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f9yx0du 发表于 2024-8-25 17:25:54

新氧股价腰斩，还能“妙手回春”？

    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/ZsXZSHGEc7pJOfqhIBxBPErQF8pQ9aOuIraUVs3cwpWLBicAz1YJiahVcaY4JZLL7vf2T8WPLPt6iau4QXyPbzxXw/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">导语：品类和<span style="color: black;">公司</span>齐全，垂直深耕医美为<span style="color: black;">表率</span>的新氧，签约了一批<span style="color: black;">优秀</span>的<span style="color: black;">大夫</span>资源，长远来看，最有价值，<span style="color: black;">能够</span>形成护城河。</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">医美电商<span style="color: black;">第1</span>股新氧股价<span style="color: black;">已然</span>跌去了一半，但我看来大部分的人并<span style="color: black;">无</span>真正看懂新氧，尬夸和<span style="color: black;">茫然</span>黑都<span style="color: black;">无</span>到点上。新氧的真正价值在哪里？面临问题瓶颈又在哪里，<span style="color: black;">处理</span>这两点就能把新氧从内到外读懂。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/ZsXZSHGEc7roicxo6Ywx0K5NOv6bSlibLRDGJOia8RFeN2ibCOSiaIzTlBX9xnRKktemN55nkoGJZaVmTQrlObCbu3w/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <h3 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;"><strong style="color: blue;">►&nbsp;</strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">为何</span>是新氧？</strong></span></h3>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">新氧的<span style="color: black;">商场</span><span style="color: black;">规律</span>其实并不<span style="color: black;">繁杂</span>，<span style="color: black;">亦</span>不<span style="color: black;">鲜嫩</span>，医美服务<span style="color: black;">公司</span>早就<span style="color: black;">已然</span>存在了，<span style="color: black;">然则</span>真能够做到如此规模并且上市的<span style="color: black;">日前</span><span style="color: black;">来讲</span>，仅有新氧。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">新氧非常像一个大的电商平台，在这个专业的平台上，有着<span style="color: black;">各样</span>各样的医美<span style="color: black;">公司</span>和医美项目，用户<span style="color: black;">能够</span>在上面预订所需的医美项目。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">这种<span style="color: black;">商场</span>模式并不<span style="color: black;">鲜嫩</span>，历史上<span style="color: black;">第1</span>个医美服务商是“爱容网”，第一个<span style="color: black;">得到</span>海外风投的医美服务商是美乐健康网。找到了一个历史<span style="color: black;">资讯</span>，<span style="color: black;">重视</span>时间比新氧早太久了。其他小的医美服务商<span style="color: black;">不可胜数</span>，<span style="color: black;">然则</span>它们都<span style="color: black;">已然</span>消失在历史中。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/ZsXZSHGEc7roicxo6Ywx0K5NOv6bSlibLROogjJk4oC08PqfOKbvhsvTTAX5Lhdm2icY3q8RJgFcpwd7T1KdW9d9w/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">那样</span><span style="color: black;">为何</span>新氧<span style="color: black;">能够</span>做到上市，其他<span style="color: black;">公司</span>做得早却没做起来呢？</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">最<span style="color: black;">重点</span>的<span style="color: black;">原由</span>是<span style="color: black;">由于</span><span style="color: black;">她们</span>统统被<span style="color: black;">昂贵</span>的营销<span style="color: black;">花费</span>和获客成本所累，<span style="color: black;">引起</span>入<span style="color: black;">不足</span>出，<span style="color: black;">同期</span>同质化竞争严重，跳单跑单严重，再加上医美<span style="color: black;">公司</span>骨子里并不认同和<span style="color: black;">协同</span>，在<span style="color: black;">她们</span>心中，如雨后春笋<span style="color: black;">通常</span>多的<span style="color: black;">各样</span>医美服务中间商，只是来分红利的。<span style="color: black;">因此呢</span>没几年，历史上<span style="color: black;">第1</span>批医美服务商就<span style="color: black;">持续</span>消失了。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">医疗美容行业的获客方式<span style="color: black;">一般</span>有几种方式，百度竞价，户外<span style="color: black;">宣传</span>投放，杂志投放、电视台<span style="color: black;">宣传</span>投放、搜索引擎关键词优化（SEO），站群营销。每一种都价格不菲，其中效果比较好的是百度竞价，电视台<span style="color: black;">宣传</span>, SEO, 户外<span style="color: black;">宣传</span>投放。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">根据</span><span style="color: black;">花费</span>高低大致依次<span style="color: black;">摆列</span>如下：电视台<span style="color: black;">宣传</span>&gt;户外<span style="color: black;">宣传</span>&gt;百度竞价&gt;SEO&gt;杂志投放&gt;站群营销。