新手必看!TikTok跨境电商开店流程+花费明细,容易上手
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> 随着社交<span style="color: black;">媒介</span>与电子商务的深度融合,TikTok<span style="color: black;">做为</span><span style="color: black;">全世界</span>最热门的短视频平台之一,不仅为用户<span style="color: black;">供给</span>了分享创意和生活的舞台,还<span style="color: black;">逐步</span>展现出强大的电商<span style="color: black;">潜能</span>。<span style="color: black;">针对</span>跨境电商新手而言,TikTok Shop无疑是一个值得探索的新<span style="color: black;">途径</span>。本文将<span style="color: black;">仔细</span>介绍TikTok跨境电商的开店流程及<span style="color: black;">花费</span>明细,<span style="color: black;">帮忙</span>新手<span style="color: black;">容易</span>上手。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="//q6.itc.cn/images01/20240723/9fce613383e84e858fff057e08a13f09.png" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1、</span>TikTok跨境电商开店流程</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> <strong style="color: blue;">准备材料</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> 在<span style="color: black;">起始</span>入驻流程之前,你<span style="color: black;">必须</span>准备以下必要的材料:</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> 营业执照:需覆盖商家所售商品类目的经营活动,<span style="color: black;">能够</span>是有限<span style="color: black;">机构</span>、个人独资或个体工商户的营业执照。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> 法人证件:如身份证或护照。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> 全网<span style="color: black;">独一</span>的手机号码和邮箱:用于注册和接收验证码。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">第三方平台经营经验(如有):主流第三方平台的店铺资料,店铺综合评分需≥4.3分或好评率≥90%。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> <span style="color: black;">制品</span>资料:<span style="color: black;">保证</span><span style="color: black;">制品</span>符合当地的出口<span style="color: black;">需求</span>和平台的治理<span style="color: black;">需求</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> 物流信息:发货和退货仓的联系人及手机号码等。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">倘若</span></strong>资质<span style="color: black;">不足</span>或申请被拒,<span style="color: black;">能够</span>联系佳:EEEMCN魏,<strong style="color: blue;">只<span style="color: black;">必须</span>一个营业执照就<span style="color: black;">能够</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> <strong style="color: blue;">入驻申请</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">拜访</span>TikTok Shop官网:<span style="color: black;">运用</span>谷歌浏览器(<span style="color: black;">意见</span><span style="color: black;">运用</span>美国网络环境,<span style="color: black;">倘若</span>申请美国小店)或直接在TikTok应用内进入,找到TikTok Shop的注册页面。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> 注册账号:输入手机号、邮箱<span style="color: black;">位置</span>,并获取验证码完成注册。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> <span style="color: black;">选取</span>市场:<span style="color: black;">按照</span>你的业务需求和<span style="color: black;">目的</span>市场,<span style="color: black;">选取</span>相应的市场进行入驻,如东南亚、欧洲(<span style="color: black;">尤其</span>是英国)等。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> <strong style="color: blue;">填写入驻信息</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">市场<span style="color: black;">选取</span>:<span style="color: black;">倘若</span>你<span style="color: black;">选取</span>的是东南亚市场,可能<span style="color: black;">必须</span>邀请码来<span style="color: black;">加强</span>入驻成功率。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">倘若</span>资质<span style="color: black;">不足</span>或申请被拒,<span style="color: black;">能够</span>联系佳:EEEMCN魏,<strong style="color: blue;">只<span style="color: black;">必须</span>一个营业执照就<span style="color: black;">能够</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="//q4.itc.cn/images01/20240723/d461d256826e4c33a76c7187fc395629.png" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="//q8.itc.cn/images01/20240723/193560afa7b044ac934195f480e65b16.png" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> <strong style="color: blue;">资质认证</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> 上传营业执照、法人<span style="color: black;">表率</span>信息等资质文件。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="//q2.itc.cn/images01/20240723/9535c56e205643228ce6a53926d257b8.png" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> <span style="color: black;">倘若</span>是香港地区,还需上传<span style="color: black;">机构</span>注册说明书和<span style="color: black;">商场</span>登记证。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> <span style="color: black;">倘若</span>申请美国小店,<span style="color: black;">必须</span><span style="color: black;">供给</span>美国护照或驾驶证+SSN(社会安全号),<span style="color: black;">或</span>ITIN(税号)<span style="color: black;">做为</span>替代。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">店铺<span style="color: black;">基本</span>信息:填写店铺名<span style="color: black;">叫作</span>(<span style="color: black;">重视</span>,账号名<span style="color: black;">叫作</span>一旦确定后不可修改,需<span style="color: black;">谨慎</span>填写)、主营类目、运营<span style="color: black;">位置</span>等。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="//q9.itc.cn/images01/20240723/16b5a0c220964ca58a974431dce9a94a.png" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> <strong style="color: blue;">提交审核</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> 提交申请:将所有资料填写完整后,提交入驻申请。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> 等待审核:TikTok官方将对你的申请进行审核,审核周期<span style="color: black;">通常</span>为3个工作日以内。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> 审核结果:审核结果将<span style="color: black;">经过</span>邮件<span style="color: black;">通告</span>你。<span style="color: black;">倘若</span>被拒绝,<span style="color: black;">按照</span>拒绝<span style="color: black;">原由</span>修改后重新提交审核。