Temu在美国站正式上线“半托管模式”
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">自今年3月份Temu在美国站正式上线“半托管模式”后,<span style="color: black;">快速</span>在跨境圈内掀起一片浪潮,<span style="color: black;">作为</span>全行业的焦点,这一新兴模式不仅改变了商家的运营方式,<span style="color: black;">亦</span>为跨境电商行业带来了新的竞争格局。</span></span></p><div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-axegupay5k/1e6527ff466d46f1b6a898c93e5eebf0~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722707097&x-signature=BBVUzMywFxtu0h9ui0sESQ%2BPVJA%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">而Temu<span style="color: black;">做为</span>拼多多的出海新项目,自2022年9月推出后,现已在<span style="color: black;">全世界</span>55个国家上线,覆盖欧洲、亚洲、北美、拉美、非洲等多个地区,已然<span style="color: black;">作为</span>跨境主流平台之一。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">其中,继Temu半托管在美国站开放后,现已<span style="color: black;">持续</span>开放加拿大及欧洲五国,<span style="color: black;">日前</span>仍然<span style="color: black;">处在</span></span><strong style="color: blue;"><span style="color: black;">红利期</span></strong>,对卖家而言,半托管模式为<strong style="color: blue;"><span style="color: black;">具备海外履约能力的卖家<span style="color: black;">供给</span>了<span style="color: black;">经过</span>Temu加速扩张的机遇,<span style="color: black;">亦</span>为海外仓现货<span style="color: black;">增多</span>了<span style="color: black;">营销</span>和清货<span style="color: black;">途径</span>。</span></strong></span></p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">01Temu半托管介绍</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">半托管模式是</span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">一种介于全托管和商家自运营之间的服务模式</span>,由商家负责定价、运营、营销;而平台负责物流仓配、专属营</strong></span><span style="color: black;"><strong style="color: blue;">销活动、逆向退货等运营支持<span style="color: black;">方法</span><span style="color: black;">。相比于全托管模式,半托管即<span style="color: black;">准许</span>了商家<span style="color: black;">按照</span><span style="color: black;">自己</span>能力<span style="color: black;">选取</span>参与的深度,又<span style="color: black;">能够</span>利用平台的资源和经验,保持了<span style="color: black;">必定</span>的灵活性和自主性。</span></strong></span></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/d6c11b05b7794fc0ad029745dcad9c19~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722707097&x-signature=ERNPYL%2BnsTT8F22skjug0DncnzE%3D" style="width: 50%; margin-bottom: 20px;"></div>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">02TEMU半托管招商品类</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">重点招商品类</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">■工具行业:</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">电动工具、焊接工具、切割研磨、手动工具、工具收纳等;</p>■
<strong style="color: blue;"><span style="color: black;"><span style="color: black;">商场</span>用品:</span></strong><span style="color: black;">纸品、清洁工具、餐厨用品、厨房电器、清洁电器;</span>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">■照明行</span></strong><span style="color: black;">业:商用照明、室外照明、室内照明等各类照明类商品;</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">■</span><strong style="color: blue;"><span style="color: black;">艺术品类:</span></strong><span style="color: black;">各类工艺用品、摆件、贴饰、各类装饰品;</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">其他<span style="color: black;">关联</span>品类</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">户外电源、货架、<span style="color: black;">测绘</span>仪器、包装耗材、物料搬运、专业医疗/牙科用品设备、劳保用品、<span style="color: black;">研究</span>实验室用品、无人机、3D打印、工艺品等等。</span></strong></span></p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">03半托管有什么<span style="color: black;">优良</span>?</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">在全托管模式下卖家只需要负责选品、备货、寄样、<span style="color: black;">供给</span>货品价格等,其他均由平台负责,审核周期比较长,自主性比较低。</span><span style="color: black;">而半托管模式下,卖家<span style="color: black;">能够</span><span style="color: black;">运用</span>海外本地进行发货,<span style="color: black;">这般</span><span style="color: black;">能够</span>更快地响应订单,并<span style="color: black;">供给</span>更灵活的物流<span style="color: black;">处理</span><span style="color: black;">方法</span></span>,平台将会完善商品详情及<span style="color: black;">帮助</span>比价。</strong></span></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/23523ae6d5d64e648101b49683af713b~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722707097&x-signature=2PHTwJXPuS5eW9n6N6A7s6BLYaI%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">总的<span style="color: black;">来讲</span>,</span><strong style="color: blue;"><span style="color: black;">Temu平台的半托管与全托管相比,</span><span style="color: black;">在于订单履约上,半托管仓储物流更灵活</span><span style="color: black;">,<span style="color: black;">准许</span>卖家<span style="color: black;">运用</span>自有订单履约<span style="color: black;">方法</span>,但还<span style="color: black;">是由于</span>平台“定价”而其他环节依然保持全托管模式。