【干货分享】独立站建站之怎么样处理收款问题及收款方式
<img src="https://mmbiz.qpic.cn/sz_mmbiz_gif/jJvzDeZ3Pd63gQsQbp4Qo3OQiaZ9CYghszMtUdvqEkIxojGr99X2UJSdNeabfUZJsiaZKmCvoeAvRBOgCIiba3qCA/640?wx_fmt=gif&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">经营Shopify独立站时,收款问题是一个非常关键的问题。<span style="color: black;">由于</span><span style="color: black;">仅有</span>成功收到顾客的付款,<span style="color: black;">才可</span>完成交易并<span style="color: black;">得到</span>收益。<span style="color: black;">那样</span>,<strong style="color: blue;"><span style="color: black;">怎样</span>处理收款问题?有<span style="color: black;">那些</span>收款方式可供<span style="color: black;">选取</span>呢?</strong>下面<span style="color: black;">咱们</span>来一一解答。</p><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/jJvzDeZ3Pd63gQsQbp4Qo3OQiaZ9CYghs3ibBxkxU2ZR3784OycdibiaZ9oRPEZicjzBrkHb4voNyeETnpWRvjPLSWA/640?wx_fmt=png&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">01</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">怎样</span>处理收款问题?</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">在经营Shopify独立站时,处理收款问题需要<span style="color: black;">思虑</span>多个方面,<span style="color: black;">包含</span><strong style="color: blue;">设置收款方式、安全性、收款手续费等等。</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1</p><span style="color: black;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">设置收款方式</strong></p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">你<span style="color: black;">能够</span><span style="color: black;">经过</span><strong style="color: blue;">进入Shopify后台管理系统</strong>-设置-支付<span style="color: black;">供给</span>商,<span style="color: black;">选取</span>需要接受的支付方式,这些支付方式<span style="color: black;">包含</span>支付宝、PayPal、信用卡、Apple Pay、<span style="color: black;">微X</span>支付等等。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2</p><span style="color: black;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">安全性</strong></p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">保证</span>您的网站<span style="color: black;">持有</span>一个高级SSL证书。<span style="color: black;">这般</span><span style="color: black;">能够</span><strong style="color: blue;"><span style="color: black;">保证</span>个人信息和信用卡信息的安全。</strong>有多种<span style="color: black;">办法</span>可用于<span style="color: black;">守护</span>顾客的支付信息,例如<span style="color: black;">运用</span>数据加密和与支付<span style="color: black;">供给</span>商合作。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3</p><span style="color: black;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">收款手续费</strong></p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">每一个</span>支付<span style="color: black;">供给</span>商都会对交易收取<span style="color: black;">必定</span>比例的手续费。<strong style="color: blue;">无论您<span style="color: black;">选取</span>哪种付款方式,都需要<span style="color: black;">思虑</span>该付款方式所需的手续费。</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">02</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">有<span style="color: black;">那些</span>收款方式可供<span style="color: black;">选取</span>?</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1</p><span style="color: black;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">PAYPAL /70%的买家会<span style="color: black;">选取</span></strong></p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">PayPal是跨境电商最重要的支付方式,</strong>就像国内的支付宝,美国市场Paypal支付接受程度相当高,<span style="color: black;">亦</span><span style="color: black;">已然</span><span style="color: black;">作为</span>线上网购的首选。<strong style="color: blue;"><span style="color: black;">同期</span><span style="color: black;">亦</span>是最方便<span style="color: black;">运用</span>率最高的收付款方式之一。<span style="color: black;">运用</span>中国的企业营业执照就<span style="color: black;">能够</span>开通,<span style="color: black;">无</span>开户<span style="color: black;">花费</span>。</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">在开通PayPal之前,<span style="color: black;">首要</span>要<span style="color: black;">认识</span>自己的商城<span style="color: black;">是不是</span>适合<span style="color: black;">运用</span>PayPal收款:</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">·</strong>B2C的客户,<span style="color: black;">重点</span>以零售为主,<span style="color: black;">制品</span>单笔金额,<span style="color: black;">通常</span><span style="color: black;">制品</span>单笔金额在几十美金到几百美金,3000美金以下都是适合<span style="color: black;">运用</span>PayPal的。