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">倘若</span>资质<span style="color: black;">不足</span>或申请被拒,<span style="color: black;">能够</span>联系佳:EEEMCN魏,<strong style="color: blue;">只<span style="color: black;">必须</span>一个营业执照就<span style="color: black;">能够</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> <strong style="color: blue;">开店准备</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> 设置店铺:审核<span style="color: black;">经过</span>后,进入TikTok Shop后台进行店铺设置,<span style="color: black;">包含</span>添加<span style="color: black;">制品</span>、设置支付方式、完善物流信息等。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> <span style="color: black;">制品</span>上传:上传<span style="color: black;">制品</span>照片、描述、售价等信息,<span style="color: black;">保证</span><span style="color: black;">制品</span>信息准确无误。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">营销策略:制定营销计划,<span style="color: black;">经过</span>TikTok账号发布宣传视频和直播,吸引<span style="color: black;">更加多</span>粉丝和潜在买家。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> <strong style="color: blue;">运营管理</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> 订单管理:<span style="color: black;">即时</span>处理订单,<span style="color: black;">保证</span>商品按时发货。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> 客户服务:<span style="color: black;">供给</span>良好的客户服务,解答买家疑问,处理退换货等事宜。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> 数据分析:<span style="color: black;">定时</span>分析店铺数据,<span style="color: black;">认识</span><span style="color: black;">营销</span><span style="color: black;">状况</span>,优化<span style="color: black;">制品</span>和营销策略。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2、</span>TikTok跨境电商<span style="color: black;">花费</span>明细</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> <strong style="color: blue;">1. 入驻<span style="color: black;">花费</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">TikTok小店入驻采取邀请制或自主申请制,<span style="color: black;">基本</span>入驻<span style="color: black;">花费</span>相对较低,如美国小店入驻<span style="color: black;">基本</span><span style="color: black;">花费</span>为1000元,但<span style="color: black;">详细</span><span style="color: black;">花费</span>可能因地区而异。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> <strong style="color: blue;">2. <span style="color: black;">保准</span>金</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> <span style="color: black;">按照</span>店铺类目的<span style="color: black;">区别</span>,<span style="color: black;">保准</span>金金额<span style="color: black;">亦</span>有所差异。例如,在英国,<span style="color: black;">保准</span>金范围为400英镑至4000英镑不等;而在美国、新加坡、马来西亚等地区,<span style="color: black;">保准</span>金为125美元至4500美元不等。本土小店<span style="color: black;">日前</span>无需缴纳<span style="color: black;">保准</span>金。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">倘若</span>资质不够或申请被拒,<span style="color: black;">能够</span>联系佳:EEEMCN魏,<strong style="color: blue;">只<span style="color: black;">必须</span>一个营业执照就<span style="color: black;">能够</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> <strong style="color: blue;">3. 抽佣<span style="color: black;">花费</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">TikTok平台会对店铺的<span style="color: black;">营销</span>订单<span style="color: black;">根据</span><span style="color: black;">必定</span>比例抽佣,<span style="color: black;">详细</span>抽佣比例取决于商品类目和订单金额的<span style="color: black;">体积</span>。<span style="color: black;">另外</span>,提现<span style="color: black;">亦</span>会收取<span style="color: black;">必定</span>比例的抽佣<span style="color: black;">花费</span>。例如,<span style="color: black;">运用</span>PayPal提现需支付每笔2%的提现金额<span style="color: black;">做为</span>手续费;<span style="color: black;">运用</span>TikTok自己的钱包提现,则需支付每笔2%的手续费和10%的<span style="color: black;">营销</span>金额<span style="color: black;">做为</span>手续费。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> <strong style="color: blue;">4. 运营成本</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">运营成本<span style="color: black;">包含</span>人员成本、货源成本、物流成本和营销成本。运营TikTok店铺<span style="color: black;">必须</span>专业的管理和运营团队,团队成员的薪资、培训<span style="color: black;">花费</span>和福利等<span style="color: black;">形成</span>人员成本。货源成本取决于<span style="color: black;">制品</span>类型、数量、采购价格和运输<span style="color: black;">花费</span>等<span style="color: black;">原因</span>。物流<span style="color: black;">花费</span>则<span style="color: black;">按照</span>订单数量、配送地区和退货处理等<span style="color: black;">原因</span>而有所<span style="color: black;">区别</span>。为了<span style="color: black;">提高</span>店铺知名度和<span style="color: black;">营销</span>额,还<span style="color: black;">必须</span>投入<span style="color: black;">必定</span>的营销成本,如<span style="color: black;">宣传</span>投放、促销活动、内容创作等。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">TikTok跨境电商为商家<span style="color: black;">供给</span>了一个全新的<span style="color: black;">营销</span><span style="color: black;">途径</span>,<span style="color: black;">经过</span>短视频和直播等形式,实现了内容创作与电商<span style="color: black;">营销</span>的深度融合。<span style="color: black;">针对</span>新手而言,<span style="color: black;">认识</span>TikTok的开店流程和<span style="color: black;">花费</span>明细是入门的<span style="color: black;">第1</span>步。<span style="color: black;">同期</span>,<span style="color: black;">恰当</span><span style="color: black;">掌控</span>运营成本,<span style="color: black;">加强</span><span style="color: black;">制品</span>质量和服务水平,将有助于<span style="color: black;">加强</span><span style="color: black;">营销</span>额和品牌影响力。<span style="color: black;">期盼</span>本文能为广大新手商家<span style="color: black;">供给</span>有益的参考和<span style="color: black;">帮忙</span>。<a style="color: black;"><span style="color: black;">返回<span style="color: black;">外链论坛:www.fok120.com</span>,查看<span style="color: black;">更加多</span></span></a></p>
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期待你更多的精彩评论,一起交流学习。 期待与你深入交流,共探知识的无穷魅力。
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