6hz7vif 发表于 2024-8-13 00:27:38

百度竞价推广关键词出价技巧


    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">百度竞价推广关键词出价技巧有<span style="color: black;">那些</span>？每一个账户、预算<span style="color: black;">区别</span>，竞价推广关键词出价技巧是完全<span style="color: black;">区别</span>的，即便是跑同一个<span style="color: black;">制品</span><span style="color: black;">亦</span>不<span style="color: black;">同样</span>。</span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/3ddff11cd49c4d0d9c386d824b6d7594~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723691939&amp;x-signature=ZTAkM48mhBNtOHvEDPOrbKbwIu0%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">关键词的出价是要<span style="color: black;">按照</span>“最<span style="color: black;">恰当</span>均价”来定，<span style="color: black;">况且</span><span style="color: black;">区别</span>账户、<span style="color: black;">区别</span>时期、<span style="color: black;">区别</span>预算下的“最<span style="color: black;">恰当</span>出价”都不<span style="color: black;">同样</span>，<span style="color: black;">因此</span>竞价员<span style="color: black;">必定</span>要学会自己计算“最<span style="color: black;">恰当</span>均价”，<span style="color: black;">根据</span>标准出价，不仅能<span style="color: black;">保准</span>线索，成本还有<span style="color: black;">保证</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">百度竞价推广关键词出价技巧</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">所有的竞价推广关键词出价技巧都是围绕“最<span style="color: black;">恰当</span>均价”制定的，接下来给<span style="color: black;">大众</span>分享<span style="color: black;">怎么样</span>找到“最<span style="color: black;">恰当</span>均价”。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">例如：一天的预算500元，<span style="color: black;">必须</span>获取5条线索。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">这其中<span style="color: black;">必须</span><span style="color: black;">思虑</span>：对话率、线索率、抵达率是三个关键<span style="color: black;">原因</span>。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">对话率=产生对话的数量/进到网站的人*100%</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">线索率=对话总人数/线索数量*100%</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">抵达率=点击次数/进到页面的访客数*100%</span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/7dbf5bd81d0a492fb403cd3b8570ec56~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723691939&amp;x-signature=DRaRn8i7rUHM7MLEVOeWPHpeyyM%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">由于</span>谁<span style="color: black;">亦</span><span style="color: black;">没法</span><span style="color: black;">保准</span>每一次点击都能进到页面产生对话，最后留下线索，竞价员可<span style="color: black;">按照</span>账户的历史投放记录计算出对话率、线索率、抵达率。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">雀凡网络,全网推广开户,本文<span style="color: black;">转载</span>：</p>https://www.quefan.com/baidu1/1506.html

    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">根据</span>我日常的账户状态，<span style="color: black;">这儿</span>对话率为5%、线索率50%、抵达率80%</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1、<span style="color: black;">必须</span>5条线索，线索率50%，<span style="color: black;">寓意</span>着<span style="color: black;">最少</span><span style="color: black;">必须</span>有10条对话；</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2、10条对话，对话率5%，<span style="color: black;">寓意</span>着，<span style="color: black;">最少</span>有200个用户点击<span style="color: black;">宣传</span>进入页面；</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">3、抵达率80%，这<span style="color: black;">亦</span><span style="color: black;">寓意</span>着，<span style="color: black;">最少</span>有200/80%=250个人点击<span style="color: black;">宣传</span>；</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">4、<span style="color: black;">经过</span>以上的计算：500/250=2，<span style="color: black;">那样</span>你账户的最<span style="color: black;">恰当</span>均价就会是2块。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">最后总结一个公式给<span style="color: black;">大众</span>：</span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/f714b7a68b3a4d3b8222af08a18991d9~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723691939&amp;x-signature=%2Fs%2FbLdvCP92Qv5c02%2B1yOx%2Fqndg%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">最<span style="color: black;">恰当</span>均价=预算÷（<span style="color: black;">目的</span>线索数÷咨询率÷线索率÷抵达率）</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">因此</span>你明白<span style="color: black;">为何</span>每次和别人出价<span style="color: black;">同样</span>，创意<span style="color: black;">同样</span>，页面<span style="color: black;">同样</span>，效果却是天差地别了吧。</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">当你计算出最<span style="color: black;">恰当</span>均价之后，自然而然就能<span style="color: black;">把握</span>竞价推广关键词出价技巧了。</span></p>




星☆雨 发表于 2024-8-24 11:15:04

谢谢、感谢、感恩、辛苦了、有你真好等。

流星的美 发表于 2024-9-2 02:41:14

“板凳”（第三个回帖的人）‌

j8typz 发表于 2024-10-1 02:03:33

你的留言真是温暖如春，让我感受到了无尽的支持与鼓励。

4zhvml8 发表于 2024-10-4 16:32:39

楼主节操掉了，还不快捡起来！
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