大学三年,我靠写文案赚了20万
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/q1Z8I0wdM9T3DicjdrGBibgiaSDemvs9TORuOvA2LBRmxxv0XZzKWSgHNO1HklIL2l1uujL3orNqvRcnyETwNibz9A/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">题图来自<span style="color: black;">伴侣</span>圈-Cecilia</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">#写在前面</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">倘若</span>把文案看待成一份朝九晚五的工作,它的<span style="color: black;">坏处</span>端是显而易见的,活杂钱少天花板低。</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">那<span style="color: black;">为何</span>还有人做文案?</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">在「</span><a style="color: black;">“干文案三年,月薪5000,该放弃吗?”</a><span style="color: black;">」里,我看到了</span>两种答案。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">—</span><span style="color: black;">我热爱写东西。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">—</span><span style="color: black;">除了做文案,我<span style="color: black;">亦</span>不<span style="color: black;">晓得</span>能做什么。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">但<span style="color: black;">倘若</span>跳出职场的范畴,纯粹把文案当做是一项生产力,它的钱途又大有可为。</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">如同工厂能够生产商品到市场上卖,文案写下的每一个字,都<span style="color: black;">能够</span>明码标价。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">今天聊聊文案变现这件事,不搬运不灌鸡汤,只以我的变现经历和思考,与你分享一个文学青年是<span style="color: black;">怎样</span><span style="color: black;">作为</span>贩卖文字的文案。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">以下会露出我从事过的和<span style="color: black;">意见</span>你去尝试的<span style="color: black;">商场</span>品牌,但请相信,这不是<span style="color: black;">宣传</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">#</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">我从小就有文字理想,<span style="color: black;">亦</span>许是自己写的作文常被语文老师当作范文在全班朗读,<span style="color: black;">亦</span>许是当时受韩寒、郭敬明年少成名影响颇深。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">总而言之,在高中时代,我就无比肯定及确信,以后要吃文字这碗饭了。</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">揣着张爱玲那句“出名要趁早,来得太晚,<span style="color: black;">愉快</span><span style="color: black;">亦</span>不<span style="color: black;">那样</span>痛快”,我<span style="color: black;">起始</span>给杂志投稿。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">我给《花火》写言情小说,给《故事会》写志怪小说,给《喜剧世界》写荒诞小说,还有许多其他忘记了名字的杂志。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">那时上网不方便,大部分投稿都是一个字一个字手写的。写了不少,但只收到过两笔稿费,那还是大学以后的事情了。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">眼看在杂志上出名是不可能了,</span><span style="color: black;">高三那年的暑假,我<span style="color: black;">起始</span>迷恋在文学网站写东西。当时</span><span style="color: black;">「</span><span style="color: black;">榕树下</span><span style="color: black;">」是国内最大的文学网站,我<span style="color: black;">每日</span>实习完<span style="color: black;">第1</span>件事,<span style="color: black;">便是</span>在上面码字。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">那段时间纯粹是靠热爱驱动,真的太想写东西了,连睡觉都在构思<span style="color: black;">文案</span>章法,别人夸我一句<span style="color: black;">文案</span>写得好,我能高兴三四天。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">此刻</span>看来多少有些<span style="color: black;">难以置信</span>,网站上码字<span style="color: black;">无</span>分毫稿费,但我<span style="color: black;">每日</span>像中了邪<span style="color: black;">同样</span>,神魂颠倒,蹲在电脑面前<span style="color: black;">便是</span>一<span style="color: black;">夜晚</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">哪些</span>年我与文学的关系,如同当时我与一位高三学姐的关系,我爱恋,我朝思暮想,我写情书热烈表白,却<span style="color: black;">长时间</span>得不到她的<span style="color: black;">喜爱</span>。</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">#</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">就<span style="color: black;">这般</span>笔耕不缀了好几年,直到读了大学,生活窘迫的压力一下子扑面而来。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">大一时,我<span style="color: black;">一月</span>生活费<span style="color: black;">仅有</span>500块,当时我满怀<span style="color: black;">自信心</span>对我姐说,<span style="color: black;">每一个</span>月给我500块就行,剩下的我自己<span style="color: black;">能够</span>去<span style="color: black;">处理</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">而<span style="color: black;">实质</span><span style="color: black;">状况</span>是,我<span style="color: black;">基本</span><span style="color: black;">无</span>其他途径去<span style="color: black;">挣钱</span>。