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">电视台<span style="color: black;">宣传</span>，户外<span style="color: black;">宣传</span>，百度竞价<span style="color: black;">仅有</span>高暴利的整形<span style="color: black;">公司</span><span style="color: black;">才可</span>做的起，这三个效果最好，<span style="color: black;">亦</span>是考验<span style="color: black;">公司</span>实力的现金石，</span><span style="color: black;">而抱着<span style="color: black;">公司</span>吃肉我喝汤的医美<span style="color: black;">中间商</span>自然会<span style="color: black;">选取</span>相对性价比高的SEO和建站群。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">问题就在于性价比这么高，<span style="color: black;">亦</span>只是暂时的，就<span style="color: black;">那样</span>几个关键词，一来百度要卖，他会竭尽全力的打击SEO，频繁改变蜘蛛抓取规则，二来，<span style="color: black;">公司</span><span style="color: black;">亦</span>在做SEO，做的人多了，难度就大了，难度大了，时间成本就高了，对技术<span style="color: black;">需求</span><span style="color: black;">亦</span>高了，同理建站群<span style="color: black;">亦</span>是为SEO服务的。</span><span style="color: black;"><span style="color: black;">因此呢</span>对医美<span style="color: black;">中间商</span>服务商<span style="color: black;">来讲</span>，营销的成本越来越高，参与的玩家却越来越多，客户</span><span style="color: black;">变少了。</span><span style="color: black;">僧多肉少，<span style="color: black;">最后</span><span style="color: black;">引起</span>入<span style="color: black;">不足</span>出。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">因此呢</span>医疗美容服务商存活最重要的两个要素<span style="color: black;">便是</span>：1.营销<span style="color: black;">花费</span>低，获客成本低；2.<span style="color: black;">挣钱</span>。</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">咱们</span>来<span style="color: black;">瞧瞧</span>新氧是怎么搞定这两点的。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">新氧采取的获客方式<span style="color: black;">重点</span>是两种方式，一个是在社交<span style="color: black;">媒介</span>网络和平台上发布原创专业的内容。例如新氧公众号，上面有各种专业的医美分析<span style="color: black;">文案</span>。另一个是新氧的社区，签约用户在上面生成高质量原创内容，例如整形日记。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/ZsXZSHGEc7roicxo6Ywx0K5NOv6bSlibLRbYXf3S951bzaHgd0HNibXQHWBgdxBTypWqMP5ibQwyPfBQlKEKHcBAhQ/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"><span style="color: black;">新氧<span style="color: black;">商场</span>模式 <span style="color: black;">照片</span><span style="color: black;">源自</span>：新氧财报</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">利用新<span style="color: black;">媒介</span>为<span style="color: black;">途径</span>，先用<span style="color: black;">优秀</span>内容吸引用户。<span style="color: black;">而后</span>再用社区黏住用户，获客成本并不高，最新的数据平均36元，<span style="color: black;">况且</span>还呈现出了下降趋势，在如今的互联网时代，流量<span style="color: black;">那样</span>稀缺，这个获客成本真的一点都不高。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">获客成本我<span style="color: black;">这儿</span>用营销成本/MAU，而不是用新增MAU,<span style="color: black;">区别</span>的数据结果差距非常大，（<span style="color: black;">倘若</span>用新增mau算，新氧的最新获客成本高达500多）。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/ZsXZSHGEc7roicxo6Ywx0K5NOv6bSlibLRU0jicjow5Z0zEPcuMaBlx74DVHIJO7EibdQgk9hAbDgm0lpv1vzEibPBg/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">解释下<span style="color: black;">为么</span>不<span style="color: black;">选取</span>新增MAU，<span style="color: black;">首要</span>医美并不是一个刚需<span style="color: black;">制品</span>，<span style="color: black;">然则</span><span style="color: black;">平常</span>有兴趣<span style="color: black;">或</span>关注的人非常多，而新氧的获客方式<span style="color: black;">重点</span>是公众号<span style="color: black;">或</span>社交平台口碑传播，这<span style="color: black;">寓意</span>着<span style="color: black;">她们</span>不一定去下载新氧app，<span style="color: black;">一般</span>下载app的人正好是近期有打算真正消费的用户，<span style="color: black;">然则</span>潜在客户依然应该算进去，<span style="color: black;">由于</span>医疗美容本来<span style="color: black;">便是</span><span style="color: black;">小心</span>的消费，<span style="color: black;">都数</span>用户在消费前都是观望状态。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">因此呢</span>只看新氧app的月活增速是绝对不准确的，证据<span style="color: black;">便是</span>在营销<span style="color: black;">花费</span><span style="color: black;">加强</span>的<span style="color: black;">状况</span>下，新氧19年Q3的mau比Q2的还少了，这是绝对不<span style="color: black;">恰当</span>的。<span style="color: black;">因此呢</span><span style="color: black;">不消</span>新增mau核算获客成本。