论坛 › 外贸产品 › 4个谷歌SEO关键点，让你的外贸网站排名一路攀升

j8typz 发表于 2024-7-28 01:32:09

4个谷歌SEO关键点，让你的外贸网站排名一路攀升

    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">Hello,我是利君，深耕外贸营销10年。一线实战派，终身学习者和数字化+AI前行者。</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">谷歌的搜索算法</span></strong><span style="color: black;"><span style="color: black;">繁杂</span>且<span style="color: black;">持续</span>进化，但其排名的核心<span style="color: black;">原因</span><span style="color: black;">能够</span>简化为四个<span style="color: black;">重点</span>方面：</span><strong style="color: blue;"><span style="color: black;">内容、外链、技术端优化与用户交互</span></strong><span style="color: black;">。本文将逐一解析这些要素，<span style="color: black;">帮忙</span>您更好地理解和应用SEO（搜索引擎优化）原则。</span></span></p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">一 谷歌SEO：内容</h1>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">内容是SEO的<span style="color: black;">基本</span>，<span style="color: black;">无</span>高质量的内容，就<span style="color: black;">没法</span>吸引用户和搜索引擎。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1. 关键词<span style="color: black;">科研</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">确定你的<span style="color: black;">目的</span>受众是谁以及<span style="color: black;">她们</span>关心什么。利用Google Keyword Planner、SEMrush或其他工具来<span style="color: black;">发掘</span><span style="color: black;">关联</span>关键词。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2. 创建有价值的内容</strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">谷歌偏爱</span><strong style="color: blue;"><span style="color: black;">“<span style="color: black;">鲜嫩</span>”、“有价值”</span></strong><span style="color: black;">的内容，满足客户的搜索意图，<span style="color: black;">处理</span>读者<span style="color: black;">实质</span>问题；<span style="color: black;">咱们</span>要撰写深入的<span style="color: black;">文案</span>，<span style="color: black;">供给</span>比竞争对手<span style="color: black;">更加多</span>的细节；保持更新。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">随着AI技术的<span style="color: black;">持续</span>发展，文生文，图生文这块的应用<span style="color: black;">已然</span>非常成熟。用AI来<span style="color: black;">帮忙</span><span style="color: black;">咱们</span>创作博客<span style="color: black;">文案</span>很方便。AI的发展是大趋势，<span style="color: black;">咱们</span><span style="color: black;">不可</span>忤逆这个发展规律，更好地去<span style="color: black;">运用</span>才是王道。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><a style="color: black;">2024年，用谷歌SEO和AI来<span style="color: black;">加强</span>外贸业务（必看）</a></span></strong></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-axegupay5k/d0bb5c7bff874f52b68c7c8fb7bfda84~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1722679392&amp;x-signature=%2B53vQleSyDD%2BnWurqO7gJKRo1Ro%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">谷歌SEO</p>
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    <h1 style="color: black; text-align: left; margin-bottom: 10px;">二 谷歌SEO：外链</h1>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">互联网<span style="color: black;">是由于</span>万亿个页面<span style="color: black;">构成</span>的，而让这些页面串联起来的<span style="color: black;">便是</span>链接。外链<span style="color: black;">指的是</span>“A网站”中指向“B网站”的链接。<span style="color: black;">那样</span><span style="color: black;">针对</span>B网站，这个链接<span style="color: black;">便是</span>B网站<span style="color: black;">得到</span>的来自A网站的外链。(与外链概念类似的内链，<span style="color: black;">指的是</span>向相同网站的<span style="color: black;">区别</span>页面。)</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">1.外链直接的<span style="color: black;">功效</span><span style="color: black;">便是</span>引流</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">倘若</span>客户在google搜索”bike Manufacturer”，有一条标题为“List of bicycle brands and manufacturing companies”的搜索结果出<span style="color: black;">此刻</span>首页。<span style="color: black;">倘若</span>你<span style="color: black;">做为</span><span style="color: black;">自动</span>车制造商出<span style="color: black;">此刻</span>这份名单里，并且有指向你独立站的外链。<span style="color: black;">那样</span><span style="color: black;">必定</span>会有流量从<span style="color: black;">另外</span>链进入到你的网站。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/95b75c3c835a43c6bb0906387a804beb~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1722679392&amp;x-signature=THzlW%2F9mFL68GmdKNr%2Fs%2BPc6%2FUY%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">谷歌SEO</p>
    </div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">倘若</span>你是做<span style="color: black;">自动</span>车的外贸<span style="color: black;">机构</span>。你在领英有一篇“Best popular bike in 2024”的<span style="color: black;">文案</span>，<span style="color: black;">得到</span>了上万个点赞和上百条评论。这个<span style="color: black;">文案</span>中有指向你网站的外链，<span style="color: black;">那样</span><span style="color: black;">一样</span><span style="color: black;">亦</span>会为你的网站带来流量。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">2.外链<span style="color: black;">能够</span><span style="color: black;">加强</span>网站的信任度和权重</span></strong></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/bc14fae23ee940f28ca67eb6eb3552df~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1722679392&amp;x-signature=Z6uiMf58Hcts31c9NFQGe3TEfkY%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">谷歌SEO</p>
