨迹等系统分析产出的效果,<span style="color: black;">因此呢</span>这个工具并不是所有站点都享有权限。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1、站点logo</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">站点申请百度搜索下的logo展示,<span style="color: black;">能够</span><span style="color: black;">经过</span>搜索资源平台——站点属性——站点logo中进行提交,此工具为免费展示类工具。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/ece155ea8a9f4582a620676e955c1fcc~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1725117668&x-signature=SyPauuttYQdyjVJ6c9sdP2D7F9k%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">守护</span>类工具</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1、网站改版工具</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">当一个站点的域名<span style="color: black;">或</span>目录<span style="color: black;">出现</span>变化时,<span style="color: black;">倘若</span>想让百度快速收录变化之后的新链接、用以替换之前的旧链接,需要<span style="color: black;">运用</span>百度搜索资源平台的网站改版工具来提交网站的改版关系,加速百度对已收录链接的新旧替换。网站换域名对网站的影响,<span style="color: black;">咱们</span>将在下篇<span style="color: black;">文案</span>更新。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">运用</span>改版工具提交改版规则的前提:</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">√ 站点的URL<span style="color: black;">出现</span>了变化,不论是域名还是站点的目录,<span style="color: black;">或</span>结果页URL<span style="color: black;">出现</span>变化,改版工具都<span style="color: black;">供给</span>支持,<span style="color: black;">这儿</span>单独说一点,页面内容<span style="color: black;">出现</span>变化的不在改版工具处理的范围内。√ <span style="color: black;">倘若</span>站点URL的路径和参数部分都<span style="color: black;">无</span>变化,仅仅是域名改变的,只需要<span style="color: black;">晓得</span><span style="color: black;">每一个</span>改版前域名和改版后域名的对应关系,不要有整理遗漏,<span style="color: black;">日前</span>平台不支持主域级别的改版规则提交,需要<span style="color: black;">每一个</span>域名都单独提交生效。√ <span style="color: black;">倘若</span>站点URL的路径和参数部分<span style="color: black;">出现</span>变化,<span style="color: black;">然则</span>路径和参数都是有规律可寻的,<span style="color: black;">能够</span><span style="color: black;">经过</span>规则表达式来整理改版前和改版后的URL对应关系。√ <span style="color: black;">倘若</span>站点的URL改变<span style="color: black;">无</span>任何规律的<span style="color: black;">状况</span>,需要准确整理出改版前URL和改版后URL的对应关系。站长要准确的找到对应关系,这与改版规则的生效息息<span style="color: black;">关联</span>。有了准确的对应关系后,就<span style="color: black;">能够</span>设置301<span style="color: black;">转</span>了。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2、闭站<span style="color: black;">守护</span>工具</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">由网站<span style="color: black;">自己</span><span style="color: black;">原由</span>(改版、暂停服务等)、客观<span style="color: black;">原由</span>(服务器故障、政策影响等)<span style="color: black;">导致</span>的网站较长一段时间都<span style="color: black;">没法</span>正常<span style="color: black;">拜访</span>,百度搜索引擎会认为该站属于关闭状态。站长<span style="color: black;">能够</span><span style="color: black;">经过</span>闭站<span style="color: black;">守护</span>工具进行提交申请,申请<span style="color: black;">经过</span>后,百度搜索引擎会暂时<span style="color: black;">保存</span>索引、暂停抓取站点、暂停其在搜索结果中的展现。待网站恢复正常后,站长可<span style="color: black;">经过</span>闭站<span style="color: black;">守护</span>工具申请恢复,申请审核<span style="color: black;">经过</span>后,百度搜索引擎会恢复对站点的抓取和展现,站点的<span style="color: black;">评估</span>得分不会受到影响</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">闭站<span style="color: black;">守护</span>工具的重要tip如下:</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">√ 申请闭站需要<span style="color: black;">保准</span>全站链接都是死链或直接关闭服务器,申请恢复是需要<span style="color: black;">保准</span>网站服务器<span style="color: black;">已然</span><span style="color: black;">起步</span>并<span style="color: black;">无</span>死链。为了尽快进行闭站<span style="color: black;">守护</span>/解除闭站<span style="color: black;">守护</span>,<span style="color: black;">保证</span><span style="color: black;">自己</span>权益,请<span style="color: black;">保证</span>以上<span style="color: black;">要求</span>没问题之后再提交申请(校验很严格,抽样的内容基本需要是100%);</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">√ 闭站<span style="color: black;">守护</span>申请、死链提交等工具,<span style="color: black;">说到</span>的设置死链,都必须是协议死链,即返回码是404,否则会<span style="color: black;">引起</span><span style="color: black;">没法</span><span style="color: black;">经过</span>校验。