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/ZsXZSHGEc7roicxo6Ywx0K5NOv6bSlibLRGJYjIp04gb7IYk0FM2MP4Kur8p1gXLIlbkhm1C4uOCyZ1JOJRIicdwg/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"><span style="color: black;">数据<span style="color: black;">源自</span> 新氧历年财报 海豚智库整理</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">无论是和医疗<span style="color: black;">公司</span>相比，还是和过去的医美服务商比，获客成本都有<span style="color: black;">极重</span>的<span style="color: black;">优良</span>，更难得的是，随着后起之秀“更美”等玩家们的<span style="color: black;">持续</span>进入，新氧的获客成本不仅<span style="color: black;">无</span><span style="color: black;">加强</span>，反而降低了，这侧面说明了新氧的品牌正在<span style="color: black;">逐步</span>形成。</span><span style="color: black;">拉新并不依靠<span style="color: black;">持续</span>的砸钱，而能够<span style="color: black;">经过</span>口碑和品牌影响力、权威力等形成一个飞轮。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">在<span style="color: black;">挣钱</span>方面，新氧<span style="color: black;">亦</span>和最早那一拼医美服务商<span style="color: black;">区别</span></span></strong><span style="color: black;">。在新氧的收入<span style="color: black;">形成</span>中，74%是信息服务费，这说明新氧和以往的医疗服务平台<span style="color: black;">区别</span>，他正成功向平台方向转变。平均<span style="color: black;">每一个</span><span style="color: black;">公司</span>在信息付费（<span style="color: black;">实质</span>上<span style="color: black;">便是</span><span style="color: black;">宣传</span>费）高达12万元.</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_jpg/ZsXZSHGEc7roicxo6Ywx0K5NOv6bSlibLR1oreF1naufia3pBavjbR99RfM3nLbenh9RJRXojOOwTDCrnrv5n9ytw/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"><span style="color: black;">数据<span style="color: black;">源自</span> 新氧历年财报 海豚智库整理</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">用户预约收入比例<span style="color: black;">持续</span>减少，信息服务收入<span style="color: black;">持续</span><span style="color: black;">增多</span>，<span style="color: black;">每一个</span>用户创造的佣金<span style="color: black;">持续</span>减少，<span style="color: black;">公司</span>的<span style="color: black;">宣传</span>费<span style="color: black;">持续</span><span style="color: black;">升高</span>，这是一个非常有趣的现象。但这正是新氧<span style="color: black;">挣钱</span>的独特之道，传统的医美服务商只能依靠佣金<span style="color: black;">挣钱</span>，<span style="color: black;">能够</span>做到收<span style="color: black;">公司</span><span style="color: black;">宣传</span>费的，新氧恐怕是<span style="color: black;">第1</span>个。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">佣金减少和<span style="color: black;">宣传</span>费<span style="color: black;">增多</span>，这和新氧的<span style="color: black;">自己</span>优劣势<span style="color: black;">相关</span>。</p>

    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">瞧瞧</span>其他电商平台的四种护城河：</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1.品类齐全做护城河，以淘宝为<span style="color: black;">表率</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2.以服务为护城河，以京东为<span style="color: black;">表率</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">3.以低价批发 模式为护城河，以拼多多为<span style="color: black;">表率</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">4.以垂直电商和品牌特卖为护城河，以唯品会为<span style="color: black;">表率</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">综合分析新氧，以低价走量为护城河<span style="color: black;">长时间</span>看来是最差一步棋，<span style="color: black;">由于</span>高质量的医疗资源和服务是稀缺的，<span style="color: black;">无</span>降价的必要，<span style="color: black;">优秀</span><span style="color: black;">公司</span>，小平台反过来邀请<span style="color: black;">亦</span>未必成功。<span style="color: black;">同期</span>新氧平台<span style="color: black;">亦</span>要付出<span style="color: black;">海量</span>的专业咨询服务，这些成本都要加到<span style="color: black;">平常</span>运营费中，<span style="color: black;">长时间</span>走低价策略，<span style="color: black;">公司</span>不<span style="color: black;">挣钱</span>，新氧自己<span style="color: black;">亦</span>不<span style="color: black;">挣钱</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">服务标准化<span style="color: black;">能够</span>打造品牌，减少出错的<span style="color: black;">危害</span>，形成飞轮效应，这是一个非常好的<span style="color: black;">起始</span>，<span style="color: black;">然则</span><span style="color: black;">亦</span>很难<span style="color: black;">处理</span>护城河问题，后期<span style="color: black;">由于</span>利益被跳是高概率<span style="color: black;">出现</span>事件。