    </div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">上面两个图是利君做顾问的一个外贸独立站，于2023年8月份上线。上线半年后<span style="color: black;">起始</span>主动做高质量的外链建设。随之而来的<span style="color: black;">便是</span>关键词排名及自然流量的<span style="color: black;">大涨</span>。（当然，这除了外链的功劳，内容营销<span style="color: black;">亦</span>起到了<span style="color: black;">基本</span><span style="color: black;">功效</span>）</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">优秀</span>的外链应当具备自然性、<span style="color: black;">关联</span>性、流量及<span style="color: black;">鲜嫩</span>度等特点。<span style="color: black;">能够</span>上外链的网站有<span style="color: black;">非常多</span>，行业黄页，论坛评论，博客网站，B2B平台，社媒平台，<span style="color: black;">资讯</span>网站等等。（利君：waimaolijun 领取“108个免费的外贸B2B平台”）</span></span></p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">三 谷歌SEO:技术端优化</h1>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">倘若</span><span style="color: black;">拜访</span>一个网站需要等待5秒<span style="color: black;">乃至</span>更<span style="color: black;">长期</span><span style="color: black;">才可</span>看到内容，用户还会愿意等待吗？<span style="color: black;">因此呢</span>，即使你的独立站点内容丰富、谷歌<span style="color: black;">宣传</span>投放到位，但<span style="color: black;">倘若</span>加载缓慢，一切<span style="color: black;">奋斗</span>都将大打折扣！</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">利君团队采用</span><strong style="color: blue;"><span style="color: black;">React</span></strong><span style="color: black;">框架构建网站，<span style="color: black;">保证</span></span><strong style="color: blue;"><span style="color: black;">响应<span style="color: black;">快速</span>、加载快速</span></strong><span style="color: black;">。其实，众多国际一线企业和品牌<span style="color: black;">便是</span>用React来搭建其网站，<span style="color: black;">例如</span>alibaba walmart tiktok nike 就连google facebook instagram Microsoft ，都是用react搭建的。</span></span></p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/51ece7ed644e421bb3d16f04b3d20d54~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1722679392&amp;x-signature=hFnChE8f8fki5t7JPzpDwaAMRjY%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">外贸网站</p>
    </div>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/tos-cn-i-6w9my0ksvp/2a5028e2ec4c4034b599a2a9577c7fbc~noop.image?_iz=58558&amp;from=article.pc_detail&amp;lk3s=953192f4&amp;x-expires=1722679392&amp;x-signature=Ie0AI8CGhPYsevCrQZ0AnyRjMUA%3D" style="width: 50%; margin-bottom: 20px;">
      <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">外贸网站</p>
    </div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">加载时间越短，用户体验越好，排名可能越高。</span></span></p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;">四 谷歌SEO:用户交互</h1>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">用户交互反映了用户的满意度和参与度，<span style="color: black;">针对</span>排名至关重要。优秀的用户体验有助于降低跳出率，<span style="color: black;">加强</span>停留时间。有助于谷歌判断网站的质量，<span style="color: black;">从而</span></span><strong style="color: blue;"><span style="color: black;">影响排名</span></strong><span style="color: black;">。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">包含</span>了导航和搜索功能；用户评论和评分系统；客服和支持；社交<span style="color: black;">媒介</span>集成；个性化<span style="color: black;">举荐</span>；多语言和货币支持；响应式设计等等。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">利君<span style="color: black;">运用</span>AI 客服，7*24小时在线，精通<span style="color: black;">全世界</span>语言，自动<span style="color: black;">举荐</span><span style="color: black;">制品</span>，自动发送目录及报价表，来<span style="color: black;">加强</span>交互体验。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">综上所述，</span><strong style="color: blue;"><span style="color: black;">内容、外链、技术端优化与用户交互</span></strong><span style="color: black;">构<span style="color: black;">成为了</span>SEO的核心。每一方面都不可<span style="color: black;">忽略</span>，它们<span style="color: black;">一起</span><span style="color: black;">功效</span>于谷歌的搜索算法，决定了网站在搜索结果中的位置。</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">更加多</span>外贸干货分享；<span style="color: black;">更加多</span>好用的外贸工具；关注我，将<span style="color: black;">连续</span>更新。</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">以下<span style="color: black;">文案</span>或许对你<span style="color: black;">亦</span>有<span style="color: black;">帮忙</span>：</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><a style="color: black;"><span style="color: black;">容易</span><span style="color: black;">研发</span>外贸客户，给企业插上腾飞的翅膀</a></span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><a style="color: black;">外贸“ 时间管理大师 </a>”：挑战“ 1个人=1个团队 ”</span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><a style="color: black;">Instagram<span style="color: black;">有效</span><span style="color: black;">研发</span>外贸客户必看（独家秘籍）</a></span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><a style="color: black;">Facebook<span style="color: black;">有效</span><span style="color: black;">研发</span>外贸客户必看，超实用（<span style="color: black;">保藏</span>）</a></span></strong></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">#谷歌#谷歌推广#谷歌SEO#谷歌独立站#外贸独立站#外贸建站#外贸客户<span style="color: black;">研发</span>#外贸<span style="color: black;">研发</span>客户#外贸营销#外贸出口#外贸B2B#外贸B2C#google#facebook#linkedin#instagram#youtube#外贸#外贸<span style="color: black;">机构</span>#外贸工厂#外贸团队#外贸分享</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">创作<span style="color: black;">很难</span>，利君感谢支持！</span></strong></span></p>

1fy07h 发表于 2024-10-2 03:34:47

楼主的文章深得我心，表示由衷的感谢！

nykek5i 发表于 2024-10-23 15:38:31

你的见解独到，让我受益匪浅，期待更多交流。

查看完整版本: 4个谷歌SEO关键点，让你的外贸网站排名一路攀升