跨境出海开独立站都有什么优劣势？
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">今天就用一篇<span style="color: black;">文案</span>讲清楚关于独立 站都有<span style="color: black;">那些</span><span style="color: black;">优良</span>和劣势。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">先<span style="color: black;">来讲</span>说<span style="color: black;">优良</span>：</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1.<span style="color: black;">无</span>中间商赚差价。卖家<span style="color: black;">能够</span>直接把客户放在自己的私域，<span style="color: black;">或</span>从网站上来触达，<span style="color: black;">那样</span><span style="color: black;">这般</span>就<span style="color: black;">能够</span>继续<span style="color: black;">研发</span>客户进行复购。但<span style="color: black;">倘若</span>是在亚马逊<span style="color: black;">这般</span>的大平台上，客户是平台的，<span style="color: black;">乃至</span>可能连客户的邮箱都不会<span style="color: black;">晓得</span>，假如这个客户以后不来，卖家<span style="color: black;">基本</span><span style="color: black;">无</span>办法去召回他。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-axegupay5k/0230b1af35f144be86e6214c68ae08d9~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722826601&x-signature=shu2lFO2XINjTGgJITFgFUMLqwk%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2.<span style="color: black;">能够</span>精细化运营。独立站是自己的，卖家<span style="color: black;">能够</span>从客户的每一步动作出发，不管点击，停留，还是加购，都<span style="color: black;">能够</span>做二次运营，<span style="color: black;">而后</span>再结合邮件营销等手段的去<span style="color: black;">加强</span>自己的投入产出。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3.<span style="color: black;">无</span>平台风波。这两年亚马逊封了一大批中国卖家，<span style="color: black;">能够</span>说<span style="color: black;">非常多</span>人是一朝回到解放前，辛苦做起来的平台，一封可能<span style="color: black;">便是</span>几年的心血，资金压在里头都拿不出来。独立站就很少<span style="color: black;">显现</span>这种<span style="color: black;">状况</span>，<span style="color: black;">因此</span>稳健<span style="color: black;">非常多</span>。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/5ff098c295fb454ba509513996c4951f~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722826601&x-signature=I98cbOWA40Jz%2FOnvSbIgO5Ef6hE%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">那样</span>劣势又有<span style="color: black;">那些</span>：</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1.流量。这是比较让人头疼的问题，要让<span style="color: black;">大众</span>看到你的网站，那就投<span style="color: black;">宣传</span>做社媒，<span style="color: black;">否则</span><span style="color: black;">无</span>人会<span style="color: black;">晓得</span>你的网站。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2.学习难度大。假如自己建一个网站，要经历建站、设计、引流、促活<span style="color: black;">各样</span>各样的<span style="color: black;">过程</span>，<span style="color: black;">然则</span><span style="color: black;">倘若</span>不会的话，<span style="color: black;">这般</span>付出的时间成本、制作成本是要大得多的。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">最后，独立站<span style="color: black;">怎样</span>收款？</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">以前的跨境出海可能<span style="color: black;">便是</span><span style="color: black;">咱们</span>有货卖到海外就完了，<span style="color: black;">然则</span><span style="color: black;">此刻</span>出海它是个整体的生态，<span style="color: black;">这儿</span>面有供应链，有物流运输，还有<span style="color: black;">各样</span>各样的支付<span style="color: black;">机构</span>，其中有<span style="color: black;">区别</span>的<span style="color: black;">途径</span>，<span style="color: black;">每一个</span>国家的<span style="color: black;">途径</span>都不<span style="color: black;">同样</span>。那<strong style="color: blue;">Onlypay</strong><span style="color: black;">便是</span>专门负责<strong style="color: blue;">支付</strong>这<span style="color: black;">一起</span>，不仅能<span style="color: black;">供给</span>相应的信用卡支付通道以及其他本地支付方式，还能保障支付安全性，<span style="color: black;">亦</span>能<span style="color: black;">供给</span>标准的API接口文档，方便自建站卖家们进行对接。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">关注<span style="color: black;">咱们</span>，<span style="color: black;">认识</span><span style="color: black;">更加多</span>跨境出海干货。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/e07fc33ce890475b888d439cc5e10d57~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722826601&x-signature=jykaaW40Qn4g3cEBnBVQAYrSbJw%3D" style="width: 50%; margin-bottom: 20px;"></div>
期待更新、坐等、迫不及待等。
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