杂志投稿如泥牛入海,稿费遥遥无期,而我又<span style="color: black;">欠好</span>意思去校外餐馆做兼职。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">此刻</span>回想起我的大<span style="color: black;">一辈子</span>涯,真的,一个大写的“穷”字贯穿<span style="color: black;">全部</span>学期。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">为了省钱,我穷尽一切办法。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">吃上极其朴素,早上吃两块的早餐,<span style="color: black;">晌午</span>吃五六块钱的饭菜,<span style="color: black;">夜晚</span>吃三四块钱的山东煎饼,非常勉力维持着一日三餐。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">有一件印象比较深的事,当时有哥们问我借了二十块,忘记还了。二十块相当于我两天的伙食费,我犹豫再三,还是去讨要了。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">为了省网费,经常跑到学校机房去码字;为了避免社交开销,<span style="color: black;">长期</span>呆在图书馆,那学期我<span style="color: black;">成为了</span>学院图书借阅最多的学生之一。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">500块应付生活开销就已捉襟见肘,当时又谈了一个异地的女<span style="color: black;">伴侣</span>,我<span style="color: black;">第1</span>次去她的城市,还是问室友借了500块才凑足盘缠。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">所说</span>穷则思变,为了还这笔钱,我<span style="color: black;">起始</span>思索杂志文学这条道路是不是走得通了。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">当时我的职业规划前三名是:作家、杂志专栏作者、杂志编辑。我<span style="color: black;">始终</span>笃信我能<span style="color: black;">作为</span><span style="color: black;">这般</span>的人,没<span style="color: black;">天分</span><span style="color: black;">没关系</span>,我<span style="color: black;">能够</span>慢慢练。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">可在生活的压力面前,我有点犹豫了。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">此时一位师兄告诉我,你<span style="color: black;">能够</span>试试写文案。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">说到这,就不到不<span style="color: black;">说到</span>一个后来影响我职业生涯至深的交易平台—猪八戒网。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">然则</span>今天的猪八戒网为了寻求<span style="color: black;">商场</span>变现,已然变得面目全非。当然,这是后话了。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">那会猪八戒网是国内最大的威客网站,<span style="color: black;">每日</span>都有来自网站建设、设计、文案等<span style="color: black;">行业</span>的海量订单,日成交量过亿。当时它的slogan是:买商品上淘宝,买服务上猪八戒网。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">在那时,只要你<span style="color: black;">善于</span>某项专业技能,基本上都能在平台找到需求。这类靠出售个人知识、创意和经验来<span style="color: black;">挣钱</span>的人,就叫做威客。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">师兄在猪八戒网主做文案策划,<span style="color: black;">每一个</span>月能赚大几千。收入可观,<span style="color: black;">况且</span>比较体面。于是,我放弃了靠杂志写稿实现经济独立的<span style="color: black;">白天</span>梦,一心想着<span style="color: black;">怎样</span>靠写文案发家致富。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">过程当然很艰难,我此前从未写过文案,男默女泪的校园爱情故事和针砭时<span style="color: black;">坏处</span>的荒诞小说,与文案是两个完全<span style="color: black;">区别</span>的路数。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">但好在我性格坚韧,认准了的事情,就会<span style="color: black;">保持</span>做下去,并且,<span style="color: black;">奋斗</span>比别人做得更好。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">当时猪八戒网有悬赏任务,类似<span style="color: black;">宣传</span>行业的比稿机制。客户发布文案需求,威客提交自己的作品,<span style="color: black;">而后</span>由客户择优<span style="color: black;">选择</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">为了<span style="color: black;">加强</span>中标率,我会<span style="color: black;">同期</span>写几篇<span style="color: black;">区别</span>视角的文案。<span style="color: black;">倘若</span><span style="color: black;">无</span>中标,<span style="color: black;">亦</span>不会灰心,而是学习中标者的作品,审视自己存在的不足。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">这种豁达<span style="color: black;">心理</span>,是过去几年在杂志投稿生涯里,一次次被毙稿磨练出来的。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">我<span style="color: black;">此刻</span>依然记得,<span style="color: black;">第1</span>笔文案<span style="color: black;">花费</span>是10块钱,写什么忘记了,但<span style="color: black;">第1</span>次靠写文案赚到钱的兴奋感,被深深烙印在心里了。