seo基本教程有哪些?
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<h1 style="color: black; text-align: left; margin-bottom: 10px;">1、SEO是什么?</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">SEO(Search Engine Optimization),汉译为搜索引擎优化。搜索引擎优化是一种利用搜索引擎的搜索规则来<span style="color: black;">加强</span>目的网站在<span style="color: black;">相关</span>搜索引擎内的排名的方式。大多国内指针对搜索引擎的关键词排名,从而<span style="color: black;">得到</span>利润。(本质为搜索引擎<span style="color: black;">供给</span>有价值的内容,并非作<span style="color: black;">坏处</span>,只要用心<span style="color: black;">处理</span><span style="color: black;">需要</span>,网站自然就会受欢迎!想不排名都难!)</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/dfic-imagehandler/899932ae-fe2d-4928-b1fa-f0754a9e2e1b~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1725112338&x-signature=OIyprKZf6ROaz9vEUljc1jWB%2Bcs%3D" style="width: 50%; margin-bottom: 20px;"></div>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">2、做SEO有什么好处?</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">免费从搜索引擎<span style="color: black;">得到</span>定向流量。企业网站做了seo,<span style="color: black;">能够</span><span style="color: black;">得到</span>对应的潜在客户咨询,从而达成交易。没做seo的网站,很难让潜在用户找到<span style="color: black;">咱们</span>网站,<span style="color: black;">引起</span>的结果就自己内部人<span style="color: black;">瞧瞧</span>!</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">3、网站排名<span style="color: black;">怎样</span>查看?</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">网站的关键词排名,国内网站<span style="color: black;">通常</span>针对百度搜索引擎,查看<span style="color: black;">办法</span>有<span style="color: black;">非常多</span>种。最简单的<span style="color: black;">办法</span>是<span style="color: black;">运用</span>站长工具,输入对应的域名就<span style="color: black;">能够</span>看到网站的各个搜索引擎的数据,还<span style="color: black;">相关</span>键词排名。</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">4、网站收录怎么看?</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">网站的收录<span style="color: black;">能够</span><span style="color: black;">运用</span>site命令<span style="color: black;">查找</span>,<span style="color: black;">亦</span><span style="color: black;">能够</span><span style="color: black;">运用</span>站长工具直接<span style="color: black;">查找</span>。</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">5、<span style="color: black;">为何</span>site带www的域名和不带www的域名,收录量不<span style="color: black;">同样</span>呢?</h1>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">6、<span style="color: black;">为何</span>有时site带www的,比没带www的收录量多呢?</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">由于</span>百度<span style="color: black;">针对</span>该网址的统计规则<span style="color: black;">区别</span>,这个为自然现象。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">有的网站开启多个2级域名的<span style="color: black;">状况</span>下,<span style="color: black;">便是</span>该域名下所有的内容收录(<span style="color: black;">通常</span><span style="color: black;">状况</span>只开启了www 和不带www域名的<span style="color: black;">状况</span>下,数据差不多,为自然现象!<span style="color: black;">不消</span>纠结。)</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/dfic-imagehandler/168752c3-55d9-42eb-b5c4-c0206d19231e~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1725112338&x-signature=o0d4xQhT2BG5IW6Oq7tZd8iEb%2FE%3D" style="width: 50%; margin-bottom: 20px;"></div>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">7、外链是什么?重要吗?</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">外链简单理解,<span style="color: black;">便是</span><span style="color: black;">咱们</span>的网址在别人网站上<span style="color: black;">显现</span> 并且那个网页被搜索引擎收录,<span style="color: black;">例如</span>被百度收录。这对<span style="color: black;">咱们</span>网站<span style="color: black;">来讲</span><span style="color: black;">便是</span>一条有效的外链。<span style="color: black;">或</span><span style="color: black;">叫作</span><span style="color: black;">外边</span>链接,反响链接。外链是<span style="color: black;">能够</span><span style="color: black;">加强</span>网站权重的,尤其是网站首 页的链接,大<span style="color: black;">都数</span>网站首页其中了一个网站的最高权重。</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">8、什么是百度蜘蛛?</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">百度蜘蛛,英文名是“Baiduspider”是百度搜索引擎的一个自动程序。它的<span style="color: black;">功效</span>是<span style="color: black;">拜访</span>互联网上的网页、<span style="color: black;">照片</span>、视频等内容,<span style="color: black;">创立</span>索引数据库,<span style="color: black;">运用</span>户能在百度搜索引擎中搜索到您网站的网页、<span style="color: black;">照片</span>、视频等内容。简单理解,百度蜘蛛就好比<span style="color: black;">咱们</span>想把手机链接电脑的时候<span style="color: black;">运用</span>的USB数据线。只要插好就<span style="color: black;">能够</span>对接,百度蜘蛛只要启用,编好的程序就<span style="color: black;">能够</span>抓取互联网上<span style="color: black;">海量</span>的信息。