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">● 内容死链,<span style="color: black;">例如</span>单纯的在网页上写上404,或一张<span style="color: black;">照片</span>上画着404,是不行的</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">● 判断自己网页返回码<span style="color: black;">是不是</span>是404,浏览器里<span style="color: black;">能够</span>直接打开<span style="color: black;">掌控</span>台,查看network的doc,刷新页面</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/dfic-imagehandler/84a5354b-7106-4790-a897-d8c12f2b8cd0~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1725117668&x-signature=umt3hGYiQPy%2FJgMPMvgWEINwcDo%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">● <span style="color: black;">或</span><span style="color: black;">能够</span><span style="color: black;">掌控</span>台<span style="color: black;">运用</span>命令:curl -i 网页<span style="color: black;">位置</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">● 查返回的信息</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/dfic-imagehandler/14c08c78-c169-40b2-9892-763d8606cc73~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1725117668&x-signature=3LjvFYwI%2FJUUFMQlRB2QTR9slYA%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">闭站<span style="color: black;">守护</span>只能<span style="color: black;">保准</span>网站的索引量,<span style="color: black;">不可</span><span style="color: black;">保准</span>网站的排名。</strong>之前有站点反馈闭站<span style="color: black;">守护</span><span style="color: black;">欠好</span>用,<span style="color: black;">由于</span>闭站恢复后网站排名<span style="color: black;">无</span>了,<span style="color: black;">这儿</span>再次强调一下,<span style="color: black;">运用</span>闭站工具只能<span style="color: black;">保存</span>网站的索引量,但不<span style="color: black;">保准</span>网站的排名不变。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">关于闭站<span style="color: black;">守护</span><span style="color: black;">平常</span>的问题:</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">√ 闭站<span style="color: black;">守护</span>的<span style="color: black;">经过</span>时间是从提交申请到生效一天内。√ 闭站<span style="color: black;">守护</span>申请恢复,是站点<span style="color: black;">无</span>任何404页面等<span style="color: black;">状况</span>下,2天内恢复。√ 闭站<span style="color: black;">守护</span>生效之后,首页不会屏蔽,如有网站首页屏蔽<span style="color: black;">需要</span>,<span style="color: black;">能够</span>在搜索资源平台反馈中心提交√ 闭站<span style="color: black;">守护</span>最长<span style="color: black;">守护</span>时间是180天,过了180天之后的自动放出,如站点有404页面√ 仍会正常屏蔽处理√ 主站申请了闭站<span style="color: black;">守护</span>后,对应移动站<span style="color: black;">亦</span>是需要申请闭站<span style="color: black;">守护</span>的;即使存在适配关系,<span style="color: black;">亦</span>只能屏蔽在适配关系中的移动链接,其余不在适配关系中的链接,<span style="color: black;">例如</span>直接被抓取的链接,仍<span style="color: black;">没法</span>屏蔽。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3、HTTTPS认证工具</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3.1 <span style="color: black;">运用</span>HTTPS认证工具的收益:</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">网站<span style="color: black;">经过</span>HTTPS认证后,站点在百度搜索的所有快照都会变成HTTPS格式,蜘蛛<span style="color: black;">亦</span>会优先抓取HTTPS的链接,让用户在搜索中<span style="color: black;">得到</span>更安全的链接</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3.2 网站<span style="color: black;">运用</span>HTTPS认证工具的<span style="color: black;">重视</span>事项:</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">√ <span style="color: black;">保准</span>HTTPS站点正常<span style="color: black;">拜访</span>,且页面内引入资源为HTTPS格式,<span style="color: black;">包含</span>引入的视频、<span style="color: black;">照片</span>、CSS、JS等元素;<span style="color: black;">倘若</span>网站<span style="color: black;">无</span>全站HTTPS,申请百度搜索资源平台(原站长平台)HTTPS认知是不会<span style="color: black;">经过</span>的,<span style="color: black;">然则</span><span style="color: black;">倘若</span>系统<span style="color: black;">无</span>检测到这个<span style="color: black;">状况</span>而<span style="color: black;">经过</span>验证的话,会<span style="color: black;">引起</span>没改造的这部分页面产生死链,<span style="color: black;">因此</span>认证前<span style="color: black;">必定</span>要检测好√ <span style="color: black;">倘若</span>站点存在HTTP和HTTPS两种协议的页面,必须将HTTP的URL 301到HTTPS的URL上,仅有HTTPS站点的<span style="color: black;">能够</span>直接认证;√ 必须<span style="color: black;">保准</span>HTTP站点与HTTPS的链接一一对应,<span style="color: black;">无</span>HTTPS对应的HTTP链接可能会被判断成死链接;</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3.3 关于网站做HTTPS回退的<span style="color: black;">重视</span>事项:</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">√ 站点<span style="color: black;">经过</span>认证后,只需要点击退场按钮(在搜索资源平台验证的网站<span style="color: black;">持有</span>者),就<span style="color: black;">能够</span>退回到HTTP站点了;√ 需要强调的是,点击回退按钮后,要等到<span style="color: black;">表示</span>回退成功了再做其他操作,否则有可能导致网站产生死链接。</p>
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