外贸独立站自建站：怎么样一天时间内快速搭建B2C网站并上线卖货（1）
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_jpg/1IPNFDkOiazQeQddL5TxDjHJkg2aDAPg5IKuyqDjgPvBJEPpFvwuhr0miaZDmOaibwJ8gN7uDVGMqQuy4iajG9Xxog/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">前言</p><span style="color: black;">上篇<span style="color: black;">文案</span>讲到</span><a style="color: black;"><span style="color: black;">SiteGround主机激活和搭建网站<span style="color: black;">运用</span>教程</span><span style="color: black;">。</span></a><span style="color: black;">本文<span style="color: black;">起始</span>重头戏内容：<span style="color: black;">怎样</span>一天时间内快速搭建B2C网站上线卖货。这不是我为</span><span style="color: black;">了吸引你们点进来而搞的噱头标题。是我自己真实操作几个网站下来的经验和感受。</span><span style="color: black;">说实话我以前断断续续搞过几次自建站<span style="color: black;">或</span>Shopify，每次都搞不下去，觉得好烦啊，怎么<span style="color: black;">那样</span>多东西要弄。<span style="color: black;">尤其</span>是WordPress自建站，光是后台都觉得操作起来非常难受。<span style="color: black;">然则</span>！当你静下心来认真仔细<span style="color: black;">科研</span>一番，你会觉得豁然开朗，啊！这玩意的基本操作<span style="color: black;">亦</span><span style="color: black;">不外</span>如此<span style="color: black;">吗</span>！</span><span style="color: black;"><strong style="color: blue;">有句话说得好，凡事抵<span style="color: black;">不外</span>用心。</strong></span><span style="color: black;"><strong style="color: blue;">独立站卖货最重要<span style="color: black;">原因</span>的是<span style="color: black;">制品</span>本身，确实没错。</strong><span style="color: black;">然则</span>卖货总得有个网站对吧？<span style="color: black;">否则</span>搁哪里卖？<span style="color: black;">便是</span>单个Landing Page卖货<span style="color: black;">亦</span>是要去买域名，设计页面对吧？<span style="color: black;">因此</span>搭建网站的<span style="color: black;">基本</span>知识自己要懂，不要说你<span style="color: black;">能够</span>外包给别人做。自己<span style="color: black;">熟悉</span>之后<span style="color: black;">能够</span>花几个小时<span style="color: black;">乃至</span>个把小时，<span style="color: black;">根据</span>自己思路和想法上线一个网站，<span style="color: black;">亦</span>是很划算的。</span><span style="color: black;">至于我<span style="color: black;">为何</span>极力<span style="color: black;">举荐</span><span style="color: black;">运用</span>WordPress搭建独立站，是<span style="color: black;">由于</span>WordPress<span style="color: black;">无</span>月租，相<span style="color: black;">针对</span>Shopify<span style="color: black;">或</span>其他SaaS建站平台，<span style="color: black;">仅有</span>主机是大头<span style="color: black;">花费</span>。<strong style="color: blue;"><span style="color: black;">然则</span>胜在<span style="color: black;">能够</span>搭建多个网站，均摊下来成本是很低的，四舍五入相当于不要钱啊！<img src="https://mmbiz.qpic.cn/mmbiz_png/b96CibCt70iaajvl7fD4ZCicMcjhXMp1v6U5COibLyEib6JWibicMnocs7lMEp1q6gtHibfW0Owt5EJDZanhPwy36SHEbw/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></strong></span><span style="color: black;"><strong style="color: blue;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_gif/1IPNFDkOiazQeQddL5TxDjHJkg2aDAPg5dSpg0Udh0b3ajgfVcD0Zj7guaZSeXEdqGtkhG4eXC2nLgV1wpTMl7A/640?wx_fmt=gif&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></strong></span><span style="color: black;">最重要的是，不受建站平台的监管，不像Shopify动不动给你封店，说你侵权，相当闹心。</span><span style="color: black;">撇去<span style="color: black;">怎样</span>选品，<span style="color: black;">怎样</span>搞流量，先把独立站卖货的其中一个环节——网站搭建做起来。</span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">前期准备</span></strong></span></p><strong style="color: blue;"><span style="color: black;">搭建一个完整的独立自建站的总体成本支出，<span style="color: black;">这儿</span>指的是搭建，不<span style="color: black;">包含</span>后期推广。</span></strong>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">域名-NameCheap：</strong>8美元<span style="color: black;">上下</span> （单个域名价格）</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">主机-SiteGround</strong>：95.88美金/年 （可搭无限站点）</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">主题-Shoptimizer：</strong>9.9美元 （单个主题价格）</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">主题修改插件-Elemmentor：</strong>9.9美元 （单个插件价格）</span></p><span style="color: black;"><strong style="color: blue;">总费用：123.68美元</strong></span><span style="color: black;"><span style="color: black;">因为</span>主机<span style="color: black;">选取</span>了GrowBig<span style="color: black;">方法</span>，<span style="color: black;">能够</span>搭载无数个网站，<span style="color: black;">因此</span>均摊到单个网站上的成本是很低的。