<span style="color: black;">而后</span>存放到<span style="color: black;">自己</span>的数据库里面。</p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">9、什么是robots.txt协议?</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">robots协议(<span style="color: black;">亦</span><span style="color: black;">叫作</span>为爬虫协议、爬虫规则、<span style="color: black;">设备</span>人协议等)<span style="color: black;">亦</span><span style="color: black;">便是</span>robots.txt,网站<span style="color: black;">经过</span>robots协议告诉搜索引擎<span style="color: black;">那些</span>页面<span style="color: black;">能够</span>抓取,<span style="color: black;">那些</span>页面<span style="color: black;">不可</span>抓取。几乎所有搜索引擎都遵循这一协议。robots.txt最大的<span style="color: black;">功效</span><span style="color: black;">针对</span><span style="color: black;">有些</span>电子商务网站,<span style="color: black;">例如</span>网站的会员帐号<span style="color: black;">秘码</span>,<span style="color: black;">有些</span>交易类网站的现金资料这类程序页面肯定是<span style="color: black;">不可</span>让被抓取的。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/dfic-imagehandler/dbb75a9f-0d36-450a-912d-cd599d8bf200~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1725112338&x-signature=wztJZQNhAudtzrgcI%2FwASPnDAfM%3D" style="width: 50%; margin-bottom: 20px;"></div>
<h1 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;">seo<span style="color: black;">基本</span>入门教程详解</strong></h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1.准备一个空间和域名</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">SEO有<span style="color: black;">非常多</span>概念性名词,当然这些都是要进行记忆的,但不<span style="color: black;">举荐</span><span style="color: black;">大众</span>去死记硬背,而是需要在实践中(操作网站优化时)去记忆,<span style="color: black;">由于</span>死记硬背很容易忘记,并且自己<span style="color: black;">亦</span>不会真正理解其中的含义。<span style="color: black;">因此</span>提倡<span style="color: black;">大众</span>从学习SEO<span style="color: black;">起始</span>的<span style="color: black;">第1</span>天起就去进行操作。学习SEO必须实践,就算你学习了2年的SEO课程<span style="color: black;">倘若</span><span style="color: black;">无</span>实践过,你<span style="color: black;">亦</span>只会<span style="color: black;">作为</span>一个SEO的理论<span style="color: black;">能手</span>,<span style="color: black;">而后</span><span style="color: black;">针对</span>关键词排名你还是一无所知。<span style="color: black;">因此呢</span><span style="color: black;">意见</span><span style="color: black;">大众</span>去购买一个域名和一个空间(虚拟主机)。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2.<span style="color: black;">选取</span>一个<span style="color: black;">制品</span>或行业</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">选取</span>好了空间和域名,<span style="color: black;">那样</span>接下来就必须<span style="color: black;">选取</span>一个行业<span style="color: black;">或</span><span style="color: black;">制品</span>来实践了(当然,<span style="color: black;">倘若</span>你<span style="color: black;">已然</span>在一家公司负责SEO了,那<span style="color: black;">便是</span>最好的实践,你<span style="color: black;">能够</span>做一个和<span style="color: black;">机构</span>相同的行业的站点,<span style="color: black;">这般</span>既<span style="color: black;">能够</span>练手<span style="color: black;">亦</span><span style="color: black;">能够</span>当做是资源站),<span style="color: black;">倘若</span>不<span style="color: black;">选取</span>好就<span style="color: black;">无</span>方向,不<span style="color: black;">晓得</span>自己要做什么,<span style="color: black;">亦</span><span style="color: black;">没法</span><span style="color: black;">起始</span>关键词<span style="color: black;">选取</span>。<span style="color: black;">能够</span><span style="color: black;">选取</span>从身边<span style="color: black;">熟练</span>的行业<span style="color: black;">起始</span>,自己熟知的行业容易上手,<span style="color: black;">例如</span>你<span style="color: black;">认识</span>装修,你就<span style="color: black;">能够</span>尝试做一家本地的装修网接业务。你<span style="color: black;">认识</span>婚纱摄影,你就做本地的婚纱摄影站点接业务。当然你<span style="color: black;">倘若</span>实在什么都不<span style="color: black;">认识</span>,<span style="color: black;">那样</span><span style="color: black;">意见</span>你从本地SEO排名<span style="color: black;">起始</span>,<span style="color: black;">创立</span>个人的本地SEO博客做排名,个人先测试下总是好的,只要你尝试了<span style="color: black;">便是</span>一个不错的<span style="color: black;">起始</span>。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/dfic-imagehandler/4b949667-9894-4b8b-9b8e-0ef40706a291~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1725112338&x-signature=Fut%2FJvyn5li9GTrFdW6rrYs5lmA%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3.