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">经过</span>品类齐全，商家众多来形成壁垒，是不错的<span style="color: black;">选取</span>，但<span style="color: black;">亦</span>有天花板。医美不是买菜买衣服，不<span style="color: black;">爱好</span><span style="color: black;">能够</span>退，<span style="color: black;">能够</span>扔掉，每一次医美都承受一次相应<span style="color: black;">危害</span>。<span style="color: black;">公司</span>太多，<span style="color: black;">欠好</span>管理质量，消费者<span style="color: black;">亦</span>会迷糊到底选谁，<span style="color: black;">由于</span>管理问题<span style="color: black;">引起</span>的医疗事故，<span style="color: black;">中间商</span>平台还要承担一部分责任，我相信新氧这方面<span style="color: black;">必定</span>有深刻的领悟。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">垂直电商为<span style="color: black;">表率</span>的新氧，签约了一批<span style="color: black;">优秀</span>的<span style="color: black;">大夫</span>资源，长远来看，最有价值，<span style="color: black;">倘若</span><span style="color: black;">协同</span>“二选一”则<span style="color: black;">能够</span>形成护城河。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">因低价<span style="color: black;">引起</span>佣金减少，因平台规模增大和医疗资源集中<span style="color: black;">显现</span>了<span style="color: black;">宣传</span><span style="color: black;">需要</span>。<span style="color: black;">然则</span>佣金收入仍有<span style="color: black;">加强</span>的空间，这需要新氧开拓新的<span style="color: black;">制品</span>和挖掘潜在客户的<span style="color: black;">需要</span>，那<span style="color: black;">便是</span>本地生活轻医美。</span></span></p>
    <h3 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;"><strong style="color: blue;">►&nbsp;</strong></span><strong style="color: blue;"><span style="color: black;">在<span style="color: black;">用户体验方面新氧的独特之处</span></span></strong></h3>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">为何</span><span style="color: black;">初期</span><span style="color: black;">那样</span>多的医美<span style="color: black;">中间商</span><span style="color: black;">公司</span>，都<span style="color: black;">不可</span>把获客成本和营销成本降下来，反而越做越高，新氧却<span style="color: black;">能够</span>成功？</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">一方面新氧赶上了新<span style="color: black;">媒介</span>爆发的好时代，不需要再依靠SEO砸钱，再有<span style="color: black;">便是</span>新氧<span style="color: black;">文案</span>的高质量。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">早年的seo<span style="color: black;">亦</span>是<span style="color: black;">经过</span>在<span style="color: black;">文案</span>中加入<span style="color: black;">各样</span>关键词来优化，<span style="color: black;">经过</span><span style="color: black;">文案</span>用户进入网页，<span style="color: black;">而后</span>就会有客服来邀请对话。<span style="color: black;">能够</span>说<span style="color: black;">文案</span>是非常重要的环节，对医美有兴趣的用户<span style="color: black;">首要</span>会搜索关键词查<span style="color: black;">文案</span>，<span style="color: black;">而后</span><span style="color: black;">才可</span>找到<span style="color: black;">公司</span>网站。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">然则</span><span style="color: black;">第1</span>批<span style="color: black;">文案</span>质量有多差呢？大批大批的抄写医书，<span style="color: black;">或</span>东拼西凑创作<span style="color: black;">海量</span>的伪原创<span style="color: black;">文案</span>，尤其是伪原创<span style="color: black;">文案</span>，写的人对医美毫无兴趣，<span style="color: black;">亦</span>不深度<span style="color: black;">科研</span>，只是为了适应百度蜘蛛的抓取规则，批量生产下，无数的<span style="color: black;">无</span>质量的垃圾伪原创应运而生。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">就这么一比较，新氧的公众号等<span style="color: black;">媒介</span><span style="color: black;">文案</span>绝对透着一股灵气，专业与趣味并存，关键是用心去<span style="color: black;">科研</span>了，还会找出<span style="color: black;">非常多</span>女明星的前后变化，（<span style="color: black;">平常</span>被告警告）理论联系<span style="color: black;">实质</span>做对比，<span style="color: black;">这般</span>的高质量<span style="color: black;">文案</span>，怎么会不<span style="color: black;">导致</span>用户的共鸣？</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">另一个做的很不错的<span style="color: black;">便是</span>新氧的有200多万个整形案例的博客，<span style="color: black;">叫作</span>为美容日记。