为了<span style="color: black;">帮忙</span><span style="color: black;">大众</span>降低独立站初期成本投入，主题和主题修改插件我<span style="color: black;">已然</span>帮<span style="color: black;">大众</span>找到最优<span style="color: black;">方法</span>，<span style="color: black;">不消</span>去官网原价买。官网原价<span style="color: black;">花费</span>是<span style="color: black;">尤其</span>高的，不适合预算较少的独立站卖家。<strong style="color: blue;">点击</strong></span><span style="color: black;"><strong style="color: blue;">阅读原文</strong></span><span style="color: black;"><strong style="color: blue;">可<span style="color: black;">得到</span>资源。</strong></span><span style="color: black;">关于怎么购买和设置SiteGround主机，请查看这两篇<span style="color: black;">文案</span>，</span><a style="color: black;"><span style="color: black;">Siteground主机购买</span></a><span style="color: black;">和</span><a style="color: black;"><span style="color: black;">SiteGround激活和搭建网站<span style="color: black;">运用</span>教程</span></a><span style="color: black;">。</span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">WordPress后台<span style="color: black;">基本</span>设置</span></strong></span> </p><span style="color: black;">购买好域名、主机、主题以及主题修改工具后，就来到了WordPress后台。有<span style="color: black;">有些</span>基本的设置是必须要做的。</span><strong style="color: blue;"><span style="color: black;">1）禁止搜索引擎收录</span></strong><span style="color: black;">在网站<span style="color: black;">无</span>成型之前，<span style="color: black;">咱们</span>可能会对网站有<span style="color: black;">各样</span>改动。<span style="color: black;">因此</span>在网站做好之前请先不要让搜索引擎收录你的页面。Settings -> Reading，在Search Engine Visibility这个<span style="color: black;">地区</span>打勾。设置如下图：</span><span style="color: black;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/1IPNFDkOiazQeQddL5TxDjHJkg2aDAPg5FRWaibQQKKxQyP62PViaQ0XicBlTPHruFnD1hrKF1ocCLX9N1DAOv0ebQ/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span><strong style="color: blue;"><span style="color: black;">2）把后台设置成中文</span></strong><span style="color: black;"><span style="color: black;">倘若</span>看不习惯英文后台<span style="color: black;">能够</span><span style="color: black;">选取</span>中文，网站上线后<span style="color: black;">能够</span>再更改成英文。</span><span style="color: black;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/1IPNFDkOiazQeQddL5TxDjHJkg2aDAPg5lDFdDchjHWcWOXMBRI7Bbf2du9415nSFu5hon2FlU4EHecPYDSTtvw/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">安</strong><strong style="color: blue;">装主题和插件</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">点击</span></strong><span style="color: black;"><strong style="color: blue;"><span style="color: black;">阅读原文</span></strong></span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">或</span>私信“Shoptimizer”或“Elementor”获取优惠价格资源。</span></strong></p><span style="color: black;"><strong style="color: blue;">1）安装Elementor主题修改插件</strong></span><span style="color: black;">找到菜单栏Plugins ->Add New -> Upload Plugin -> <span style="color: black;">选取</span>文件。</span><span style="color: black;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/1IPNFDkOiazQeQddL5TxDjHJkg2aDAPg5ZwiaJT9EWS70DxBW76UaVyOb8obN2B3YJtO9wytnXKStQuvIR1YkaVA/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;">上传zip安装包，<span style="color: black;">亦</span><span style="color: black;">便是</span>Elementor的安装文件，<span style="color: black;">重视</span><strong style="color: blue;">Elementor Pro</strong>文件在这之后再安装。</span><span style="color: black;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/1IPNFDkOiazQeQddL5TxDjHJkg2aDAPg5ttD33DVkPyCYVIbKxlHyXwTFXgLuXpcK6fA4h1NSelZLY0xo2P4Jrw/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;">安装好以后点击Activate Plugin。</span><span style="color: black;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/1IPNFDkOiazQeQddL5TxDjHJkg2aDAPg5PZS5b8iatOd0OB9B5XEDRFtYEicxa4lWHs3M0BaHTJt7X21RpIhViciaJw/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;">Elementor的文件安装好之后，继续上传并安装并激活Elementor Pro文件。