论坛 › 天津 › 党政类宣传片创意脚本分享，真实、接地气，有故事感

lbk60ox 发表于 2024-8-7 08:57:07

党政类宣传片创意脚本分享，真实、接地气，有故事感

    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">【影片创意阐释】</strong>影片分为两条线：劳动监察队员主动亮身份做<span style="color: black;">宣传</span>的线；老<span style="color: black;">大众</span>欠薪追讨难的线，两条线索交织，刻画出岱岳区根治欠薪工作的亮点，展示一心为民的团队形象。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">【影片时长】</strong>3分钟<span style="color: black;">上下</span>；<strong style="color: blue;">【策划思路】</strong>平行交叉<span style="color: black;">描述</span>式；一件事现深情式；访谈重构式。</p>
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                  <div style="color: black; text-align: left; margin-bottom: 10px;">短视频脚本策划模板</div>
                  <div style="color: black; text-align: left; margin-bottom: 10px;">作者：学拍视频剪辑</div>
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                        <div style="color: black; text-align: left; margin-bottom: 10px;">358.8币</div>
                        <div style="color: black; text-align: left; margin-bottom: 10px;">3人已购</div>
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                  <div style="color: black; text-align: left; margin-bottom: 10px;">查看</div>
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    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">-------【脚本初稿】-------</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">【画面】场外人员拿着写着安“薪”家园场记板，打板瞬间拿走场记板，<span style="color: black;">显现</span>场记板后边的人，<span style="color: black;">而后</span>模仿手指往上滑动的效果，劳动监察人员<span style="color: black;">起始</span>说话，镜头随说话人移动；</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">【旁白】</strong>3 2 1</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">【现场音】工作人员1：哎……别划走；工作人员2：这虽然是<span style="color: black;">宣传</span>；工作人员3：农民工（职工）<span style="color: black;">伴侣</span><span style="color: black;">必须</span>看到；劳动监察队队长：你<span style="color: black;">晓得</span>讨薪有多难吗？</strong></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/66218a10afc64351b43a4fbb68e9b8dc~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723525037&amp;x-signature=CLNemnBCuf4tQth3B8quUgDHY0Q%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">部分画面</p>
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    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">【画面】执法记录仪特效转场，转场到一位农民工编辑国务院平台短信；</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">【农民工<span style="color: black;">表率</span>采访】<strong style="color: blue;">2021年3月，我和我的老乡，来到泰安岱岳区干活，<span style="color: black;">半途</span><span style="color: black;">亦</span>发放了部分工资。</strong></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/06629a3c3e274a6bb90873f08b9c4b8a~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723525037&amp;x-signature=Kw4moTbbcDJtft5nx6poO1xUchg%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">【画面】遮罩转场回忆画面：农民工去工地要钱、发钱、被工地人员驱离的场景；</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">【农民工<span style="color: black;">表率</span>采访】<strong style="color: blue;">当时木工老板承诺年底付清工资。<span style="color: black;">然则</span>到年只发了一小部分，到2023年1月27日仍未付清。</strong></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/14cd004c0a094c01bf4df1e13c9caa00~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723525037&amp;x-signature=%2FBhim7iZSKgiTcNtGn2zmxIo6UA%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">【画面】农民工未要到账在工地外马路边上坐着，看向<span style="color: black;">背面</span>正在建筑的高楼，<span style="color: black;">而后</span>无奈走开；几组踱步打<span style="color: black;">tel</span>要账的逆光拍摄画面；要账难的回忆采访画面；</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">【农民工<span style="color: black;">表率</span>采访】农民工<span style="color: black;">表率</span>：<span style="color: black;">重点</span>是到年底，工人都得开工资是吧，要账确实<span style="color: black;">亦</span>是费劲，全都等着这个钱吃饭呢，你碰上那种难的那种，你到年底<span style="color: black;">基本</span>连<span style="color: black;">tel</span>连人都找不到……拿不回家钱怎么给家里人交代。</strong></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/bcdb293036644f439e1696e3b44886c9~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723525037&amp;x-signature=abx4Jd3odneb%2BlJQukcQtRL2f3k%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">【画面】四五组工人在工地作业、吃饭的画面；农民工在公交车站从<span style="color: black;">白日</span>到<span style="color: black;">夜晚</span>，落寞离开的背影；</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">【旁白】<span style="color: black;">她们</span><span style="color: black;">善于</span>流汗，却不懂得权利<span style="color: black;">守护</span>，空口无凭的承诺<span style="color: black;">她们</span>会信以为真。越来越近的年味儿，夹杂着等待薪金的煎熬滋味儿。年关年关，<span style="color: black;">她们</span>的难关。</strong></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/d65af8df5e774b71b9cf8dd719fe1f12~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723525037&amp;x-signature=wk5LIFEcBXzc5jfwO24wbjmeXcM%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">【画面】航拍岱岳区社会治理服务中心，随着<span style="color: black;">tel</span>声音的传来，监察队员立即<span style="color: black;">tel</span>回复，<span style="color: black;">而后</span>工作人员拿好证件、记录仪等快切镜头出发。