详情页照片用什么工具来设计？不会PS怎么办？
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/5750d01da7c041f3977d52d813f969f3~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723652656&x-signature=hAt90Y3tVfbydM4%2BIG3GB8lGlhI%3D" style="width: 50%; margin-bottom: 20px;"></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">详情页的<span style="color: black;">重点</span><span style="color: black;">做为</span><span style="color: black;">便是</span>展示<span style="color: black;">制品</span>信息，吸引买家<span style="color: black;">加强</span>转化率，<span style="color: black;">那样</span>详情页设计得好<span style="color: black;">欠好</span>就<span style="color: black;">显出</span>很重要了，<span style="color: black;">然则</span><span style="color: black;">倘若</span>有时候<span style="color: black;">咱们</span>经营的<span style="color: black;">制品</span>类目<span style="color: black;">或</span>款式<span style="color: black;">非常多</span>，以及<span style="color: black;">非常多</span>中小商家是个人经营店铺的<span style="color: black;">状况</span>下，可能<span style="color: black;">亦</span><span style="color: black;">无</span>专业的美工都<span style="color: black;">无</span>，这个时候怎么去<span style="color: black;">有效</span>制作出高质量的详情页呢？</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1. 详情页制作</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/7ea22af05fb14b62a770cfda5893edee~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723652656&x-signature=fkE%2B22DEoc4vVSiQvlm88zU3VaA%3D" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">（1）不会PS怎么办</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">在线设计网站<span style="color: black;">认识</span>一下：</strong><span style="color: black;">通常</span><span style="color: black;">倘若</span>专业美工的<span style="color: black;">状况</span>，设计详情页就<span style="color: black;">必须</span>前期<span style="color: black;">制品</span>的拍摄、素材的搜集，风格定位等等，<span style="color: black;">而后</span><span style="color: black;">运用</span><span style="color: black;">有些</span>专业的<span style="color: black;">照片</span>处理软件去进行排版、设计等一系列的环节，最后出图。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">那样</span><span style="color: black;">倘若</span><span style="color: black;">无</span><span style="color: black;">这般</span>的<span style="color: black;">要求</span>，<span style="color: black;">咱们</span>就<span style="color: black;">能够</span><span style="color: black;">运用</span><span style="color: black;">有些</span>在线设计网站，<span style="color: black;">例如</span>图怪兽，创客贴这种在线出图的网站，会<span style="color: black;">供给</span><span style="color: black;">有些</span>详情页的模板，只<span style="color: black;">必须</span>简单替换文字，和<span style="color: black;">照片</span>就<span style="color: black;">能够</span>快速制作出一套详情页，<span style="color: black;">这般</span><span style="color: black;">咱们</span>就<span style="color: black;">能够</span><span style="color: black;">提高</span>制作详情页的效率，<span style="color: black;">而后</span>把<span style="color: black;">更加多</span>时间投入到店铺的运营推广以及数据分析<span style="color: black;">或</span>关注行业的<span style="color: black;">状况</span>，做好应对策略的这些方面上。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">（2）<span style="color: black;">无</span>合适的模板怎么办？</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">虽然说<span style="color: black;">那些</span>网站上有<span style="color: black;">非常多</span><span style="color: black;">非常多</span>的模板，<span style="color: black;">然则</span>有时候一页一页往下翻，都找不到适合的详情页模板，<span style="color: black;">亦</span>不<span style="color: black;">晓得</span>什么模板会好一点，<span style="color: black;">这儿</span><span style="color: black;">咱们</span>就<span style="color: black;">能够</span>观察行业内TOP店的详情页，把优秀同行的详情页扒下来，<span style="color: black;">做为</span>一个参考，分析<span style="color: black;">她们</span>的<span style="color: black;">照片</span>你是怎么放的，文字怎么编排，<span style="color: black;">那样</span><span style="color: black;">一样</span>的道理，<span style="color: black;">咱们</span>找一个比较<span style="color: black;">类似</span>的模板，进行更改，把大致的内容和<span style="color: black;">照片</span><span style="color: black;">或</span>风格定位<span style="color: black;">根据</span>同行的无线端的详情页布局来做，更换整体的色调，<span style="color: black;">那样</span>这<span style="color: black;">亦</span>是一种<span style="color: black;">能够</span>操作的<span style="color: black;">办法</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/de0492fa3bbb428da08c3c7b6fee275a~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723652656&x-signature=FIxHeCdlS1FHu25BaaBcPgUhpyg%3D" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2. 