m5k1umn 发表于 2024-8-13 01:19:53

百度竞价推广怎么设置关键词出价?百度竞价代运营企业技巧分享!


    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">百度竞价推广怎么设置关键词出价?<span style="color: black;">针对</span>新手<span style="color: black;">伴侣</span><span style="color: black;">来讲</span>是不清楚的,出价高了,担心<span style="color: black;">引起</span>预算浪费,要是出价低了又害怕账户<span style="color: black;">无</span>展现、消费,下面百度竞价代运营<span style="color: black;">机构</span>米可网络就来教<span style="color: black;">大众</span>在百度竞价推广中怎么设置关键词出价。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">判断行业需求强弱</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">百度竞价推广怎么设置关键词出价,行业<span style="color: black;">区别</span>竞价推广线索转化率是不<span style="color: black;">同样</span>的,自然<span style="color: black;">最后</span>的出价<span style="color: black;">亦</span><span style="color: black;">区别</span>。<span style="color: black;">因此</span>,<span style="color: black;">必须</span>这个时候先判断下你的行业,是强需求行业、弱需求行业、还是<span style="color: black;">通常</span>需求的行业。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">注:线索转化率。<span style="color: black;">便是</span>100个点击,能拿到多少条线索,这个时候<span style="color: black;">咱们</span>先不<span style="color: black;">思虑</span>抵达率、线索率,只是笼统地算一个线索转化率,<span style="color: black;">通常</span>强需求行业相较弱需求行业线索转化率会高<span style="color: black;">有些</span>。</p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-axegupay5k/9f6e13a32e2242ccb07cdea05b48a1ad~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723692884&amp;x-signature=LNhYIOFQtq9qOPsXnFM0Q%2B2zphY%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">(1)弱需求行业</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">用户不<span style="color: black;">必定</span>马上就<span style="color: black;">必须</span>,可能只是想要看一看,今天不<span style="color: black;">必定</span>购买。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">例如</span>:做<span style="color: black;">制品</span>的、医美的这些行业</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">线索转化率可能<span style="color: black;">仅有</span>1%<span style="color: black;">上下</span>,<span style="color: black;">乃至</span>不到,<span style="color: black;">能够</span>理解为100个点击不<span style="color: black;">必定</span>拿到一条线索。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">(2)<span style="color: black;">通常</span>需求行业</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">有一个较强的需求,<span style="color: black;">而后</span>再进行搜索的。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">例如</span>:机械、设备、教育、金融等这些行业</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">线索转化率<span style="color: black;">能够</span>达到3%~5%<span style="color: black;">上下</span>,100个点击<span style="color: black;">能够</span>拿到三到五条线索。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">(3)强需求行业</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">用户要得非常急,这个时候用户<span style="color: black;">通常</span>不想要<span style="color: black;">太多</span>进行对比,他就想立即<span style="color: black;">处理</span>问题。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">例如</span>:<span style="color: black;">搬迁</span>行业、开锁行业</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">线索转化率能达到10%~15%,<span style="color: black;">乃至</span>是20%。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">最<span style="color: black;">恰当</span>均价计算公式:</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1)计算出所需访客点击数:点击/访客=<span style="color: black;">目的</span>线索数÷转化率</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2)计算出最<span style="color: black;">恰当</span>均价范围:均价=预算÷访客点击数</p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/9837cdd8a9804d39a5560ca81dcd0182~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723692884&amp;x-signature=ECRGJP1Le%2FuGSyv2TOQwp7JNoqU%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">百度竞价推广怎么设置关键词出价,结合行业需求强弱、结合最<span style="color: black;">恰当</span>均价公式计算<span style="color: black;">就可</span>。最后,想要提醒<span style="color: black;">大众</span>百度竞价推广怎么设置关键词出价、出价范围多少跟行业<span style="color: black;">无</span>关系,跟对手<span style="color: black;">亦</span><span style="color: black;">无</span>太大关系,<span style="color: black;">重点</span>跟账户预算<span style="color: black;">相关</span>。竞价推广账户均价范围要<span style="color: black;">掌控</span>在多少钱,<span style="color: black;">是由于</span><span style="color: black;">咱们</span>的预算决定的!</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">当然,<span style="color: black;">倘若</span>您<span style="color: black;">必须</span>更专业的<span style="color: black;">帮忙</span>,<span style="color: black;">能够</span>联系米可网络,<span style="color: black;">咱们</span>专业的竞价代运营团队将为您<span style="color: black;">供给</span>一站式服务,<span style="color: black;">帮忙</span>你<span style="color: black;">提高</span>竞价推广效果。</p>




u1jodi1q 发表于 2024-8-20 13:25:48

哈哈、笑死我了、太搞笑了吧等。

4lqedz 发表于 2024-10-5 14:47:21

楼主节操掉了,还不快捡起来!
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