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">·</strong>做B2B的客户,当然大笔的款项都会<span style="color: black;">选取</span>走T/T了,<span style="color: black;">然则</span><span style="color: black;">非常多</span>客户都是从小样品单做起来的,用PayPal收小单再适合<span style="color: black;">不外</span>了。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">·</strong><span style="color: black;">制品</span>,<span style="color: black;">制品</span><span style="color: black;">是不是</span>为仿牌,<span style="color: black;">倘若</span>是仿牌,是不<span style="color: black;">意见</span><span style="color: black;">运用</span>paypal收款的,一旦查到,就会永久限制。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">优点:</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1、<strong style="color: blue;"><span style="color: black;">注重</span>用户权益,</strong>在国外备受买家欢迎,<span style="color: black;">运用</span>率极高,支持<span style="color: black;">全世界</span>190多个国家和地区20多种货币的在线支付工具</p><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/jJvzDeZ3Pd63gQsQbp4Qo3OQiaZ9CYghsx6ZMF79VLfd6k35UcWDgTZeibNlQ5k4q1JBiaab1VwFhHrQpNibRmxv5A/640?wx_fmt=png&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2、<strong style="color: blue;">无门槛注册无需注册<span style="color: black;">花费</span></strong>,支持个人和企业注册,收款的安全性和稳定性 </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3、<strong style="color: blue;">即时支付、即时到账,</strong>能够实时收到货款,最短仅需3天就能将国际账户的钱转至国内,<span style="color: black;">有效</span>开拓国际市场 </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">4、收付双方必须都是PayPal用户,以此<strong style="color: blue;">形成闭环交易,风控好。</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">缺点:</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1、禁止接入仿品和侵权<span style="color: black;">制品</span>网站收款(以PayPal商家政策为准)</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2、<span style="color: black;">针对</span>商家而言提现、结汇等需要第三方<span style="color: black;">公司</span>,费率比较高 </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3、消费者利益大于卖家的利益,<span style="color: black;">亦</span><span style="color: black;">便是</span>PayPal在处理<span style="color: black;">反常</span>订单的时候,侧重点更加偏向消费者。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2</p><span style="color: black;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">信用卡/20%的买家会<span style="color: black;">选取</span><span style="color: black;">运用</span></strong></p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">欧美地区、日韩是信用卡收款比较常用的收款方式,普及率与<span style="color: black;">运用</span>率高。</strong><span style="color: black;">很强</span>的信用卡<span style="color: black;">机构</span>有Visa(维萨)、MasterCard(万事达)、American Express(美国运通)等</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">独立站信用卡通道<span style="color: black;">机构</span> 如: Stripe 、Asiabill聚宝 、Oceanpayment钱海、win to pay赢支付等</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">信用卡开户<span style="color: black;">要求</span>是开户费5000—2w<span style="color: black;">上下</span>,手续费5%-8%,回款周期T10~T15,滚动<span style="color: black;">保准</span>金10%,180天。<strong style="color: blue;"><span style="color: black;">区别</span>的<span style="color: black;">机构</span><span style="color: black;">区别</span>的政策费率,</strong>详情需要咨询对应的收款通道。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">Stripe支持<span style="color: black;">全世界</span>范围内大<span style="color: black;">都数</span>信用卡、银行卡以及电子钱包等支付<span style="color: black;">途径</span>,<span style="color: black;">非常多</span>卖家<span style="color: black;">亦</span>会<span style="color: black;">思虑</span><span style="color: black;">运用</span>。</p><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/jJvzDeZ3Pd63gQsQbp4Qo3OQiaZ9CYghs8ORDE2FRNRb0fCG6kUTPdLtoYBibZ6t7d5hoiajiabuEvFSPiagDj8VXEA/640?wx_fmt=png&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">由于</span>相<span style="color: black;">针对</span>其他<span style="color: black;">途径</span>而言,<strong style="color: blue;">Stripe<span style="color: black;">持有</span>更低的提现费率和更短的到账时间,在后续的<span style="color: black;">运用</span>中能够尽可能减少交易<span style="color: black;">花费</span>成本。