这种美容日记在<span style="color: black;">初期</span>被<span style="color: black;">揭发</span>出是运营造假，<span style="color: black;">然则</span>无可否认的是，里面的案例照片是真的，初期运营介入是正常操作，pony<span style="color: black;">亦</span>要假扮<span style="color: black;">女子</span>纸呢，关键是这些整形日记能<span style="color: black;">不可</span>让消费者得到想要的信息，例如术后效果，恢复过程，疼不疼等<span style="color: black;">各样</span>细节问题，这些真实的细节是以往的医疗美容<span style="color: black;">中间商</span><span style="color: black;">没法</span>做到的，<span style="color: black;">倘若</span>社区形成一个良好循环，会有<span style="color: black;">持续</span><span style="color: black;">更加多</span>真实用户加入整形日记，<span style="color: black;">非常多</span>瘦脸针啊，光子嫩肤啊 ，打个玻尿酸这种微整，在人们心中是不属于整形的，这类用户的真实分享<span style="color: black;">能够</span>促进社区成长从而有活力，一旦良性循环，后期<span style="color: black;">花费</span>就<span style="color: black;">能够</span>大幅度缩减。<span style="color: black;">咱们</span>来<span style="color: black;">瞧瞧</span>财报数据是不是<span style="color: black;">这般</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_jpg/ZsXZSHGEc7roicxo6Ywx0K5NOv6bSlibLRYBU0sVWXUxW38oVH6wvIfYtJfUQicFSpshBFvT7icyBRwZlbSR5TdVXw/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"><span style="color: black;">数据<span style="color: black;">源自</span> 新氧历年财报 海豚智库整理</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">营销费率、营业费率<span style="color: black;">显现</span>下降的趋势，<span style="color: black;">不外</span>整体来看还是比较高，<span style="color: black;">倘若</span>后期这块费率<span style="color: black;">能够</span><span style="color: black;">连续</span>下降，说明新氧的社区<span style="color: black;">起始</span>良心成长。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">总体<span style="color: black;">来讲</span>，新氧以<span style="color: black;">优秀</span>内容和社区给了用户新的体验，这是新氧的<span style="color: black;">优良</span>。</span></p>
    <h3 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;"><strong style="color: blue;">►</strong></span><span style="color: black;"><strong style="color: blue;">新氧和<span style="color: black;">“更美”“悦美”等有什么不<span style="color: black;">同样</span>？</span></strong></span></h3>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">个人觉得盈利模式和运营<span style="color: black;">办法</span>上没什么<span style="color: black;">区别</span>，新<span style="color: black;">媒介</span>和社区门槛并不高，谁都能做，<span style="color: black;">然则</span>做得好<span style="color: black;">欠好</span>另当别论，<span style="color: black;">文案</span>谁写的更好，谁的运营做的更用心，员工用心与否和激励制度又<span style="color: black;">相关</span>，<span style="color: black;">一样</span>的事<span style="color: black;">区别</span>的人做结果<span style="color: black;">亦</span><span style="color: black;">区别</span>，新氧优先做，又上市了，<span style="color: black;">优良</span>更大些，只要不出大错，市场老大的地位轻易撼动不了。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">其中更美看起来完全像是复刻版新氧，估计是里面的人出来做的。这更加说明了这个行业护城河低，容易进入。上市与否，平台规模和<span style="color: black;">大夫</span>资源才是硬货。</span></p>
    <h3 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;"><strong style="color: blue;">►&nbsp;</strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">为何</span><span style="color: black;">公司</span>去新氧做<span style="color: black;">宣传</span><span style="color: black;">？</span></strong></span></h3>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">新氧是有流量的，367万的月活不可谓不大，<span style="color: black;">公司</span><span style="color: black;">选取</span>在上面投入<span style="color: black;">宣传</span>，不仅<span style="color: black;">能够</span>带来新客户，还能给品牌做<span style="color: black;">宣传</span>，<span style="color: black;">增多</span><span style="color: black;">揭发</span>量，可<span style="color: black;">针对</span>医疗<span style="color: black;">公司</span>又是<span style="color: black;">怎样</span>看待新氧的呢？</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/ZsXZSHGEc7roicxo6Ywx0K5NOv6bSlibLRzBrszjWicCicQAS4bo8Z4UV0qDFosU0Bjpbpdft1UWKjx9mwxZictUBhA/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"><span style="color: black;">&nbsp;数据<span style="color: black;">源自</span> 新氧历年财报 海豚智库整理</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">医疗<span style="color: black;">公司</span>分为大中小三类。</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">大型<span style="color: black;">公司</span>&nbsp;</span></strong><span style="color: black;">，大型医疗<span style="color: black;">公司</span>有民营的，<span style="color: black;">亦</span>有三甲的，三甲的名气非常大，类似北京的八大处整形，上海九院，名气高，口碑好，技术过硬，基本不需要做什么宣传，大部分小医美服务<span style="color: black;">公司</span><span style="color: black;">她们</span>都不屑合作，免得<span style="color: black;">好似</span>给<span style="color: black;">她们</span>做背书了。