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">此后,随着写作能力的精进,我<span style="color: black;">作为</span>了网站的金牌服务商,组建了个人工作室<span style="color: black;">「1+1品牌策划」</span>,收费<span style="color: black;">亦</span>从千字10元到千字千元。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">虽然是打着工作室的名义,但其实<span style="color: black;">仅有</span>我一个人。忙<span style="color: black;">不外</span>来时,女<span style="color: black;">伴侣</span>会帮我分担<span style="color: black;">有些</span>。平台业务最好的时候,我做到了全国文案策划服务商TOP5,湖南TOP1。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/q1Z8I0wdM9T3DicjdrGBibgiaSDemvs9TORlM6tHdbxLDBoGTiaAMN3JAL5rwRhzNic6qxianYwyopg6ia6bwZDpawLEQ/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">自从从事文案后,我的经济<span style="color: black;">情况</span>一下子改善了,每年的学费<span style="color: black;">亦</span>能够<span style="color: black;">自动</span>承担。大学毕业时我算了一笔帐,在猪八戒网一个字一个字码出来的稿费,应该<span style="color: black;">最少</span>有超过20万。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">#</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">写文案除了带来直接的、可观的经济收益外,<span style="color: black;">亦</span>给我带去了不少机会。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">大二暑假那年,一位客户在猪八戒找到我,邀请我的工作室去他<span style="color: black;">机构</span>,以品牌工作小组的名义去长沙开展市场营销工作;</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">大三暑假那年,我一个人到上海一家做天猫旗舰店的客户做了两个月的电商文案;</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">大四毕业那年,一位学姐向市场部老大健哥<span style="color: black;">举荐</span>了我,他看了我以往写的文案,邀我至广州工作,并让我<span style="color: black;">自动</span>开工资;</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">我<span style="color: black;">此刻</span>写的这个公众号,是<span style="color: black;">由于</span>当时我为了学习文案,搜罗了许多优秀的案例,<span style="color: black;">期盼</span><span style="color: black;">能够</span>把它们分享出来,让<span style="color: black;">更加多</span>人看到;</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">后来,公众号有了一点影响力之后,我发了一篇求职<span style="color: black;">文案</span><span style="color: black;">「<a style="color: black;">做了半年自由职业者,我决定<span style="color: black;">起始</span>找工作</a>」,上海胜加<span style="color: black;">宣传</span>的创意合伙人马哥问我要不要去他<span style="color: black;">机构</span>上班。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">此刻</span>回想起来,毕业四年,我能够辗转多个城市,比较顺风顺水从事每一项工作,都是源于当初决意写文案<span style="color: black;">挣钱</span>的原动力。</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">#</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">写下这篇<span style="color: black;">文案</span>,不是为了炫耀我怎么样,这个成绩<span style="color: black;">亦</span>不值得拿出来炫耀。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">我只是想说,我是<span style="color: black;">这般</span>过来的,你<span style="color: black;">此刻</span>的处境,会比我当时更糟糕吗?</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">空揣着文学梦,写下了一大堆看似无用、可笑的文字,穷得一日三餐都吃不上。</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">我当初决意做文案时,没去想它到底有<span style="color: black;">无</span>钱途。我想的只是,它能让我做自己比较<span style="color: black;">善于</span>的事情的<span style="color: black;">同期</span>,顺便赚一点生活费。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">倘若</span>你正犹豫做不做文案,或纠结文案到底有<span style="color: black;">无</span>钱途,我的<span style="color: black;">意见</span>是:</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">倘若</span>你发自内心<span style="color: black;">爱好</span>,并觉得除此之外<span style="color: black;">无</span>其他事情能做得更好,<span style="color: black;">那样</span>,Just do it。</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">当然我<span style="color: black;">亦</span><span style="color: black;">晓得</span>,任何持之以恒的热爱,都离不开物质的<span style="color: black;">基本</span>。而文案其实算不上一份高薪工作,<span style="color: black;">因此</span>我给的<span style="color: black;">另一</span>一个<span style="color: black;">意见</span>是:</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">别把文案当成工作,把文案当成一项技能,一件生产力工具去打磨。</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">我见过业余写书评,<span style="color: black;">最后</span>把自己写<span style="color: black;">成为了</span>拿着不菲稿费和版税的畅销书作家;<span style="color: black;">亦</span>见过热爱写影评,<span style="color: black;">最后</span><span style="color: black;">成为了</span>一字十元的影评文案。