</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">优点:</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1、简单易用,用户付款很方便,容易接入独立站 </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2、手续费较低,且<span style="color: black;">无</span>提现手续费,对交易严格审核,拒绝可疑交易<span style="color: black;">行径</span>,安全性高</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">缺点: </strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1、独立站收款以美元为主,当Stripe收到美元时,会将美元强制兑换成港币,这中间可能会产生一笔汇率损失。 </p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2、资金到账时间较长,<span style="color: black;">一般</span>为7个工作天。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3、开放的国家或区域中<span style="color: black;">无</span>中国大陆,大陆<span style="color: black;">机构</span><span style="color: black;">没法</span>注册,风控较高。<span style="color: black;">针对</span>有<span style="color: black;">要求</span>的独立站卖家,<span style="color: black;">通常</span>会注册个海外<span style="color: black;">机构</span>,<span style="color: black;">而后</span>开通stripe收款<span style="color: black;">途径</span>,<span style="color: black;">那样</span>再<span style="color: black;">协同</span>PayPal,做欧美市场就基本<span style="color: black;">无</span>收款问题了。</p>
<img src="https://mmbiz.qpic.cn/sz_mmbiz_png/jJvzDeZ3Pd63gQsQbp4Qo3OQiaZ9CYghs6kICicBV5MNicULhFEah0V7cl9FcYbxT1G3AnxEHLLOkdyQQwCnj628A/640?wx_fmt=png&from=appmsg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">信用卡收款有风控体系,<span style="color: black;">因此</span><span style="color: black;">咱们</span><span style="color: black;">选取</span>通道时要结合自己的<span style="color: black;">制品</span>。</strong>这个还需要<span style="color: black;">思虑</span>的是拒付、回款周期以及稳定性。<span style="color: black;">针对</span>特货收款而言<span style="color: black;">无</span>万全的<span style="color: black;">办法</span>,<span style="color: black;">选取</span>的标准是尽可能降低资金<span style="color: black;">危害</span>的<span style="color: black;">同期</span><span style="color: black;">提高</span>支付信任度和<span style="color: black;">方便</span>性,并覆盖<span style="color: black;">更加多</span>的付款方式。支付轮询<span style="color: black;">亦</span>是<span style="color: black;">有些</span>商家的替代方式,买家付款信任度高,手续费低,提现<span style="color: black;">方便</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3</p><span style="color: black;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">Shopify Payment</strong></p>
</span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">Shopify Payment<span style="color: black;">是由于</span>Shopify官方<span style="color: black;">供给</span>的一种收款方式,旨在<span style="color: black;">帮忙</span>卖家快速实现收款。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">Shopify Payment支持多种支付方式,<span style="color: black;">况且</span>手续费相对较低。</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">然而,<span style="color: black;">日前</span>Shopify Payment仅支持部分国家<span style="color: black;">运用</span>,遗憾的是中国大陆地区暂时不在支持范围之内。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">最后,<strong style="color: blue;">应该<span style="color: black;">尽可能</span>避免与第四方支付<span style="color: black;">公司</span>合作。</strong>这些<span style="color: black;">公司</span>与国外第三方支付<span style="color: black;">公司</span>合作,向国内卖家<span style="color: black;">供给</span>小商户号。然而,这种合作方式存在较高的风险。一旦其中的某个小商户号<span style="color: black;">显现</span>问题,<span style="color: black;">全部</span>大商户的资金都可能被冻结。<span style="color: black;">另外</span>,<strong style="color: blue;">第四方支付<span style="color: black;">公司</span>的收款账号可能会<span style="color: black;">引起</span>拒付、跑路、<span style="color: black;">花费</span>不透明和无理由资金扣押等问题。</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">总而言之,<span style="color: black;">针对</span>独立站收款<span style="color: black;">来讲</span>,资<strong style="color: blue;">金安全是最重要的<span style="color: black;">思虑</span><span style="color: black;">原因</span>,其次才是费率问题。</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">商家<span style="color: black;">能够</span><span style="color: black;">按照</span>自己的<span style="color: black;">需要</span><span style="color: black;">选取</span>最适合自己的支付方式。<span style="color: black;">同期</span>,商家应该<span style="color: black;">保证</span>支付过程的安全性和实现最佳的收款体验。</p>
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