“妈妈您先用” ,知名品牌母亲节宣传引争议
<span style="color: black;"><p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">这个周日,<span style="color: black;">便是</span>母亲节了</p>
</span><span style="color: black;"><span style="color: black;">大众</span>有什么<span style="color: black;">暗示</span>没?</span><span style="color: black;"><span style="color: black;">近期</span></span><strong style="color: blue;"><span style="color: black;">蓝月亮某条<span style="color: black;">宣传</span></span></strong><span style="color: black;">被众多网友吐槽,<span style="color: black;">诱发</span><span style="color: black;">热榜</span></span><img src="https://mmbiz.qpic.cn/mmbiz_png/dBxNmKQQECvUoY5ywC1F71I1YYK2W0v341b2iaic1Zg4iajMD2zfVDLhRJRek7wXzPt8Y9aUgPIuRPTUI2FZZosfw/640?wx_fmt=png&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><span style="color: black;">据网友发布的帖子</span><span style="color: black;">此次<span style="color: black;">导致</span>争议的是蓝月亮</span><span style="color: black;">推广其<span style="color: black;">制品</span>“至尊洗衣液”的电梯<span style="color: black;">宣传</span></span><span style="color: black;"><span style="color: black;">蓝月亮在</span><span style="color: black;">宣传</span>中<span style="color: black;">叫作</span></span><span style="color: black;"><span style="color: black;">“从前,妈妈用大瓶洗衣液帮<span style="color: black;">咱们</span>洗衣服,很重,很吃力,<span style="color: black;">此刻</span>,<span style="color: black;">最终</span>有了‘浓缩+’生物科技‘至尊洗衣液’,了不起的<span style="color: black;">将来</span>洗衣科技,让妈妈洗衣更<span style="color: black;">容易</span>,更省力,更省心”。</span></span><span style="color: black;"><span style="color: black;">另外</span></span><span style="color: black;">在海报中洗衣液<span style="color: black;">制品</span>外包装上</span><span style="color: black;"><span style="color: black;">亦</span>写有<strong style="color: blue;"><span style="color: black;">“妈妈,您先用”</span></strong></span><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><span style="color: black;">不少网友认为</span><span style="color: black;">这种<span style="color: black;">宣传</span>词将洗衣塑<span style="color: black;">导致</span>妈妈专属家务</span><span style="color: black;">带有<span style="color: black;">剧烈</span>的刻板印象</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">做为</span>母亲节宣传文案很<span style="color: black;">不当</span></span></strong><span style="color: black;">有网友<span style="color: black;">叫作</span></span><span style="color: black;">既然是结合母亲节投放的<span style="color: black;">宣传</span></span><span style="color: black;"><span style="color: black;">为何</span>还要送劳动清洁工具给妈妈<span style="color: black;">运用</span>呢?</span><span style="color: black;"><span style="color: black;">为何</span><span style="color: black;">不可</span>替妈妈洗衣服呢?</span><span style="color: black;">对此</span><span style="color: black;">蓝月亮客服在网友帖子下<span style="color: black;">回复</span></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">“我们的本意是想表达感恩母亲,不曾想会<span style="color: black;">导致</span><span style="color: black;">这般</span>的误会,洗衣服这件事是生活的一部分,无论是谁为谁而洗,那都是满满的爱,但这份感恩之心可能<span style="color: black;">无</span>表达到位,会将此问题进行<span style="color: black;">报告</span>。”</span></strong></span><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/e7Jp2CicGtKAmkqicWJicdw1jhKgia7keDO29B9Kf83tNkJYgODgNrcaVn9DnGzZibgJtHQQJpgRT1xNgibFzJYJzricw/640?wx_fmt=other&from=appmsg&wxfrom=5&wx_lazy=1&wx_co=1&tp=webp" style="width: 50%; margin-bottom: 20px;"><span style="color: black;">据<span style="color: black;">南都湾财社<span style="color: black;">信息</span></span></span><span style="color: black;">5月5日,蓝月亮官方客服<span style="color: black;">回复</span><span style="color: black;">叫作</span></span><span style="color: black;">已将<span style="color: black;">这事</span>反馈给<span style="color: black;">关联</span><span style="color: black;">分部</span></span><span style="color: black;">同日晚间</span><span style="color: black;">蓝月亮官方客服<span style="color: black;">亦</span><span style="color: black;">回复</span><span style="color: black;">叫作</span></span><span style="color: black;">文案本意是想表达感恩母亲</span><span style="color: black;">并<span style="color: black;">叫作</span>文案可能<span style="color: black;">无</span>表达到位</span><span style="color: black;">将<span style="color: black;">报告</span>给<span style="color: black;">关联</span><span style="color: black;">分部</span></span><strong style="color: blue;"><span style="color: black;">对此,你怎么看?</span></strong>
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