</span></strong></span></p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">04Temu半托管<span style="color: black;">怎样</span>入驻?</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">还未入驻的宝子们,快点看过来!乐鱼<span style="color: black;">亦</span>为<span style="color: black;">大众</span>准备了</span><span style="color: black;">【Temu平台入驻专属通道】</span>,<span style="color: black;">此刻</span>扫码<span style="color: black;">就可</span>丝滑入驻,</strong></span><span style="color: black;"><strong style="color: blue;">快人一步,抢占先机!</strong></span></p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/c435f934e85a4ae1b0977b5b34eccfad~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722707097&x-signature=MGWnQ5j28w%2FMIsmfsgJxz%2FUWYRQ%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">(扫码填写入驻信息)</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">✅</span></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">专属行业运营1V1<span style="color: black;">指点</span>、培训、打造爆款;</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">✅</span></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">0元免费入驻,0年费+0<span style="color: black;">宣传</span>费;</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">✅</span></span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">享受平台大额<span style="color: black;">补助</span>流量倾斜;</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">除此之外,<span style="color: black;">经过</span>乐鱼专属通道入驻的卖家,还可额外<span style="color: black;">得到</span>福利大礼包(</span><strong style="color: blue;"><span style="color: black;">德国包装法一年服务</span></strong>或<strong style="color: blue;"><span style="color: black;">500现金</span></strong>抵用券,二选一)凭借<strong style="color: blue;"><span style="color: black;">入驻截图私信客服<span style="color: black;">就可</span>领取!</span></strong></span></p>
<h1 style="color: black; text-align: left; margin-bottom: 10px;">05Temu半托管入驻全流程</h1>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">注册链接:</span></span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">经过</span><span style="color: black;">以上</span>二维码或以下链接完成注册,<span style="color: black;">选取</span>半托管模式,填写邀请码【</span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">cnycny</span></strong></span><strong style="color: blue;"><span style="color: black;">】</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">https://seller.kuajingmaihuo.com/mobile-main/register.html?invitationCode=cnycny</span></span></span><span style="color: black;"><span style="color: black;">(<span style="color: black;">意见</span>电脑操作)</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">填写资料:</span></span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">企业店需要营业执照、法人身份证。个人店需要个人身份证;(</span><span style="color: black;">支持大陆主体和香港主体申请店捕,暂不支持美国主体,新加坡主体)</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">PS:<span style="color: black;">意见</span>个体工商户执照、企业入驻,可开20个子店铺;个人身份证只能开1个店铺</span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;"><span style="color: black;">选取</span>模式:</span></span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">是不是</span>半托管店铺,选【</span><strong style="color: blue;"><span style="color: black;">是</span></strong><span style="color: black;">】</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">等待审核:</span></span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">填写资料后等待审核,<span style="color: black;">通常</span>是1-3天审核期,<span style="color: black;">意见</span>有跨境电商平台经验的准备:平台名<span style="color: black;">叫作</span>、店铺链接;<span style="color: black;">制品</span><span style="color: black;">照片</span>及报供货价(<span style="color: black;">按照</span><span style="color: black;">实质</span><span style="color: black;">状况</span><span style="color: black;">供给</span><span style="color: black;">制品</span>的供货价格);</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">完成注册:</span></span></strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">完成注册后就开店成功,<span style="color: black;">能够</span>在卖家中心上传<span style="color: black;">制品</span>啦!</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">值得一提的是,</span><strong style="color: blue;"><span style="color: black;">Temu近期开启食品类目<span style="color: black;">全世界</span>招商,部分海外站点食品半托管日订单量破万</span></strong>,<span style="color: black;">针对</span><span style="color: black;">持有</span>出口经验、品牌资质、FDA认证的工厂及卖家<span style="color: black;">来讲</span>,这无疑是一片亟待<span style="color: black;">研发</span>的蓝海。<strong style="color: blue;"><span style="color: black;"><span style="color: black;">剧烈</span><span style="color: black;">意见</span>有意向的卖家<span style="color: black;">伴侣</span>抓紧时间扫码入驻,千万别<span style="color: black;">错失</span>!</span></strong></span></p>
我深感你的理解与共鸣,愿对话长流。 谢谢、感谢、感恩、辛苦了、有你真好等。
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