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">大型私营<span style="color: black;">公司</span></span></strong><span style="color: black;">，<span style="color: black;">宣传</span>费<span style="color: black;">每一个</span>月高达几十万<span style="color: black;">乃至</span>上百万，投放<span style="color: black;">途径</span>多种多样，新氧这类<span style="color: black;">公司</span>只是<span style="color: black;">她们</span>无数<span style="color: black;">途径</span>之一。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">中型<span style="color: black;">公司</span></span></strong><span style="color: black;">，<span style="color: black;">每一个</span>月<span style="color: black;">宣传</span>费投入在十几万，不算多的预算和投放<span style="color: black;">途径</span>会让<span style="color: black;">她们</span>对投放ROI<span style="color: black;">尤其</span><span style="color: black;">敏锐</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">小型<span style="color: black;">公司</span>，<span style="color: black;">每一个</span>月<span style="color: black;">宣传</span>费投入在10万以内，基本依靠<span style="color: black;">大夫</span>名气吃老本，<span style="color: black;">非常多</span>都是<span style="color: black;">大夫</span>自己的私人诊所，投放预算少，成本低，不会营销，舍不得投入，恨不得新氧给<span style="color: black;">她们</span>免费宣传。对ROI和客单价<span style="color: black;">尤其</span><span style="color: black;">敏锐</span>，以<span style="color: black;">大夫</span>为核心的小<span style="color: black;">公司</span>就依靠<span style="color: black;">大夫</span>名气吃饭，<span style="color: black;">常常</span>收费还贵，在新氧用低价竞争，等于砸牌子。其实小<span style="color: black;">公司</span>对新氧的态度应该最<span style="color: black;">繁杂</span>，即<span style="color: black;">期盼</span>拉来客户，又不<span style="color: black;">期盼</span>降价。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">因此</span>能够在新氧投放的客户应以中小型<span style="color: black;">公司</span>为主，大<span style="color: black;">公司</span>投资<span style="color: black;">途径</span>多，<span style="color: black;">选取</span>权多，中小型<span style="color: black;">公司</span>预算少，没什么太多<span style="color: black;">选取</span>，<span style="color: black;">然则</span>偏偏对ROI和客单价<span style="color: black;">尤其</span><span style="color: black;">敏锐</span>。至于花钱<span style="color: black;">增多</span>品牌<span style="color: black;">揭发</span>量？<span style="color: black;">因为</span><span style="color: black;">公司</span>过于分散，<span style="color: black;">各样</span>综合<span style="color: black;">原因</span>，这个行业很难形成品牌，品牌恰恰是<span style="color: black;">公司</span>最不<span style="color: black;">思虑</span>的<span style="color: black;">原因</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">倘若</span>真想打品牌的<span style="color: black;">公司</span>，<span style="color: black;">公司</span>会主推<span style="color: black;">有些</span>价格昂贵的本院<span style="color: black;">特殊</span>、高价项目，例如几万的隆鼻，祛下颌角，除皱等，<span style="color: black;">这般</span>做一个客户就能回本，2个<span style="color: black;">便是</span>赚，<span style="color: black;">然则</span>偏偏新氧上几千的隆鼻<span style="color: black;">亦</span>不少，收费高的<span style="color: black;">公司</span>在新氧上又没<span style="color: black;">优良</span>。</span></p>
    <h3 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;"><strong style="color: blue;">►&nbsp;</strong></span><span style="color: black;"><strong style="color: blue;">新氧和<span style="color: black;">公司</span>的矛盾</strong></span></h3>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">新氧和<span style="color: black;">公司</span>的矛盾<span style="color: black;">重点</span>在于ROI，19年四季度，<span style="color: black;">公司</span>平均花费12万<span style="color: black;">宣传</span>费，<span style="color: black;">一月</span><span style="color: black;">便是</span>4万，哪怕<span style="color: black;">针对</span>一个小型医疗<span style="color: black;">公司</span><span style="color: black;">来讲</span>，<span style="color: black;">亦</span>不算高。<span style="color: black;">然则</span>投资最重要的是要看<span style="color: black;">报答</span>，花一元钱能赚回多少钱，能带来几个客户，这是<span style="color: black;">公司</span>最关心的点。