2019最新：Google Shopping制品营销全套教程！
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">5）: 链接到<span style="color: black;">制品</span>的未经编辑的主图像</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">6）: <span style="color: black;">制品</span>的可用性，“in stock”, “out of stock” <span style="color: black;">或</span>“”</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">7）: <span style="color: black;">制品</span><span style="color: black;">情况</span>，从 “new”, “” 和 “used”进行<span style="color: black;">选取</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">8）Price:与<span style="color: black;">目的</span>网页上的价格相匹配的<span style="color: black;">制品</span>价格和货币</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">9）GTIN/MTN/: <span style="color: black;">倘若</span>你的商品既没GTIN<span style="color: black;">亦</span><span style="color: black;">无</span>MPN，则<span style="color: black;">能够</span>只添加属性，并将值设置为“no”。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">当然，<span style="color: black;">区别</span>的<span style="color: black;">制品</span>类别还需要其他的必须<span style="color: black;">制品</span>规格，详情请看谷歌的<span style="color: black;">制品</span>数据规格表：</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">15）<span style="color: black;">重视</span>：Feeds分为两种，“ feeds”和“ feeds”。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">前者用于<span style="color: black;">制品</span>的创建，<span style="color: black;">包括</span><span style="color: black;">制品</span>的必要属性；后者<span style="color: black;">能够</span><span style="color: black;">做为</span>前者的一种<span style="color: black;">弥补</span><span style="color: black;">或</span>更新，并且<span style="color: black;">准许</span>定位多个国家/地区。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">针对</span>创建的<span style="color: black;">每一个</span>Feed，都会<span style="color: black;">需求</span>你设置<span style="color: black;">目的</span><span style="color: black;">营销</span>国家和语言等基本信息。这些信息会决定你<span style="color: black;">宣传</span>的展示位置以及<span style="color: black;">宣传</span>呈现的语言和货币单位。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">16）接下来，对此 feed进行命名，并<span style="color: black;">选取</span>上传feed的方式。 一共<span style="color: black;">供给</span>四种上传 feed的方式：</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">Sheet:：在谷歌表格中创建和管理<span style="color: black;">制品</span>数据(有模板供参考)，<span style="color: black;">而后</span>它会自动将其<span style="color: black;">保留</span>和提交到 。这<span style="color: black;">亦</span>是最简单的一种方式。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> fetch：在网站上托管一个<span style="color: black;">包括</span><span style="color: black;">制品</span>数据的文件，并让谷歌<span style="color: black;">定时</span>提取更新的内容，应用到 </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://p26-sign.toutiaoimg.com/tos-cn-i-axegupay5k/228228252f724c1ca00e13cd49da131a~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722920481&x-signature=4PKxKoE5%2FP61eWn8g1tTTu%2F%2Fmgo%3D" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">:：创建一个<span style="color: black;">包括</span><span style="color: black;">制品</span>数据的文件，<span style="color: black;">而后</span><span style="color: black;">经过</span>SFTP、FTP、 Cloud 或人工上传方式等将其传到 </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> API：<span style="color: black;">运用</span> API for 来自动上传<span style="color: black;">制品</span>详情。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">17）<span style="color: black;">按照</span><span style="color: black;">实质</span><span style="color: black;">状况</span>设置运费和税费</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">18）<span style="color: black;">而后</span>转到关键词<span style="color: black;">宣传</span>（ Ads）这块</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">19）<span style="color: black;">选取</span>第三个，勾选<span style="color: black;">宣传</span>目的</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">20）填写名<span style="color: black;">叫作</span>和你的网址</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">21）设置你的受众群体，以及预期<span style="color: black;">宣传</span>人数等</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">22）设置关键词和<span style="color: black;">制品</span><span style="color: black;">或</span>服务的<span style="color: black;">关联</span>标签等</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://p26-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/ea12b484f5064c268f2462085f27c0fc~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722920481&x-signature=ZXRyqfFADXVYAhL66H3wG4%2FluNA%3D" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">23）如图预览关键词<span style="color: black;">宣传</span>的效果</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">24）设置<span style="color: black;">宣传</span>预算，最低<span style="color: black;">每日</span>1.65$,右边自动化生成流量预期</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">25）<span style="color: black;">最后</span><span style="color: black;">能够</span>预览<span style="color: black;">全部</span>详情<span style="color: black;">情况</span>，如下图所示：</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">26）最后设置付款信息，绑定你的银行卡</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"> Ads就搞定了，到这一步为止！