219mze 发表于 2024-8-13 06:57:40

怎么样撰写符合百度SEO优化的内容?


    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">在做SEO的过程中,除了官网的站内更新/站外链接建设外,还有<span style="color: black;">有些</span>口碑内容的优化,<span style="color: black;">那样</span>在做内容这部分中,对文案都有<span style="color: black;">那些</span>必要性的<span style="color: black;">需求</span>呢?今天就关于这个问题做个简单的分享。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">说到撰写SEO内容的时候,映入脑海中的<span style="color: black;">第1</span>个想法<span style="color: black;">便是</span>“关键词密度”,这个<span style="color: black;">亦</span>是网上说得最多的,<span style="color: black;">区别</span>的分享中关于关键词的密度说的<span style="color: black;">亦</span>不尽相同,有人说3%,有人说7%,<span style="color: black;">这儿</span>足以说明关键词密度的重要性;<span style="color: black;">然则</span><span style="color: black;">怎样</span>去做关键词密度呢?</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">1、</span>最重要位置的关键词布局</strong></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/aaa133a5c3594de6a6a64ba5cb39b4f4~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723698356&amp;x-signature=hOLs%2FrOzoPDV8FY7SPrpvL1wINU%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">如上图所示,这是搜索“文军信息”后展示内容的快照,<span style="color: black;">那样</span>在快照中合计有3次触发了<span style="color: black;">咱们</span>的关键词,分别是在标题和描述中(正常描述抓取的是首段内容),其中标题<span style="color: black;">显现</span>1次,描述中<span style="color: black;">显现</span>2次。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">因此</span>:</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1、标题中<span style="color: black;">必要</span><span style="color: black;">包括</span>关键词,<span style="color: black;">重视</span>是<span style="color: black;">必要</span>!<span style="color: black;">咱们</span>在优化<span style="color: black;">有些</span>长尾词的时候,<span style="color: black;">非常多</span>时候品牌方会觉得标题中<span style="color: black;">插进</span>一个疑问词会<span style="color: black;">显出</span>很突兀从而被改掉,<span style="color: black;">然则</span>这个时候你<span style="color: black;">必定</span>要<span style="color: black;">保持</span>,<span style="color: black;">由于</span>这部分的关键词对整篇内容是最重要的!<span style="color: black;">因此</span>切记,标题中<span style="color: black;">必要</span>带<span style="color: black;">相关</span>键词(其实标题中的关键词太突兀<span style="color: black;">亦</span>是有办法<span style="color: black;">处理</span>,下次再说)。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2、首段中<span style="color: black;">必要</span><span style="color: black;">包括</span>关键词,这里<span style="color: black;">必须</span>强调的是<span style="color: black;">必要</span>在前100个字内加入关键词;如上图描述部分,百度合计<span style="color: black;">表示</span>117个字,<span style="color: black;">亦</span><span style="color: black;">便是</span>说百度快照中的描述最多<span style="color: black;">表示</span>117个字,<span style="color: black;">因此呢</span><span style="color: black;">咱们</span>在首段中<span style="color: black;">移植</span>关键词时,<span style="color: black;">必要</span>是在100字以内。<span style="color: black;">另一</span>,<span style="color: black;">这儿</span><span style="color: black;">能够</span>强调下关键词密度的问题,这100字以内<span style="color: black;">能够</span>尝试加入1-2次关键词。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">总结:标题<span style="color: black;">必要</span>带<span style="color: black;">相关</span>键词,<span style="color: black;">同期</span>在首段的前100字以内带入1-2次关键词。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">2、</span>有效地“堆砌”关键词</strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">五年之前的搜索引擎的算法对文本的分析还<span style="color: black;">无</span><span style="color: black;">此刻</span>的先进,那时候写文案只<span style="color: black;">必须</span>疯狂地在<span style="color: black;">文案</span>中复制关键词<span style="color: black;">就可</span>,虽然<span style="color: black;">文案</span>并不是很通顺,<span style="color: black;">然则</span>排名很好;随着算法的升级+百度对SEO的打击,这种方式再<span style="color: black;">亦</span><span style="color: black;">不可</span>用了。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">亦</span><span style="color: black;">便是</span>说<span style="color: black;">此刻</span>你<span style="color: black;">经过</span>堆砌关键词从而达到SEO效果<span style="color: black;">已然</span>不行了,<span style="color: black;">因此</span><span style="color: black;">咱们</span><span style="color: black;">必须</span>更加的<span style="color: black;">恰当</span>性去堆砌关键词:</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1、添加小标题,在小标题中<span style="color: black;">移植</span>关键词,<span style="color: black;">由于</span>这部分是让文案<span style="color: black;">规律</span>更加清晰点,<span style="color: black;">因此</span>在<span style="color: black;">这儿</span><span style="color: black;">移植</span>关键词会相对较为<span style="color: black;">恰当</span>;</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2、图标注释,在<span style="color: black;">照片</span>下方加上注释,<span style="color: black;">亦</span>是一个<span style="color: black;">恰当</span>堆砌关键词密度的<span style="color: black;">办法</span>;<span style="color: black;">这儿</span>额外的说个其他的分享。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">咱们</span>写文案的时候都<span style="color: black;">晓得</span><span style="color: black;">必须</span>“图文并茂”,<span style="color: black;">那样</span><span style="color: black;">针对</span><span style="color: black;">照片</span><span style="color: black;">咱们</span><span style="color: black;">是不是</span>有<span style="color: black;">需求</span>呢?<span style="color: black;">这儿</span>先放2张图:</p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/32c23796cc6b4ff8a0cdc9a02a3a5ceb~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723698356&amp;x-signature=NGOYBC9xLm2ekeYk5rV8DwiQw3k%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">PC端截图</p>
    </div>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/6d15e3f111524924bb9f71819f3097cc~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723698356&amp;x-signature=F7WWpzxvcWDvwwyuVTuVroZDNNY%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">移动端截图</p>
    </div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">以上分别为PC和MOB端搜索某个关键词的截图,<span style="color: black;">能够</span><span style="color: black;">发掘</span>,PC端展示的快照正常是<span style="color: black;">表示</span>1张图,而MOB端最多会<span style="color: black;">表示</span>3张图;<span style="color: black;">因此呢</span><span style="color: black;">咱们</span>在写文案的时候<span style="color: black;">最少</span><span style="color: black;">必须</span>在<span style="color: black;">文案</span><span style="color: black;">移植</span>3张图(<span style="color: black;">尽可能</span>不要长图或1:1的图,<span style="color: black;">能够</span>用3:4的图)。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">3、</span>龙头凤尾</strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">除了在标题、首段及正文中<span style="color: black;">移植</span>关键词,记得在<span style="color: black;">文案</span>最后一段再提及一次关键词,<span style="color: black;">这般</span>整体下来<span style="color: black;">文案</span>中的关键词密度就<span style="color: black;">已然</span>很高了,<span style="color: black;">况且</span>均是较为<span style="color: black;">恰当</span>性的<span style="color: black;">移植</span>,并不会被搜索引擎所打击。</p>




j8typz 发表于 2024-9-26 15:34:10

你的话语如春风拂面,让我心生暖意。
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