</span><span style="color: black;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/1IPNFDkOiazQeQddL5TxDjHJkg2aDAPg5z6eicMvzeS7maV3pYdQVcN1PBBuCYZ1Fv1kMeDzJIsSibhhWlwVCd6kQ/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/1IPNFDkOiazQeQddL5TxDjHJkg2aDAPg5EQtx0HQUgt5QyCOjNlCmtEthzvk8VRGRKp5GG8MxMqunK0Xub0MePA/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;"><strong style="color: blue;">2）安装Shoptimizer主题</strong></span><span style="color: black;">找到菜单栏Appearance -> Themes -> Add New -> Upload Theme -><span style="color: black;">选取</span>文件，上传zip安装包，<span style="color: black;">亦</span><span style="color: black;">便是</span>主题模板文件。点击Install Now，如下图：</span><span style="color: black;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/1IPNFDkOiazQeQddL5TxDjHJkg2aDAPg5UVfib74NJQjfYaHJvXicRX7FaC6egB3NAEibFp6C0vHibicyaicZdy76pylQ/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;">安装完成后，点击Activate激活主题。</span><span style="color: black;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/1IPNFDkOiazQeQddL5TxDjHJkg2aDAPg5IpmYiaFHxmjgib0bwh3aqWzKDISbFVhrdUu6LH5GhXVdBv41328ydReQ/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;">点击菜单栏Install Plugins，右边的插件除了Elementor<span style="color: black;">所有</span>勾选上，<span style="color: black;">选取</span>上方Install，点击Apply。</span><span style="color: black;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/1IPNFDkOiazQeQddL5TxDjHJkg2aDAPg58ibkflRmP0uqibp2yWzm1VkUQU9zQVjfFX4LqQryRrWgxJaHDEJZbxkw/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;">再次点击左边菜单栏Install Plugins，回到界面，勾选除Elementor外的插件。上方<span style="color: black;">选取</span>Activate，点击Apply激活插件。</span><span style="color: black;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/1IPNFDkOiazQeQddL5TxDjHJkg2aDAPg52dUSPSe1DCp09ziaN5JOT5UPaQBHwUTurZLuibMCiaGb72ngHBQJsyzrw/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;">插件安装好之后，左边菜单栏<span style="color: black;">显现</span>Import Demo Data，点击右侧Import Demo Data。</span><span style="color: black;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/1IPNFDkOiazQeQddL5TxDjHJkg2aDAPg5m2atOGCoSZJspqwdu6KfZ8u3y9Uibd7icSNJ1GbWFWTRXFejzxhAskzg/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;">等待主题Demo安装完成，<span style="color: black;">表示</span>如下图：</span><span style="color: black;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/1IPNFDkOiazQeQddL5TxDjHJkg2aDAPg5cBMJa7eicWFnoYpvqhVvmgLCNVfCPelU4V8m9vcojzicDjAEFgbs5FBA/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;">点击Visit Site，<span style="color: black;">能够</span>看到网站主题<span style="color: black;">已然</span>安装成功。</span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/1IPNFDkOiazQeQddL5TxDjHJkg2aDAPg50WhpUeXOLkmTEXL2V0mrhleBrTRqEvw0ZqYaKUj1Utrmibfzjxjpx3w/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p><span style="color: black;">回到WordPress后台，<span style="color: black;">起始</span>删除<span style="color: black;">有些</span>默认的板块，<span style="color: black;">同期</span><span style="color: black;">增多</span>网站<span style="color: black;">有些</span><span style="color: black;">必须</span>板块和页面等。</span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">4</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">WooCommerce的后台设置</span></strong></p><strong style="color: blue;"><span style="color: black;">1）删除默认页面，<span style="color: black;">文案</span>和评论</span></strong>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">菜单栏Posts -> All Posts，删除默认<span style="color: black;">文案</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">菜单栏Pages -> All Pages，删除不需要的页面。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">菜单栏Comments，删除默认的评论。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">菜单栏Products，删除默认<span style="color: black;">制品</span>。</span></p><span style="color: black;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/1IPNFDkOiazQeQddL5TxDjHJkg2aDAPg5Ra881gabSiaQMOg6xAicxWYfKp58U92kz0rsXn88lyrSJ44O8Stczd2g/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/1IPNFDkOiazQeQddL5TxDjHJkg2aDAPg5XkZtjVeaCLCdcHdiczZNdVpKlW9pdkhibLN6rEqWQ7r0ccGXMdwNKI8g/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/1IPNFDkOiazQeQddL5TxDjHJkg2aDAPg5S3ArHrlHPRu4qD4RDgATrHRWYicl3DxYCBn5thM4t9GKSaU29sNry1A/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/1IPNFDkOiazQeQddL5TxDjHJkg2aDAPg5htw8ymCQicI8mxBm6AfzicIoknGazhLdGicaJnDicW4Ud2eeibghdiaC6WhQ/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span><strong style="color: blue;"><span style="color: black;">2）店铺<span style="color: black;">基本</span>设置</span></strong><span style="color: black;"><strong style="color: blue;">设置好每一项记得都要点击Save Changes<span style="color: black;">保留</span>更改！！！