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">但这是比较特殊的例子,<span style="color: black;">倘若</span>你想寻求文案变现,我会<span style="color: black;">意见</span>你从这些方面<span style="color: black;">思虑</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">1、公众号投稿</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">基本上,<span style="color: black;">日前</span>所有的情感大号都缺<span style="color: black;">优秀</span>稿子,无一例外。不信你<span style="color: black;">能够</span>去你经常看的公众号后台留言,看她们需不<span style="color: black;">必须</span>征稿。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">各家稿费标准<span style="color: black;">区别</span>,总体<span style="color: black;">来讲</span>,大概200-500/篇。这个稿费标准其实是偏低的,之前一<span style="color: black;">伴侣</span>和我说她<span style="color: black;">伴侣</span>公众号投稿赚了200元,我当时还说这个太低了。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/q1Z8I0wdM9QRGJricUibgg8QByLsuwDm9PoY1GoMOxeZJUJ1oqnpJxOAw6UklrHgQA5C90pHSib0gEsNhH9aDPhSg/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">后来我才<span style="color: black;">发掘</span>,是我<span style="color: black;">阳光</span>估计了。</span><span style="color: black;">我之<span style="color: black;">因此</span>会提这个标准,是<span style="color: black;">由于</span>我找人写,稿费标准<span style="color: black;">通常</span>是按1000起/千字。(但我不征稿)</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">虽然公众号稿费<span style="color: black;">通常</span>,但情感类的<span style="color: black;">文案</span>门槛不高,只要你文笔不错,编排几出前任的戏,既颐养身心,又能<span style="color: black;">挣钱</span>,<span style="color: black;">亦</span>是不错的。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">想<span style="color: black;">晓得</span>投稿信息很简单,在<span style="color: black;">微X</span>里搜索「公众号投稿」,就能看到一箩筐的信息。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/q1Z8I0wdM9QRGJricUibgg8QByLsuwDm9PnDciabzol9z98vAGiag3L1jISlibviaNUwjuEiadNAh0pe2AicRicp893ciatg/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">2、经营<span style="color: black;">伴侣</span>圈</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">每一个</span>人的<span style="color: black;">伴侣</span>圈,都或多或少有几个<span style="color: black;">朋友</span>或<span style="color: black;">伴侣</span>做微商,但有在卖文案<span style="color: black;">或</span>创意的吗?</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">我<span style="color: black;">伴侣</span>圈有一个<span style="color: black;">爱好</span>发创意拆字的网友,有一次我看见他发了一条<span style="color: black;">伴侣</span>圈,下面有一个<span style="color: black;">一起</span>网友在询价。写这篇<span style="color: black;">文案</span>时,我<span style="color: black;">忽然</span>想起了这事,于是在<span style="color: black;">微X</span>问了下。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/q1Z8I0wdM9QRGJricUibgg8QByLsuwDm9PseZ3lCMpuyRCYQ4ShUFIl0wTaqIQkoM4xJTiazUDHZULwoicicXwKYo7w/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/q1Z8I0wdM9QRGJricUibgg8QByLsuwDm9PQztRriaqFkbRtGL5Emp9e2A910DibGr7fUPOppmwcUlI4wdQpb7by9kA/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">创意拆字虽然有门槛,<span style="color: black;">然则</span>思路值得借鉴。</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">每一个</span>人的<span style="color: black;">伴侣</span>圈,<span style="color: black;">最少</span>有400、500的好友。平时你多发<span style="color: black;">有些</span>原创的、有质量内容,当别人有需求时,自然<span style="color: black;">第1</span>时间会想到你。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">另一</span>还有一个主动出击的思路。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">例如</span>,你发一条<span style="color: black;">伴侣</span>圈说,免费为5个好友写一篇不限题材的<span style="color: black;">文案</span>,<span style="color: black;">倘若</span>写得满意,请对方为你发一条<span style="color: black;">伴侣</span>圈,而从对方<span style="color: black;">伴侣</span>圈过来的客户,你只收10元<span style="color: black;">上下</span>的润笔费。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">把自己当作一个互联网新品去推广,当你<span style="color: black;">无</span>任何客户时,这<span style="color: black;">便是</span>你获取<span style="color: black;">第1</span>批客户最简单有效的一种方式。而当你<span style="color: black;">持有</span><span style="color: black;">必定</span>客户时,你就重新<span style="color: black;">把握</span>了议价权!</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">这是所有文案兼职方式里,我个人比较欣赏的,<span style="color: black;">由于</span>所有的生意,<span style="color: black;">最后</span>都要变成自己的品牌,唯有如此,才有主导权和溢价空间。