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">一样</span>的钱我投给美团、更美、悦美又是什么效果，<span style="color: black;">公司</span>心里都有数，考核的奖金让运营人员简单做出<span style="color: black;">选取</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">你和医疗<span style="color: black;">公司</span>说，你要低价吸引客户<span style="color: black;">而后</span></span><span style="color: black;"><span style="color: black;">思虑</span>客户的终身价值，对不起<span style="color: black;">公司</span><span style="color: black;">通常</span>等不</span><span style="color: black;">起，真金白银砸来的人，撸个羊毛，比比价格就走了，运营的奖金没了，现场销</span><span style="color: black;">售的收入<span style="color: black;">亦</span>没了，</span><span style="color: black;">这个月赚不回本，医疗<span style="color: black;">公司</span></span><span style="color: black;">从上到下谁都不满意，</span><span style="color: black;">下个月</span><span style="color: black;"><span style="color: black;">马上</span>就把<span style="color: black;">宣传</span>费给你停了。</span><span style="color: black;">市场上各个整形<span style="color: black;">公司</span>竞争激烈，对医疗<span style="color: black;">公司</span><span style="color: black;">来讲</span>，这些医疗<span style="color: black;">中间商</span>介绍</span><span style="color: black;">来的纯比价的客户不是好的客户，别说终身价值，眼前就<span style="color: black;">无</span>太大价值</span><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">新氧从四季度时候，获客成本36，每用户收入498，毫无疑问，新氧自己是<span style="color: black;">挣钱</span>的，这个盈利模式可行，<span style="color: black;">然则</span>对投放<span style="color: black;">宣传</span>的客户<span style="color: black;">来讲</span>就不友好了，498元收入，<span style="color: black;">咱们</span><span style="color: black;">根据</span>10%佣金倒推，<span style="color: black;">每一个</span>客户<span style="color: black;">每一个</span>季度仅仅消费5000元，需要带来8个<span style="color: black;">这般</span>的医疗<span style="color: black;">公司</span><span style="color: black;">才可</span>在营收方面持平，这还不算<span style="color: black;">公司</span>的员工成本和原材料成本，大概估算要彻底回本需要16个以上客户。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">一个季度去16个客户，<span style="color: black;">一月</span>5个，<span style="color: black;">针对</span>月活367万的新氧，这个难度一点都不大，<span style="color: black;">然则</span>和新氧合作的付费<span style="color: black;">公司</span>却数量锐减。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/ZsXZSHGEc7roicxo6Ywx0K5NOv6bSlibLRPicUTZyvjQM09se0xp31N2aqibTLaZdTocbg2ic7DiahlggaOZclrBvHtw/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"><span style="color: black;">数据<span style="color: black;">源自</span> 新氧历年财报 海豚智库整理</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">巅峰时期，付费<span style="color: black;">公司</span>数量在3157个，<span style="color: black;">此刻</span>回归到2138个，大概减少了三分之一，<span style="color: black;">倘若</span>不是<span style="color: black;">由于</span>效果<span style="color: black;">欠好</span>，赚不到钱，我实在想不通<span style="color: black;">为何</span><span style="color: black;">公司</span>会停止投放<span style="color: black;">宣传</span>费。<span style="color: black;">然则</span><span style="color: black;">宣传</span>费还在涨价，</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">宣传</span>费越收越贵，可是靠前的<span style="color: black;">宣传</span>展示位僧多粥少，<span style="color: black;">最后</span><span style="color: black;">仅有</span><span style="color: black;">挣钱</span>的才会<span style="color: black;">思虑</span>留下来。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">公司</span>不<span style="color: black;">挣钱</span><span style="color: black;">重点</span>是<span style="color: black;">由于</span>新氧采取的低价竞争模式，各<span style="color: black;">公司</span>纷纷打出<span style="color: black;">各样</span>低价项目，先把客户拉过去，这和传统的医美<span style="color: black;">中间商</span>又不<span style="color: black;">同样</span>，过去的医美<span style="color: black;">中间商</span>是拉过去尽可能报高价，多<span style="color: black;">举荐</span>组合项目，一下子收取个几万十几万手术费，<span style="color: black;">因此呢</span><span style="color: black;">公司</span>和<span style="color: black;">中间商</span>收入都高。互联网思维下，低价获客，结果<span style="color: black;">此刻</span>局面是<span style="color: black;">公司</span>收不上高价，新氧自己<span style="color: black;">亦</span>赚不到钱。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">公司</span><span style="color: black;">针对</span>低价吸引过来的客户<span style="color: black;">亦</span>心里有数，有的<span style="color: black;">便是</span>来撸羊毛的，撸完就走了。有的以<span style="color: black;">各样</span>隐形形式后期收费，有的<span style="color: black;">研发</span>其他<span style="color: black;">需要</span>，后期<span style="color: black;">经过</span>做其他项目来<span style="color: black;">挣钱</span>，毕竟医美是上瘾的，<span style="color: black;">然则</span>毫无疑问，到店后的客户<span style="color: black;">倘若</span>不<span style="color: black;">经过</span>新氧再下单，后面的一切消费都和新氧再无关系。