独立站那样火、适合哪些人群?你能不可做好?
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">个人<span style="color: black;">倘若</span>想要做好独立站是<span style="color: black;">必须</span>花费心思和技巧的,<span style="color: black;">倘若</span>只是想简单了事坐享其成我觉得<span style="color: black;">无</span>必要尝试,浪费的只是时间和精力<span style="color: black;">无</span>结果的,<span style="color: black;">咱们</span><span style="color: black;">机构</span>18年<span style="color: black;">起始</span>做独立站,中间三个月摸索啥都没摸索出来,<span style="color: black;">因此</span>个人<span style="color: black;">倘若</span>想要做好独立站,<span style="color: black;">首要</span>要明白这不是一件简单的事,不要抱着试一试的<span style="color: black;">心理</span>,其次做这个是<span style="color: black;">必须</span>有人带的,有人<span style="color: black;">指点</span>会少走<span style="color: black;">非常多</span>弯路<span style="color: black;">亦</span>会让你对独立站更有<span style="color: black;">自信心</span>。这篇<span style="color: black;">文案</span><span style="color: black;">能够</span><span style="color: black;">帮忙</span>你更好的定位自己<span style="color: black;">是不是</span>适合做独立站。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/2b0b965c2b9147c9bc463970bd268b20~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723354048&x-signature=p6TQgig8QLbL3M24w0ehtKVTRzE%3D" style="width: 50%; margin-bottom: 20px;"></div>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1、</span>什么是独立站?什么是shopify?</p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">独立站<span style="color: black;">便是</span>不借助第三方平台,<span style="color: black;">咱们</span>自己建站,自己做营销。<strong style="color: blue;">独立站是小型企业到大型品牌所有<span style="color: black;">制品</span>的理想<span style="color: black;">选取</span>。</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">而shopify是<span style="color: black;">帮忙</span>建站的一个工具,还有其他工具<span style="color: black;">例如</span>:WordPress、opencart、prestashop等,只是shopify更简单 ,Shopify是傻瓜式建站,<span style="color: black;">大众</span><span style="color: black;">能够</span>直接在上面买主题啊,<span style="color: black;">而后</span>买模板,添加收款信息,我认为1天<span style="color: black;">能够</span>搞定所有的流程(个人水平不<span style="color: black;">同样</span>)用户只要<span style="color: black;">选取</span>自己<span style="color: black;">爱好</span>的模板,添加自己的插件,<span style="color: black;">因此</span>基本不<span style="color: black;">必须</span>程序员,适合想节约时间的小用户。Shopify的<span style="color: black;">另一</span>一个<span style="color: black;">优良</span>是,<span style="color: black;">倘若</span><span style="color: black;">大众</span>用shopify,<span style="color: black;">那样</span>你会<span style="color: black;">发掘</span>,你基本<span style="color: black;">不消</span>去Care什么CDN啊,HTTPS,服务器,网站的架构清晰程度等等…..这些shopify基本都<span style="color: black;">已然</span>帮你弄好了。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/986f0ce784e44b20880fac6063edb74b~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723354048&x-signature=IZU990mYNps22tg55ocanMeT26g%3D" style="width: 50%; margin-bottom: 20px;"></div>
<h1 style="color: black; text-align: left; margin-bottom: 10px;"><strong style="color: blue;"><span style="color: black;">2、</span><span style="color: black;">为何</span>要做独立站?</strong></h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1、</span>能避免规则的制约</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">独立站的有着很高的自主权,并且灵活性很高,<span style="color: black;">爱好</span>怎么设置网站都<span style="color: black;">能够</span>,不<span style="color: black;">必须</span>担心违反平台的规则,<span style="color: black;">能够</span>避免规则的制约。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2、</span>成本比较低</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">独立站的成本比较低,<span style="color: black;">由于</span>不<span style="color: black;">必须</span>支付平台的<span style="color: black;">花费</span>,所<span style="color: black;">营销</span>的利润都是自己的。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">3、</span>塑造自己品牌</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">独立站有利于<span style="color: black;">加强</span>消费者对<span style="color: black;">制品</span>的信任度,并且还<span style="color: black;">能够</span><span style="color: black;">提高</span>品牌形象以及知名度。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">4、</span>竞争低</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">独立网站<span style="color: black;">能够</span>充分的展示<span style="color: black;">制品</span>的特点,营销素材<span style="color: black;">能够</span>全方面的应用,<span style="color: black;">况且</span>竞争力<span style="color: black;">亦</span>比较小,就算客户去比价格,<span style="color: black;">然则</span>独立站的展示的<span style="color: black;">制品</span><span style="color: black;">亦</span>是会让消费者印象深刻的。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">5、</span>数据安全</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">独立站的数据都是自己的,<span style="color: black;">能够</span>对这些数据掌控住,并且还<span style="color: black;">能够</span>利用这些数据进行第二次的<span style="color: black;">研发</span>,有利于挖掘<span style="color: black;">更加多</span>的数据价值。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/772cac85c3c2432e8e6c7891e01fd3d1~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723354048&x-signature=PXA%2FHCGzu4a30nUOEGQoTlC%2F9l0%3D" style="width: 50%; margin-bottom: 20px;"></div>