</strong></span><span style="color: black;">菜单栏WooCommerce -> Settings -> General，设置店铺的发货<span style="color: black;">位置</span>。怎么填写看自己<span style="color: black;">选取</span>，<span style="color: black;">能够</span>填写中国<span style="color: black;">位置</span><span style="color: black;">或</span>国外<span style="color: black;">位置</span>。</span><span style="color: black;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/1IPNFDkOiazQeQddL5TxDjHJkg2aDAPg5icIPxxDZcotyJnEN3BuDk0BUw86v9NzqDBmemYbI5cddbib0ATFBNQicg/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;">菜单栏WooCommerce -> Settings -> Products，Shop Page<span style="color: black;">通常</span><span style="color: black;">意见</span><span style="color: black;">选取</span>默认商店页面。</span><span style="color: black;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/1IPNFDkOiazQeQddL5TxDjHJkg2aDAPg5DQotD0ZCoaldNW9hcE2yr1ZnQE3icD3ZFE3Or0uXAy8B6mRFia9Cjjiaw/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;">菜单栏WooCommerce -> Settings -> Shopping，设置自己<span style="color: black;">营销</span>的<span style="color: black;">目的</span>国家和运输方式。<span style="color: black;">通常</span>我都是<span style="color: black;">选取</span>包邮Free Shipping。</span><span style="color: black;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/1IPNFDkOiazQeQddL5TxDjHJkg2aDAPg5ah0aiba3F9w2j2ZDc4ickERvSz8bqhtmhIagzU97trRCBjpDZx73icz5g/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;">菜单栏WooCommerce -> Settings -> Payments，设置收款方式和账号。<span style="color: black;">倘若</span><span style="color: black;">无</span>信用卡收款账号，<span style="color: black;">能够</span>先只选Paypal收款。其实Paypal<span style="color: black;">亦</span>有信用卡收款方式，需要用到插件，后面我会讲到。</span><span style="color: black;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/1IPNFDkOiazQeQddL5TxDjHJkg2aDAPg5y69ghg3ACl4C8x1ibFWhYwQsJW2RLoRDS3gNBjzoMPQWsUCgZ0wdWWQ/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/1IPNFDkOiazQeQddL5TxDjHJkg2aDAPg5g6PLibsdrE5eeGfRX9eZ6niany1n3e1N0XuxpjqMoj8s8b94HicwxVjicA/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;">菜单栏WooCommerce -> Settings -> Advanced，这几项需要<span style="color: black;">选取</span>对应的页面，否则加购、结账时会<span style="color: black;">显现</span><span style="color: black;">没法</span>正确<span style="color: black;">转</span>。</span><span style="color: black;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">5</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">WooCommerce店铺页面设置</strong></span></p><span style="color: black;">网站<span style="color: black;">是由于</span>一个个页面<span style="color: black;">形成</span>，主页、<span style="color: black;">制品</span>页、<span style="color: black;">制品</span>集合页、关于<span style="color: black;">咱们</span>、联系<span style="color: black;">咱们</span>、博客、<span style="color: black;">平常</span>问题、服务条款、隐私条款、退款政策等页面必不可少。虽然能快速做起来一个网站，<span style="color: black;">然则</span>该有的可<span style="color: black;">不可</span>少，毕竟给客户的信任感很重要。</span><span style="color: black;"><span style="color: black;">尤其</span>是服务条款、隐私条款、退款政策、订单和运输这几个页面，<span style="color: black;">倘若</span>网站<span style="color: black;">无</span>添加这几个页面，做<span style="color: black;">宣传</span>的时候容易被审查不<span style="color: black;">经过</span>。<span style="color: black;">同期</span>给客户信任感会大大减低，老外在独立站购物时很着重看这些页面。</span><strong style="color: blue;"><span style="color: black;">1）附加页面修改和添加</span></strong><span style="color: black;"><span style="color: black;">这儿</span>我重点先讲解<span style="color: black;">怎样</span>添加服务条款、隐私条款、退款政策、订单和运输这几个页面。其他的页面我会在下一章节<span style="color: black;">协同</span>着网站前端设计<span style="color: black;">一块</span>讲解。</span><span style="color: black;">这几个页面并不需要自己写，毕竟不是<span style="color: black;">每一个</span>人英语都贼溜，谷歌搜索关键词，找到竞争对手网站，看哪个合适，搬过来用就好。