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">27）回到商户中心，同意客户<span style="color: black;">评估</span>条款</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">提示：开通后，买家购物后，在谷歌<span style="color: black;">表示</span><span style="color: black;">制品</span>的时候，<span style="color: black;">亦</span>会<span style="color: black;">表示</span>客户留下来的<span style="color: black;">评估</span>！如前面第五点所示</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">28）在 Ads后台设置活动，<span style="color: black;">一样</span>是点击蓝色＋<span style="color: black;">就可</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/1a3e62d51d17432b817352688d0f242d~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722920481&x-signature=7fXW04OVtliCqsY1lQzIpDTEd%2Fs%3D" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">29）创建新的活动群组</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">30）<span style="color: black;">倘若</span>你的ADS账号<span style="color: black;">始终</span>都有，<span style="color: black;">那样</span><span style="color: black;">能够</span>从ADS这边直接链接商户中心</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">选取</span>商户中心，点击链接上去</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">31）创建活动，还是<span style="color: black;">同样</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">32）<span style="color: black;">选取</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">33）创建CPC，设置一下</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">34）设置预算</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-qvj2lq49k0/686fd38e269a4b1cbb8fb013d7cef760~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722920481&x-signature=Lb5838GtX63u%2FWbQyoqGVSKpl6A%3D" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">35）设置预算</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">36）<span style="color: black;">选取</span>展示形式</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">37）SAVE 之后，<span style="color: black;">制品</span>组就出来了，<span style="color: black;">表示</span>绿色<span style="color: black;">便是</span>正常状态了！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">38）后台<span style="color: black;">表示</span><span style="color: black;">能够</span>看到<span style="color: black;">详细</span>的流量<span style="color: black;">状况</span>和分布</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">39）后台<span style="color: black;">制品</span><span style="color: black;">表示</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">40）后台的关键词状态</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">写在最后：</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">到此处为止，所有的流程就走完了，<span style="color: black;">全部</span> Ads<span style="color: black;">亦</span>介绍完了，整体而言难度还是挺大的，<span style="color: black;">然则</span>效果<span style="color: black;">亦</span>是挺好的，<span style="color: black;">能够</span><span style="color: black;">帮忙</span><span style="color: black;">非常多</span>新手独立站在最<span style="color: black;">短期</span><span style="color: black;">能够</span><span style="color: black;">得到</span>最高的流量，相对，我觉得谷歌还是比较<span style="color: black;">可靠</span>的。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">在我经验而看，<span style="color: black;">此刻</span>乱枪打鸟的状态比较<span style="color: black;">显著</span>，做完了这些谷歌SEO，<span style="color: black;">意见</span><span style="color: black;">大众</span><span style="color: black;">能够</span>在谷歌分析里面<span style="color: black;">瞧瞧</span>自己的流量状态，<span style="color: black;">按照</span>流量状态，优化自己的<span style="color: black;">或</span>优化价格和 page等等，最后预祝各位卖家大卖，流量<span style="color: black;">大涨</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">最后，本<span style="color: black;">文案</span>只是个人观点的<span style="color: black;">基本</span>上为<span style="color: black;">大众</span>创作的，不<span style="color: black;">表率</span>所有的都是<span style="color: black;">这般</span>的。请<span style="color: black;">自动</span>辨别。<span style="color: black;">另一</span><span style="color: black;">爱好</span>本<span style="color: black;">文案</span>的宝宝们，记的<span style="color: black;">保藏</span>点赞+关注！</p>
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