学会制作一份SEO优化<span style="color: black;">方法</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">学会编写一份seo优化<span style="color: black;">方法</span>非常的重要,SEO是一门非常严谨的学科,它需要<span style="color: black;">海量</span>的数据来支持<span style="color: black;">咱们</span>的判断,<span style="color: black;">因此</span>会写一份SEO优化<span style="color: black;">方法</span>是一个SEO人员的<span style="color: black;">基本</span>,一个网站<span style="color: black;">倘若</span><span style="color: black;">咱们</span>凭感觉去做关键词排名显然不行,<span style="color: black;">由于</span><span style="color: black;">非常多</span>的时候<span style="color: black;">咱们</span>会<span style="color: black;">走进</span><span style="color: black;">有些</span>误区。<span style="color: black;">因此</span><span style="color: black;">咱们</span>必须在网站优化之前就要做数据调查,<span style="color: black;">而后</span>再进行一个良好的规划,这<span style="color: black;">便是</span>SEO优化<span style="color: black;">方法</span>的必要性,它<span style="color: black;">亦</span>是一门SEO必学的功课。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">4.学会安装<span style="color: black;">平常</span>的开源程序</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">SEO必须会常见的开源程序,<span style="color: black;">由于</span>这些程序的<span style="color: black;">运用</span>频率是最高的,<span style="color: black;">亦</span>是非常<span style="color: black;">平常</span>的,不<span style="color: black;">意见</span><span style="color: black;">大众</span><span style="color: black;">必定</span>要会asp或php编程技术,但<span style="color: black;">必定</span>要会<span style="color: black;">平常</span>的开源程序的安装,<span style="color: black;">包含</span>开源程序模板的安装以及<span style="color: black;">运用</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">5.<span style="color: black;">把握</span>常规SEO工具的<span style="color: black;">运用</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">做为</span>SEO经常要<span style="color: black;">运用</span>到的工具<span style="color: black;">咱们</span>必须<span style="color: black;">熟练</span>,在做SEO优化过程中,有几个SEO工具是必须要学会并且操作的。<span style="color: black;">由于</span>这些是最<span style="color: black;">基本</span>且都是官方性质的SEO工具,<span style="color: black;">非常多</span>SEO认为<span style="color: black;">此刻</span>的优化排名越来越难做,事实正好相反SEO越来越好做,<span style="color: black;">由于</span>搜索引擎越来越对SEO人性化和透明化,并且加以引导。简单列举几款SEO工具吧。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/dfic-imagehandler/5999e97c-4a5d-4e9b-b992-b5a2085def8f~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1725112338&x-signature=oPOjoHGnkbaiMv5l9Rrt%2BTovykk%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">(1)谷歌网站站长工具</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">(2)百度搜索资源平台</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">(3)站长之家综合<span style="color: black;">查找</span>工具</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">(4)百度统计工具</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">6.学会网站<span style="color: black;">平常</span>的安全防御</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">网站的<span style="color: black;">平常</span>安全防御必须要具备,<span style="color: black;">由于</span>在网站优化早起的相对比较安全就容易<span style="color: black;">引起</span><span style="color: black;">咱们</span><span style="color: black;">针对</span>网站安全的疏忽,而当<span style="color: black;">咱们</span>网站排名较好时<span style="color: black;">咱们</span>就<span style="color: black;">发掘</span>容易收到竞争对手的恶意攻击或黑客入侵挂马。<span style="color: black;">那样</span>有<span style="color: black;">那些</span>是<span style="color: black;">咱们</span>必须<span style="color: black;">把握</span>的网站安全防御呢?</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">(1)网站数据的实时备份</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">(2)网站目录权限设置</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">(3)<span style="color: black;">秘码</span>安全</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/dfic-imagehandler/ea1b763d-cc86-4514-b029-6769d2dc3f7b~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1725112338&x-signature=ebNoalzFpJUW3kh5B%2BKhx4Y2p5Q%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">7.<span style="color: black;">认识</span>搜索引擎的工作原理</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">常规的原理<span style="color: black;">咱们</span>必须<span style="color: black;">认识</span>,<span style="color: black;">这般</span>有助于<span style="color: black;">咱们</span><span style="color: black;">针对</span>网站做好优化分析,<span style="color: black;">例如</span><span style="color: black;">咱们</span>必须要<span style="color: black;">晓得</span>搜索引擎的爬取程序是<span style="color: black;">怎样</span>对<span style="color: black;">咱们</span>的站内内容进行索引的。<span style="color: black;">举荐</span>阅读:深度解析搜索引擎抓取收录的基本原理。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">学习了以上概念,想必<span style="color: black;">大众</span>对SEO的<span style="color: black;">有些</span>基本概念知识都有了<span style="color: black;">必定</span>的<span style="color: black;">认识</span>,对做SEO应该有了<span style="color: black;">有些</span>自己的体会,<span style="color: black;">非常多</span>还有<span style="color: black;">非常多</span>学习视频 ,</p>
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