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">倘若</span>新氧想做成医美行业的淘宝<span style="color: black;">亦</span>有<span style="color: black;">必定</span>难度，虽然全中国女性一年打一次瘦脸针的想法很美好，市场<span style="color: black;">亦</span>确实如此大，<span style="color: black;">然则</span>医美毕竟不是买白菜，<span style="color: black;">公司</span>多了，鱼龙混杂，容易出医疗事故。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">我<span style="color: black;">为么</span>拿瘦脸针举例子，在大<span style="color: black;">都数</span>人认知中这是最安全的项目了，<span style="color: black;">然则</span><span style="color: black;">非常多</span>人不<span style="color: black;">晓得</span>打瘦脸针操作<span style="color: black;">欠妥</span><span style="color: black;">同样</span>有生命危险，青霉素过敏<span style="color: black;">不可</span>打瘦脸针，打瘦脸针后<span style="color: black;">不可</span>吃抗生素。曾经有个<span style="color: black;">病人</span>做了多个手术还打了瘦脸针，输入抗生素后<span style="color: black;">发掘</span>面部神经<span style="color: black;">病痛</span>且面部下垂，可悲的是她都不明白<span style="color: black;">为何</span>，<span style="color: black;">亦</span>没人告诉她。<span style="color: black;">亦</span>听说有自学给人打瘦脸针后把人脸部打得闭不上嘴，很难想象这么安全的项目在<span style="color: black;">有些</span>视生命如儿戏，<span style="color: black;">挣钱</span>为信仰的人手中都能出事，何况其他项目呢？</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">因此</span>拼团过于<span style="color: black;">低价</span>的瘦脸针我是不敢打，天上<span style="color: black;">无</span>白掉馅饼的好事，医美对技术，经验和审美、责任心<span style="color: black;">需求</span>非常高，便宜<span style="color: black;">常常</span>承担着<span style="color: black;">危害</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">新氧参考拼多多，量大了走拼团走批发<span style="color: black;">亦</span>许还可行，<span style="color: black;">然则</span>医美是有地域限制的，越<span style="color: black;">平常</span>频次越高的项目，越<span style="color: black;">期盼</span>就近做，女性<span style="color: black;">能够</span>为了做个鼻子坐飞机出国<span style="color: black;">或</span>到大城市做，但很少有人说打个瘦脸针还离开本地的。<span style="color: black;">因此</span><span style="color: black;">为么</span>美团能够动新氧的蛋糕，<span style="color: black;">便是</span><span style="color: black;">由于</span>美团本地生活服务<span style="color: black;">途径</span>强。新氧对这种高频次的小项目，本地<span style="color: black;">公司</span>筛选、合作，本地生活服务的<span style="color: black;">研发</span>还需加力。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">整体来看，新氧获客成本低，营销费率和营业费率都呈现出下降的趋势，可密切关注新氧的<span style="color: black;">优秀</span>内容和社区，这两块是新氧的<span style="color: black;">基本</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">而新氧<span style="color: black;">做为</span>平台的<span style="color: black;">优良</span>正在展现出来，品类、<span style="color: black;">公司</span>齐全，又做的非常垂直，签约了一批<span style="color: black;">优秀</span>的<span style="color: black;">大夫</span>资源，<span style="color: black;">倘若</span>新氧<span style="color: black;">能够</span>把高频低<span style="color: black;">危害</span>“轻医美”项目团购做起来，再把<span style="color: black;">需要</span>最高的双眼皮，隆鼻等中小项目团购好好琢磨，<span style="color: black;">研发</span>，在客户佣金<span style="color: black;">这儿</span>会有进一步<span style="color: black;">加强</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">公司</span>收费<span style="color: black;">这儿</span>，新氧<span style="color: black;">能够</span>多<span style="color: black;">开发</span>客户<span style="color: black;">宣传</span>系统，<span style="color: black;">研发</span><span style="color: black;">更加多</span>更<span style="color: black;">恰当</span>的<span style="color: black;">宣传</span>展示方式，针对<span style="color: black;">每一个</span><span style="color: black;">公司</span>的<span style="color: black;">区别</span>地域，<span style="color: black;">善于</span>医疗项目给予个性化<span style="color: black;">宣传</span><span style="color: black;">方法</span>，多加入直播短视频等新方式<span style="color: black;">帮忙</span><span style="color: black;">公司</span>吸引客户转化客户，远离恶性低价竞争。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">作者介绍</span></p><span style="color: black;">作者丨张奡，海豚智库电商分析师，</span><span style="color: black;"><span style="color: black;"><span style="color: black;">微X</span>号：</span><span style="color: black;">
            <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">zuiaizhangluwen。</p>
      </span></span><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;">

流星的美 发表于 2024-8-26 21:25:14

你的话语如春风拂面，让我感到无比温暖。

mugong 发表于 2024-9-5 00:09:02

祝福你、祝你幸福、早日实现等。

4zhvml8 发表于 6 天前

你字句如珍珠，我珍藏这份情。

查看完整版本: 新氧股价腰斩，还能“妙手回春”？