信息流宣传文案创意撰写7大模板
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">展现量的<span style="color: black;">重点</span>影响<span style="color: black;">原因</span>由出价和CTR（点击率）<span style="color: black;">一起</span>决定。出价不变，<span style="color: black;">提高</span>CTR（点击率）可<span style="color: black;">思虑</span>下面三点：</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">▲更新频率：</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">意见</span>您每隔3~7天更新一次<span style="color: black;">宣传</span>素材，<span style="color: black;">倘若</span>所投放的<span style="color: black;">宣传</span>素材在新<span style="color: black;">宣传</span>训练期内(1~7天)<span style="color: black;">揭发</span>和点击率等数据<span style="color: black;">连续</span><span style="color: black;">不良</span>，<span style="color: black;">能够</span><span style="color: black;">思虑</span>暂停或更新现有的素材。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">▲样式全面化：</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">意见</span><span style="color: black;">宣传</span>主将所有样式均提交上线，以<span style="color: black;">保准</span>获取足够的<span style="color: black;">揭发</span>量，避免因样式缺失<span style="color: black;">导致</span><span style="color: black;">宣传</span>位<span style="color: black;">揭发</span>低的<span style="color: black;">状况</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">▲文案配图吸引力：</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">【文案吸引力-创意撰写7大模板】</strong></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/9e1801d070484e7cb9b9d574cadcac92~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723526165&x-signature=L81lQ8eoFfeRibX59MOYEOdgl8I%3D" style="width: 50%; margin-bottom: 20px;"></div>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/516331c30fb94ef39d197737186f7a55~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723526165&x-signature=7QvLGg86ekE0a1oQU%2FSbNKVqH90%3D" style="width: 50%; margin-bottom: 20px;"></div>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/df918e1a19604916b2bc8a6cd99d42a6~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723526165&x-signature=tv9NpryCCec%2FYuAPftqH0O%2BwArM%3D" style="width: 50%; margin-bottom: 20px;"></div>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/334e4c6e9b5e4c4191438beabbb78db0~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723526165&x-signature=2p2yqrB9XkRPo11chJqHMBIRf0w%3D" style="width: 50%; margin-bottom: 20px;"></div>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/79fbcdfa437f48e296a0c2d560812dbc~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723526165&x-signature=QzaxHQHGPn3TsAvWntoCkaRuQno%3D" style="width: 50%; margin-bottom: 20px;"></div>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/355c24dd858f4adcbb91c08d76d5a70f~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723526165&x-signature=jsqnZ8%2BfeNXipezRQiimoheyfcI%3D" style="width: 50%; margin-bottom: 20px;"></div>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/3211f564c41141f3a8f4a65e6974c8f0~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723526165&x-signature=nsqV8dkkwTmHVKGoD5WVAJGUaQQ%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">【配图吸引力-配图4大原则】</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">KISS原则：</strong><span style="color: black;">能够</span>让用户3秒内<span style="color: black;">认识</span><span style="color: black;">制品</span><span style="color: black;">供给</span>什么服务。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">浅色优先：</strong>浅色背景能<span style="color: black;">经过</span>反差效果，让<span style="color: black;">制品</span>在浅色背景下更<span style="color: black;">明显</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">字体简洁：</strong>文字不超过<span style="color: black;">照片</span>三分之一，留有空白区，文案<span style="color: black;">才可</span><span style="color: black;">更易</span>凸显，快速传达<span style="color: black;">宣传</span>内容。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">设计<span style="color: black;">明显</span>：</strong><span style="color: black;">选取</span>高质量清晰的画面，<span style="color: black;">掌控</span>在三种颜色内，避免中心沟通，容易形成死板的感觉。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">倘若</span>推广<span style="color: black;">目的</span>是以较少的预算，在<span style="color: black;">短期</span>内<span style="color: black;">得到</span>高展现，<span style="color: black;">提高</span>品牌的公众认知度，<span style="color: black;">那样</span><span style="color: black;">能够</span><span style="color: black;">选取</span>日均展现量高，<span style="color: black;">同期</span>点击单价低的<span style="color: black;">照片</span><span style="color: black;">宣传</span>位进行投放。</p>
楼主发的这篇帖子，我觉得非常有道理。 感谢您的精彩评论，为我带来了新的思考角度。 外链发布社区 http://www.fok120.com/ seo常来的论坛，希望我的网站快点收录。
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