<span style="color: black;">亦</span><span style="color: black;">能够</span>放到谷歌翻译<span style="color: black;">或</span>Deepl翻译里面，转换成中文后再转换成英文，<span style="color: black;">这般</span>子有些语句就会有变化了。</span><span style="color: black;">以下只以Privacy Policy页面为例，其他几个页面同理。<strong style="color: blue;">记得修改内容里面的品牌名、网站、联系方式等信息，改成自己网站的！</strong></span><span style="color: black;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;">菜单栏Pages -> Add New，进入页面编辑。标题和内容写好后，点击Publish发布页面。</span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></p><span style="color: black;">页面一个个相应的添加完毕。</span><span style="color: black;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;"><strong style="color: blue;">2）利用Elementor修改其他页面</strong></span><span style="color: black;">其他页面要添加和删减<span style="color: black;">有些</span>页面模块，<span style="color: black;">因此</span>需要用到Elementor进行修改。这是一个非常好用的模板修改神器，<span style="color: black;">非常多</span>主题都兼容和支持这个工具。</span><span style="color: black;">鼠标放在要修改的页面，右键在新标签打开链接。</span><span style="color: black;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;">利用Elementor进行页面删除<span style="color: black;">或</span>编辑。不想要的模块点删除，想要修改的内容点击铅笔图标，<span style="color: black;">能够</span>在内容框修改，<span style="color: black;">或</span>在左边修改。</span><span style="color: black;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;">想要添加其他模块？点击+号，<span style="color: black;">能够</span><span style="color: black;">选取</span>自建模块<span style="color: black;">或</span>已有模块模板。</span><span style="color: black;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">选取</span>自建模块</span></strong><span style="color: black;">点击左边右上方的9个点的位置，会<span style="color: black;">显现</span>所有Elementor模块。选中想要的模块，拖动到右边添加的编辑区域里面。</span><span style="color: black;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></span><span style="color: black;"><span style="color: black;">例如</span>你想<span style="color: black;">增多</span><span style="color: black;">照片</span>，拖动模块到编辑框后，点击左边<span style="color: black;">选取</span><span style="color: black;">照片</span>，从本地上传<span style="color: black;">或</span><span style="color: black;">媒介</span>库<span style="color: black;">选取</span>。其他想要<span style="color: black;">增多</span>的内容<span style="color: black;">亦</span>是同理。<strong style="color: blue;">修改之后记得点击最下方的UPDATE<span style="color: black;">保留</span>！</strong></span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></p><strong style="color: blue;"><span style="color: black;"><span style="color: black;">选取</span>已有模板</span></strong><span style="color: black;"><span style="color: black;">选取</span>已有模板，Blocks</span><span style="color: black;"><span style="color: black;">指的是</span>单个模块，Pages<span style="color: black;">指的是</span><span style="color: black;">全部</span>页面模板。</span><span style="color: black;">你<span style="color: black;">亦</span><span style="color: black;">能够</span><span style="color: black;">选取</span><span style="color: black;">全部</span>页面模板，删除不想用的模块，<span style="color: black;">保存</span>只想要的单独某个模块。</span><span style="color: black;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></p><span style="color: black;"><span style="color: black;">通常</span>我都倾向第二种<span style="color: black;">办法</span>，<span style="color: black;">选取</span>已有模板来设计自己的页面，一键套用，只需自改<span style="color: black;">照片</span>和内容<span style="color: black;">就可</span>。</span><span style="color: black;"><span style="color: black;">因为</span>篇幅太长，故分为两篇<span style="color: black;">文案</span>介绍<span style="color: black;">怎样</span>快速搭建B2C网站并上线<span style="color: black;">营销</span>。明天更新剩下章节内容，<strong style="color: blue;"><span style="color: black;">包含</span>网站前端页面修改优化，上传<span style="color: black;">制品</span>等等</strong>，敬请关注！</span><a style="color: black;"><span style="color: black;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></span>
</a>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><a style="color: black;">外贸独立站自建站：Si</a>teground主机购买</p>
<a style="color: black;"><span style="color: black;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">外贸独立站自建站：SiteGround主机激活和搭建网站<span style="color: black;">运用</span>教程</p>
</a><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">连续</span>更新独立站知识，欢迎关注</p>
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