镜头转回做<span style="color: black;">宣传</span>的监察人员；</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">【系统音】您有新的<span style="color: black;">信息</span><span style="color: black;">重视</span>查收！</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">【现场音】工作人员2：<span style="color: black;">因此</span>，<span style="color: black;">咱们</span>要做<span style="color: black;">宣传</span>！ 工作人员4：<span style="color: black;">这儿</span>是岱岳区劳动者权益<span style="color: black;">保证</span>中心； 齐声：<span style="color: black;">咱们</span>是劳动监察人</strong>。</p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/b3dfa42091964d4aaf9a87e43bd69764~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723525037&amp;x-signature=LKBst4zf2IBfr62HoFwTkOXsYaA%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">【画面】岱岳区劳动者权益<span style="color: black;">保证</span>中心景的快速切换，漫游感镜头转接到队长和农民工的交流现场与独白；其他监察工作人员在自己岗位工作的画面以及独白；</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">【监察人员独白】队长：<span style="color: black;">这儿</span>是农民工<span style="color: black;">伴侣</span>的安“薪”家园。<span style="color: black;">咱们</span><span style="color: black;">陪同</span><span style="color: black;">她们</span>的讨薪时刻，<span style="color: black;">守护</span><span style="color: black;">她们</span>的合法权益；</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">数据人员：<span style="color: black;">咱们</span>在<span style="color: black;">这儿</span><span style="color: black;">保护</span>大数据，时刻见证全区农民工的辛苦付出；</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">工作人员1：<span style="color: black;">咱们</span>在<span style="color: black;">这儿</span>时刻准备，限时<span style="color: black;">回复</span>每一份需求；</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">工作人员4：<span style="color: black;">咱们</span>全力填平每一个违法用工、恶意欠薪的陷阱；</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">工作人员3：<span style="color: black;">咱们</span>联合公、检、司法、基层政府，为<span style="color: black;">她们</span>的合法权利<span style="color: black;">供给</span>硬核援助；</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">宣传人员：<span style="color: black;">咱们</span>从<span style="color: black;">这儿</span>出发，将维权<span style="color: black;">认识</span>宣讲给万户千家。</strong></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/38ade220c9024325aa1efd58c19ac3f0~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723525037&amp;x-signature=Mk5n6R5Zo5S9TTFDZ2%2BrkeTYOOI%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">【画面】黑夜之下，工作人员在为农民工<span style="color: black;">处理</span>问题，开庭；农民工喜悦的镜头；</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">【旁白】家园里，漫长的夜、<span style="color: black;">陪同</span>的深情、沙哑的嗓门、成功的喜悦，注解着<span style="color: black;">咱们</span><span style="color: black;">一起</span>的护薪时刻。</strong></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/fd692f6db4a0466bb96ad053c6d5ee6c~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723525037&amp;x-signature=MqHiCgRW9S%2BznhGtJEr%2Bzco%2F5qM%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">【画面】农民工在劳动者权益<span style="color: black;">保证</span>中心办事，工作人员分发资料给<span style="color: black;">她们</span>，农民工采访，穿插工作人员奔忙于各个<span style="color: black;">地区</span><span style="color: black;">处理</span>问题的画面，几组握手镜头表达事件顺利<span style="color: black;">处理</span>；</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">【农民工采访】农民工1：来了就和跟在家里似的；</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">农民工2：很温暖，是办事的<span style="color: black;">地区</span>，<span style="color: black;">无</span>官架子；</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">农民工3:办事效率很高，<span style="color: black;">火速</span>就把这个拖欠工资给<span style="color: black;">咱们</span>赔偿到位了；</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">农民工<span style="color: black;">表率</span>：<span style="color: black;">无</span>这个平台的话……</strong></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/be9168848850484b937bcc34126e687d~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723525037&amp;x-signature=DLqj%2Fj%2FCrR8aw1EGxtYKl4ED4oU%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">【画面】农民工给送锦旗，和工作人员合影；做照片墙包装，出结尾字幕；</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">【旁白】党旗红引领监察蓝，每一滴为建设伟大祖国流出的汗水，都值得认真对待。请点赞支持转发，帮<span style="color: black;">更加多</span>的<span style="color: black;">她们</span>找到“家”！尽早来家里<span style="color: black;">一块</span>说说心里话！</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">【结尾字幕】为民护航解<span style="color: black;">哀愁</span> 人民至上不畏难</strong></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/437a41b0686c47fab98d6be0f109a13d~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1723525037&amp;x-signature=GSggCI18vZnyi2dHQMiY76ymKuM%3D" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">关注我分享<span style="color: black;">更加多</span>实战案例</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">之前发过，<span style="color: black;">能够</span>进我主页观看。</strong></p>

f9yx0du 发表于 2024-8-28 01:53:30

说得好啊！我在外链论坛打滚这么多年，所谓阅人无数，就算没有见过猪走路，也总明白猪肉是啥味道的。

mugong 发表于 2024-8-31 21:39:42

楼主发的这篇帖子，我觉得非常有道理。

nqkk58 发表于 2024-10-2 23:29:37

期待与你深入交流，共探知识的无穷魅力。

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