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">3、某宝代写</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">日前</span>,某宝代写业务非常兴盛,涵盖种类大而全,演讲稿、<span style="color: black;">资讯</span>稿、软文应有尽有。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/q1Z8I0wdM9QRGJricUibgg8QByLsuwDm9PQoKZDk87iaibpFfQJbdIck8ibmcmYzffWdx3qJFEiaSqJjCLpWrA0OicXgw/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">当然,她们都是对外招写手的,稿费应该比较低,但能<span style="color: black;">熬炼</span>你各项文字能力。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">4、做威客</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">倘若</span>在五年前,我<span style="color: black;">必定</span>毫不犹豫<span style="color: black;">举荐</span>你去做威客,<span style="color: black;">然则</span><span style="color: black;">此刻</span>,我不<span style="color: black;">那样</span>确定了。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">我四年没做猪八戒,<span style="color: black;">近期</span>登陆<span style="color: black;">发掘</span><span style="color: black;">由于</span><span style="color: black;">无</span>续费,官方已把我的店铺降级,相当于把一个淘宝皇冠店铺,直接撸到<span style="color: black;">无</span>星了。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">以前我做猪八戒时,有<span style="color: black;">海量</span>的悬赏订单,适合新手快速上手,但<span style="color: black;">此刻</span>猪八戒已下线这块业务,<span style="color: black;">倘若</span>你想做威客,我会<span style="color: black;">意见</span>你去<span style="color: black;">认识</span>“一品威客网”、“时间财富网”。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">5、自<span style="color: black;">媒介</span></span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">这儿</span>的自<span style="color: black;">媒介</span>,泛指公众号、<span style="color: black;">博客</span>、快手、抖音、知乎,有流量的<span style="color: black;">地区</span>,就有自<span style="color: black;">媒介</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">我<span style="color: black;">意见</span>你做自<span style="color: black;">媒介</span>,不是让你做成大号。而是学会利用自<span style="color: black;">媒介</span>去招揽客户,去变现,去变成一个能展示自我价值的窗口。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">在前篇<span style="color: black;">文案</span><span style="color: black;">「</span><a style="color: black;">“干文案三年,月薪5000,该放弃吗?”</a><span style="color: black;">」,有读者分享了自己的经历:</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">#写在最后</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">你写的每一篇文案,<span style="color: black;">亦</span>许<span style="color: black;">此刻</span><span style="color: black;">仅有</span>很少人看,但它依然是你价值的一部分;你写的每一个字,<span style="color: black;">亦</span>许<span style="color: black;">此刻</span>还<span style="color: black;">没法</span>变现,但在某天或许能<span style="color: black;">作为</span>你叩响另一扇<span style="color: black;">前门</span>的敲门砖。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">我写公众号之初,没想过它能盈利。当年在公众号吭哧吭哧搬运文案的二毛,<span style="color: black;">亦</span>没想到有天<span style="color: black;">「<span style="color: black;">宣传</span>文案」能让他为之失眠多梦、尿频尿急,但一守在电脑前,又开心得像守着自家一亩三分地的小老头<span style="color: black;">同样</span><span style="color: black;">…<span style="color: black;">……</span></span></span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">所有的光芒,都<span style="color: black;">必须</span>时间<span style="color: black;">才可</span>被看到。</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">在你想放弃时,把这句话拿出来读一读。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">祝你好运!</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">创意<span style="color: black;">宣传</span>坊</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">一个<span style="color: black;">宣传</span>人的自<span style="color: black;">媒介</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">以感性的视角,兼具理性的思辨</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">记录这个时代</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">我眼中的好<span style="color: black;">宣传</span>与好文案</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">博客</span>@十句文案</span></p><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;">
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