怎么做好详情页的内容？</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">那样</span>虽然详情页有模板，有好看的排版，<span style="color: black;">然则</span>怎么做好详情页上的内容，<span style="color: black;">照片</span>我<span style="color: black;">必须</span>放<span style="color: black;">制品</span>的还是模特的？怎么去让用户<span style="color: black;">得到</span>更好的用户体验，<span style="color: black;">加强</span><span style="color: black;">咱们</span>的转化率这才是关键词，而不是单单去做好一套“好看“的详情页就行了，<span style="color: black;">那样</span>数据好看才是真的好看。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">（1）<span style="color: black;">表现</span><span style="color: black;">制品</span>的<span style="color: black;">优良</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">此刻</span>淘宝竞争是非常激烈的，<span style="color: black;">因此</span><span style="color: black;">第1</span><span style="color: black;">制品</span>的详情页做得<span style="color: black;">不可</span>太同质化，要寻找<span style="color: black;">制品</span>之间的差异化来<span style="color: black;">表现</span><span style="color: black;">咱们</span>的<span style="color: black;">优良</span>，无论是价格上还是质量上的<span style="color: black;">优良</span>，都<span style="color: black;">能够</span>在详情页<span style="color: black;">表现</span>出来，做到让人眼前一亮的感觉。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">（2）<span style="color: black;">表现</span>买家的痛点、</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">买家的痛点这个<span style="color: black;">亦</span>是很重要的，<span style="color: black;">必须</span>深挖<span style="color: black;">为何</span>买家要买你的<span style="color: black;">制品</span>，他<span style="color: black;">必须</span>的是什么？他关注你的<span style="color: black;">制品</span>什么<span style="color: black;">地区</span>，<span style="color: black;">例如</span>说，最简单的一款家用的垃圾袋，买家最关心的是什么？是袋子厚不厚，会不会一捅就破，还有丢垃圾放不方便提，方不方便更换，塑料味重不重。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/b94e6ecff9314694b968aab9879c0bc6~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723652656&x-signature=M%2FOUKbtuupbp5S70gEezm%2FUdi2I%3D" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/1e4d4e67722f43a18643f1bf018af437~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723652656&x-signature=eD9RS4E8x%2BR8LYYN6KWQUZd7MS0%3D" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">咱们</span><span style="color: black;">能够</span>参考<span style="color: black;">有些</span><span style="color: black;">评估</span>以及问<span style="color: black;">大众</span>，<span style="color: black;">能够</span>很好看出买家的痛点<span style="color: black;">到底</span>是什么，<span style="color: black;">而后</span>再去把这些痛点以<span style="color: black;">照片</span>、文案的形式融入到详情页<span style="color: black;">其中</span>，<span style="color: black;">这般</span>转化率才会高。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">简单总结一下，不管<span style="color: black;">运用</span>什么软件都好，<span style="color: black;">由于</span>软件<span style="color: black;">或</span>网站之类的只是一个辅助工具，辅助你去实现你的想法的一个工具，PS<span style="color: black;">亦</span>好，美图秀秀<span style="color: black;">亦</span>罢，<span style="color: black;">亦</span><span style="color: black;">能够</span><span style="color: black;">经过</span>1-2天的学习就能基本上手了，<span style="color: black;">非常多</span>人都能做到，，而<span style="color: black;">背面</span>的本质问题才应该是<span style="color: black;">咱们</span><span style="color: black;">必须</span>重点关注的<span style="color: black;">地区</span>，详情页的设计是为有更好的转化，<span style="color: black;">因此</span><span style="color: black;">咱们</span><span style="color: black;">必须</span>站在用户的<span style="color: black;">方向</span>上看，<span style="color: black;">咱们</span><span style="color: black;">必须</span>放什么内容文字去展现给<span style="color: black;">她们</span>，<span style="color: black;">才可</span>让<span style="color: black;">她们</span>在浏览详情页的这个环节<span style="color: black;">其中</span>，最大程度上引导<span style="color: black;">她们</span>产生直接<span style="color: black;">或</span>间接购买的<span style="color: black;">行径</span>，最后<span style="color: black;">表现</span>在店铺的数据和收益上才是<span style="color: black;">咱们</span>的目的。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">好了，关于详情页<span style="color: black;">怎样</span>设计的内容就简单讲到<span style="color: black;">这儿</span>，<span style="color: black;">倘若</span>有，<span style="color: black;">更加多</span>内容干货技巧<span style="color: black;">都在</span>“查电商“。</p>
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