<h1 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;">3、</span>独立站适合<span style="color: black;">那些</span>人做?</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">个人soho型,<span style="color: black;">她们</span>或许会去先找网上搜索下<span style="color: black;">瞧瞧</span>有没免费的建站系统,<span style="color: black;">而后</span><span style="color: black;">亦</span>会去搜索<span style="color: black;">有些</span>建站<span style="color: black;">机构</span>进行对比,<span style="color: black;">常常</span>预算比较有限,比较看重的是性价比,价格要在自己的预算范围,<span style="color: black;">而后</span>才是关注售后服务方面。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">企业型,独立站是<span style="color: black;">机构</span>的一个重点项目<span style="color: black;">亦</span>是长远的规划,企业会比较<span style="color: black;">注重</span>建站<span style="color: black;">机构</span>的实力,基本上是会安排业务员去网上找第三方的建站<span style="color: black;">机构</span>,<span style="color: black;">而后</span>去对比,每家的建站系统的价格、功能、售后、企业资质,<span style="color: black;">而后</span>提交审批最终再做出<span style="color: black;">选取</span>,后续做大自建团队。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">传统贸易,传统贸易型企业<span style="color: black;">因为</span>订单碎片化,走参展和B2B平台为主,针对的是批发商和询盘为主,<span style="color: black;">制品</span>可溢价,利润空间比较小,依靠大单维系。想尝试做独立站,<span style="color: black;">常常</span>没什么经验,对建站工具<span style="color: black;">亦</span>不<span style="color: black;">认识</span>,<span style="color: black;">通常</span>是<span style="color: black;">经过</span>介绍<span style="color: black;">或</span>百度搜索,建站追求比较快,没效果可能就不做了。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">关注独立站动态型,这类外贸人<span style="color: black;">或</span>企业<span style="color: black;">常常</span><span style="color: black;">已然</span>安排人员扎根在各大社交圈,能够<span style="color: black;">经过</span>圈子的影响力,<span style="color: black;">认识</span>到当前什么网站比较多人用,什么系统比较好,从而为<span style="color: black;">她们</span><span style="color: black;">供给</span>了有力的参考。<span style="color: black;">例如</span>当前流行的建站系统Shopify,Shopyy等等。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">倘若</span>是真正向往独立站方向去发展,千万<span style="color: black;">不可</span><span style="color: black;">茫然</span>,在网上听到什么系统用的多就用什么系统,听说什么价格便宜月租的想试试,<span style="color: black;">必定</span>要<span style="color: black;">恰当</span>的提前做好独立站的<span style="color: black;">关联</span>准备,<span style="color: black;">例如</span>域名注册、建站系统的<span style="color: black;">选取</span>、支付方式账户申请、物流的<span style="color: black;">方法</span>、引流计划等等。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/8692b3fc015f4be99efed91d71ea9666~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1723354048&x-signature=LuAcAlXRvRFlCAIJV%2BtWDYWPa0E%3D" style="width: 50%; margin-bottom: 20px;"></div>
<h1 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;">4、</span>个人<span style="color: black;">能够</span>做好独立站吗?</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">我看过<span style="color: black;">非常多</span>想做独立站的<span style="color: black;">伴侣</span>,<span style="color: black;">起始</span>是感兴趣,<span style="color: black;">而后</span>开通店铺后上传下商品,<span style="color: black;">而后</span><span style="color: black;">发掘</span><span style="color: black;">无</span>流量就放弃了,<span style="color: black;">全部</span>过程不会超过一个礼拜。这<span style="color: black;">重点</span>还是在思想上<span style="color: black;">无</span>进行转变,认为会自然而然的有客户有流量,<span style="color: black;">并不</span>然,独立站<span style="color: black;">便是</span>你自己的店铺,<span style="color: black;">必须</span>你为其深耕,你为他做的越多,他在后期会为你带来<span style="color: black;">更加多</span>的价值。2020年跨境电商最火的词依然是:独立站、shopify、facebook,<span style="color: black;">此刻</span><span style="color: black;">更加多</span>的人都在<span style="color: black;">认识</span><span style="color: black;">或</span>是转型做独立站,我有预感,三年之内,所有做跨境电商的基本上人手一个独立站,无论你是不是做平台的,主流发展趋势<span style="color: black;">便是</span><span style="color: black;">这般</span>,想做的长远肯定要:<strong style="color: blue;">独立化/品牌化/稳定化。</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">个人想做shopify创业,欢迎关注公众号:跨境贸易说,回复“新手入门”领取shopify建站教程</p>
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